Jason Roy is a freelance blogger & SEO consultant with over five years of experience. When he is not improving search engine rankings for his clients, he is usually surfing and golfing.
The term “metadata” is used to describe information within the coding of your site that the search engines use to index your site. The search engine companies send programs called “spiders” out to gat...
A common problem for on-page optimization is keeping the content within your website organized so that the search engines can make a clear distinction as to the theme of your pages. If you create a we...
This article is a review of the keyword research tool Traffic Travis. Traffic Travis is a software application for PCs that operates right from your desktop and helps you to analyze keywords for build...
Everyone who knows SEO understands just how important the practice of building quality backlinks is. However, for many, it is also the most difficult and time-consuming component of search engine opti...
One of the most difficult parts of increasing your page rank is building high-quality incoming links. After all, it’s the only thing SEO practice that requires you to have the cooperation of someone e...
In “The Basics of Effective Website Copywriting Part I,” you learned how to plan and organize your ideas to prepare for the creation of your sales copy. In Part II, you learned how to create the first...
In “The Basics of Effective Website Copywriting Part I,” you learned how to plan and organize your ideas to prepare for the creation of your sales copy. In this article, we’ll be covering some specifi...
No matter how well optimized and well-functioning your site is, or how attractive its design features are, your site’s ability to make conversions depends on how effective your copywriting is. So impo...
In spite of the fact that many entrepreneurs have used the online marketplace to build lucrative businesses and build the lifestyle of their dreams, for every successful marketer there are dozens who ...
Dynamic keyword insertion is an advanced technique that can add a tremendous amount of value and effectiveness to your PPC campaigns. Not only can dynamic keyword insertion make your ads more targeted...
PPC marketing is the most direct method for promoting your company website and one which can help you to set up a solid stream of residual income. Even if your SEO is great and you have done a good jo...
One of the most pressing concerns which online marketers and website owners have about promoting their site is which traffic generation strategies they should be using. This is especially important to...
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