There are cases, however, where there are legitimate reasons for wanting to redirect a user to a different web page:
Make pages primarily for users, not for search engines. Don't deceive your users or present different content to search engines than you display to users, which is commonly referred to as "cloaking."
The best way to create a redirect without looking potentially sneaky is to use a .htaccess file, such as a 301 Permanent Redirect or 302 Temporary Redirect. These codes are the most efficient and search engine friendly methods, and they will preserve your web page ranking as well. Simply create one of the following codes in a text editor and save it as a .htaccess file:
redirect 301 /filename.ext http://www.domain.tld/newfilename.ext # permanent redirect
redirect 302 /filename.ext http://www.domain.tld/newfilename.ext # temp redirect
These codes create no delay in a redirect since a server checks first for a .htaccess file. If it finds one, a browser is sent directly to the new site without loading the old page.