May 3, 2026 by Jason Roy
Why your long-form guides don't get cited in ChatGPT
If you've spent the last few years building "ultimate guides," which are long pages that cover every angle of a topic, the data has some uncomfortable news.
Author Profile
Jason Roy
Jason Roy is a freelance blogger & SEO consultant with over five years of experience. When he is not improving search engine rankings for his clients, he is usually surfing and golfing.
April 5, 2026 by Jason Roy
Original Research: The SEO Strategy AI Can't Copy
AI has made it easier than ever to produce content, which means generic content is now worth less than ever. You can generate a 1,500-word article on any topic in seconds, but then so can your competi...
February 1, 2026 by Jason Roy
When great content fails (Why people love it, but AI ignores it)
You publish a page that clearly works.
January 25, 2026 by Jason Roy
What Microsoft’s AEO and GEO Report Reveals About the Future of Search
Search used to be about one thing: showing up.
January 9, 2026 by Jason Roy
What brand subreddits do for SEO and how to use them
Reddit has quietly become one of the most powerful supporting actors in modern search results. Look up almost any product, tool, or brand today and you will see Reddit threads sitting comfortably on p...
December 26, 2025 by Jason Roy
How high-performing content quietly decays and what to do about it
Fresh content is often treated as a publishing problem. In reality, it is a relevance problem.
December 15, 2025 by Jason Roy
How to Avoid a Google Penalty?
How to Avoid a Google Penalty?
December 7, 2025 by Jason Roy
How ecommerce businesses can get discovered in AI search
Artificial intelligence is reshaping how people look for products online. Shoppers no longer rely only on traditional search pages. They now ask AI assistants for recommendations, comparisons, and per...
November 14, 2025 by Jason Roy
10 mistakes to avoid when investing in AI search (and how to fix them)
Not too long ago, your online visibility depended almost entirely on Google. Today, AI models are quietly taking over that role.
November 1, 2025 by Jason Roy
How to do keyword clustering (the smart way to scale SEO content)
If you’re still writing one article per keyword, you’re stuck in old-school SEO.
October 18, 2025 by Jason Roy
What Google’s comments on AI Overviews mean for your content strategy
If you’re a content manager, an SEO strategist, or a business owner who relies on organic search, you’ve probably felt the chill. The fear is real, and it sounds something like this: &ldqu...
October 5, 2025 by Jason Roy
How to scale content creation without sacrificing quality
Scaling content creation sounds exciting until you try it.
