Jason Roy

Two Ways to Increase Conversions and Lower Bounce Rates

The user experience: one of the top factors Google takes into consideration when ranking a website.

Social Media and Backlink Synergy

Social votes and shares affect SEO. 

Google+ Business Pages and the Continued Emphasis on Reviews

Google Places has been the anchor of local search since its inception. Replacing the Yellow Pages as the “go-to” for customers looking for a local business, Google Places provided in depth details on ...

An Update on Penguin

It’s been a few days since Penguin came out, and already we’re starting to get a grip on what Penguin actually is all about.

Are You Making Any of These SEO Mistakes?

How to Rank Better in Google with Fresh Content

It’s been a few months since the Freshness Update. If you use Google a lot (which you probably do), you’ve likely seen the effects of Freshness. Now, whenever you type in a query that deserves freshne...

How to Mold your SEO Rankings with LSI Keywords

Although the majority of the SEO world is still focused on the “mechanics” of ranking (links building, automation, etc), those who’ve been following Google closely know that content is the most import...

Leaked Google Document Gives Insights on Quality Guidelines

Ever since the infamous Mayday Update, Google’s been using human “quality checkers” alongside its algorithm to ensure websites aren’t gaming their bots.

How to Prevent Long-term SEO Confusion

For internet marketers, Google updates shouldn’t be anything new. Although they’ve certainly ramped up their efforts in the past few years (Mayday and Panda), Google’s been constantly updating their a...

A Wake Up Call to Social Media Slackers

Social media is here to stay. The largest social networks (Facebook and Twitter) are only getting bigger. Since these social media websites are experiencing such incredible success, many other social ...

How to Choose a SEO Firm

To maximize the potential of your business website, spending time on search engine optimization (SEO) should be a top priority.  The SEO process, however, can be time-consuming, extremely detailed, an...

Blog Commenting in 2015: Making one of the Oldest SEO Strategies Pay off Big Time

To internet marketers everywhere, blog commenting is about as natural as eating when you’re hungry. Blog comments have always been an incredible resource for SEO for several reasons. In today’s articl...