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Report generated 2 years ago
https://www.theage.com.au/politics/federal/progress-on-a-benchtop-ban-sounds-good-on-the-surface-but-don-t-ignore-the-fine-print-20230228-p5coat.html
Your general SEO Checkup Score
Archived
63/100
SEO Score
Average SEO score of top 100 sites: 74%
This website received an SEO score of 63 out of 100, which is below the average score of 74. However, there are 18 important issues that need to be fixed to improve your website's ranking on search engines and enhance its overall performance.
18 Failed
5 Warnings
48 Passed
Issues to fix
HIGH
To provide a good user experience, sites should aim for a Largest Contentful Paint duration of 2.5 seconds or less.
HIGH
It is recommended to avoid URL parameters and to use hyphens to separate words in the URL structure, rather than underscores.
HIGH
Minify all JavaScript files to reduce page size and loading time.
HIGH
To ensure that Search Engines can accurately identify the topic of this webpage, it is important to include the most common keywords in the title tag, meta description, and heading tags.
HIGH
Using images in a modern format can significantly reduce the file size and improve the loading speed of a webpage, providing a better user experience and potentially increasing engagement.
HIGH
Users may abandon pages that take longer than 5 seconds to load, resulting in a potential loss of up to 50% of visitors. Faster loading pages can lead to increased traffic, better conversions, and higher sales.
HIGH
Consider reducing the HTML size to improve loading times and retain visitors.
HIGH
By creating a custom 404 error page with helpful links and information, users are more likely to stay on the site and continue to explore.
MEDIUM
Add a sitemap file to help search engine crawlers index content more thoroughly and quickly.
MEDIUM
Reducing the JavaScript execution time can result in faster page load times and a smoother user experience, as it allows the browser to render and display the page more quickly.
MEDIUM
JavaScript errors can impact user experience and may prevent users from viewing the page properly.
MEDIUM
Serve properly sized images to reduce page loading times and to improve user's experience.
MEDIUM
Reducing the Document Object Model (DOM) size can lead to faster page loading times, improved site performance, and better user experience by decreasing the amount of time it takes for the browser to process and render the page.
LOW
Resolving errors identified by the Chrome DevTools Console can improve user experience.
LOW
Using more than 20 HTTP requests on a webpage can negatively impact the loading time.
LOW
Consider moving inline CSS styles to an external stylesheet to improve site performance and maintain separation of content and design.
LOW
Strip out any unnecessary metadata to improve loading time, security, and privacy. Metadata should not exceed 16% of the image size.
Common SEO issues
Score: 55
Failed: 7
Warnings: 3
Passed: 16
Meta Title Test100% of top 100 sites passed
  • This webpage is using a title tag with a length of 107 characters. While there's no target number of characters, titles should be descriptive and concise. We recommend using a title with a length between 20 - 60 characters in order to fit Google Search results that have a 600-pixel limit.
Text: Silicosis Australia: Progress on a benchtop ban sounds good on the surface, but don’t ignore the fine print
Length: 107 characters
Meta Description Test97% of top 100 sites passed
  • This webpage is using a meta description tag with a length of 122 characters. We recommend using well-written and inviting meta descriptions with a length between 150 and 220 characters (spaces included).
Text: How much for a human life? It’s an uncomfortable question state and federal ministers have been forced to finally address.
Length: 122 characters
Google Search Results Preview Test
Desktop version
https://www.theage.com.au/politics/federal/progress-on-a-benchtop-ban-sounds-good-on-the-surface-but-don-t-ignore-the-fine-print-20230228-p5coat.htmlSilicosis Australia: Progress on a benchtop ban sounds good on the surface, but don’t ignore the fine printHow much for a human life? It’s an uncomfortable question state and federal ministers have been forced to finally address.
Mobile version
https://www.theage.com.au/politics/federal/progress-on-a-benchtop-ban-sounds-good-on-the-surface-but-don-t-ignore-the-fine-print-20230228-p5coat.htmlSilicosis Australia: Progress on a benchtop ban sounds good on the surface, but don’t ignore the fine printHow much for a human life? It’s an uncomfortable question state and federal ministers have been forced to finally address.
Social Media Meta Tags Test83% of top 100 sites passed
  • This webpage is using social media meta tags.
Open Graph Meta Tags
og:description
How much for a human life? It’s an uncomfortable question state and federal ministers have been forced to finally address.
og:image
https://static.ffx.io/images/$zoom_0.1293%2C$multiply_0.7554%2C$ratio_1.777778%2C$width_1059%2C$x_0%2C$y_0/t_crop_custom/q_86%2Cf_jpg/t_theage_analysis_no_age_social_wm/0f32afdf5b776445cb41dd234cf34ecb08ae1d1f
og:image:width
800
og:image:height
450
og:image:secure_url
https://static.ffx.io/images/$zoom_0.1293%2C$multiply_0.7554%2C$ratio_1.777778%2C$width_1059%2C$x_0%2C$y_0/t_crop_custom/q_86%2Cf_jpg/t_theage_analysis_no_age_social_wm/0f32afdf5b776445cb41dd234cf34ecb08ae1d1f
og:locale
en_US
og:site_name
The Age
og:title
Progress on a benchtop ban sounds good on the surface, but don’t ignore the fine print
og:url
https://www.theage.com.au/politics/federal/progress-on-a-benchtop-ban-sounds-good-on-the-surface-but-don-t-ignore-the-fine-print-20230228-p5coat.html
Most Common Keywords Test
  • There is likely no optimal keyword density (search engine algorithms have evolved beyond keyword density metrics as a significant ranking factor). It can be useful, however, to note which keywords appear most often on your page and if they reflect the intended topic of your page. More importantly, the keywords on your page should appear within natural sounding and grammatically correct copy.
11subsections11have10stone9silicosis9live
Keywords Usage Test81% of top 100 sites passed
  • The most common keywords of this webpage are not distributed across the important HTML tags! Primary keywords should appear in title tag, meta description and heading tags to help Search Engines to properly identify the topic of this webpage.
Keyword
Title tag
Meta description
Headings
subsections
have
stone
silicosis
live
Keywords Cloud Test
accountamericaasbestosisasiaaustraliabankingbenchtopbenchtopsburkebusinesscaptionscentchangeclosecolorcomingcommentscompaniescontentcurrentcurrentlydeathdialogdrivedusteconomyengineeredfederalfinefoodgamegoodguidehappenshaveheraldhomeignorelaterlevelslicensinglifelikelivelivinglookmarketsmelbournemodalnationalnavigationnetworknewsparkerpeopleplaypoliticsprintproductsprogressqueenslandraterealregisterrelatedrestoreryansafesafetysaveschemesearchsectionssettingssilicasilicosissizeskipsoundsstatesstonestopsubscribesubsectionssurfacetexttimetracktransparencytravellertrumptypevictoriavideowesternwindowworkworkersworkplaceworld
Competitor Domains Test
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Heading Tags Test70% of top 100 sites passed
  • This webpage contains headings tags.
H1 tags
Progress on a benchtop ban sounds good on the surface, but don’t ignore the fine print
H2 tags
The Age
Related Article
Related
Most Viewed in Politics
Robots.txt Test94% of top 100 sites passed
  • This website is using a robots.txt file.
https://www.theage.com.au/robots.txt
Sitemap Test75% of top 100 sites passed
  • This website lacks a sitemap file! Sitemaps can help robots index your content more thoroughly and quickly. Read more on Google's guidelines for implementing the sitemap protocol.
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SEO Friendly URL Test40% of top 100 sites passed
  • This webpage contains URLs that are not SEO friendly!
See results list
Image Alt Test71% of top 100 sites passed
  • This webpage is using "img" tags with empty or missing "alt" attribute!
See full list
Responsive Image Test38% of top 100 sites passed
  • Not all images in this webpage are properly sized! This webpage is serving images that are larger than needed for the size of the user's viewport.
See results list
Image Aspect Ratio Test72% of top 100 sites passed
  • All image display dimensions match the natural aspect ratio.
Inline CSS Test2% of top 100 sites passed
  • This webpage is using inline CSS styles!
See results list
Deprecated HTML Tags Test99% of top 100 sites passed
  • This webpage does not use HTML deprecated tags.
Google Analytics Test69% of top 100 sites passed
  • This webpage is using Google Analytics.
Favicon Test100% of top 100 sites passed
  • favicon
    This website appears to have a favicon.
JS Error Test74% of top 100 sites passed
  • We've found JavaScript errors on this webpage!
See results list
Console Errors Test33% of top 100 sites passed
  • This webpage has some errors caught by the Chrome DevTools Console!
See results list
Charset Declaration Test100% of top 100 sites passed
  • This webpage has a character encoding declaration.
Content-Type: text/html; charset=utf-8
Social Media Test80% of top 100 sites passed
  • This webpage is connected successfully with social media using:
Facebook Twitter 
Speed optimizations
Score: 54
Failed: 9
Warnings: 1
Passed: 13
HTML Page Size Test34% of top 100 sites passed
DOM Size Test17% of top 100 sites passed
  • The Document Object Model (DOM) of this webpage has 5,476 nodes which is greater than the recommended value of 1,500 nodes! A large DOM size negatively affects site performance and increases the page load time.
HTML Compression/GZIP Test96% of top 100 sites passed
  • This webpage is successfully compressed using gzip compression on your code. The HTML code is compressed from 1156.6 Kb to 329.75 Kb (71% size savings). This helps ensure a faster loading webpage and improved user experience.
Site Loading Speed Test68% of top 100 sites passed
  • The loading time of this webpage (measured from N. Virginia, US) is around 12.12 seconds and is greater than the average loading speed which is 5 seconds!
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JS Execution Time Test79% of top 100 sites passed
  • The JavaScript code used by this webpage is executed in more than 3.5 seconds! When the JavaScript code takes a long time to execute, it slows down the page performance in several ways: longer download times, main thread bottlenecks, delays of "Time To Interactive", memory leaks, etc.
Page Objects Test
  • This webpage is using more than 20 http requests, which can slow down page loading and negatively impact user experience!
Content size by content type
Content type
Percent
Size
javascript
74.8 %
3.48 Mb
image
9.0 %
426.64 Kb
html
8.1 %
383.52 Kb
font
6.5 %
309.46 Kb
other
1.6 %
75.14 Kb
css
0.1 %
6.77 Kb
TOTAL
100%
4.65 Mb
Requests by content type
Content type
Percent
Requests
image
32.6 %
102
other
28.1 %
88
javascript
23.6 %
74
html
12.5 %
39
font
2.6 %
8
css
0.6 %
2
TOTAL
100%
313
Content size by domain
Domain
Percent
Size
theage.com.au
41.1 %
1.91 Mb
imasdk.googleapis.com
7.2 %
340.84 Kb
players.brightcove.net
5.1 %
243.00 Kb
googletagmanager.com
4.6 %
220.65 Kb
securepubads.g.doubleclick.net
3.9 %
187.38 Kb
gstatic.com
3.4 %
160.01 Kb
s0.2mdn.net
3.3 %
155.48 Kb
ads.pubmatic.com
3.2 %
152.12 Kb
connect.facebook.net
2.9 %
136.14 Kb
cdn.tinypass.com
2.2 %
107.07 Kb
Other
23.1 %
1.08 Mb
TOTAL
100%
4.65 Mb
Requests by domain
Domain
Percent
Requests
theage.com.au
7.3 %
23
sync.outbrain.com
6.7 %
21
s0.2mdn.net
4.2 %
13
widgets.outbrain.com
3.2 %
10
play.google.com
3.2 %
10
google-analytics.com
2.6 %
8
dpm.demdex.net
2.6 %
8
securepubads.g.doubleclick.net
2.2 %
7
api.theage.com.au
2.2 %
7
adservice.google.com
2.2 %
7
Other
63.6 %
199
TOTAL
100%
313
Page Cache Test (Server Side Caching)100% of top 100 sites passed
  • This webpage is using a caching mechanism. Caching helps speed page loading times as well as reduces server load.
Flash Test100% of top 100 sites passed
  • This webpage does not include flash objects (an outdated technology that was sometimes used to deliver rich multimedia content). Flash content does not work well on mobile devices, and is difficult for crawlers to interpret.
CDN Usage Test96% of top 100 sites passed
  • This webpage is not serving all resources (images, javascript and css) from CDNs!
See results list
Modern Image Format Test32% of top 100 sites passed
  • This webpage is not serving images in a modern format! Image formats like JPEG 2000, JPEG XR, and WebP often provide better compression than PNG or JPEG, which means faster downloads and less data consumption.
See results list
Image Metadata Test
  • This webpage is using images with large metadata (more than 16% of the image size)! Stripping out unnecessary metadata tags can improve not only the loading time but also the security and privacy of a webpage.
See results list
Image Caching Test99% of top 100 sites passed
  • This website is using cache headers for images and the browsers will display these images from the cache.
JavaScript Caching Test98% of top 100 sites passed
  • This webpage is using cache headers for all JavaScript resources.
CSS Caching Test98% of top 100 sites passed
  • This webpage is not using uncached CSS resources from same domain!
JavaScript Minification Test93% of top 100 sites passed
  • This webpage is using JavaScript files that are not minified!
See results list
CSS Minification Test97% of top 100 sites passed
  • All CSS resources used by this webpage are minified.
See results list
Render Blocking Resources Test29% of top 100 sites passed
  • This webpage is not using render-blocking resources.
Nested Tables Test99% of top 100 sites passed
  • This webpage is not using nested tables. This speeds up page loading time and optimizes the user experience.
Frameset Test100% of top 100 sites passed
  • This webpage does not use frames.
Doctype Test100% of top 100 sites passed
  • This webpage has a doctype declaration.
<!DOCTYPE html>
URL Redirects Test96% of top 100 sites passed
  • This URL doesn't have any redirects (which could potentially cause site indexation issues and site loading delays).
Largest Contentful Paint Test
  • The Largest Contentful Paint duration of this webpage is 5.02 seconds. To provide a good user experience, sites should strive to have Largest Contentful Paint of 2.5 seconds or less.

5.02 s

2.5 s

4 s

Largest Contentful Paint element within the viewport:
<img class="_3LMN2" itemprop="thumbnailUrl" alt="Silicosis - is it the 'new asbestosis'?" src="https://cf-images.ap-southeast-2.prod.boltdns.net/...">
Cumulative Layout Shift Test
  • The CLS score of this webpage is 0.002. To provide a good user experience, sites should strive to have a CLS score of 0.1 or less.

0.0015

0.1

0.25

DOM element which contributes the most to CLS score:
Text: Save Share Normal text sizeLarger text sizeVery large text size 57 View all com...
Html: <div class="_2CSKo noPrint">
Score: 0.0015
Server and security
Score: 93
Failed: 0
Warnings: 1
Passed: 9
SSL Checker and HTTPS Test100% of top 100 sites passed
  • This website is successfully using HTTPS, a secure communication protocol over the Internet.

The certificate is not used before the activation date.

The certificate has not expired.

The hostname "www.theage.com.au" is correctly listed in the certificate.

The certificate should be trusted by all major web browsers.

The certificate was not revoked.

The certificate was signed with a secure hash.

Certificate Chain:
Server certificate
Common name
nine.com.au
Organization
Fairfax Media Limited
Location
New South Wales, AU
Subject Alternative Names (SANs)
nine.com.au, *.2ue.com.au, *.4bh.com.au, *.9pub.io, *.adonline.com.au, *.advertisers.com.au, *.afr.com, *.brisbanetimes.com.au, *.cdn.ninetech.dev, *.dev.nine.com.au, *.dev.platform.ink, *.essentialbaby.com.au, *.essentialkids.com.au, *.f2.com.au, *.fairfax.com.au, *.fairfaxapi.com.au, *.fairfaxmedia.com.au, *.fairfaxstatic.com.au, *.ffx.io, *.ffxblue.com.au, *.goodfood.com.au, *.goodfoodmonth.com, *.magic1278.com.au, *.myfairfax.com.au, *.nine.com.au, *.ninetech.dev, *.platform.ink, *.smh.com.au, *.staging.nine.com.au, *.staging.platform.ink, *.test.nine.com.au, *.test.platform.ink, *.theage.com.au, *.traveller.com.au, *.watoday.com.au, *.www.goodfood.com.au, 2ue.com.au, 4bh.com.au, 9pub.io, adonline.com.au, advertisers.com.au, afr.com, brisbanetimes.com.au, dev.nine.com.au, dev.platform.ink, essentialbaby.com.au, essentialkids.com.au, f2.com.au, fairfax.com.au, fairfaxapi.com.au, fairfaxmedia.com.au, fairfaxstatic.com.au, ffx.io, ffxblue.com.au, goodfood.com.au, goodfoodmonth.com, magic1278.com.au, myfairfax.com.au, ninetech.dev, platform.ink, smh.com.au, staging.nine.com.au, staging.platform.ink, test.nine.com.au, test.platform.ink, theage.com.au, traveller.com.au, watoday.com.au
Not valid before
Mon, November 21o 2022, 12:00:00 am (z)
Not valid after
Tue, November 21o 2023, 11:59:59 pm (z)
Signature algorithm
sha256WithRsaEncryption
Issuer
COMODO RSA Organization Validation Secure Server CA
Intermediate certificate
Common name
COMODO RSA Organization Validation Secure Server CA
Organization
COMODO CA Limited
Location
Salford, Greater Manchester, GB
Not valid before
Wed, February 12o 2014, 12:00:00 am (z)
Not valid after
Sun, February 11o 2029, 11:59:59 pm (z)
Signature algorithm
sha384WithRsaEncryption
Issuer
COMODO RSA Certification Authority
Root certificate
Common name
COMODO RSA Certification Authority
Organization
COMODO CA Limited
Location
Salford, Greater Manchester, GB
Not valid before
Tue, January 19o 2010, 12:00:00 am (z)
Not valid after
Mon, January 18o 2038, 11:59:59 pm (z)
Signature algorithm
sha384WithRsaEncryption
Issuer
COMODO RSA Certification Authority
Mixed Content Test (HTTP over HTTPS)100% of top 100 sites passed
  • This webpage does not use mixed content - both the initial HTML and all other resources are loaded over HTTPS.
HTTP2 Test92% of top 100 sites passed
  • This webpage is using the HTTP/2 protocol but not all resources are served over this protocol!
See results list
HSTS Test
  • This webpage is using the Strict-Transport-Security header.
strict-transport-security: max-age=31536000
Safe Browsing Test100% of top 100 sites passed
  • This website is not currently listed as suspicious (no malware or phishing activity found).
Server Signature Test88% of top 100 sites passed
  • The server signature is off for this webpage.
Directory Browsing Test100% of top 100 sites passed
  • Directory browsing is disabled for this website.
Plaintext Emails Test93% of top 100 sites passed
  • This webpage does not include email addresses in plaintext.
Mobile usability
Score: 100
Failed: 0
Warnings: 0
Passed: 3
Meta Viewport Test94% of top 100 sites passed
  • This webpage is using a viewport meta tag.
<meta name="viewport" content="width=device-width, initial-scale=1, shrink-to-fit=no" />
Media Query Responsive Test99% of top 100 sites passed
  • This webpage is using CSS media queries, which is the base for responsive design functionalities.
Mobile Snapshot Test
Mobile view
Advanced SEO
Score: 65
Failed: 2
Warnings: 0
Passed: 7
Structured Data Test59% of top 100 sites passed
  • This webpage is using structured data.
See results list
Custom 404 Error Page Test75% of top 100 sites passed
  • This website is not using a custom 404 error page! Default 404 error pages result in a poor experience - it can mislead users into thinking an entire site is down or broken, greatly increases the chance they leave the website entirely, and looks unprofessional. We recommend to have a custom 404 error page in order to improve the website's user experience by letting users know that only a specific page is missing/broken (and not the entire site), providing them helpful links, the opportunity to report bugs, and potentially track the source of broken links.
Noindex Tag Test99% of top 100 sites passed
  • This webpage does not use the noindex meta tag. This means that it can be indexed by search engines.
Nofollow Tag Test
  • This webpage is using the nofollow meta tag! We recommend to use this tag carefully since search engines will not crawl all links from this webpage.
See results list
Disallow Directive Test
  • Your robots.txt file includes a disallow command which instructs search engines to avoid certain parts of your website! You are advised to confirm if access to these resources or pages are intended to be blocked (e.g., if they contain internal-only content or sensitive information).
See results list
Meta Refresh Test95% of top 100 sites passed
  • This webpage is not using a meta refresh tag.
SPF Records Test94% of top 100 sites passed
  • This DNS server is using an SPF record.
v=spf1 include:%{ir}.%{v}.%{d}.spf.has.pphosted.com ~all
Ads.txt Validation Test80% of top 100 sites passed
  • This website is using an Authorized Digital Sellers (ads.txt) file and its content has a valid format. Since the file is uploaded and maintained by publishers on their own domain, it's not easy for bad players to gain access to it or to change entries. Buyers who want to bid on the publisher's inventory can refer to their ads.txt file and confidently know that the exchange they are dealing with is in fact authorized to directly or indirectly sell the publisher's inventory.
Spell Check Test
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