www.prevail.marketing SEO Report

Pricing Free Tools Articles

Report generated a year ago

https://www.prevail.marketing

Your general SEO Checkup Score

Archived

79/100

SEO Score

Average SEO score of top 100 sites: 74%

This website received an SEO score of 79 out of 100, which is higher than the average score of 74. Our analysis has identified 13 important issues that can be addressed to further enhance your website's performance and improve its search engine visibility.

13 Failed

4 Warnings

57 Passed

Issues to fix

HIGH

To ensure that Search Engines can accurately identify the topic of this webpage, it is important to include the most common keywords in the title tag, meta description, and heading tags.

HIGH

Consider using structured data in your webpage as it can help search engines gain a better understanding of your content.

HIGH

To improve the website experience for your visitors, it is recommended to eliminate any render-blocking resources on this webpage.

HIGH

Consider reducing the HTML size to improve loading times and retain visitors.

HIGH

By creating a custom 404 error page with helpful links and information, users are more likely to stay on the site and continue to explore.

MEDIUM

Serve properly sized images to reduce page loading times and to improve user's experience.

MEDIUM

Avoid using distorted images, as they can have a negative impact on the user experience.

LOW

To protect against spam harvesters, consider hiding or obfuscating email addresses in your page code.

LOW

Using more than 20 HTTP requests on a webpage can negatively impact the loading time.

LOW

Consider moving inline CSS styles to an external stylesheet to improve site performance and maintain separation of content and design.

LOW

Strip out any unnecessary metadata to improve loading time, security, and privacy. Metadata should not exceed 16% of the image size.

LOW

Replace deprecated HTML tags with their modern equivalents or appropriate CSS rules.

Common SEO issues

Score: 73

Failed: 5

Warnings: 2

Passed: 19

Meta Title Test100% of top 100 sites passed

This webpage is using a title tag with a length of 61 characters. While there's no target number of characters, titles should be descriptive and concise. We recommend using a title with a length between 20 - 60 characters in order to fit Google Search results that have a 600-pixel limit.

Text: Prevail Marketing - Drive Business Growth | Prevail Marketing

Length: 61 characters

Meta Description Test96% of top 100 sites passed

This webpage is using a meta description tag.

Text: Prevail Marketing is a full-service growth agency that specializes in rcommerce, eCommerce, Growth Enablement, Design Development, and marketing/sales strategy for Technology and SaaS businesses.

Length: 195 characters

Google Search Results Preview Test

Desktop version

https://www.prevail.marketing/Prevail Marketing - Drive Business Growth | Prevail MarketingPrevail Marketing is a full-service growth agency that specializes in rcommerce, eCommerce, Growth Enablement, Design Development, and marketing/sales strategy for Technology and SaaS businesses.

Mobile version

Most Common Keywords Test

There is likely no optimal keyword density (search engine algorithms have evolved beyond keyword density metrics as a significant ranking factor). It can be useful, however, to note which keywords appear most often on your page and if they reflect the intended topic of your page. More importantly, the keywords on your page should appear within natural sounding and grammatically correct copy.

23marketing13learn12social10media9sales

Keywords Usage Test45% of top 100 sites passed

The most common keywords of this webpage are not distributed across the important HTML tags! Primary keywords should appear in title tag, meta description and heading tags to help Search Engines to properly identify the topic of this webpage.

Keyword

Title tag

Meta description

Headings

marketing

learn

social

media

sales

Keywords Cloud Test

actionagencyanalysisapproacharnoldaudienceawardblockchainblogbrandbuyerbuyersclientscommercecompaniescompanycompelscomprehensiveconsultationcontentcreativecreativescryptocustomersdeepdefideliverdeliveringdesigndevelopmentdirectorydiscoverydrivenebookenablementensureexecutionexperiencefinancefractionalfreefunnelgeneratedgrowgrowthguesshealthcarehundredsimpactincreaseindustriesindustryinfographicsjourneyknowkpislearnmanufacturingmarketingmediamistakesoptimizedorganicpersonapersonasprevailprevailingprocessprofitabilityprogramprogramsproofpropelreadreferralreportresonatesresourcesresultsrevenuesaassalesservicessharesharessocialsolutionsstorystrategiesstrategysuccesstacticstargetedtechnologytrackuservideovideoswebsitewinning

Competitor Domains Test

Heading Tags Test59% of top 100 sites passed

This webpage contains headings tags.

Full-Funnel Growth Agency

Robots.txt Test99% of top 100 sites passed

This website is using a robots.txt file.

https://www.prevail.marketing/robots.txt

Sitemap Test74% of top 100 sites passed

This website has a sitemap file.

https://www.prevail.marketing/sitemap.xml

Broken Links Test

SEO Friendly URL Test25% of top 100 sites passed

All links from this webpage are SEO friendly.

Image Alt Test71% of top 100 sites passed

This webpage is using "img" tags with empty or missing "alt" attribute!

Responsive Image Test28% of top 100 sites passed

Not all images in this webpage are properly sized! This webpage is serving images that are larger than needed for the size of the user's viewport.

Image Aspect Ratio Test75% of top 100 sites passed

Not all image display dimensions match the natural aspect ratio! Fix aspect ratio issues to avoid distorted images on this website!

Inline CSS Test8% of top 100 sites passed

This webpage is using inline CSS styles!

Deprecated HTML Tags Test94% of top 100 sites passed

We found some HTML deprecated tags! You are advised to change these old tags with equivalent tags or proper CSS rules.

12u

Google Analytics Test65% of top 100 sites passed

This webpage is using Google Analytics.

Favicon Test100% of top 100 sites passed

This website appears to have a favicon.

Backlinks Test

JS Error Test79% of top 100 sites passed

There are no severe JavaScript errors on this webpage.

Console Errors Test41% of top 100 sites passed

This webpage doesn't have any warnings or errors caught by the Chrome DevTools Console.

Charset Declaration Test100% of top 100 sites passed

This webpage has a character encoding declaration.

meta charset="utf-8"

Speed optimizations

Score: 84

Failed: 4

Warnings: 1

Passed: 20

HTML Page Size Test21% of top 100 sites passed

The size of this webpage's HTML is 59.37 Kb, and is greater than the average size of 33 Kb! This can lead to slower loading times, lost visitors, and decreased revenue. Good steps to reduce HTML size include: using HTML compression, CSS layouts, external style sheets, and moving javascript to external files.

DOM Size Test54% of top 100 sites passed

The Document Object Model (DOM) of this webpage has 709 nodes which is less than the recommended value of 1,500 nodes.

HTML Compression/GZIP Test97% of top 100 sites passed

This webpage is successfully compressed using gzip compression on your code. The HTML code is compressed from 444.21 Kb to 59.37 Kb (87% size savings). This helps ensure a faster loading webpage and improved user experience.

Site Loading Speed Test66% of top 100 sites passed

The loading time of this webpage (measured from N. Virginia, US) is around 1.09 seconds and this is under the average loading speed which is 5 seconds.

JS Execution Time Test71% of top 100 sites passed

The JavaScript code used by this webpage is executed in less than 2 seconds.

Page Objects Test

This webpage is using more than 20 http requests, which can slow down page loading and negatively impact user experience!

Content size by content type

Content type

Percent

Size

javascript

46.0 %

469.92 Kb

image

39.4 %

402.72 Kb

font

6.5 %

66.79 Kb

html

5.5 %

56.64 Kb

css

2.5 %

25.95 Kb

other

0.0 %

172 B

Requests by content type

Content type

Percent

Requests

image

55.4 %

javascript

26.8 %

font

5.4 %

other

5.4 %

html

3.6 %

css

3.6 %

Content size by domain

Domain

Percent

Size

assets.zyrosite.com

37.8 %

386.40 Kb

prevail.marketing

25.0 %

255.60 Kb

googletagmanager.com

22.8 %

232.87 Kb

cdn.zyrosite.com

6.7 %

68.37 Kb

js.hs-analytics.net

2.1 %

21.10 Kb

google-analytics.com

2.0 %

20.83 Kb

js.hs-banner.com

1.9 %

19.61 Kb

images.unsplash.com

1.5 %

15.12 Kb

track.hubspot.com

0.1 %

1.20 Kb

js.hs-scripts.com

0.1 %

1.08 Kb

Requests by domain

Domain

Percent

Requests

assets.zyrosite.com

51.8 %

prevail.marketing

17.9 %

cdn.zyrosite.com

8.9 %

googletagmanager.com

7.1 %

google-analytics.com

5.4 %

js.hs-scripts.com

1.8 %

images.unsplash.com

1.8 %

js.hs-analytics.net

1.8 %

js.hs-banner.com

1.8 %

track.hubspot.com

1.8 %

Page Cache Test (Server Side Caching)100% of top 100 sites passed

This webpage is using a caching mechanism. Caching helps speed page loading times as well as reduces server load.

Flash Test100% of top 100 sites passed

This webpage does not include flash objects (an outdated technology that was sometimes used to deliver rich multimedia content). Flash content does not work well on mobile devices, and is difficult for crawlers to interpret.

CDN Usage Test97% of top 100 sites passed

This webpage is not serving all resources (images, javascript and css) from CDNs!

Modern Image Format Test38% of top 100 sites passed

This webpage is using images in a modern format.

Image Metadata Test72% of top 100 sites passed

This webpage is using images with large metadata (more than 16% of the image size)! Stripping out unnecessary metadata tags can improve not only the loading time but also the security and privacy of a webpage.

Image Caching Test97% of top 100 sites passed

This webpage is not using uncached images from same domain.

JavaScript Caching Test95% of top 100 sites passed

This webpage is using cache headers for all JavaScript resources.

CSS Caching Test96% of top 100 sites passed

This webpage is using cache headers for all CSS resources.

JavaScript Minification Test96% of top 100 sites passed

All JavaScript files used by this webpage are minified.

CSS Minification Test100% of top 100 sites passed

All CSS resources used by this webpage are minified.

Render Blocking Resources Test10% of top 100 sites passed

This webpage is using render blocking resources! Eliminating render-blocking resources can help this webpage to load significantly faster and will improve the website experience for your visitors.

Nested Tables Test99% of top 100 sites passed

This webpage is not using nested tables. This speeds up page loading time and optimizes the user experience.

Frameset Test100% of top 100 sites passed

This webpage does not use frames.

Doctype Test100% of top 100 sites passed

This webpage has a doctype declaration.

<!DOCTYPE html>

URL Redirects Test98% of top 100 sites passed

This URL doesn't have any redirects (which could potentially cause site indexation issues and site loading delays).

Time To First Byte Test98% of top 100 sites passed

The Time To First Byte value of this webpage is 0.112 seconds. To provide a good user experience, Google recommends that sites should strive to have a TTFB of 0.8 seconds or less.

0.112 s

0.8 s

1.8 s

First Contentful Paint Test94% of top 100 sites passed

The First Contentful Paint value of this webpage is 0.636 seconds. To provide a good user experience, Google recommends that sites should strive to have a First Contentful Paint value of 1.8 seconds or less.

0.636 s

1.8 s

3 s

Largest Contentful Paint Test90% of top 100 sites passed

The Largest Contentful Paint duration of this webpage is 0.54 seconds. To provide a good user experience, Google recommends that sites should strive to have Largest Contentful Paint of 2.5 seconds or less.

0.54 s

2.5 s

4 s

Largest Contentful Paint element within the viewport:

<img class="block-header-logo__image" src="https://assets.zyrosite.com/cdn-cgi/image/format=a..." alt="Prevail Marketing logo" data-v-237d5d94="">

Cumulative Layout Shift Test94% of top 100 sites passed

The CLS score of this webpage is 0.0005. To provide a good user experience, Google recommends that sites should strive to have a CLS score of 0.1 or less.

0.0005

0.1

0.25

DOM element which contributes the most to CLS score:

Text: SERVICES INDUSTRIES ABOUT RESOURCES BLOG FREE CONSULTATION

Html: <nav class="block-header__nav" data-v-711a92b6="">

Score: 0.0005

Server and security

Score: 97

Failed: 1

Warnings: 0

Passed: 9

URL Canonicalization Test97% of top 100 sites passed

https://www.prevail.marketing/ and https://prevail.marketing/ resolve to the same URL.

SSL Checker and HTTPS Test100% of top 100 sites passed

This website is successfully using HTTPS, a secure communication protocol over the Internet.

The certificate is not used before the activation date.

The certificate has not expired.

The hostname "www.prevail.marketing" is correctly listed in the certificate.

The certificate should be trusted by all major web browsers.

The certificate was not revoked.

The certificate was signed with a secure hash.

Certificate Chain:

Server certificate

Common name

www.prevail.marketing

Subject Alternative Names (SANs)

www.prevail.marketing

Not valid before

Fri, October 20o 2023, 2:30:27 pm (z)

Not valid after

Thu, January 18o 2024, 2:30:26 pm (z)

Signature algorithm

sha256WithRsaEncryption

Issuer

Intermediate certificate

Common name

Organization

Let's Encrypt

Location

Not valid before

Fri, September 4o 2020, 12:00:00 am (z)

Not valid after

Mon, September 15o 2025, 4:00:00 pm (z)

Signature algorithm

sha256WithRsaEncryption

Issuer

ISRG Root X1

Root certificate

Common name

ISRG Root X1

Organization

Internet Security Research Group

Location

Not valid before

Thu, June 4o 2015, 11:04:38 am (z)

Not valid after

Mon, June 4o 2035, 11:04:38 am (z)

Signature algorithm

sha256WithRsaEncryption

Issuer

ISRG Root X1

Mixed Content Test (HTTP over HTTPS)98% of top 100 sites passed

This webpage does not use mixed content - both the initial HTML and all other resources are loaded over HTTPS.

HTTP2 Test100% of top 100 sites passed

This webpage is using the HTTP/2 protocol.

HSTS Test82% of top 100 sites passed

This webpage is using the Strict-Transport-Security header.

strict-transport-security: max-age=63072000; includesubdomains; preload;

Safe Browsing Test100% of top 100 sites passed

This website is not currently listed as suspicious (no malware or phishing activity found).

Server Signature Test98% of top 100 sites passed

The server signature is off for this webpage.

Directory Browsing Test100% of top 100 sites passed

Directory browsing is disabled for this website.

Plaintext Emails Test100% of top 100 sites passed

We've found 1 email addresses in your page code! We advise you to protect email links in a way that hides them from the spam harvesters.

Unsafe Cross-Origin Links Test49% of top 100 sites passed

This webpage is not using target="_blank" links without rel="noopener" or rel="noreferrer" attribute.

Mobile usability

Score: 100

Failed: 0

Warnings: 0

Passed: 3

Meta Viewport Test88% of top 100 sites passed

This webpage is using a viewport meta tag.

<meta name="viewport" content="width=device-width, initial-scale=1.0" />

Media Query Responsive Test98% of top 100 sites passed

This webpage is using CSS media queries, which is the base for responsive design functionalities.

Mobile Snapshot Test

Advanced SEO

Score: 37

Failed: 3

Warnings: 1

Passed: 6

Structured Data Test53% of top 100 sites passed

This webpage doesn't take the advantages of HTML Microdata or JSON-LD specifications in order to use structured data! View Google's guide for getting started with structured data.

Custom 404 Error Page Test67% of top 100 sites passed

This website is not using a custom 404 error page! Default 404 error pages result in a poor experience - it can mislead users into thinking an entire site is down or broken, greatly increases the chance they leave the website entirely, and looks unprofessional. We recommend to have a custom 404 error page in order to improve the website's user experience by letting users know that only a specific page is missing/broken (and not the entire site), providing them helpful links, the opportunity to report bugs, and potentially track the source of broken links.

Noindex Tag Test98% of top 100 sites passed

This webpage does not use the noindex meta tag. This means that it can be indexed by search engines.

Canonical Tag Test93% of top 100 sites passed

This webpage is using the canonical link tag. This tag specifies that the URL: https://www.prevail.marketing/ is preferred to be used in search results. Please ensure that this specification is correct, as canonical tags are often hard-coded and may not always reflect the latest changes in a site's URL structure.

<link href="https://www.prevail.marketing/" rel="canonical"/>

Nofollow Tag Test

This webpage is using the nofollow meta tag! We recommend to use this tag carefully since search engines will not crawl all links from this webpage.

Disallow Directive Test

Your robots.txt file includes a disallow command which instructs search engines to avoid certain parts of your website! You are advised to confirm if access to these resources or pages are intended to be blocked (e.g., if they contain internal-only content or sensitive information).

Meta Refresh Test96% of top 100 sites passed

This webpage is not using a meta refresh tag.

SPF Records Test95% of top 100 sites passed

This DNS server is using an SPF record.

v=spf1 include:_spf.google.com ~all

Ads.txt Validation Test68% of top 100 sites passed

This website doesn't use an ads.txt file! Ads.txt is a text file that contains a list of Authorized Digital Sellers. The purpose of ads.txt files is to give advertisers and advertising networks the ability to verify who is allowed to sell advertising on your website.

Spell Check Test

Report generated a year ago

https://www.prevail.marketing

Your general SEO Checkup Score

Archived

79/100

SEO Score

Average SEO score of top 100 sites: 74%

13 Failed

4 Warnings

57 Passed

Issues to fix

HIGH

To ensure that Search Engines can accurately identify the topic of this webpage, it is important to include the most common keywords in the title tag, meta description, and heading tags.

HIGH

Consider using structured data in your webpage as it can help search engines gain a better understanding of your content.

HIGH

To improve the website experience for your visitors, it is recommended to eliminate any render-blocking resources on this webpage.

HIGH

Consider reducing the HTML size to improve loading times and retain visitors.

HIGH

By creating a custom 404 error page with helpful links and information, users are more likely to stay on the site and continue to explore.

MEDIUM

Serve properly sized images to reduce page loading times and to improve user's experience.

MEDIUM

Avoid using distorted images, as they can have a negative impact on the user experience.

LOW

To protect against spam harvesters, consider hiding or obfuscating email addresses in your page code.

LOW

Using more than 20 HTTP requests on a webpage can negatively impact the loading time.

LOW

Consider moving inline CSS styles to an external stylesheet to improve site performance and maintain separation of content and design.

LOW

Strip out any unnecessary metadata to improve loading time, security, and privacy. Metadata should not exceed 16% of the image size.

LOW

Replace deprecated HTML tags with their modern equivalents or appropriate CSS rules.

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