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SEO Report for https://www.orchidfinancing.ca

Your general SEO Checkup Score


SEO Score69/100
Average SEO score of top 100 sites: 75%

Your site scored 69/100, below the 75 average for top sites. We found 15 issues to fix, and clearing them is how you move up.

15 Failed
4 Warnings
37 Passed

Want to fix these issues and track your progress?

Issues to fix

HIGH
To provide a good user experience, sites should aim for a Largest Contentful Paint duration of 2.5 seconds or less.
Details
HIGH
To provide a good user experience, sites should aim for a Cumulative Layout Shift score of 0.1 or less.
Details
HIGH
Using images in a modern format can significantly reduce the file size and improve the loading speed of a webpage, providing a better user experience and potentially increasing engagement.
Details
HIGH
Users may abandon pages that take longer than 5 seconds to load, resulting in a potential loss of up to 50% of visitors. Faster loading pages can lead to increased traffic, better conversions, and higher sales.
Details
HIGH
Add descriptive and relevant "alt" attributes to all "img" tags to improve website accessibility.
Details
HIGH
Consider reducing the HTML size to improve loading times and retain visitors.
Details
MEDIUM
Serve properly sized images to reduce page loading times and to improve user's experience.
Details
MEDIUM
Avoid using distorted images, as they can have a negative impact on the user experience.
Details
MEDIUM
Reducing the Document Object Model (DOM) size can lead to faster page loading times, improved site performance, and better user experience by decreasing the amount of time it takes for the browser to process and render the page.
Details
MEDIUM
Avoid performance and security issues by adding "rel=noopener" or "rel=noreferrer" to your "target=_blank" links.
Details
LOW
Resolving errors identified by the Chrome DevTools Console can improve user experience.
Details
LOW
To protect against spam harvesters, consider hiding or obfuscating email addresses in your page code.
Details
LOW
Using more than 20 HTTP requests on a webpage can negatively impact the loading time.
Details
LOW
Strip out any unnecessary metadata to improve loading time, security, and privacy. Metadata should not exceed 16% of the image size.
Details
LOW
Replace deprecated HTML tags with their modern equivalents or appropriate CSS rules.
Details

Common SEO issues

Score:65
Failed:5
Warnings:2
Passed:12
Meta Title Test
100% of top 100 sites passed
This webpage is using a title tag.
Text: Mortgage Agent - Orchid Financing
Length: 33 characters
Meta Description Test
97% of top 100 sites passed
This webpage is using a meta description tag with a length of 109 characters. We recommend using well-written and inviting meta descriptions with a length between 150 and 220 characters (spaces included).
Text: The Orchid Financing specializes in purchase and refinance mortgages for residential & Commercial Properties.
Length: 109 characters
Google Search Results Preview Test
Desktop version
https://orchidfinancing.ca/Mortgage Agent - Orchid FinancingThe Orchid Financing specializes in purchase and refinance mortgages for residential & Commercial Properties.
Mobile version
https://orchidfinancing.ca/Mortgage Agent - Orchid FinancingThe Orchid Financing specializes in purchase and refinance mortgages for residential & Commercial Properties.
Social Media Meta Tags Test
83% of top 100 sites passed
This webpage is using social media meta tags.
Open Graph Meta Tags
og:localeen_US
og:typewebsite
og:titleMortgage Agent - Orchid Financing
og:descriptionThe Orchid Financing specializes in purchase and refinance mortgages for residential & Commercial Properties.
og:urlhttps://orchidfinancing.ca/
og:site_nameOrchid Financing
og:imagehttps://orchidfinancing.ca/wp-content/uploads/2021/06/home3.png
Twitter Card Meta Tags
twitter:cardsummary_large_image
twitter:label1Est. reading time
twitter:data14 minutes
Most Common Keywords Test
There is likely no optimal keyword density (search engine algorithms have evolved beyond keyword density metrics as a significant ranking factor). It can be useful, however, to note which keywords appear most often on your page and if they reflect the intended topic of your page. More importantly, the keywords on your page should appear within natural sounding and grammatically correct copy.
14home
11mortgage
9help
8mortgages
8property
Keywords Usage Test
81% of top 100 sites passed
The most common keywords of this webpage are distributed well across the important HTML tags. This helps search engines to properly identify the topic of this webpage.
Keyword
Title tag
Meta description
Headings
home
mortgage
help
mortgages
property
Keywords Cloud Test
achieve
allows
application
apply
approval
available
banks
best
biggest
blog
book
bridge
brokerage
business
buyers
buying
calculators
clients
commercial
condo
consolidation
consultation
contact
content
credit
daunting
days
debt
easy
effortless
employed
equity
exciting
existing
facebook
fast
financing
have
having
heloc
help
home
income
instagram
investment
journey
just
lenders
lending
lets
license
life
like
linkedin
loan
loans
long
looking
major
make
means
milad
mortgage
mortgages
options
orchid
orchidfinancing
private
process
property
purchase
purchases
rates
ready
reduce
refinance
refinancing
resources
reverse
rewarding
right
scarsdale
second
self
services
simple
skip
solution
step
steps
stressful
term
thinking
time
toronto
touch
unsecured
walk
ways
year
Competitor Domains Test
Competitor Domains

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Heading Tags Test
70% of top 100 sites passed
This webpage contains too many H2 tags! H2 tags should re-inforce the related content of your page to search engines - too many tags may make the topic less clear, or look like spam tactics. Consider using less than 10 H2 tags.
H1 tags
The Most EffortlessWay To Your New Home
H2 tags
OUR SERVICES
New Home & Condo Purchases
Private / second & third mortgages
HELOC
Investment Property Mortgages
Reverse Mortgages
WHY PEOPLE TRUST US
SOME OF OUR LENDERS
Fast & Easy Application Process
Stay Always In Touch
Milad Kamkar
location
contacts
Robots.txt Test
94% of top 100 sites passed
This website is using a robots.txt file.
Sitemap Test
75% of top 100 sites passed
Image Alt Test
71% of top 100 sites passed
This webpage is using "img" tags with empty or missing "alt" attribute!
Responsive Image Test
38% of top 100 sites passed
Not all images in this webpage are properly sized! This webpage is serving images that are larger than needed for the size of the user's viewport.
Image Aspect Ratio Test
72% of top 100 sites passed
Not all image display dimensions match the natural aspect ratio! Fix aspect ratio issues to avoid distorted images on this website!
Deprecated HTML Tags Test
99% of top 100 sites passed
We found some HTML deprecated tags! You are advised to change these old tags with equivalent tags or proper CSS rules.
1center
Google Analytics Test
69% of top 100 sites passed
This webpage is using Google Analytics.
Favicon Test
100% of top 100 sites passed
favicon
This website appears to have a favicon.
JS Error Test
74% of top 100 sites passed
There are no severe JavaScript errors on this webpage.
Console Errors Test
33% of top 100 sites passed
This webpage has some errors caught by the Chrome DevTools Console!
Charset Declaration Test
100% of top 100 sites passed
This webpage has a character encoding declaration.
Content-Type: text/html; charset=UTF-8

Speed optimizations

Score:55
Failed:8
Warnings:1
Passed:9
HTML Page Size Test
34% of top 100 sites passed
The size of this webpage's HTML is 37.92 Kb, and is greater than the average size of 33 Kb! This can lead to slower loading times, lost visitors, and decreased revenue. Good steps to reduce HTML size include: using HTML compression, CSS layouts, external style sheets, and moving javascript to external files.
DOM Size Test
17% of top 100 sites passed
The Document Object Model (DOM) of this webpage has 4,746 nodes which is greater than the recommended value of 1,500 nodes! A large DOM size negatively affects site performance and increases the page load time.
HTML Compression/GZIP Test
96% of top 100 sites passed
This webpage is successfully compressed using br compression on your code. The HTML code is compressed from 293.76 Kb to 37.92 Kb (87% size savings). This helps ensure a faster loading webpage and improved user experience.
Site Loading Speed Test
68% of top 100 sites passed
The loading time of this webpage (measured from N. Virginia, US) is around 7.67 seconds and is greater than the average loading speed which is 5 seconds!
Related Keywords

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JS Execution Time Test
79% of top 100 sites passed
The JavaScript code used by this webpage is executed in less than 2 seconds.
Page Objects Test
This webpage is using more than 20 http requests, which can slow down page loading and negatively impact user experience!
Content size by content type
Content type
Percent
Size
image
71.7 %
6.90 Mb
javascript
19.1 %
1.84 Mb
font
5.4 %
528.81 Kb
css
2.8 %
271.65 Kb
html
0.7 %
65.80 Kb
other
0.4 %
40.20 Kb
TOTAL
100%
9.62 Mb
Requests by content type
Content type
Percent
Requests
javascript
41.9 %
62
css
26.4 %
39
image
14.2 %
21
font
9.5 %
14
other
6.1 %
9
html
2.0 %
3
TOTAL
100%
148
Content size by domain
Domain
Percent
Size
orchidfinancing.ca
54.3 %
5.23 Mb
zng.14c.myftpupload.com
19.8 %
1.90 Mb
youtube.com
9.2 %
904.99 Kb
ld-wp73.template-help.com
6.2 %
607.77 Kb
cdn.oncehub.com
5.9 %
576.93 Kb
fonts.gstatic.com
1.4 %
137.73 Kb
downloads.mailchimp.com
1.1 %
107.24 Kb
googletagmanager.com
0.8 %
77.18 Kb
i.ytimg.com
0.4 %
35.53 Kb
jnn-pa.googleapis.com
0.3 %
30.07 Kb
Other
0.8 %
77.59 Kb
TOTAL
100%
9.62 Mb
Requests by domain
Domain
Percent
Requests
orchidfinancing.ca
51.4 %
76
cdn.oncehub.com
8.1 %
12
zng.14c.myftpupload.com
6.8 %
10
youtube.com
6.8 %
10
fonts.gstatic.com
6.1 %
9
downloads.mailchimp.com
4.1 %
6
google-analytics.com
2.0 %
3
ld-wp73.template-help.com
2.0 %
3
go.oncehub.com
2.0 %
3
fonts.googleapis.com
1.4 %
2
Other
9.5 %
14
TOTAL
100%
148
CDN Usage Test
96% of top 100 sites passed
This webpage is serving all images, javascript and css resources from CDNs.
Modern Image Format Test
32% of top 100 sites passed
This webpage is not serving images in a modern format! Image formats like JPEG 2000, JPEG XR, and WebP often provide better compression than PNG or JPEG, which means faster downloads and less data consumption.
Image Metadata Test
This webpage is using images with large metadata (more than 16% of the image size)! Stripping out unnecessary metadata tags can improve not only the loading time but also the security and privacy of a webpage.
Image Caching Test
99% of top 100 sites passed
This website is using cache headers for images and the browsers will display these images from the cache.
JavaScript Caching Test
98% of top 100 sites passed
This webpage is using cache headers for all JavaScript resources.
CSS Caching Test
98% of top 100 sites passed
This webpage is using cache headers for all CSS resources.
JavaScript Minification Test
93% of top 100 sites passed
All JavaScript files used by this webpage are minified.
CSS Minification Test
97% of top 100 sites passed
All CSS resources used by this webpage are minified.
Render Blocking Resources Test
29% of top 100 sites passed
This webpage is not using render-blocking resources.
URL Redirects Test
96% of top 100 sites passed
This URL performed 1 redirects! While redirects are typically not advisable (as they can affect search engine indexing issues and adversely affect site loading time), one redirect may be acceptable, particularly if the URL is redirecting from a non-www version to its www version, or vice-versa.
Largest Contentful Paint Test
The Largest Contentful Paint duration of this webpage is 7.66 seconds. To provide a good user experience, sites should strive to have Largest Contentful Paint of 2.5 seconds or less.
7.66 s
2.5 s
4 s
Largest Contentful Paint element within the viewport:
<img decoding="async" class="sp-image" src="https://orchidfinancing.ca/wp-content/uploads/2021..." alt="Milad Kamkar Mortgage Agent" data-default="https://orchidfinancing.ca/wp-content/uploads/2021..." style="width: 100%; height: 100%; margin-left: 0px; margi...">
Cumulative Layout Shift Test
The CLS score of this webpage is 0.954. To provide a good user experience, sites should strive to have a CLS score of 0.1 or less.
0.9539
0.1
0.25
DOM element which contributes the most to CLS score:
Text: OUR SERVICES NEW HOME & CONDO PURCHASES Whether you are looking to buy a new ho...
Html: <section class="elementor-section elementor-top-section elementor-..." data-id="f9e89a7" data-element_type="section">
Score: 0.539

Server and security

Score:86
Failed:2
Warnings:0
Passed:5
URL Canonicalization Test
92% of top 100 sites passed
SSL Checker and HTTPS Test
100% of top 100 sites passed
This website is successfully using HTTPS, a secure communication protocol over the Internet.
The certificate is not used before the activation date.
The certificate has not expired.
The hostname "orchidfinancing.ca" is correctly listed in the certificate.
The certificate should be trusted by all major web browsers.
The certificate was not revoked.
The certificate was signed with a secure hash.
Certificate Chain:
Server certificate
Common Name
orchidfinancing.ca
Organization
Cloudflare, Inc.
Location
San Francisco, California, US
Subject Alternative Names
orchidfinancing.ca
Not Valid Before
Thu, January 12, 2023 at 12:00:00 AM UTC
Not Valid After
Thu, January 11, 2024 at 11:59:59 PM UTC
Signature Algorithm
ecdsaWithSha256
Issuer
Cloudflare Inc ECC CA-3
Intermediate certificate
Common Name
Cloudflare Inc ECC CA-3
Organization
Cloudflare, Inc.
Location
US
Not Valid Before
Mon, January 27, 2020 at 12:48:08 PM UTC
Not Valid After
Tue, December 31, 2024 at 11:59:59 PM UTC
Signature Algorithm
sha256WithRsaEncryption
Issuer
Baltimore CyberTrust Root
Root certificate
Common Name
Baltimore CyberTrust Root
Organization
Baltimore
Location
IE
Not Valid Before
Fri, May 12, 2000 at 6:46:00 PM UTC
Not Valid After
Mon, May 12, 2025 at 11:59:00 PM UTC
Signature Algorithm
sha1WithRsaEncryption
Issuer
Baltimore CyberTrust Root
Mixed Content Test (HTTP over HTTPS)
100% of top 100 sites passed
This webpage does not use mixed content - both the initial HTML and all other resources are loaded over HTTPS.
HTTP2 Test
92% of top 100 sites passed
This webpage is using the HTTP/2 protocol.
HSTS Test
This webpage is using the Strict-Transport-Security header.
strict-transport-security:max-age=300 max-age=31536000; includesubdomains
Plaintext Emails Test
93% of top 100 sites passed
We've found 1 email addresses in your page code! We advise you to protect email links in a way that hides them from the spam harvesters.

Mobile usability

Score:100
Failed:0
Warnings:0
Passed:3
Meta Viewport Test
94% of top 100 sites passed
This webpage is using a viewport meta tag.
<meta name="viewport" content="width=device-width, initial-scale=1" />
Media Query Responsive Test
99% of top 100 sites passed
This webpage is using CSS media queries, which is the base for responsive design functionalities.
Mobile Snapshot Test
Mobile view

Advanced SEO

Score:98
Failed:0
Warnings:1
Passed:8
Structured Data Test
59% of top 100 sites passed
This webpage is using structured data.
Custom 404 Error Page Test
75% of top 100 sites passed
This website is using a custom 404 error page. We recommend to have a custom 404 error page in order to improve the website's user experience by letting users know that only a specific page is missing/broken (and not the entire site), providing them helpful links, the opportunity to report bugs, and potentially track the source of broken links.
Noindex Tag Test
99% of top 100 sites passed
This webpage does not use the noindex meta tag. This means that it can be indexed by search engines.
Canonical Tag Test
95% of top 100 sites passed
This webpage is using the canonical link tag. This tag specifies that the URL: https://orchidfinancing.ca/ is preferred to be used in search results. Please ensure that this specification is correct, as canonical tags are often hard-coded and may not always reflect the latest changes in a site's URL structure.
<link href="https://orchidfinancing.ca/" rel="canonical"/>
Nofollow Tag Test
This webpage does not use the nofollow meta tag. This means that search engines will crawl all links from this webpage.
Disallow Directive Test
Your robots.txt file includes a disallow command which instructs search engines to avoid certain parts of your website! You are advised to confirm if access to these resources or pages are intended to be blocked (e.g., if they contain internal-only content or sensitive information).
Meta Refresh Test
95% of top 100 sites passed
This webpage is not using a meta refresh tag.
SPF Records Test
94% of top 100 sites passed
This DNS server is using an SPF record.
v=spf1 include:secureserver.net -all
Ads.txt Validation Test
80% of top 100 sites passed
This website doesn't use an ads.txt file! Ads.txt is a text file that contains a list of Authorized Digital Sellers. The purpose of ads.txt files is to give advertisers and advertising networks the ability to verify who is allowed to sell advertising on your website.

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