seo site checkup logo
PricingFree ToolsArticles
Report generated 2 days ago
https://www.nyu.edu
Your general SEO Checkup Score
Archived
76/100
SEO Score
Average SEO score of top 100 sites: 75%
This website received an SEO score of 76 out of 100, which is higher than the average score of 75. Our analysis has identified 12 important issues that can be addressed to further enhance your website's performance and improve its search engine visibility.
12 Failed
4 Warnings
58 Passed
Issues to fix
HIGH
Add a meta description tag to provide a brief and informative summary of the page's content for search engines.
HIGH
To ensure that Search Engines can accurately identify the topic of this webpage, it is important to include the most common keywords in the title tag, meta description, and heading tags.
HIGH
Consider using structured data in your webpage as it can help search engines gain a better understanding of your content.
HIGH
To improve the website experience for your visitors, it is recommended to eliminate any render-blocking resources on this webpage.
HIGH
Using images in a modern format can significantly reduce the file size and improve the loading speed of a webpage, providing a better user experience and potentially increasing engagement.
HIGH
Users may abandon pages that take longer than 5 seconds to load, resulting in a potential loss of up to 50% of visitors. Faster loading pages can lead to increased traffic, better conversions, and higher sales.
HIGH
Consider reducing the HTML size to improve loading times and retain visitors.
MEDIUM
Avoid performance and security issues by adding "rel=noopener" or "rel=noreferrer" to your "target=_blank" links.
LOW
Resolving errors identified by the Chrome DevTools Console can improve user experience.
LOW
Using more than 20 HTTP requests on a webpage can negatively impact the loading time.
LOW
Consider moving inline CSS styles to an external stylesheet to improve site performance and maintain separation of content and design.
LOW
Strip out any unnecessary metadata to improve loading time, security, and privacy. Metadata should not exceed 16% of the image size.
Common SEO issues
Score: 71
Failed: 4
Warnings: 2
Passed: 20
Meta Title Test100% of top 100 sites passed
  • This webpage is using a title tag with a length of 3 characters. While there's no target number of characters, titles should be descriptive and concise. Using a title tag with less than 20 characters is a missed opportunity since it can be difficult to fit all your targeted keywords in such a short text.
    We recommend using a title with a length between 20 - 60 characters in order to fit Google Search results that have a 600-pixel limit.
Text: NYU
Length: 3 characters
Meta Description Test92% of top 100 sites passed
  • This webpage is not using a meta description tag! You should include this tag in order to provide a brief description of your page which can be used by search engines. Well-written and inviting meta descriptions may also help click-through rates to your site in search engine results.
Google Search Results Preview Test
Desktop version
https://www.nyu.edu/NYU
Mobile version
https://www.nyu.edu/NYU
Social Media Meta Tags Test89% of top 100 sites passed
  • This webpage is using social media meta tags.
Open Graph Meta Tags
og:title
NYU
og:url
http://www.nyu.edu/content/nyu/en
Most Common Keywords Test
  • There is likely no optimal keyword density (search engine algorithms have evolved beyond keyword density metrics as a significant ranking factor). It can be useful, however, to note which keywords appear most often on your page and if they reflect the intended topic of your page. More importantly, the keywords on your page should appear within natural sounding and grammatically correct copy.
22university22research19information19cookies18school
Keywords Usage Test48% of top 100 sites passed
  • The most common keywords of this webpage are not distributed across the important HTML tags! Primary keywords should appear in title tag, meta description and heading tags to help Search Engines to properly identify the topic of this webpage.
Keyword
Title tag
Meta description
Headings
university
research
information
cookies
school
Keywords Cloud Test
abroadacademicacademicsactiveadmissionsallowartsawardsbenefitscampuscareercenterscheckboxcitiesclassclosecollegecollegescommencementcommunitycontactcontentcontinuecookiecookiesculturalculturedevelopmentdhabidiversediversityeducationemailentertainmenteventsexpectfacultyfamiliesfeedbackfieldsfinancialfundingglobalgraduateguidelineshealthhighhistoryhomeinclusioninformationinitiativesinstituteinstitutesinstitutioninvolvedlabellifelinkslondonlongmenunewsopportunitiesparispoliciesprofessionalprogramspublicpublicationsrelatedresearchresourcesschoolschoolssciencesearchsectionserviceservicesshanghaisitestudentstudentsstudiesstudystudyingsummersupporttechnologytransportationtulsaundergraduateuniversityupdateswebsitewellnessworkworldyork
Competitor Domains Test
Understand your competitors' SEO and backlink profile

Get related competitors and their domain authority score in relation to your domain.

Heading Tags Test62% of top 100 sites passed
  • This webpage contains too many H2 tags! H2 tags should re-inforce the related content of your page to search engines - too many tags may make the topic less clear, or look like spam tactics. Consider using less than 10 H2 tags.
H1 tags
New York University
H2 tags
About NYU
In This Section
Related Links
Admissions
Academics
University Life
Research
Always in Bloom
News and Research
Commencement 2025
Spoiler Alert?
In and of the World
Envision Yourself Here
Feedback
Cookie Information
Robots.txt Test99% of top 100 sites passed
  • This website is using a robots.txt file.
https://www.nyu.edu/robots.txt
Sitemap Test83% of top 100 sites passed
  • This website has a sitemap file.
https://www.nyu.edu/sitemap.xml
Looking for a Sitemap Generator Tool?

If you don't have a sitemap or the sitemap for your website is not up to date you can use our new Sitemap Generator tool.

Register for free, and start using today the Sitemap Generator from SEO Site Checkup Toolbox.

SEO Friendly URL Test29% of top 100 sites passed
  • All links from this webpage are SEO friendly.
Image Alt Test78% of top 100 sites passed
  • All "img" tags from this webpage have the required "alt" attribute.
Responsive Image Test29% of top 100 sites passed
  • All images in this webpage are properly sized for different users' viewports.
Image Aspect Ratio Test75% of top 100 sites passed
  • All image display dimensions match the natural aspect ratio.
Inline CSS Test10% of top 100 sites passed
  • This webpage is using inline CSS styles!
See results list
Deprecated HTML Tags Test94% of top 100 sites passed
  • This webpage does not use HTML deprecated tags.
Google Analytics Test72% of top 100 sites passed
  • This webpage is using Google Analytics.
Favicon Test100% of top 100 sites passed
  • favicon
    This website appears to have a favicon.
JS Error Test83% of top 100 sites passed
  • There are no severe JavaScript errors on this webpage.
Console Errors Test27% of top 100 sites passed
  • This webpage has some errors caught by the Chrome DevTools Console!
See results list
Charset Declaration Test96% of top 100 sites passed
  • This webpage has a character encoding declaration.
Content-Type: text/html;charset=utf-8
Social Media Test75% of top 100 sites passed
  • This webpage is connected successfully with social media using:
Facebook Twitter 
Speed optimizations
Score: 73
Failed: 6
Warnings: 1
Passed: 18
HTML Page Size Test23% of top 100 sites passed
DOM Size Test56% of top 100 sites passed
  • The Document Object Model (DOM) of this webpage has 1,415 nodes which is less than the recommended value of 1,500 nodes.
HTML Compression/GZIP Test99% of top 100 sites passed
  • This webpage is successfully compressed using gzip compression on your code. The HTML code is compressed from 246.45 Kb to 41.29 Kb (83% size savings). This helps ensure a faster loading webpage and improved user experience.
Site Loading Speed Test71% of top 100 sites passed
  • The loading time of this webpage (measured from N. Virginia, US) is around 7.09 seconds and is greater than the average loading speed which is 5 seconds!
Accurate loading speed and website loading speed monitor

Get detailed and accurate loading speed reports for your websites and see how your pages are being loaded over time.

Register for free and use the Loading Speed Monitor from SEO Site Checkup Toolbox today and get valuable insights on how much time your customers need to wait until they see your page.

JS Execution Time Test53% of top 100 sites passed
  • The JavaScript code used by this webpage is executed in more than 2 seconds!
Page Objects Test
  • This webpage is using more than 20 http requests, which can slow down page loading and negatively impact user experience!
Content size by content type
Content type
Percent
Size
image
88.0 %
14.89 Mb
javascript
9.1 %
1.55 Mb
font
1.0 %
169.34 Kb
css
0.9 %
154.45 Kb
other
0.8 %
146.16 Kb
html
0.1 %
18.16 Kb
TOTAL
100%
16.91 Mb
Requests by content type
Content type
Percent
Requests
javascript
38.5 %
30
image
24.4 %
19
css
21.8 %
17
other
12.8 %
10
html
1.3 %
1
font
1.3 %
1
TOTAL
100%
78
Content size by domain
Domain
Percent
Size
nyu.edu
91.3 %
15.45 Mb
googletagmanager.com
6.0 %
1.01 Mb
cdn.cookielaw.org
1.1 %
183.47 Kb
analytics.tiktok.com
0.8 %
130.33 Kb
webstatic.nyu.edu
0.6 %
106.25 Kb
globalnav.digicomm.nyu.edu
0.2 %
39.59 Kb
maxcdn.bootstrapcdn.com
0.0 %
7.40 Kb
TOTAL
100%
16.91 Mb
Requests by domain
Domain
Percent
Requests
nyu.edu
64.1 %
50
cdn.cookielaw.org
12.8 %
10
googletagmanager.com
10.3 %
8
analytics.tiktok.com
6.4 %
5
globalnav.digicomm.nyu.edu
2.6 %
2
webstatic.nyu.edu
2.6 %
2
maxcdn.bootstrapcdn.com
1.3 %
1
TOTAL
100%
78
Page Cache Test (Server Side Caching)100% of top 100 sites passed
  • This webpage is using a caching mechanism. Caching helps speed page loading times as well as reduces server load.
Flash Test100% of top 100 sites passed
  • This webpage does not include flash objects (an outdated technology that was sometimes used to deliver rich multimedia content). Flash content does not work well on mobile devices, and is difficult for crawlers to interpret.
CDN Usage Test95% of top 100 sites passed
  • This webpage is serving all images, javascript and css resources from CDNs.
See results list
Modern Image Format Test43% of top 100 sites passed
  • This webpage is not serving images in a modern format! Image formats like JPEG 2000, JPEG XR, and WebP often provide better compression than PNG or JPEG, which means faster downloads and less data consumption.
See results list
Image Metadata Test72% of top 100 sites passed
  • This webpage is using images with large metadata (more than 16% of the image size)! Stripping out unnecessary metadata tags can improve not only the loading time but also the security and privacy of a webpage.
See results list
Image Caching Test95% of top 100 sites passed
  • This website is using cache headers for images and the browsers will display these images from the cache.
JavaScript Caching Test96% of top 100 sites passed
  • This webpage is using cache headers for all JavaScript resources.
CSS Caching Test98% of top 100 sites passed
  • This webpage is using cache headers for all CSS resources.
JavaScript Minification Test98% of top 100 sites passed
  • All JavaScript files used by this webpage are minified.
See results list
CSS Minification Test100% of top 100 sites passed
  • All CSS resources used by this webpage are minified.
See results list
Render Blocking Resources Test15% of top 100 sites passed
  • This webpage is using render blocking resources! Eliminating render-blocking resources can help this webpage to load significantly faster and will improve the website experience for your visitors.
See results list
Nested Tables Test100% of top 100 sites passed
  • This webpage is not using nested tables. This speeds up page loading time and optimizes the user experience.
Frameset Test100% of top 100 sites passed
  • This webpage does not use frames.
Doctype Test100% of top 100 sites passed
  • This webpage has a doctype declaration.
<!DOCTYPE html>
URL Redirects Test97% of top 100 sites passed
  • This URL doesn't have any redirects (which could potentially cause site indexation issues and site loading delays).
Time To First Byte Test99% of top 100 sites passed
  • The Time To First Byte value of this webpage is 0.008 seconds. To provide a good user experience, Google recommends that sites should strive to have a TTFB of 0.8 seconds or less.

0.008 s

0.8 s

1.8 s

First Contentful Paint Test90% of top 100 sites passed
  • The First Contentful Paint value of this webpage is 1.356 seconds. To provide a good user experience, Google recommends that sites should strive to have a First Contentful Paint value of 1.8 seconds or less.

1.356 s

1.8 s

3 s

Largest Contentful Paint Test77% of top 100 sites passed
  • The Largest Contentful Paint duration of this webpage is 2.24 seconds. To provide a good user experience, Google recommends that sites should strive to have Largest Contentful Paint of 2.5 seconds or less.

2.24 s

2.5 s

4 s

Largest Contentful Paint element within the viewport:
Text: sunny winter view of Washington Square park and NYU's campus from north of the a...
Html: <div id="home-banner-img">
Cumulative Layout Shift Test91% of top 100 sites passed
  • The CLS score of this webpage is 0.0002. To provide a good user experience, Google recommends that sites should strive to have a CLS score of 0.1 or less.

0.0002

0.1

0.25

DOM element which contributes the most to CLS score:
Html:
Score: 0.0002
Server and security
Score: 93
Failed: 1
Warnings: 0
Passed: 9
URL Canonicalization Test93% of top 100 sites passed
SSL Checker and HTTPS Test100% of top 100 sites passed
  • This website is successfully using HTTPS, a secure communication protocol over the Internet.

The certificate is not used before the activation date.

The certificate has not expired.

The hostname "www.nyu.edu" is correctly listed in the certificate.

The certificate should be trusted by all major web browsers.

The certificate was not revoked.

The certificate was signed with a secure hash.

Certificate Chain:
Server certificate
Common name
www.nyu.edu
Organization
New York University
Location
New York, US
Subject Alternative Names (SANs)
www.nyu.edu, *.as.nyu.edu, *.cas.nyu.edu, *.cims.nyu.edu, *.fas.nyu.edu, *.gsas.nyu.edu, *.liberalstudies.nyu.edu, *.ls.nyu.edu, ability.nyu.edu, abudhabi.nyu.edu, admissions.nyu.edu, admissionsblog.nyu.edu, affordabilityideas.nyu.edu, alex.nyu.edu, apply.nyu.edu, as.nyu.edu, askits.nyu.edu, bcp.nyu.edu, beta.nyu.edu, blogs.nyu.edu, bluestonecenter.nyu.edu, bookstores.nyu.edu, box.nyu.edu, campuscash.nyu.edu, cas.nyu.edu, cims.nyu.edu, cmep.nyu.edu, cmsauthor.nyu.edu, dental.nyu.edu, dentalfacultypractice.nyu.edu, dhss.nyu.edu, drive.nyu.edu, econ.nyu.edu, emaildirect.nyu.edu, fas.nyu.edu, gallatin.nyu.edu, googlechat.nyu.edu, googlemeet.nyu.edu, gopher.nyu.edu, gsas.nyu.edu, guestcard.nyu.edu, hangouts.nyu.edu, homepages.nyu.edu, icons.home.nyu.edu, imap.nyu.edu, itunes.nyu.edu, liberalstudies.nyu.edu, ls.nyu.edu, mail.nyu.edu, newwww.nyu.edu, newyorkuniversity.org, nyu.biz, nyu.cz, nyu.info, nyu.it, nyu.jobs, nyu.org, nyuevita.nyu.edu, nyujade.org, nyuniversity.nyc, nyupress.nyu.edu, nyuscps.org, nyux.org, onecard.nyu.edu, open.nyu.edu, picturebank.nyu.edu, pilotalex.home.nyu.edu, pop.nyu.edu, prague.nyu.edu, projtrak.home.nyu.edu, psych.nyu.edu, publicaffairsblog.nyu.edu, registrar.nyu.edu, security.nyu.edu, socialwork.nyu.edu, software.nyu.edu, space.gallatin.nyu.edu, sternnewclasses.nyu.edu, sustainability.nyu.edu, testskirball.nyu.edu.nyu.edu, thisisnyu.co, urban.nyu.edu, watch.nyu.edu, web.home.nyu.edu, web.nyu.edu, webcal.nyu.edu, webcomm.nyu.edu, webevent.nyu.edu, wireless.nyu.edu, www.abudhabi.nyu.edu, www.admissions.nyu.edu, www.advisement.nyu.edu, www.alumni.nyu.edu, www.askits.nyu.edu, www.bluestonecenter.nyu.edu, www.bookstores.nyu.edu, www.cmep.nyu.edu, www.dental.nyu.edu, www.dentalfacultypractice.nyu.edu, www.econ.nyu.edu, www.emaildirect.nyu.edu, www.essw.nyu.edu, www.gallatin.nyu.edu, www.giving.nyu.edu, www.holodeck.nyu.edu, www.nyuevita.nyu.edu, www.nyupress.nyu.edu, www.osa.nyu.edu, www.psych.nyu.edu, www.publicaffairsblog.nyu.edu, www.registrar.nyu.edu, www.security.nyu.edu, www.socialwork.nyu.edu, www.testadmissions.nyu.edu, www.testskirball.nyu.edu, www.urban.nyu.edu, www.webcomm.nyu.edu, www.wireless.nyu.edu, www.wnyu.nyu.edu, www.xdesign.nyu.edu, wwwtmp.nyu.edu, xdesign.nyu.edu
Not valid before
Mon, July 22o 2024, 12:00:00 am (z)
Not valid after
Tue, July 22o 2025, 11:59:59 pm (z)
Signature algorithm
sha384WithRsaEncryption
Issuer
InCommon RSA Server CA 2
Intermediate certificate
Common name
InCommon RSA Server CA 2
Organization
Internet2
Location
US
Not valid before
Wed, November 16o 2022, 12:00:00 am (z)
Not valid after
Mon, November 15o 2032, 11:59:59 pm (z)
Signature algorithm
sha384WithRsaEncryption
Issuer
USERTrust RSA Certification Authority
Root certificate
Common name
USERTrust RSA Certification Authority
Organization
The USERTRUST Network
Location
Jersey City, New Jersey, US
Not valid before
Mon, February 1o 2010, 12:00:00 am (z)
Not valid after
Mon, January 18o 2038, 11:59:59 pm (z)
Signature algorithm
sha384WithRsaEncryption
Issuer
USERTrust RSA Certification Authority
Mixed Content Test (HTTP over HTTPS)100% of top 100 sites passed
  • This webpage does not use mixed content - both the initial HTML and all other resources are loaded over HTTPS.
HTTP2 Test99% of top 100 sites passed
  • This webpage is using the HTTP/2 protocol.
HSTS Test84% of top 100 sites passed
  • This webpage is using the Strict-Transport-Security header.
strict-transport-security: max-age=15768000
Safe Browsing Test100% of top 100 sites passed
  • This website is not currently listed as suspicious (no malware or phishing activity found).
Server Signature Test95% of top 100 sites passed
  • The server signature is off for this webpage.
Directory Browsing Test100% of top 100 sites passed
  • Directory browsing is disabled for this website.
Plaintext Emails Test97% of top 100 sites passed
  • This webpage does not include email addresses in plaintext.
Mobile usability
Score: 100
Failed: 0
Warnings: 0
Passed: 3
Meta Viewport Test92% of top 100 sites passed
  • This webpage is using a viewport meta tag.
<meta name="viewport" content="initial-scale=1.0, width=device-width" />
Media Query Responsive Test98% of top 100 sites passed
  • This webpage is using CSS media queries, which is the base for responsive design functionalities.
Mobile Snapshot Test
Mobile view
Advanced SEO
Score: 67
Failed: 1
Warnings: 1
Passed: 8
Structured Data Test66% of top 100 sites passed
Custom 404 Error Page Test80% of top 100 sites passed
  • This website is using a custom 404 error page. We recommend to have a custom 404 error page in order to improve the website's user experience by letting users know that only a specific page is missing/broken (and not the entire site), providing them helpful links, the opportunity to report bugs, and potentially track the source of broken links.
Noindex Tag Test99% of top 100 sites passed
  • This webpage does not use the noindex meta tag. This means that it can be indexed by search engines.
Canonical Tag Test93% of top 100 sites passed
  • This webpage does not use the canonical link tag.
Nofollow Tag Test
  • This webpage does not use the nofollow meta tag. This means that search engines will crawl all links from this webpage.
Disallow Directive Test
  • Your robots.txt file includes a disallow command which instructs search engines to avoid certain parts of your website! You are advised to confirm if access to these resources or pages are intended to be blocked (e.g., if they contain internal-only content or sensitive information).
See results list
Meta Refresh Test98% of top 100 sites passed
  • This webpage is not using a meta refresh tag.
SPF Records Test94% of top 100 sites passed
  • This DNS server is using an SPF record.
v=spf1 include:%{ir}.%{v}.%{d}.spf.has.pphosted.com ip4:176.31.145.254 include:_spf.elasticemail.com include:m.msgbman.com ~all
Ads.txt Validation Test67% of top 100 sites passed
  • This website doesn't use an ads.txt file! Ads.txt is a text file that contains a list of Authorized Digital Sellers. The purpose of ads.txt files is to give advertisers and advertising networks the ability to verify who is allowed to sell advertising on your website.
Spell Check Test
Check your webpage for misspellings!

Finding and fixing misspellings on your webpage will help both user experience and search engine rankings.

Check your website's SEO
Analyze and monitor your SEO with our powerful SEO ToolBox
Try the new features of our supercharged SEO ToolBox using a 7-day free trial account
seo site checkup logo
Website SEO, Monitoring & Automation Made Easy.
Product
  • Pricing
  • Free Tools
  • Articles
  • Login
  • Free 7-Day Trial
Company
Legal
© SEO Site Checkup 2020-2025 • All rights reserved