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SEO ScoreNaN/100
Average SEO score of top 100 sites: 75%This value indicates the average SEO score of the top 100 most visited websites in the US (in the past 12 months)
Your site scored NaN/100, just above the 75 average for top sites. We found 6 issues to fix, and they're what's holding you back from the top spots.
6 Failed
1 Warnings
19 Passed
Want to fix these issues and track your progress?
Common SEO issues
Score:90
Failed:0
Warnings:1
Passed:8
Desktop version
https://www.modishstore.com/collections/roost
Mobile version
https://www.modishstore.com/collections/roost
Check how your page might appear in Google search results. Google search results typically uses your webpage title, url and meta-description in order to display relevant summarized information about your site. If these elements are too long, Google will truncate their content. Webpage title up to 70 characters in length, and webpage descriptions up to 160 characters in length are recommended in order to optimize readability.
accessories
alphabetically
bamboo
baskets
bedroom
benches
best
bowl
bowls
boxes
buckets
cabinets
candelabras
candle
catalog
ceiling
chairs
chandelier
chandeliers
collection
cushion
cutting
date
decanters
decor
designer
desk
desks
dining
display
driftwood
earth
entertaining
featured
filters
furniture
glass
glassware
green
hanging
high
holders
home
items
kids
kitchen
lamp
lamps
lanterns
light
lighting
lights
living
marble
minerals
mirrors
nesting
office
options
organization
ornaments
outdoor
pedestals
pendant
pendants
personal
petrified
pillow
planters
porcelain
poufs
price
products
racks
reclaimed
recycled
room
roost
seller
selling
serving
sets
shelves
shipping
sort
stock
stones
stools
table
tables
terrarium
terrariums
throws
totes
trees
trunks
vases
votive
wall
wood
The Keyword Cloud is a visual representation of keywords used on your website. This will show you which words are frequently used in the content of your webpage. Keywords having higher density are presented in larger fonts and displayed in alphabetic order.

Understand your competitors' SEO and backlink profile
Get related competitors and their domain authority score in relation to your domain.
Identifies up to ten domains that compete for similar organic search results, ranked by overall domain authority based on the volume and quality of their backlink profiles. Useful for benchmarking the competitive landscape and prioritizing which sites to study for content and link-building strategy.
Robots.txt Test
This website is using a robots.txt file.
Check if your website is using a robots.txt file. When search engine robots crawl a website, they typically first access a site's robots.txt file. Robots.txt tells Googlebot and other crawlers what is and is not allowed to be crawled on your site.
Sitemap Test
This website has a sitemap file.
Check if the website has a sitemap. A sitemap is important as it lists all the web pages of the site and let search engine crawlers to crawl the website more intelligently. A sitemap also provides valuable metadata for each webpage.
Image Alt Test
Your webpage has 72 'img' tags and 16 of them are missing the required 'alt' attribute.
Check if images on your webpage are using alt attributes. If an image cannot be displayed (e.g., due to broken image source, slow internet connection, etc), the alt attribute provides alternative information. Using relevant keywords and text in the alt attribute can help both users and search engines better interpret the subject of an image.
Google Analytics Test
Congratulations! Your website is using the correct version of Google Analytics tracking code.
Check if your website is connected with Google Analytics. Google Analytics is a popular, free website analysis tool that helps provide insights about your site's traffic and demographics.
Favicon Test

Congratulations! Your website appears to have a favicon.
Check if your site is using and correctly implementing a favicon. Favicons are small icons that appear in your browser's URL navigation bar. They are also saved next to your URL's title when your page is bookmarked. This helps brand your site and make it easy for users to navigate to your site among a list of bookmarks.

Get a full and detailed list of your backlinks
See every website linking to yours, along with detailed backlink data.
Surfaces the external pages that link to the analyzed URL. Backlinks from authoritative, topically relevant sites remain one of the strongest off-page ranking signals, while a profile dominated by low-quality or spammy links can attract algorithmic penalties. Reviewing the inbound link mix helps identify both link-building wins and toxic links worth disavowing.
JS Error Checker
Congratulations! There are no severe JavaScript errors on your web page.
Check your page for JavaScript errors. These errors may prevent users from properly viewing your pages and impact their user experience. Sites with poor user experience tend to rank worse in search engine results.
Speed optimizations
Score:61
Failed:3
Warnings:0
Passed:3
HTML Page Size Test
Your HTML size is 72.94 Kb and is over the average web page HTML size of 33 Kb.
This can lead to slower than average load times, lost visitors, and decreased revenue. Good steps to reduce HTML size include: using of HTML compression, CSS layouts, external style sheets, and moving javascript to external files.
This can lead to slower than average load times, lost visitors, and decreased revenue. Good steps to reduce HTML size include: using of HTML compression, CSS layouts, external style sheets, and moving javascript to external files.
Check your page's HTML size. HTML size is the size of all the HTML code on your web page - this size does not include images, external javascripts or external CSS files.
HTML Compression/GZIP Test
Congratulations! Your page is successfully compressed using gzip compression on your code.
Your HTML is compressed from 325.81 Kb to 72.94 Kb (78 % size savings). This helps ensure a faster loading web page and improved user experience.
Your HTML is compressed from 325.81 Kb to 72.94 Kb (78 % size savings). This helps ensure a faster loading web page and improved user experience.
Check if your website is using HTML compression. HTML compression plays an important role in improving website speed by finding similar strings within a text file and replacing them temporarily to reduce overall file size.
Site Loading Speed Test
Your site loading time is around 2.103 seconds and this is under the average loading speed which is 5 seconds.

Accurate historical loading speed monitor and reports
Get detailed and accurate loading speed reports for your websites and see how your pages are being loaded over time.
Check your website's loading speed. Page speed is an important factors in search engine rankings and overall site success. Pages that take longer than 5 seconds to load can lose up to 50% of users. Faster webpages result in higher traffic, better conversions and increased sales over slower loading pages.
Page Objects
Your page has more than 20 http requests, which can slow down page loading. You can try reducing http requests through various methods such as using text instead of images, using css sprites, using data URIs instead of images, or combining several external files together into one.
Total Objects: 120
- 5 HTML Pages
- 8 CSS Files
- 34 JS Files
- 73 Images
- 0 Flash Files
Check if all the objects requested by this webpage can be retrieved. If they are not retrievable, your page may display incorrectly, leading to a bad user experience and lower search engine rankings.
Image Caching Test
Your site is not using expires headers for your images. An expires tag can help speed up the serving of your webpages for users that regularly visit your site and see the same images. Learn more about how to add expires headers to your images.
Checks if your page is using an image expires tag, which specifies a future expiration date for your images. Users browsers will see this tag and cache the image in their browser until the specified date (so that it does not keep re-fetching the unchanged image from your server). This speeds up your site the next time returning visitors arrive at your site and require the same image.
URL Redirects Checker
Congratulations! Your URL doesn't have any redirects (which could potentially cause site indexation issues and site loading delays).
Check how many redirects your URL will perform to resolve to the final destination URL. Redirects often cause search engine indexing issues and can also lead to some minor loading delays. Google recommends removing or keeping redirects to a minimum.
Server and security
Score:NaN
Failed:2
Warnings:0
Passed:1
URL Canonicalization Test
https://www.modishstore.com/collections/roost and https://modishstore.com/collections/roost resolve to the same URL.
Test your site for potential URL canonicalization issues. Canonicalization describes how a site can use slightly different URLs for the same page (e.g., if http://www.example.com and http://example.com displays the same page but do not resolve to the same URL). If this happens, search engines may be unsure about which URL is the correct one to index. Learn more about canonicalization issues.
Check if your website is using HTTPS, a secure protocol for sending/receiving data over the Internet. Using HTTPS indicates that an additional encryption/authentication layer was added between client and server. HTTPS should be used by any site that collects sensitive customer data such as credit card information. Even for sites that do not collect such data, switching to https helps users by improving privacy and overall security. Google is increasingly using https as a positive ranking factor.
Plaintext Emails Test
We found 1 email addresses in your page code. We advise you to protect email links in a way that hides them from the spam harvesters.
Check your webpage for plaintext email addresses. Any e-mail address posted in public is likely to be automatically collected by computer software used by bulk emailers (a process known as e-mail address harvesting). A spam harvester can read through the pages in your site and extract plaintext email addresses which are then added to bulk marketing databases (resulting in more inbox spam). There are several methods for email obfuscation.
Mobile usability
Score:100
Failed:0
Warnings:0
Passed:2
Media Query Responsive Test
Congratulations, your website uses media query technique, which is the base for responsive design functionalities.
Check if your page implements responsive design functionalities using the media query technique. The '@media' rule allows different style rules for screen sizes. Media query techniques allow different presentation and content to be served depending on the output device, helping ensure that your website renders optimally on all devices and platforms.

Check how your website renders on a mobile device.
Advanced SEO
Score:70
Failed:1
Warnings:0
Passed:5
Microdata Schema Test
Congratulations! Your website is using HTML Microdata specifications in order to markup structured data.
Check if your website uses HTML Microdata specifications (or structured data markup). Search engines use microdata to better understand the content of your site and create rich snippets in search results (which helps increase click-through rate to your site).
SPF Records Checker
Congratulations! Your DNS server is using an SPF record. This SPF record is listed below:
v=spf1 include:mail.zendesk.com ?all
Check if your DNS records contains an SPF record. SPF (Sender Policy Framework) records allow email systems to verify if a given mail server has been authorized to send mail on behalf of your domain. Creating an SPF record increases email delivery rates by reducing the likelihood of your email being marked as spam.
