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SEO Report for https://www.loreal.co.in

Your general SEO Checkup Score


SEO Score76/100
Average SEO score of top 100 sites: 75%

Your site scored 76/100, just above the 75 average for top sites. We found 8 issues to fix, and they're what's holding you back from the top spots.

8 Failed
1 Warnings
28 Passed

Want to fix these issues and track your progress?

Common SEO issues

Score:86
Failed:1
Warnings:1
Passed:12
Meta Title Test
Congratulations! Your webpage is using a title tag
Text: L'Oréal India
Meta Description Test
Congratulations! Your webpage is using a meta description tag
Text: L'Oréal India
Google Search Results Preview Test
Desktop version
https://www.loreal.co.inL'Oréal IndiaL'Oréal India
Mobile version
https://www.loreal.co.inL'Oréal IndiaL'Oréal India
Most Common Keywords Test
There is likely no optimal keyword density (search engine algorithms have evolved beyond keyword density metrics as a significant ranking factor). It can be useful, however, to note which keywords appear most often on your page and if they reflect the intended topic of your page. More importantly, the keywords on your page should appear within natural sounding and grammatically correct copy.
15financial
14oréal
14press
14releases
12english
Keywords Usage Test
Congratulations! You are using your keywords in your meta-tags, which help search engines to properly identify the topic of your page.
Keyword(s) included in Title tag
Keyword(s) included in Meta-Description tag
Keywords Cloud Test
acquisition
acting
animal
annual
apply
beautiful
beauty
beginnings
board
boundaries
brands
calendar
careers
citizen
close
commitments
committee
company
consumer
corporate
deutsch
development
directors
discoveries
diversity
division
endorsement
english
español
ethical
ethically
evaluation
examples
executive
executives
experience
expert
facebook
figures
financial
follow
français
general
global
google
great
group
half
history
inclusion
india
information
innovation
inspires
international
knowledge
learn
logocos
manager
medias
meeting
menu
model
news
organization
oréal
overview
partners
performance
pillars
press
principles
products
professional
programme
push
releases
report
research
responsible
results
romana
safety
sales
scholarships
science
search
section
sensory
sharing
snapshot
strategy
testing
types
values
version
website
women
young
繁體中文
Competitor Domains Test
Competitor Domains

Understand your competitors' SEO and backlink profile

Get related competitors and their domain authority score in relation to your domain.

Heading Tags Test
Your page contains too many H1 tags. H1 tags should re-inforce the intended topic of your page to search engines - too many tags may make the topic less clear, or look like spam tactics. Consider using less than 5 H1 tags.
H1 tags
News
Financial Press releases - 07.02.2019
Financial Press releases - 04.18.2019
Financial Press releases - 04.16.2019
Financial Press releases - 03.14.2019
Financial Press releases - 02.07.2019
Financial Press releases - 12.05.2018
Financial Press releases - 11.19.2018
Financial Press releases - 10.30.2018
Financial Press releases - 10.17.2018
Financial Press releases - 08.01.2018
Financial Press releases - 07.26.2018
CHOICE OF THE WEBSITE VERSION
H2 tags
Search form
Robots.txt Test
This website is using a robots.txt file.
Sitemap Test
This website has a sitemap file.
Image Alt Test
Your webpage is using "img" tags with empty or missing "alt" attribute.
Deprecated HTML Tags Test
Congratulations! Your page does not use HTML deprecated tags.
Google Analytics Test
Congratulations! Your webpage is using Google Analytics.
Favicon Test
favicon
Congratulations! Your website appears to have a favicon.
JS Error Test
Congratulations! There are no severe JavaScript errors on your webpage.

Speed optimizations

Score:67
Failed:4
Warnings:0
Passed:7
HTML Page Size Test
Congratulations! The size of your webpage's HTML is 10.07 Kb and is under the average webpage's HTML size of 33 Kb. Faster loading websites result in a better user experience, higher conversion rates, and generally better search engine rankings.
HTML Compression/GZIP Test
Congratulations! Your webpage is successfully compressed using gzip compression on your code. Your HTML is compressed from 53.62 Kb to 10.07 Kb (81% size savings). This helps ensure a faster loading webpage and improved user experience.
Site Loading Speed Test
Your website loading time is around 7.82 seconds and is over the average loading speed which is 5 seconds.
Related Keywords

Accurate historical loading speed monitor and reports

Get detailed and accurate loading speed reports for your websites and see how your pages are being loaded over time.

Page Objects Test
Your page uses more than 20 http requests, which can slow down page loading and negatively impact user experience.
Total Objects: 70
  • 5 HTML Pages
  • 5 CSS Files
  • 14 JS Files
  • 46 Images
  • 0 Flash Files
CDN Usage Test
Your webpage is serving all images, javascript and css resources from CDNs.
Image Caching Test
Your website is not using cache headers for your images. Setting cache headers can help speed up the serving of your webpages for users that regularly visit your site and see the same images. Learn more about how to add expires headers to your images.
JavaScript Caching Test
Congratulations! Your website is using cache headers for all JavaScript resources.
CSS Caching Test
Congratulations! Your website is using cache headers for all CSS resources.
JavaScript Minification Test
Some of your website's JavaScript files are not minified!
CSS Minification Test
Congratulations! Your webpage's CSS resources are minified.
URL Redirects Test
Congratulations! Your URL doesn't have any redirects (which could potentially cause site indexation issues and site loading delays).

Server and security

Score:100
Failed:0
Warnings:0
Passed:3
URL Canonicalization Test
https://www.loreal.co.in and https://loreal.co.in resolve to the same URL.
HTTPS Test
Your website is successfully using HTTPS, a secure communication protocol over the Internet.
Plaintext Emails Test
Congratulations! Your webpage does not include email addresses in plaintext.

Mobile usability

Score:100
Failed:0
Warnings:0
Passed:2
Media Query Responsive Test
Congratulations, your website uses media query technique, which is the base for responsive design functionalities.
Mobile Snapshot Test
Mobile view

Advanced SEO

Score:33
Failed:3
Warnings:0
Passed:4
Structured Data Test
Your webpage doesn't take the advantages of HTML Microdata specifications in order to markup structured data. View Google's guide for getting started with microdata.
Custom 404 Error Page Test
Your website is not using a custom 404 error page. Default 404 error pages result in a poor experience - it can mislead users into thinking an entire site is down or broken, greatly increases the chance they leave your site entirely, and looks unprofessional. By creating a custom 404 error page, you can improve your website's user experience by letting users know that only a specific page is missing/broken (and not your entire site), providing them helpful links, the opportunity to report bugs, and potentially track the source of broken links in your site.
Noindex Tag Test
Your webpage does not use the noindex meta tag. This means that your webpage will be read and indexed by search engines.
Canonical Tag Test
Your webpage is using the canonical link tag. This tag specifies that the URL: https://www.loreal.co.in is preferred to be used in search results. Please ensure that this specification is correct, as canonical tags are often hard-coded and may not always reflect the latest changes in a site's URL structure.
<link href="https://www.loreal.co.in/" rel="canonical"/>
Nofollow Tag Test
Your webpage does not use the nofollow meta tag. This means that search engines will crawl all links from your webpage.
Disallow Directive Test
Your robots.txt file disallow the search engines access to some parts of your website. You are advised to check carefully if the access to these resources or pages must be blocked.
SPF Records Test
Your DNS server is not using an SPF record. SPF (Sender Policy Framework) allows administrators to specify which hosts are allowed to send mail from a given domain by creating a specific SPF record or TXT record in the Domain Name System (DNS). You can find more information about SPF records here.

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