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Archived

SEO Report for https://www.kennco.ie

Your general SEO Checkup Score


SEO Score87/100
Average SEO score of top 100 sites: 75%

Your site scored 87/100, comfortably above the 75 average for top sites. We found 8 issues to fix, and they're the gap between you and the very top.

8 Failed
3 Warnings
47 Passed

Want to fix these issues and track your progress?

Issues to fix

HIGH
To improve the website experience for your visitors, it is recommended to eliminate any render-blocking resources on this webpage.
Details
HIGH
Using images in a modern format can significantly reduce the file size and improve the loading speed of a webpage, providing a better user experience and potentially increasing engagement.
Details
MEDIUM
Add a Google Analytics script to this website to help in diagnosing potential SEO issues by monitoring site visitors and traffic sources.
Details
MEDIUM
Avoid performance and security issues by adding "rel=noopener" or "rel=noreferrer" to your "target=_blank" links.
Details
LOW
To protect against spam harvesters, consider hiding or obfuscating email addresses in your page code.
Details
LOW
Using more than 20 HTTP requests on a webpage can negatively impact the loading time.
Details
LOW
Consider adding the Strict-Transport-Security header to your webpage to ensure that web traffic is encrypted over HTTPS, mitigating the risk of man-in-the-middle attacks and other security threats.
Details

Common SEO issues

Score:85
Failed:1
Warnings:2
Passed:16
Meta Title Test
100% of top 100 sites passed
This webpage is using a title tag with a length of 66 characters. While there's no target number of characters, titles should be descriptive and concise. We recommend using a title with a length between 20 - 60 characters in order to fit Google Search results that have a 600-pixel limit.
Text: KennCo Insurance: Car, Van, Home, Travel & Cyber Insurance Ireland
Length: 66 characters
Meta Description Test
96% of top 100 sites passed
This webpage is using a meta description tag.
Text: KennCo provide great value car, van, home, travel and cyber insurance in Ireland. KennCo Insurance are 100% Irish owned company employing over 50 staff. Call 014092600 for more info.
Length: 182 characters
Google Search Results Preview Test
Desktop version
https://www.kennco.ie/KennCo Insurance: Car, Van, Home, Travel & Cyber Insurance IrelandKennCo provide great value car, van, home, travel and cyber insurance in Ireland. KennCo Insurance are 100% Irish owned company employing over 50 staff. Call 014092600 for more info.
Mobile version
https://www.kennco.ie/KennCo Insurance: Car, Van, Home, Travel & Cyber Insurance IrelandKennCo provide great value car, van, home, travel and cyber insurance in Ireland. KennCo Insurance are 100% Irish owned company employing over 50 staff. Call 014092600 for more info.
Social Media Meta Tags Test
89% of top 100 sites passed
This webpage is using social media meta tags.
Open Graph Meta Tags
og:localeen_GB
og:typewebsite
og:titleCar Insurance and Home Insurance Quotes - KennCo Insurance Ireland
og:descriptionKennCo provide great value car, van, travel and home insurance policies in Ireland. You can get a quote online today. 100% Irish owned.
og:urlhttps://www.kennco.ie/
og:site_nameKennCo Insurance
og:imagehttps://www.kennco.ie/wp-content/uploads/2016/09/KennCo-Car-Insurance-Homepage.png
og:image:width291
og:image:height203
og:image:typeimage/png
Twitter Card Meta Tags
twitter:cardsummary_large_image
twitter:titleCar Insurance and Home Insurance Quotes - KennCo Insurance Ireland
twitter:descriptionKennCo provide great value car, van, travel and home insurance policies in Ireland. You can get a quote online today. 100% Irish owned.
twitter:imagehttps://www.kennco.ie/wp-content/uploads/2016/09/KennCo-Car-Insurance-Homepage.png
twitter:site@KenncoInsurance
Most Common Keywords Test
There is likely no optimal keyword density (search engine algorithms have evolved beyond keyword density metrics as a significant ranking factor). It can be useful, however, to note which keywords appear most often on your page and if they reflect the intended topic of your page. More importantly, the keywords on your page should appear within natural sounding and grammatically correct copy.
49cookie
38insurance
28cookies
24kennco
19user
Keywords Usage Test
45% of top 100 sites passed
The most common keywords of this webpage are distributed well across the important HTML tags. This helps search engines to properly identify the topic of this webpage.
Keyword
Title tag
Meta description
Headings
cookie
insurance
cookies
kennco
user
Keywords Cloud Test
accept
additional
advertisement
agent
analytics
anonymously
best
browser
business
category
change
checkbox
claims
comprehensive
consent
contents
cookie
cookielawinfo
cookies
cover
customer
days
description
driver
duration
efficient
electric
embedded
experience
facebook
family
form
gdpr
google
guide
have
home
information
installed
insurance
ireland
irish
just
kennco
looking
louise
market
member
months
motor
multi
necessary
number
performance
plugin
policy
preferences
privacy
provide
providers
quote
record
registers
relevant
request
road
secure
seen
service
session
sets
settings
single
site
standard
stephen
store
stores
team
track
travel
trip
understand
understanding
underwriting
unique
used
user
users
using
vehicle
video
videos
visit
visitors
website
winter
year
years
youtube
Competitor Domains Test
Competitor Domains

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Heading Tags Test
59% of top 100 sites passed
This webpage contains headings tags.
H1 tags
Where Service, Stability and Security come as standard!
H2 tags
KENNCO INSURANCE
THE KENNCO TEAM
TESTIMONIALS
LATEST NEWS
GET IN TOUCH
Robots.txt Test
99% of top 100 sites passed
This website is using a robots.txt file.
Sitemap Test
74% of top 100 sites passed
Image Alt Test
71% of top 100 sites passed
This webpage is using "img" tags with empty or missing "alt" attribute!
Responsive Image Test
28% of top 100 sites passed
All images in this webpage are properly sized for different users' viewports.
Image Aspect Ratio Test
75% of top 100 sites passed
All image display dimensions match the natural aspect ratio.
Deprecated HTML Tags Test
94% of top 100 sites passed
This webpage does not use HTML deprecated tags.
Google Analytics Test
65% of top 100 sites passed
A Google Analytics script is not detected on this page. While there are several tools available to monitor your site's visitors and traffic sources, Google Analytics is a free, commonly recommended program to help diagnose potential SEO issues.
Favicon Test
100% of top 100 sites passed
favicon
This website appears to have a favicon.
JS Error Test
79% of top 100 sites passed
There are no severe JavaScript errors on this webpage.
Console Errors Test
41% of top 100 sites passed
This webpage doesn't have any warnings or errors caught by the Chrome DevTools Console.
Charset Declaration Test
100% of top 100 sites passed
This webpage has a character encoding declaration.
Content-Type: text/html; charset=UTF-8

Speed optimizations

Score:86
Failed:3
Warnings:0
Passed:17
HTML Page Size Test
21% of top 100 sites passed
The size of this webpage's HTML is 26.82 Kb and is under the average webpage's HTML size of 33 Kb. Faster loading websites result in a better user experience, higher conversion rates, and generally better search engine rankings.
DOM Size Test
54% of top 100 sites passed
The Document Object Model (DOM) of this webpage has 780 nodes which is less than the recommended value of 1,500 nodes.
HTML Compression/GZIP Test
97% of top 100 sites passed
This webpage is successfully compressed using br compression on your code. The HTML code is compressed from 133.04 Kb to 26.82 Kb (80% size savings). This helps ensure a faster loading webpage and improved user experience.
Site Loading Speed Test
66% of top 100 sites passed
The loading time of this webpage (measured from N. Virginia, US) is around 0.93 seconds and this is under the average loading speed which is 5 seconds.
Related Keywords

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JS Execution Time Test
71% of top 100 sites passed
The JavaScript code used by this webpage is executed in less than 2 seconds.
Page Objects Test
2% of top 100 sites passed
This webpage is using more than 20 http requests, which can slow down page loading and negatively impact user experience!
Content size by content type
Content type
Percent
Size
font
50.9 %
307.14 Kb
css
22.4 %
135.11 Kb
image
21.5 %
129.70 Kb
html
4.5 %
27.15 Kb
javascript
0.7 %
4.36 Kb
other
0.0 %
0 B
TOTAL
100%
603.45 Kb
Requests by content type
Content type
Percent
Requests
css
62.5 %
25
image
17.5 %
7
font
12.5 %
5
javascript
5.0 %
2
html
2.5 %
1
other
0.0 %
0
TOTAL
100%
40
Content size by domain
Domain
Percent
Size
kennco.ie
90.9 %
548.30 Kb
fonts.gstatic.com
7.9 %
47.64 Kb
fonts.googleapis.com
1.2 %
7.50 Kb
TOTAL
100%
603.45 Kb
Requests by domain
Domain
Percent
Requests
kennco.ie
85.0 %
34
fonts.googleapis.com
12.5 %
5
fonts.gstatic.com
2.5 %
1
TOTAL
100%
40
CDN Usage Test
97% of top 100 sites passed
This webpage is serving all images, javascript and css resources from CDNs.
Modern Image Format Test
38% of top 100 sites passed
This webpage is not serving images in a modern format! Image formats like JPEG 2000, JPEG XR, and WebP often provide better compression than PNG or JPEG, which means faster downloads and less data consumption.
Image Metadata Test
72% of top 100 sites passed
This webpage is not using images with large metadata.
Image Caching Test
97% of top 100 sites passed
This website is using cache headers for images and the browsers will display these images from the cache.
JavaScript Caching Test
95% of top 100 sites passed
This webpage is using cache headers for all JavaScript resources.
CSS Caching Test
96% of top 100 sites passed
This webpage is using cache headers for all CSS resources.
JavaScript Minification Test
96% of top 100 sites passed
All JavaScript files used by this webpage are minified.
CSS Minification Test
100% of top 100 sites passed
All CSS resources used by this webpage are minified.
Render Blocking Resources Test
10% of top 100 sites passed
This webpage is using render blocking resources! Eliminating render-blocking resources can help this webpage to load significantly faster and will improve the website experience for your visitors.
URL Redirects Test
98% of top 100 sites passed
This URL doesn't have any redirects (which could potentially cause site indexation issues and site loading delays).
Time To First Byte Test
98% of top 100 sites passed
The Time To First Byte value of this webpage is 0.124 seconds. To provide a good user experience, Google recommends that sites should strive to have a TTFB of 0.8 seconds or less.
0.124 s
0.8 s
1.8 s
First Contentful Paint Test
94% of top 100 sites passed
The First Contentful Paint value of this webpage is 0.527 seconds. To provide a good user experience, Google recommends that sites should strive to have a First Contentful Paint value of 1.8 seconds or less.
0.527 s
1.8 s
3 s
Largest Contentful Paint Test
90% of top 100 sites passed
The Largest Contentful Paint duration of this webpage is 0.78 seconds. To provide a good user experience, Google recommends that sites should strive to have Largest Contentful Paint of 2.5 seconds or less.
0.78 s
2.5 s
4 s
Largest Contentful Paint element within the viewport:
<div data-bg="https://www.kennco.ie/wp-content/uploads/2016/09/h..." class="setimage cover rocket-lazyload entered lazyloaded" style="background-image: url("https://www.kennco.ie/wp-co..." data-ll-status="loaded">
Cumulative Layout Shift Test
94% of top 100 sites passed
The CLS score of this webpage is 0.0000. To provide a good user experience, Google recommends that sites should strive to have a CLS score of 0.1 or less.
0
0.1
0.25

Server and security

Score:82
Failed:3
Warnings:0
Passed:4
URL Canonicalization Test
97% of top 100 sites passed
https://www.kennco.ie/ and https://kennco.ie/ resolve to the same URL.
SSL Checker and HTTPS Test
100% of top 100 sites passed
This website is successfully using HTTPS, a secure communication protocol over the Internet.
The certificate is not used before the activation date.
The certificate has not expired.
The hostname "www.kennco.ie" is correctly listed in the certificate.
The certificate should be trusted by all major web browsers.
The certificate was not revoked.
The certificate was signed with a secure hash.
Certificate Chain:
Server certificate
Common Name
kennco.ie
Subject Alternative Names
kennco.ie, *.kennco.ie
Not Valid Before
Sat, January 27, 2024 at 12:32:34 AM UTC
Not Valid After
Fri, April 26, 2024 at 12:32:33 AM UTC
Signature Algorithm
sha256WithRsaEncryption
Issuer
GTS CA 1P5
Intermediate certificate
Common Name
GTS CA 1P5
Organization
Google Trust Services LLC
Location
US
Not Valid Before
Thu, August 13, 2020 at 12:00:42 AM UTC
Not Valid After
Thu, September 30, 2027 at 12:00:42 AM UTC
Signature Algorithm
sha256WithRsaEncryption
Issuer
GTS Root R1
Root certificate
Common Name
GTS Root R1
Organization
Google Trust Services LLC
Location
US
Not Valid Before
Wed, June 22, 2016 at 12:00:00 AM UTC
Not Valid After
Sun, June 22, 2036 at 12:00:00 AM UTC
Signature Algorithm
sha384WithRsaEncryption
Issuer
GTS Root R1
Mixed Content Test (HTTP over HTTPS)
98% of top 100 sites passed
This webpage does not use mixed content - both the initial HTML and all other resources are loaded over HTTPS.
HTTP2 Test
100% of top 100 sites passed
This webpage is using the HTTP/2 protocol.
HSTS Test
82% of top 100 sites passed
This webpage is not using the Strict-Transport-Security header! This is a security header that was created as a way to force the browser to use secure connections when a site is running over HTTPS.
Plaintext Emails Test
100% of top 100 sites passed
We've found 1 email addresses in your page code! We advise you to protect email links in a way that hides them from the spam harvesters.

Mobile usability

Score:100
Failed:0
Warnings:0
Passed:3
Meta Viewport Test
88% of top 100 sites passed
This webpage is using a viewport meta tag.
<meta name="viewport" content="width=device-width, initial-scale=1" />
Media Query Responsive Test
98% of top 100 sites passed
This webpage is using CSS media queries, which is the base for responsive design functionalities.
Mobile Snapshot Test
Mobile view

Advanced SEO

Score:98
Failed:1
Warnings:1
Passed:7
Structured Data Test
53% of top 100 sites passed
This webpage is using structured data.
Custom 404 Error Page Test
67% of top 100 sites passed
This website is using a custom 404 error page. We recommend to have a custom 404 error page in order to improve the website's user experience by letting users know that only a specific page is missing/broken (and not the entire site), providing them helpful links, the opportunity to report bugs, and potentially track the source of broken links.
Noindex Tag Test
98% of top 100 sites passed
This webpage does not use the noindex meta tag. This means that it can be indexed by search engines.
Canonical Tag Test
93% of top 100 sites passed
This webpage is using the canonical link tag. This tag specifies that the URL: https://www.kennco.ie/ is preferred to be used in search results. Please ensure that this specification is correct, as canonical tags are often hard-coded and may not always reflect the latest changes in a site's URL structure.
<link href="https://www.kennco.ie/" rel="canonical"/>
Nofollow Tag Test
This webpage is using the nofollow meta tag! We recommend to use this tag carefully since search engines will not crawl all links from this webpage.
Disallow Directive Test
Your robots.txt file includes a disallow command which instructs search engines to avoid certain parts of your website! You are advised to confirm if access to these resources or pages are intended to be blocked (e.g., if they contain internal-only content or sensitive information).
Meta Refresh Test
96% of top 100 sites passed
This webpage is not using a meta refresh tag.
SPF Records Test
95% of top 100 sites passed
This DNS server is using an SPF record.
v=spf1 a:spam2.remote.ie a:spam1.remote.ie ip4:139.59.154.223/32 ip4:46.22.128.105/32 ip4:185.122.133.233/32 ip4:89.101.23.137/32 ip4:185.32.153.14/32 ip4:185.122.133.226/32 ip4:185.122.133.227/32 ip4:185.32.154.18/32 ip4:193.95.148.230/32 ip4:193.95.148." "228/32 ip4:83.71.154.34/32 include:spf.protection.outlook.com include:Smartbroke.net a:smtp.appliedexch.co.uk -all
Ads.txt Validation Test
68% of top 100 sites passed
This website doesn't use an ads.txt file! Ads.txt is a text file that contains a list of Authorized Digital Sellers. The purpose of ads.txt files is to give advertisers and advertising networks the ability to verify who is allowed to sell advertising on your website.

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