Archived
69/100
Average SEO score of top 100 sites: 75%
This website received an SEO score of 69 out of 100, which is below the average score of 75. However, there are 13 important issues that need to be fixed to improve your website's ranking on search engines and enhance its overall performance.
13 Failed
1 Warnings
38 Passed
Common SEO issues
Score: 59
Failed: 6
Warnings: 1
Passed: 14
Meta Title Test
- Congratulations! Your webpage is using a title tag
Meta Description Test
- Congratulations! Your webpage is using a meta description tag
Google Search Results Preview Test
Desktop version
https://www.innisfree.com/my/en/main/index.doinnisfree Official Site | Natural benefits from JEJU islandFind out about Korea No.1 natural brand and discover natural cosmetic products, ongoing promotions and events.
Mobile versionhttps://www.innisfree.com/my/en/main/index.doinnisfree Official Site | Natural benefits from JEJU islandFind out about Korea No.1 natural brand and discover natural cosmetic products, ongoing promotions and events.
Most Common Keywords Test
- There is likely no optimal keyword density (search engine algorithms have evolved beyond keyword density metrics as a significant ranking factor). It can be useful, however, to note which keywords appear most often on your page and if they reflect the intended topic of your page. More importantly, the keywords on your page should appear within natural sounding and grammatically correct copy.
Keywords Usage Test
- Your most common keywords are not appearing in one or more of the meta-tags above. Your primary keywords should appear in your meta-tags to help identify the topic of your webpage to search engines.
Keywords Cloud Test
Competitor Domains Test
Understand your competitors' SEO and backlink profile
Get related competitors and their domain authority score in relation to your domain.
Robots.txt Test
- This website is using a robots.txt file.
Sitemap Test
- Congratulations! Your website has a sitemap file.
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Broken Links Test
Check your webpage for broken links!
Finding and fixing broken links on your webpage will help both user experience and search engine rankings.
Register for free, and start using today the Broken Links Tool from SEO Site Checkup Toolbox
SEO Friendly URL Test
- Your webpage contains URLs that are not SEO friendly!
Image Alt Test
- Your webpage is using "img" tags with empty or missing "alt" attribute.
Inline CSS Test
- Your webpage is using inline CSS styles!
Google Analytics Test
- Congratulations! Your webpage is using Google Analytics.
Favicon Test
- Congratulations! Your website appears to have a favicon.
Backlinks Test
Get a full and detailed list of your backlinks!
To view your total number of backlinks and referring domains, please sign-up for a free trial!
JS Error Test
- We've found JavaScript errors on your webpage!
Speed optimizations
Score: 78
Failed: 3
Warnings: 0
Passed: 12
HTML Page Size Test
- The size of your webpage's HTML is 46.88 Kb, and is greater than the average size of 33 Kb. This can lead to slower loading times, lost visitors, and decreased revenue. Good steps to reduce HTML size include: using HTML compression, CSS layouts, external style sheets, and moving javascript to external files.
HTML Compression/GZIP Test
- Congratulations! Your webpage is successfully compressed using gzip compression on your code. Your HTML is compressed from 245.76 Kb to 46.88 Kb (81% size savings). This helps ensure a faster loading webpage and improved user experience.
Page Objects Test
- Your page uses more than 20 http requests, which can slow down page loading and negatively impact user experience.
Page Cache Test (Server Side Caching)
- Congratulations, you have a caching mechanism on your website. Caching helps speed page loading times as well as reduces server load.
Flash Test
- Congratulations! Your website does not include flash objects (an outdated technology that was sometimes used to deliver rich multimedia content). Flash content does not work well on mobile devices, and is difficult for crawlers to interpret.
CDN Usage Test
- Your webpage is serving all images, javascript and css resources from CDNs.
Image Caching Test
- Congratulations! Your website is using cache headers for your images and the browsers will display these images from the cache.
JavaScript Caching Test
- Congratulations! Your website is using cache headers for all JavaScript resources.
CSS Caching Test
- Congratulations! Your website is using cache headers for all CSS resources.
JavaScript Minification Test
- Some of your website's JavaScript files are not minified!
CSS Minification Test
- Congratulations! Your webpage's CSS resources are minified.
Nested Tables Test
- Congratulations, your page does not use nested tables. This speeds up page loading time and optimizes the user experience.
Frameset Test
- Congratulations! Your webpage does not use frames.
Doctype Test
- Congratulations! Your website has a doctype declaration:
URL Redirects Test
- Congratulations! Your URL doesn't have any redirects (which could potentially cause site indexation issues and site loading delays).
Server and security
Score: 77
Failed: 2
Warnings: 0
Passed: 4
URL Canonicalization Test
- https://www.innisfree.com/my/en/main/index.do and https://innisfree.com/my/en/main/index.do resolve to the same URL.
HTTPS Test
- Your website is successfully using HTTPS, a secure communication protocol over the Internet.
Safe Browsing Test
- This site is not currently listed as suspicious (no malware or phishing activity found).
Server Signature Test
- Your server signature is on. Turning off your server signature is generally a good idea from a security standpoint. Read more on how to turn off server signature and improve your website's security.
Directory Browsing Test
- Congratulations! Your server has disabled directory browsing.
Plaintext Emails Test
- We've found 3 email addresses in your page code. We advise you to protect email links in a way that hides them from the spam harvesters.
Mobile usability
Score: 100
Failed: 0
Warnings: 0
Passed: 2
Media Query Responsive Test
- Congratulations, your website uses media query technique, which is the base for responsive design functionalities.
Mobile Snapshot Test
Advanced SEO
Score: 44
Failed: 2
Warnings: 0
Passed: 6
Structured Data Test
- Your webpage doesn't take the advantages of HTML Microdata specifications in order to markup structured data. View Google's guide for getting started with microdata.
Custom 404 Error Page Test
- Your website is not using a custom 404 error page. Default 404 error pages result in a poor experience - it can mislead users into thinking an entire site is down or broken, greatly increases the chance they leave your site entirely, and looks unprofessional. By creating a custom 404 error page, you can improve your website's user experience by letting users know that only a specific page is missing/broken (and not your entire site), providing them helpful links, the opportunity to report bugs, and potentially track the source of broken links in your site.
SPF Records Test
- Congratulations! Your DNS server is using an SPF record.
Spell Check Test
Check your webpage for misspellings!
Finding and fixing misspellings on your webpage will help both user experience and search engine rankings.
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