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SEO Report for https://www.bugnard.ch

Your general SEO Checkup Score


SEO Score56/100
Average SEO score of top 100 sites: 75%

Your site scored 56/100, well below the 75 average for top sites. We found 19 issues to fix, and clearing them is how you move up.

19 Failed
4 Warnings
32 Passed

Want to fix these issues and track your progress?

Issues to fix

HIGH
To provide a good user experience, sites should aim for a Largest Contentful Paint duration of 2.5 seconds or less.
Details
HIGH
Minify all JavaScript files to reduce page size and loading time.
Details
HIGH
H1 and H2 tags ensure better search engine visibility and ranking by providing structure and hierarchy to the content, improving readability, and providing opportunities for keyword optimization.
Details
HIGH
To ensure that Search Engines can accurately identify the topic of this webpage, it is important to include the most common keywords in the title tag, meta description, and heading tags.
Details
HIGH
Add a Viewport Meta Tag to optimize this webpage for mobile screens. Without a viewport meta tag, mobile devices may render pages at typical desktop screen widths, resulting in pages being scaled down and difficult to read.
Details
HIGH
Consider using structured data in your webpage as it can help search engines gain a better understanding of your content.
Details
HIGH
Users may abandon pages that take longer than 5 seconds to load, resulting in a potential loss of up to 50% of visitors. Faster loading pages can lead to increased traffic, better conversions, and higher sales.
Details
HIGH
Add descriptive and relevant "alt" attributes to all "img" tags to improve website accessibility.
Details
HIGH
HTTP/2 protocol offers several key improvements, including faster page load times, improved performance, better security and more efficient use of network resources.
Details
MEDIUM
Consider adding cache headers for JavaScript resources to speed up the webpage for returning users.
Details
MEDIUM
Serve properly sized images to reduce page loading times and to improve user's experience.
Details
MEDIUM
Avoid using distorted images, as they can have a negative impact on the user experience.
Details
MEDIUM
Reducing the Document Object Model (DOM) size can lead to faster page loading times, improved site performance, and better user experience by decreasing the amount of time it takes for the browser to process and render the page.
Details
MEDIUM
Consider adding cache headers for CSS resources to speed up the webpage for returning users.
Details
MEDIUM
Avoid performance and security issues by adding "rel=noopener" or "rel=noreferrer" to your "target=_blank" links.
Details
LOW
Resolving errors identified by the Chrome DevTools Console can improve user experience.
Details
LOW
To protect against spam harvesters, consider hiding or obfuscating email addresses in your page code.
Details
LOW
Using more than 20 HTTP requests on a webpage can negatively impact the loading time.
Details
LOW
Consider adding the Strict-Transport-Security header to your webpage to ensure that web traffic is encrypted over HTTPS, mitigating the risk of man-in-the-middle attacks and other security threats.
Details

Common SEO issues

Score:46
Failed:6
Warnings:2
Passed:11
Meta Title Test
100% of top 100 sites passed
This webpage is using a title tag with a length of 86 characters. While there's no target number of characters, titles should be descriptive and concise. We recommend using a title with a length between 20 - 60 characters in order to fit Google Search results that have a 600-pixel limit.
Text: Bugnard SA - Votre spécialiste de l'outillage pour l'électrotechnique et les télécoms.
Length: 86 characters
Meta Description Test
97% of top 100 sites passed
This webpage is using a meta description tag with a length of 288 characters. We recommend using well-written and inviting meta descriptions with a length between 150 and 220 characters (spaces included).
Text: Partenaire de longue date des électriciens, Bugnard est une entreprise d’outillage de référence en Suisse pour les installateurs de réseaux électriques ou de télécommunications. Notre mission est de mettre à disposition de ces professionnels les meilleurs outils, machines et équipements.
Length: 288 characters
Google Search Results Preview Test
Desktop version
https://www.bugnard.ch/Bugnard SA - Votre spécialiste de l'outillage pour l'électrotechnique et les télécoms.Partenaire de longue date des électriciens, Bugnard est une entreprise d’outillage de référence en Suisse pour les installateurs de réseaux électriques ou de télécommunications. Notre mission est de mettre à disposition de ces professionnels les meilleurs outils, machines et équipements.
Mobile version
https://www.bugnard.ch/Bugnard SA - Votre spécialiste de l'outillage pour l'électrotechnique et les télécoms.Partenaire de longue date des électriciens, Bugnard est une entreprise d’outillage de référence en Suisse pour les installateurs de réseaux électriques ou de télécommunications. Notre mission est de mettre à disposition de ces professionnels les meilleurs outils, machines et équipements.
Social Media Meta Tags Test
83% of top 100 sites passed
This webpage is using social media meta tags.
Open Graph Meta Tags
og:titleBugnard SA - Votre spécialiste de l'outillage pour l'électrotechnique et les télécoms.
og:descriptionPartenaire de longue date des électriciens, Bugnard est une entreprise d’outillage de référence en Suisse pour les installateurs de réseaux électriques ou de télécommunications. Notre mission est de mettre à disposition de ces professionnels les meilleurs outils, machines et équipements.
og:urlhttps://www.bugnard.ch/fr
og:site_nameBugnard.ch
og:typearticle
Twitter Card Meta Tags
twitter:titleBugnard SA - Votre spécialiste de l'outillage pour l'électrotechnique et les télécoms.
twitter:descriptionPartenaire de longue date des électriciens, Bugnard est une entreprise d’outillage de référence en Suisse pour les installateurs de réseaux électriques ou de télécommunications. Notre mission est de mettre à disposition de ces professionnels les meilleurs outils, machines et équipements.
Most Common Keywords Test
There is likely no optimal keyword density (search engine algorithms have evolved beyond keyword density metrics as a significant ranking factor). It can be useful, however, to note which keywords appear most often on your page and if they reflect the intended topic of your page. More importantly, the keywords on your page should appear within natural sounding and grammatically correct copy.
28nouveautés
27wifi
14avec
13pour
11bosch
Keywords Usage Test
81% of top 100 sites passed
The most common keywords of this webpage are not distributed across the important HTML tags! Primary keywords should appear in title tag, meta description and heading tags to help Search Engines to properly identify the topic of this webpage.
Keyword
Title tag
Meta description
Headings
nouveautés
wifi
avec
pour
bosch
Keywords Cloud Test
actions
annuler
appareil
appareils
article
assortiment
avantageux
avec
avril
biturbo
bosch
bugnard
bénéficiez
chantiers
check
choix
close
clés
compte
connexion
consommables
contact
contre
dans
deals
découvrez
désormais
efficacement
email
equalizer
faire
flag
fluke
grâce
haute
inexact
inscrire
invalide
jusqu
knipex
lausanne
machines
mail
marques
mars
mesure
meuleuse
modifié
même
newsletter
nordride
notre
nouveau
nouveautés
nouveaux
nouvelle
offert
offre
outils
passe
performance
plus
pour
prix
professional
profitez
protégez
puissance
qualité
question
réessayer
réinitialiser
réseau
sans
scies
search
service
société
solution
sont
stylo
sécurité
tension
tentes
test
testeur
toute
travail
travaillez
valable
veuillez
votre
vous
whatshot
wifi
échelle
éclairage
électriques
équipements
évitez
Competitor Domains Test
Competitor Domains

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Heading Tags Test
70% of top 100 sites passed
This webpage does not contain H1 headings! H1 headings help indicate the important topics of your page to search engines. While less important than good meta-titles and descriptions, H1 headings may still help define the topic of your page to search engines.
Robots.txt Test
94% of top 100 sites passed
This website is using a robots.txt file.
Sitemap Test
75% of top 100 sites passed
This website has a sitemap file.
Image Alt Test
71% of top 100 sites passed
This webpage is using "img" tags with empty or missing "alt" attribute!
Responsive Image Test
38% of top 100 sites passed
Not all images in this webpage are properly sized! This webpage is serving images that are larger than needed for the size of the user's viewport.
Image Aspect Ratio Test
72% of top 100 sites passed
Not all image display dimensions match the natural aspect ratio! Fix aspect ratio issues to avoid distorted images on this website!
Deprecated HTML Tags Test
99% of top 100 sites passed
This webpage does not use HTML deprecated tags.
Google Analytics Test
69% of top 100 sites passed
This webpage is using Google Analytics.
Favicon Test
100% of top 100 sites passed
favicon
This website appears to have a favicon.
JS Error Test
74% of top 100 sites passed
There are no severe JavaScript errors on this webpage.
Console Errors Test
33% of top 100 sites passed
This webpage has some errors caught by the Chrome DevTools Console!
Charset Declaration Test
100% of top 100 sites passed
This webpage has a character encoding declaration.
Content-Type: text/html; charset=UTF-8

Speed optimizations

Score:60
Failed:7
Warnings:1
Passed:10
HTML Page Size Test
34% of top 100 sites passed
The size of this webpage's HTML is 15.04 Kb and is under the average webpage's HTML size of 33 Kb. Faster loading websites result in a better user experience, higher conversion rates, and generally better search engine rankings.
DOM Size Test
17% of top 100 sites passed
The Document Object Model (DOM) of this webpage has 3,794 nodes which is greater than the recommended value of 1,500 nodes! A large DOM size negatively affects site performance and increases the page load time.
HTML Compression/GZIP Test
96% of top 100 sites passed
This webpage is successfully compressed using gzip compression on your code. The HTML code is compressed from 79.92 Kb to 15.04 Kb (81% size savings). This helps ensure a faster loading webpage and improved user experience.
Site Loading Speed Test
68% of top 100 sites passed
The loading time of this webpage (measured from N. Virginia, US) is around 5.48 seconds and is greater than the average loading speed which is 5 seconds!
Related Keywords

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JS Execution Time Test
79% of top 100 sites passed
The JavaScript code used by this webpage is executed in less than 2 seconds.
Page Objects Test
This webpage is using more than 20 http requests, which can slow down page loading and negatively impact user experience!
Content size by content type
Content type
Percent
Size
image
73.4 %
1.54 Mb
javascript
17.2 %
368.84 Kb
other
5.4 %
115.53 Kb
css
3.0 %
64.78 Kb
html
1.0 %
21.29 Kb
font
0.0 %
0 B
TOTAL
100%
2.09 Mb
Requests by content type
Content type
Percent
Requests
image
73.3 %
44
javascript
11.7 %
7
other
11.7 %
7
html
1.7 %
1
css
1.7 %
1
font
0.0 %
0
TOTAL
100%
60
Content size by domain
Domain
Percent
Size
cdn.bugnard.ch
73.4 %
1.54 Mb
bugnard.ch
21.2 %
453.92 Kb
googletagmanager.com
4.4 %
94.84 Kb
google-analytics.com
0.9 %
19.93 Kb
googleads.g.doubleclick.net
0.1 %
1.75 Kb
google.com
0.0 %
455 B
TOTAL
100%
2.09 Mb
Requests by domain
Domain
Percent
Requests
cdn.bugnard.ch
71.7 %
43
bugnard.ch
18.3 %
11
googletagmanager.com
3.3 %
2
google-analytics.com
3.3 %
2
googleads.g.doubleclick.net
1.7 %
1
google.com
1.7 %
1
TOTAL
100%
60
CDN Usage Test
96% of top 100 sites passed
This webpage is not serving all resources (images, javascript and css) from CDNs!
Modern Image Format Test
32% of top 100 sites passed
This webpage is using images in a modern format.
Image Metadata Test
This webpage is not using images with large metadata.
Image Caching Test
99% of top 100 sites passed
This webpage is not using uncached images from same domain.
JavaScript Caching Test
98% of top 100 sites passed
This webpage is not using cache headers for JavaScript resources! Setting cache headers can help to speed up the webpage for returning users.
CSS Caching Test
98% of top 100 sites passed
This webpage is not using cache headers for CSS resources! Setting cache headers can help to speed up the webpage for returning users.
JavaScript Minification Test
93% of top 100 sites passed
This webpage is using JavaScript files that are not minified!
CSS Minification Test
97% of top 100 sites passed
All CSS resources used by this webpage are minified.
Render Blocking Resources Test
29% of top 100 sites passed
This webpage is not using render-blocking resources.
URL Redirects Test
96% of top 100 sites passed
This URL doesn't have any redirects (which could potentially cause site indexation issues and site loading delays).
Largest Contentful Paint Test
The Largest Contentful Paint duration of this webpage is 4.01 seconds. To provide a good user experience, sites should strive to have Largest Contentful Paint of 2.5 seconds or less.
4.01 s
2.5 s
4 s
Largest Contentful Paint element within the viewport:
Text: businessTesteur de réseau Un testeur de réseau fournit des informations sur l'é...
Html: <div class="inside position-relative ux-c-promo mod-wide bg-bo..." style="z-index: 0; background-image: url("https://cdn.bug...">
Cumulative Layout Shift Test
The CLS score of this webpage is 0.05. To provide a good user experience, sites should strive to have a CLS score of 0.1 or less.
0.0498
0.1
0.25
DOM element which contributes the most to CLS score:
Text: local_offerMarques keyboard_arrow_right equalizerTop 50 keyboard_arrow_right wif...
Html: <main class="with-menu container clearfix p-0 rounded border-0 ...">
Score: 0.031

Server and security

Score:64
Failed:4
Warnings:0
Passed:3
URL Canonicalization Test
92% of top 100 sites passed
https://www.bugnard.ch/ and https://bugnard.ch/ resolve to the same URL.
SSL Checker and HTTPS Test
100% of top 100 sites passed
This website is successfully using HTTPS, a secure communication protocol over the Internet.
The certificate is not used before the activation date.
The certificate has not expired.
The hostname "www.bugnard.ch" is correctly listed in the certificate.
The certificate should be trusted by all major web browsers.
The certificate was not revoked.
The certificate was signed with a secure hash.
Certificate Chain:
Server certificate
Common Name
*.bugnard.ch
Subject Alternative Names
*.bugnard.ch, bugnard.ch
Not Valid Before
Mon, April 11, 2022 at 12:00:00 AM UTC
Not Valid After
Fri, May 12, 2023 at 11:59:59 PM UTC
Signature Algorithm
sha256WithRsaEncryption
Issuer
Sectigo RSA Domain Validation Secure Server CA
Intermediate certificate
Common Name
Sectigo RSA Domain Validation Secure Server CA
Organization
Sectigo Limited
Location
Salford, Greater Manchester, GB
Not Valid Before
Fri, November 2, 2018 at 12:00:00 AM UTC
Not Valid After
Tue, December 31, 2030 at 11:59:59 PM UTC
Signature Algorithm
sha384WithRsaEncryption
Issuer
USERTrust RSA Certification Authority
Root certificate
Common Name
USERTrust RSA Certification Authority
Organization
The USERTRUST Network
Location
Jersey City, New Jersey, US
Not Valid Before
Mon, February 1, 2010 at 12:00:00 AM UTC
Not Valid After
Mon, January 18, 2038 at 11:59:59 PM UTC
Signature Algorithm
sha384WithRsaEncryption
Issuer
USERTrust RSA Certification Authority
Mixed Content Test (HTTP over HTTPS)
100% of top 100 sites passed
This webpage does not use mixed content - both the initial HTML and all other resources are loaded over HTTPS.
HTTP2 Test
92% of top 100 sites passed
This webpage is not using the HTTP/2 protocol!
HSTS Test
This webpage is not using the Strict-Transport-Security header! This is a security header that was created as a way to force the browser to use secure connections when a site is running over HTTPS.
Plaintext Emails Test
93% of top 100 sites passed
We've found 2 email addresses in your page code! We advise you to protect email links in a way that hides them from the spam harvesters.

Mobile usability

Score:50
Failed:1
Warnings:0
Passed:2
Meta Viewport Test
94% of top 100 sites passed
This webpage does not have a viewport meta tag! Add a viewport meta tag to optimize your webpage for mobile screens.
Media Query Responsive Test
99% of top 100 sites passed
This webpage is using CSS media queries, which is the base for responsive design functionalities.
Mobile Snapshot Test
Mobile view

Advanced SEO

Score:63
Failed:1
Warnings:1
Passed:6
Structured Data Test
59% of top 100 sites passed
This webpage doesn't take the advantages of HTML Microdata or JSON-LD specifications in order to use structured data! View Google's guide for getting started with structured data.
Custom 404 Error Page Test
75% of top 100 sites passed
This website is using a custom 404 error page. We recommend to have a custom 404 error page in order to improve the website's user experience by letting users know that only a specific page is missing/broken (and not the entire site), providing them helpful links, the opportunity to report bugs, and potentially track the source of broken links.
Noindex Tag Test
99% of top 100 sites passed
This webpage does not use the noindex meta tag. This means that it can be indexed by search engines.
Nofollow Tag Test
This webpage does not use the nofollow meta tag. This means that search engines will crawl all links from this webpage.
Disallow Directive Test
Your robots.txt file includes a disallow command which instructs search engines to avoid certain parts of your website! You are advised to confirm if access to these resources or pages are intended to be blocked (e.g., if they contain internal-only content or sensitive information).
Meta Refresh Test
95% of top 100 sites passed
This webpage is not using a meta refresh tag.
SPF Records Test
94% of top 100 sites passed
This DNS server is using an SPF record.
v=spf1 ip4:83.173.240.8/28 a:mail.bugnard.ch include:servers.mcsv.net -all
Ads.txt Validation Test
80% of top 100 sites passed
This website doesn't use an ads.txt file! Ads.txt is a text file that contains a list of Authorized Digital Sellers. The purpose of ads.txt files is to give advertisers and advertising networks the ability to verify who is allowed to sell advertising on your website.

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