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SEO Score71/100
Average SEO score of top 100 sites: 75%
Your site scored 71/100, below the 75 average for top sites. We found 15 issues to fix, and clearing them is how you move up.
15 Failed
5 Warnings
38 Passed
Want to fix these issues and track your progress?
Issues to fix
HIGH
Minify all JavaScript files to reduce page size and loading time.
DetailsHIGH
To improve the website experience for your visitors, it is recommended to eliminate any render-blocking resources on this webpage.
DetailsHIGH
Using images in a modern format can significantly reduce the file size and improve the loading speed of a webpage, providing a better user experience and potentially increasing engagement.
DetailsHIGH
Users may abandon pages that take longer than 5 seconds to load, resulting in a potential loss of up to 50% of visitors. Faster loading pages can lead to increased traffic, better conversions, and higher sales.
DetailsHIGH
Consider reducing the HTML size to improve loading times and retain visitors.
DetailsMEDIUM
Serve properly sized images to reduce page loading times and to improve user's experience.
DetailsMEDIUM
Avoid using distorted images, as they can have a negative impact on the user experience.
DetailsMEDIUM
Add a Google Analytics script to this website to help in diagnosing potential SEO issues by monitoring site visitors and traffic sources.
DetailsMEDIUM
Avoid performance and security issues by adding "rel=noopener" or "rel=noreferrer" to your "target=_blank" links.
DetailsLOW
Resolving errors identified by the Chrome DevTools Console can improve user experience.
DetailsLOW
Using more than 20 HTTP requests on a webpage can negatively impact the loading time.
DetailsLOW
Strip out any unnecessary metadata to improve loading time, security, and privacy. Metadata should not exceed 16% of the image size.
DetailsLOW
Consider adding the Strict-Transport-Security header to your webpage to ensure that web traffic is encrypted over HTTPS, mitigating the risk of man-in-the-middle attacks and other security threats.
DetailsLOW
This website either lacks a favicon or it has not been referenced properly.
DetailsLOW
Replace deprecated HTML tags with their modern equivalents or appropriate CSS rules.
DetailsCommon SEO issues
Score:67
Failed:6
Warnings:2
Passed:11
Meta Title Test
100% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
This webpage is using a title tag.
Meta Description Test
92% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
This webpage is using a meta description tag.
Desktop version
https://www.adt.com.mx/
Mobile version
https://www.adt.com.mx/
There is likely no optimal keyword density (search engine algorithms have evolved beyond keyword density metrics as a significant ranking factor). It can be useful, however, to note which keywords appear most often on your page and if they reflect the intended topic of your page. More importantly, the keywords on your page should appear within natural sounding and grammatically correct copy.
Keywords Usage Test
48% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
The most common keywords of this webpage are distributed well across the important HTML tags. This helps search engines to properly identify the topic of this webpage.
alarma
alarmas
alertas
ante
apertura
aplicación
artificial
atención
aviso
botón
casa
casas
casos
celular
central
cierre
cliente
clientes
comunicación
contacto
contratar
control
controla
cotizar
cámara
cámaras
cómo
deja
desde
disponible
dispositivos
emergencia
emergencias
enchufe
equipo
essential
está
estés
familia
formulario
global
grabación
gracias
gratis
hogar
horas
incendio
inteligencia
inteligente
inteligentes
local
mayor
microsd
monitoreo
movimiento
médica
negocio
negocios
notificaciones
nube
observa
panel
para
plus
podrá
podrás
policia
policía
profesionales
protección
puertas
pánico
real
recibe
recordatorios
reglas
respuesta
robo
saber
security
seguridad
sensor
sensores
servicio
servicios
sistema
sistemas
smart
sobre
tecnología
tiempo
todo
todos
total
través
ventanas
videos
view
vision
vídeo
See which keywords rank your URL in Google’s top 20
Get key keyword metrics like average position, search volume, CPC, and more.
Understand your competitors' SEO and backlink profile
Get related competitors and their domain authority score in relation to your domain.
Robots.txt Test
99% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
This website is using a robots.txt file.
Sitemap Test
83% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
This website has a sitemap file.
Image Alt Test
78% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
This webpage is using "img" tags with empty or missing "alt" attribute!
Responsive Image Test
29% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
Not all images in this webpage are properly sized! This webpage is serving images that are larger than needed for the size of the user's viewport.
Image Aspect Ratio Test
75% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
Not all image display dimensions match the natural aspect ratio! Fix aspect ratio issues to avoid distorted images on this website!
Google Analytics Test
72% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
A Google Analytics script is not detected on this page. While there are several tools available to monitor your site's visitors and traffic sources, Google Analytics is a free, commonly recommended program to help diagnose potential SEO issues.
Favicon Test
100% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
This website either doesn't have a favicon or this has not been referenced correctly!
Get a full and detailed list of your backlinks
See every website linking to yours, along with detailed backlink data.
JS Error Test
83% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
There are no severe JavaScript errors on this webpage.
Console Errors Test
27% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
This webpage has some errors caught by the Chrome DevTools Console!
Charset Declaration Test
96% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
This webpage has a character encoding declaration.
Content-Type: text/html; charset=UTF-8
Speed optimizations
Score:60
Failed:7
Warnings:2
Passed:11
HTML Page Size Test
23% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
The size of this webpage's HTML is 46.31 Kb, and is greater than the average size of 33 Kb! This can lead to slower loading times, lost visitors, and decreased revenue. Good steps to reduce HTML size include: using HTML compression, CSS layouts, external style sheets, and moving javascript to external files.
DOM Size Test
56% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
The Document Object Model (DOM) of this webpage has 1,470 nodes which is less than the recommended value of 1,500 nodes.
HTML Compression/GZIP Test
99% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
This webpage is successfully compressed using gzip compression on your code. The HTML code is compressed from 230.81 Kb to 46.31 Kb (80% size savings). This helps ensure a faster loading webpage and improved user experience.
Site Loading Speed Test
71% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
The loading time of this webpage (measured from N. Virginia, US) is around 6.3 seconds and is greater than the average loading speed which is 5 seconds!
Accurate historical loading speed monitor and reports
Get detailed and accurate loading speed reports for your websites and see how your pages are being loaded over time.
JS Execution Time Test
53% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
The JavaScript code used by this webpage is executed in less than 2 seconds.
Page Objects Test
7% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
This webpage is using more than 20 http requests, which can slow down page loading and negatively impact user experience!
Content size by content type
Content type
Percent
Size
image
55.6 %
1.62 Mb
javascript
29.4 %
878.57 Kb
other
9.6 %
287.13 Kb
font
2.1 %
62.61 Kb
html
1.9 %
57.07 Kb
css
1.5 %
44.92 Kb
TOTAL
100%
2.92 Mb
Requests by content type
Content type
Percent
Requests
image
50.0 %
49
javascript
33.7 %
33
other
6.1 %
6
css
5.1 %
5
html
3.1 %
3
font
2.0 %
2
TOTAL
100%
98
Content size by domain
Domain
Percent
Size
adt.com.mx
60.0 %
1.76 Mb
consent-pref.trustarc.com
19.6 %
586.96 Kb
code.tidio.co
13.4 %
399.77 Kb
script.hotjar.com
1.9 %
56.15 Kb
tags.tiqcdn.com
1.5 %
43.77 Kb
consent.trustarc.com
1.4 %
43.19 Kb
fonts.gstatic.com
1.2 %
35.50 Kb
static.hotjar.com
0.4 %
12.36 Kb
widget.trustpilot.com
0.3 %
7.64 Kb
consent-st.trustarc.com
0.2 %
4.81 Kb
Other
0.2 %
5.61 Kb
TOTAL
100%
2.92 Mb
Requests by domain
Domain
Percent
Requests
adt.com.mx
53.1 %
52
consent-pref.trustarc.com
15.3 %
15
consent.trustarc.com
7.1 %
7
tags.tiqcdn.com
7.1 %
7
code.tidio.co
6.1 %
6
collect.tealiumiq.com
2.0 %
2
static.hotjar.com
2.0 %
2
fonts.googleapis.com
1.0 %
1
widget.trustpilot.com
1.0 %
1
script.crazyegg.com
1.0 %
1
Other
4.1 %
4
TOTAL
100%
98
CDN Usage Test
95% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
This webpage is not serving all resources (images, javascript and css) from CDNs!
Modern Image Format Test
43% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
Image Metadata Test
72% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
This webpage is using images with large metadata (more than 16% of the image size)! Stripping out unnecessary metadata tags can improve not only the loading time but also the security and privacy of a webpage.
Image Caching Test
95% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
This website is using cache headers for images and the browsers will display these images from the cache.
JavaScript Caching Test
96% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
This webpage is using cache headers for all JavaScript resources.
CSS Caching Test
98% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
This webpage is using cache headers for all CSS resources.
JavaScript Minification Test
98% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
This webpage is using JavaScript files that are not minified!
CSS Minification Test
100% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
All CSS resources used by this webpage are minified.
Render Blocking Resources Test
15% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
This webpage is using render blocking resources! Eliminating render-blocking resources can help this webpage to load significantly faster and will improve the website experience for your visitors.
URL Redirects Test
97% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
This URL doesn't have any redirects (which could potentially cause site indexation issues and site loading delays).
Time To First Byte Test
99% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
The Time To First Byte value of this webpage is 0.827 seconds. To provide a good user experience, Google recommends that sites should strive to have a TTFB of 0.8 seconds or less.
0.827 s
0.8 s
1.8 s
First Contentful Paint Test
90% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
The First Contentful Paint value of this webpage is 1.436 seconds. To provide a good user experience, Google recommends that sites should strive to have a First Contentful Paint value of 1.8 seconds or less.
1.436 s
1.8 s
3 s
Largest Contentful Paint Test
77% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
The Largest Contentful Paint duration of this webpage is 1.97 seconds. To provide a good user experience, Google recommends that sites should strive to have Largest Contentful Paint of 2.5 seconds or less.
1.97 s
2.5 s
4 s
Largest Contentful Paint element within the viewport:
<img src="https://www.adt.com.mx/images/Banners/banner-mob-m..." class="img-hero--new img-hero--mb">
Cumulative Layout Shift Test
91% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
The CLS score of this webpage is 0.0001. To provide a good user experience, Google recommends that sites should strive to have a CLS score of 0.1 or less.
0.0001
0.1
0.25
DOM element which contributes the most to CLS score:
Text: Quiénes somos
Html: <li class="menu-item">
Score: 0.0001
Server and security
Score:86
Failed:2
Warnings:0
Passed:5
URL Canonicalization Test
93% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
https://www.adt.com.mx/ and https://adt.com.mx/ resolve to the same URL.
SSL Checker and HTTPS Test
100% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
This website is successfully using HTTPS, a secure communication protocol over the Internet.
The certificate is not used before the activation date.
The certificate has not expired.
The hostname "www.adt.com.mx" is correctly listed in the certificate.
The certificate should be trusted by all major web browsers.
The certificate was not revoked.
The certificate was signed with a secure hash.
Certificate Chain:
Server certificate
Common Name
imperva.com
Subject Alternative Names
*.americandynamics.net, ciberasistencia-adt.cl, *.vigilant.co.nz, upgnetsap.com, jch-marketingcenter.com, hitachiaircon.lk, *.hitachiaircon.com.au, *.tycofpp.com, firemasterpayonline.com, suppressiondesigncenter.com, airdocumentation.com, jci-hitachi.com, *.jch-marketingcenter.com, spk-lic.com, teamsmobile.com, *.airdistribution.com, connectedfireservices.com, *.hitachiaircon.com, adt.com.mx, *.hitachiaircon.lk, *.adt.com.mx, simplexfire.com, *.firemasterpayonline.com, propelmock.jci.com, *.acessoadt2.com.br, *.teamsmobile.com, connectedfiresolutions.com, *.mysmartequipment.com, *.jci-korea.com, jci-korea.com, simplexgrinnellpayonline.com, *.johnsoncontrols.com, securitysat.cl, *.sterigenics.fortworth.johnsoncontrols.com, *.airdocumentation.com, titus-energysolutions.com, *.css-adt.com.mx, *.devlive.jci.com, acessoadt2.com.br, *.verasyscontrols.com, *.tycois.ca, bentelsecurity.com, jci-hitachi.ph, *.tyco.com, *.pre-urlbuilder.hitachiaircon.com, imperva.com, *.suppressiondesigncenter.com, *.us.hitachiaircon.com, *.platform.footfall.com, ecom-staging-yn.com, *.reliablelouvers.com, yorkchilleraccessmanager.com, *.jci-hitachi.tw, skymarkinternational.com, *.tycomarinette.com, *.exacq.com, *.sprinkcad.com, *.spk-lic.com, cool-solution.co.uk, *.airisdesign.hitachiaircon.it, *.yorkchilleraccessmanager.com, *.kh.hitachiaircon.com, *.yorkaircon.com.br, *.ecom-staging-yn.com, *.hitachiaircon.it, *.hitachiaircon.in, *.www.tycois.com, adt.com.br, *.adt.com.br, yorkaircon.com.br, *.york.com.sa, *.hvacnavigator.com, *.simplexgrinnellpayonline.com, *.tyco.com.au, *.documentation.hitachiaircon.com, *.securitysat.cl, *.tycofireandsecurity.com.au, *.warranty.hitachiaircon.id, *.myworkplace.jci.com, connectedsprinkler.com, kh.hitachiaircon.com, hitachiaircon.com.tw, *.johnsoncontrols.cn, *.connectedsprinkler.com, *.hitachiaircon.com.tw, jci.com, *.bentelsecurity.com, *.ocp3.east-us-2.az.ocp.johnsoncontrols.com, hitachiaircon.it, verasyscontrols.com, css-adt.com.mx, *.jci.com, tycomarinette.com, *.ansul.com, *.titus-energysolutions.com, jci-hitachi.tw, *.connectedfiresolutions.com, *.apps.aro.dev.east-us-2.az.johnsoncontrols.com, colemanac.com, tycofsbp.com, *.eu.johnsoncontrols.com, *.tycofsbp.com, *.skymarkinternational.com, *.europe.tycofs.com, *.upgnetsap.com, *.jci-hitachi.ph, *.connectedfireservices.com, *.cool-solution.co.uk, *.ciberasistencia-adt.cl, *.jci-hitachi.com, *.factorytour-eu.hitachiaircon.com, *.colemanac.com, *.simplexfire.com, *.ruskin.com, york.com.sa, mysmartequipment.com
Not Valid Before
Fri, February 7, 2025 at 12:39:08 PM UTC
Not Valid After
Wed, August 6, 2025 at 12:38:58 PM UTC
Signature Algorithm
sha256WithRsaEncryption
Issuer
GlobalSign Atlas R3 DV TLS CA 2025 Q1
Intermediate certificate
Common Name
GlobalSign Atlas R3 DV TLS CA 2025 Q1
Organization
GlobalSign nv-sa
Location
BE
Not Valid Before
Wed, October 16, 2024 at 3:08:04 AM UTC
Not Valid After
Fri, October 16, 2026 at 12:00:00 AM UTC
Signature Algorithm
sha256WithRsaEncryption
Issuer
GlobalSign
Root certificate
Common Name
GlobalSign
Organization
GlobalSign
Not Valid Before
Wed, March 18, 2009 at 10:00:00 AM UTC
Not Valid After
Sun, March 18, 2029 at 10:00:00 AM UTC
Signature Algorithm
sha256WithRsaEncryption
Issuer
GlobalSign
Mixed Content Test (HTTP over HTTPS)
100% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
This webpage does not use mixed content - both the initial HTML and all other resources are loaded over HTTPS.
HTTP2 Test
99% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
This webpage is using the HTTP/2 protocol.
HSTS Test
84% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
This webpage is not using the Strict-Transport-Security header! This is a security header that was created as a way to force the browser to use secure connections when a site is running over HTTPS.
Plaintext Emails Test
97% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
This webpage does not include email addresses in plaintext.
Unsafe Cross-Origin Links Test
45% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
This webpage is using target="_blank" links without rel="noopener" or rel="noreferrer" attribute, which can expose it to performance and security issues!
Mobile usability
Score:100
Failed:0
Warnings:0
Passed:3
Meta Viewport Test
92% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
This webpage is using a viewport meta tag.
<meta name="viewport" content="width=device-width, initial-scale=1, shrink-to-fit=no" />Media Query Responsive Test
98% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
This webpage is using CSS media queries, which is the base for responsive design functionalities.
Advanced SEO
Score:98
Failed:0
Warnings:1
Passed:8
Structured Data Test
66% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
This webpage is using structured data.
Custom 404 Error Page Test
80% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
This website is using a custom 404 error page. We recommend to have a custom 404 error page in order to improve the website's user experience by letting users know that only a specific page is missing/broken (and not the entire site), providing them helpful links, the opportunity to report bugs, and potentially track the source of broken links.
Meta Refresh Test
98% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
This webpage is not using a meta refresh tag.
SPF Records Test
94% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
This DNS server is using an SPF record.
v=spf1 include:spf.protection.outlook.com -all
Ads.txt Validation Test
67% of top 100 sites passed
This value indicates the percent of top 100 most visited websites in the US that pass this test (in the past 12 months). Failing a test that a high percentage of top websites are passing may indicate an industry best practice that you should be fixing.
This website doesn't use an ads.txt file! Ads.txt is a text file that contains a list of Authorized Digital Sellers. The purpose of ads.txt files is to give advertisers and advertising networks the ability to verify who is allowed to sell advertising on your website.
