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SEO Report for https://wholesalematerial.in

Your general SEO Checkup Score


SEO Score69/100
Average SEO score of top 100 sites: 75%This value indicates the average SEO score of the top 100 most visited websites in the US (in the past 12 months)

Your site scored 69/100, below the 75 average for top sites. We found 8 issues to fix, and clearing them is how you move up.

8 Failed
1 Warnings
17 Passed

Want to fix these issues and track your progress?

Common SEO issues

Score:44
Failed:4
Warnings:0
Passed:5
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Keywords Cloud
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The Keyword Cloud is a visual representation of keywords used on your website. This will show you which words are frequently used in the content of your webpage. Keywords having higher density are presented in larger fonts and displayed in alphabetic order.
Competitor Domains Test
Competitor Domains

Understand your competitors' SEO and backlink profile

Get related competitors and their domain authority score in relation to your domain.

Identifies up to ten domains that compete for similar organic search results, ranked by overall domain authority based on the volume and quality of their backlink profiles. Useful for benchmarking the competitive landscape and prioritizing which sites to study for content and link-building strategy.
Robots.txt Test
This website is using a robots.txt file.
Check if your website is using a robots.txt file. When search engine robots crawl a website, they typically first access a site's robots.txt file. Robots.txt tells Googlebot and other crawlers what is and is not allowed to be crawled on your site.
Sitemap Test
Your site lacks a sitemap file. Sitemaps can help robots index your content more thoroughly and quickly. Read more on Google's guidelines for implementing the sitemap protocol.

Sitemap Test

How to pass this test?

In order to pass this test you must create a sitemap.xml file for your website. Some of the best practices are listed below:
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sitemap.xml example:
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<urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9">
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</url>
<url>
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</url>
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</url>
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</url>
</urlset>
Check if the website has a sitemap. A sitemap is important as it lists all the web pages of the site and let search engine crawlers to crawl the website more intelligently. A sitemap also provides valuable metadata for each webpage.
Image Alt Test
Your webpage has 257 'img' tags and 145 of them are missing the required 'alt' attribute.

Image Alt Test

How to pass this test?

In order to pass this test you must add an alt attribute to every <img> tag used into your webpage.
An image with an alternate text specified is inserted using the following HTML line:
<img src="image.png" alt="text_to_describe_your_image">
Remember that the point of alt text is to provide the same functional information that a visual user would see. Search engines, users who disabled images in their browsers and other agents who are unable to see the images on your webpage can read the alt attributes assigned to the image since they cannot view it.

Learn more about optimizing images for SEO.
Check if images on your webpage are using alt attributes. If an image cannot be displayed (e.g., due to broken image source, slow internet connection, etc), the alt attribute provides alternative information. Using relevant keywords and text in the alt attribute can help both users and search engines better interpret the subject of an image.
Deprecated HTML Tags
We found some HTML deprecated tags. You are advised to change these old tags with equivalent tags or proper CSS rules.

Deprecated HTML Tags

How to pass this test?

In order to pass this test you must identify into your code all deprecated HTML tags listed above and replace them with proper tags or CSS rules. Some examples are given below:
  • for <applet> tag, the equivalent tag is <object>
  • for <center> tag, the alternative CSS property is text-align
  • for <font> tag, the alternative CSS properties are font-family and font-size
  • for <s>, <strike> and <u> tags, the alternative CSS property is text-decoration
Check if your webpage is using old, deprecated HTML tags. These tags will eventually lose browser support and your web pages may render incorrectly as browsers drop support for these tags.
Google Analytics Test
Congratulations! Your website is using the latest version of Google Analytics.
Check if your website is connected with Google Analytics. Google Analytics is a popular, free website analysis tool that helps provide insights about your site's traffic and demographics.
Favicon Test
We've found a favicon in your page's HTML code, but it's not accessible.

Favicon Test

How to pass this test?

To add a favicon to your site, you need to have your logo created in a 16x16 PNG, GIF or ICO image and uploaded to your web server.
Then it's simply a matter of adding the following code into the header of your HTML code for your web pages:

<head> <link rel="icon" type="image/x-icon" href="url_to_my_favicon" /> <title>My Title</title> </head>

In the example above the "url_to_my_favicon" refers to the actual location of your favicon file.
Check if your site is using and correctly implementing a favicon. Favicons are small icons that appear in your browser's URL navigation bar. They are also saved next to your URL's title when your page is bookmarked. This helps brand your site and make it easy for users to navigate to your site among a list of bookmarks.
JS Error Checker
Congratulations! There are no severe JavaScript errors on your web page.
Check your page for JavaScript errors. These errors may prevent users from properly viewing your pages and impact their user experience. Sites with poor user experience tend to rank worse in search engine results.

Speed optimizations

Score:97
Failed:1
Warnings:1
Passed:4
HTML Page Size Test
Check your page's HTML size. HTML size is the size of all the HTML code on your web page - this size does not include images, external javascripts or external CSS files.
HTML Compression/GZIP Test
Congratulations! Your page is successfully compressed using gzip compression on your code.
Your HTML is compressed from 279.70 Kb to 17.22 Kb (94 % size savings). This helps ensure a faster loading web page and improved user experience.
Check if your website is using HTML compression. HTML compression plays an important role in improving website speed by finding similar strings within a text file and replacing them temporarily to reduce overall file size.
Site Loading Speed Test
Your site loading time is around 3.4 seconds and this is under the average loading speed which is 5 seconds.
Related Keywords

Accurate historical loading speed monitor and reports

Get detailed and accurate loading speed reports for your websites and see how your pages are being loaded over time.

Check your website's loading speed. Page speed is an important factors in search engine rankings and overall site success. Pages that take longer than 5 seconds to load can lose up to 50% of users. Faster webpages result in higher traffic, better conversions and increased sales over slower loading pages.
Page Objects
Your page has more than 20 http requests, which can slow down page loading. You can try reducing http requests through various methods such as using text instead of images, using css sprites, using data URIs instead of images, or combining several external files together into one.
Total Objects: 59
  • 3 HTML Pages
  • 1 CSS Files
  • 8 JS Files
  • 47 Images
  • 0 Flash Files
Check if all the objects requested by this webpage can be retrieved. If they are not retrievable, your page may display incorrectly, leading to a bad user experience and lower search engine rankings.
Image Caching Test
Congratulations! Your webpage use 'Expires' header for your images and the browsers will display these images from the cache.
Checks if your page is using an image expires tag, which specifies a future expiration date for your images. Users browsers will see this tag and cache the image in their browser until the specified date (so that it does not keep re-fetching the unchanged image from your server). This speeds up your site the next time returning visitors arrive at your site and require the same image.
URL Redirects Checker
Your URL performed one redirect! While redirects are typically not advisable (as they can affect search engine indexing issues and adversely affect site loading time), one redirect may be acceptable, particularly if the URL is redirecting from a non-www version to its www version, or vice-versa.
Check how many redirects your URL will perform to resolve to the final destination URL. Redirects often cause search engine indexing issues and can also lead to some minor loading delays. Google recommends removing or keeping redirects to a minimum.

Server and security

Score:80
Failed:1
Warnings:0
Passed:2
URL Canonicalization Test
Test your site for potential URL canonicalization issues. Canonicalization describes how a site can use slightly different URLs for the same page (e.g., if http://www.example.com and http://example.com displays the same page but do not resolve to the same URL). If this happens, search engines may be unsure about which URL is the correct one to index. Learn more about canonicalization issues.
HTTPS Test
Your website is successfully using https, a secure communication protocol over the Internet. Note: if your site relies primarily on ad income, be aware that using https may be detrimental to ad earnings.
Check if your website is using HTTPS, a secure protocol for sending/receiving data over the Internet. Using HTTPS indicates that an additional encryption/authentication layer was added between client and server. HTTPS should be used by any site that collects sensitive customer data such as credit card information. Even for sites that do not collect such data, switching to https helps users by improving privacy and overall security. Google is increasingly using https as a positive ranking factor.
Plaintext Emails Test
We found 1 email addresses in your page code. We advise you to protect email links in a way that hides them from the spam harvesters.

Plaintext Emails Test

How to pass this test?

In order to pass this test you must make your email addresses invisible to email spiders. Note that the best option is to replace your entire contact mechanism with a contact form and using the POST method while submitting the form. Other solutions are listed below:
  • replace the at (@) and dot (.) characters
  • replace text with images
  • use email obfuscators
  • hide email addresses using JavaScript or CSS trick
Check your webpage for plaintext email addresses. Any e-mail address posted in public is likely to be automatically collected by computer software used by bulk emailers (a process known as e-mail address harvesting). A spam harvester can read through the pages in your site and extract plaintext email addresses which are then added to bulk marketing databases (resulting in more inbox spam). There are several methods for email obfuscation.

Mobile usability

Score:0
Failed:1
Warnings:0
Passed:1
Media Query Responsive Test
Your website is not using media queries. You should consider using this technique in order to implement responsive design functionalities.

Media Query Responsive Test

How to pass this test?

Media queries allow you to style elements for specific devices (smartphones, tablets, desktop computers) by using attributes like width, height, resolution, aspect ratio, orientation or color. By using media queries, presentations can be tailored to a specific range of output devices without changing the content itself.
Example:
<link rel="stylesheet" media="screen and (min-width: 480px) and (max-width: 960px)" 
href="480-960.css" />
 
<!-- OR -->
@media screen and (min-width: 480px) and (max-width: 960px) {
    #header {
        display: none;
    }
}
An @media rule specifies the target media types of a set of statements. In the example above, we are specifying the media type screen. The max-width and min-width features are telling the browser that at any screen size larger than 480px, but smaller than 960px, hide any elements with id="header".
Check if your page implements responsive design functionalities using the media query technique. The '@media' rule allows different style rules for screen sizes. Media query techniques allow different presentation and content to be served depending on the output device, helping ensure that your website renders optimally on all devices and platforms.
Mobile Snapshot
Mobile view
Check how your website renders on a mobile device.

Advanced SEO

Score:80
Failed:1
Warnings:0
Passed:5
Microdata Schema Test
Congratulations! Your website is using HTML Microdata specifications in order to markup structured data.
Check if your website uses HTML Microdata specifications (or structured data markup). Search engines use microdata to better understand the content of your site and create rich snippets in search results (which helps increase click-through rate to your site).
Noindex Checker
Your webpage does not use the noindex meta tag. This means that your webpage will be read and indexed by search engines.
Check if your webpage is using the robots meta tag or the X-Robots-Tag HTTP header to instruct search engines not to show your site in search results pages.
Canonical Tag Checker
Your page is using the canonical link tag. This tag specifies that the URL: https://www.wholesalematerial.in is preferred to be used in search results. Please ensure that this specification is correct, as canonical tags are often hard-coded and may not always reflect the latest changes in a site's URL structure.
<link rel="canonical" href="https://www.wholesalematerial.in/" />
Check if your webpage is using the canonical link tag. The canonical link tag is used to nominate a primary page when you have several pages with duplicate or very similar content.
Nofollow Checker
Your webpage is using the nofollow meta tag. You are advised to use this tag carefully since search engines will not crawl all links from your webpage.
Check if your webpage is using the robots meta tag or the X-Robots-Tag HTTP header to instruct search engines not to follow the links on your page. Outgoing links marked with this tag will tell search engines not to follow or crawl that particular link. Google recommends that nofollow tags are used for paid advertisements on your site and links to pages that have not been vetted as trusted sites (e.g., links posted by users of your site).
Disallow Directive Checker
Your robots.txt file disallow the search engines access to some parts of your website. You are advised to check carefully if the access to these resources or pages must be blocked.
Check if your robots.txt file is instructing search engine crawlers to avoid parts of your website. The disallow directive is used in robots.txt to tell search engines not to crawl and index a file, page, or directory.
SPF records checker
Your DNS server is not using an SPF record. SPF (Sender Policy Framework) allows administrators to specify which hosts are allowed to send mail from a given domain by creating a specific SPF record or TXT record in the Domain Name System (DNS). You can find more information about SPF records here.

SPF records checker

How to pass this test?

An SPF record is a type of Domain Name Service (DNS) record that allows email systems to check if the sender of a message comes from a legitimate source and refuse an email if the source is not legitimate. Adding an SPF record is as easy as adding CNAME, MX or A records in your DNS zone. You can find more information here.

Before creating the SPF record for your domain, it is important to have access at your domain's DNS zone and to know what mail servers your domain is likely to use and plan how you want any non-authorised email to be handled.

Example:
Let's say that you are planning to send emails using Google Apps and you also want to ensure that no other mail servers are authorised. You can use an SPF record like this:

v=spf1 include:_spf.google.com -all
"v=spf1" - This sets the SPF version
"include:_spf.google.com" - This includes Google mail servers in your list of authorized sending servers
"-all" - This means that any server not previously listed is not authorized

If you are using your own VPS to send email and not any other service like Mandrill, Google Apps, etc. then you can create an SPF record like this:

v=spf1 mx -all

Note:
Setting an SPF record for your domain can help in reducing the chances of a spammer using your domain name in unsolicited emails. Research carefully what mail servers your domain is likely to use and plan how you want any non-authorised email to be handled.
Check if your DNS records contains an SPF record. SPF (Sender Policy Framework) records allow email systems to verify if a given mail server has been authorized to send mail on behalf of your domain. Creating an SPF record increases email delivery rates by reducing the likelihood of your email being marked as spam.

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