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SEO ScoreNaN/100
Average SEO score of top 100 sites: 75%
Your site scored NaN/100, just above the 75 average for top sites. We found 12 issues to fix, and they're what's holding you back from the top spots.
12 Failed
1 Warnings
13 Passed
Want to fix these issues and track your progress?
Common SEO issues
Score:31
Failed:4
Warnings:1
Passed:4
Desktop version
https://uat.advantages.aarp.org/en/home.html
Mobile version
https://uat.advantages.aarp.org/en/home.html
aarp
additional
advantages
align="center
apparel
apply.please
available
benefits
blog
book
brands
card
cards
care
class="msonormal
click
conditions
contact
coverage
deals
deluxe
dining
disclosures
discounts
discounts.<o:p></o:p></p
entertainment
español
exclusive
financial
flights
free
gear
gift
going
healthcare
home
hotel
hotels
insurance
interstitial_desc="<p
join
just
landry's
learn
leaving
lifeisgood.com
limited
local
magazine
marcas
member
members
membership
merchant
merchant’s
miles
newsroom
night
offers
options
orders
parties
policies
policy
prescription
privacy
products
property
provider
renew
rental
resorts
resources
restaurants
return
room
save
saving
savings
security
select
service
services
shipping
shopping
sign
site
special
style="background:url('/content/dam/asi/offers//.jpg
style="textalign:center">you
suites
team
terms
time
todas
travel
vacation
view
website
wellness

Understand your competitors' SEO and backlink profile
Get related competitors and their domain authority score in relation to your domain.
Robots.txt Test
Your site lacks a "robots.txt" file. This file can protect private content from appearing online, save bandwidth, and lower load time on your server. A missing "robots.txt" file also generates additional errors in your apache log whenever robots request one. Read more about the robots.txt file, and how to create one for your site.
Sitemap Test
Your site lacks a sitemap file. Sitemaps can help robots index your content more thoroughly and quickly. Read more on Google's guidelines for implementing the sitemap protocol.
Image Alt Test
Your webpage has 8 'img' tags and 3 of them are missing the required 'alt' attribute.
Google Analytics Test
Favicon Test

Congratulations! Your website appears to have a favicon.

Get a full and detailed list of your backlinks
See every website linking to yours, along with detailed backlink data.
JS Error Test
We found 2 JavaScript errors on your web page!
Speed optimizations
Score:36
Failed:4
Warnings:0
Passed:2
HTML Page Size Test
The size of your web page's HTML is 64.13 Kb, and is over the average web page's HTML size of 33 Kb.
This can lead to slower than average load times, lost visitors, and decreased revenue. Good steps to reduce HTML size include: using HTML compression, CSS layouts, external style sheets, and moving javascript to external files.
This can lead to slower than average load times, lost visitors, and decreased revenue. Good steps to reduce HTML size include: using HTML compression, CSS layouts, external style sheets, and moving javascript to external files.
HTML Compression/GZIP Test
Congratulations! Your page is successfully compressed using gzip compression on your code.
Your HTML is compressed from 374.59 Kb to 64.13 Kb (83 % size savings). This helps ensure a faster loading web page and improved user experience.
Your HTML is compressed from 374.59 Kb to 64.13 Kb (83 % size savings). This helps ensure a faster loading web page and improved user experience.
Site Loading Speed Test
Your site loading time is around 8.776 seconds and is over the average loading speed which is 5 seconds.

Accurate historical loading speed monitor and reports
Get detailed and accurate loading speed reports for your websites and see how your pages are being loaded over time.
Page Objects Test
Your page has more than 20 http requests, which can slow down page loading. You can try reducing http requests through various methods such as using text instead of images, using css sprites, using data URIs instead of images, or combining several external files together into one.
Total Objects: 147
- 30 HTML Pages
- 8 CSS Files
- 72 JS Files
- 37 Images
- 0 Flash Files
Image Caching Test
Your site is not using expires headers for your images. An expires tag can help speed up the serving of your webpages for users that regularly visit your site and see the same images. Learn more about how to add expires headers to your images.
URL Redirects Test
Congratulations! Your URL doesn't have any redirects (which could potentially cause site indexation issues and site loading delays).
Server and security
Score:NaN
Failed:2
Warnings:0
Passed:1
URL Canonicalization Test
https://uat.advantages.aarp.org/en/home.html and https://www.uat.advantages.aarp.org/en/home.html should resolve to the same URL, but currently do not.
Plaintext Emails Test
Congratulations! Your webpage does not include email addresses in plaintext.
Mobile usability
Score:100
Failed:0
Warnings:0
Passed:2
Media Query Responsive Test
Congratulations, your website uses media query technique, which is the base for responsive design functionalities.

Advanced SEO
Score:60
Failed:2
Warnings:0
Passed:4
Structured Data Test
Your webpage doesn't take the advantages of HTML Microdata specifications in order to markup structured data. View Google's guide for getting started with microdata.
SPF Records Test
Your DNS server is not using an SPF record. SPF (Sender Policy Framework) allows administrators to specify which hosts are allowed to send mail from a given domain by creating a specific SPF record or TXT record in the Domain Name System (DNS). You can find more information about SPF records here.
