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Report generated a year ago
https://swissmade.direct
Your general SEO Checkup Score
Archived
95/100
SEO Score
Average SEO score of top 100 sites: 75%
This webpage received an SEO score of 95 out of 100, which is higher than the average score of 75. Our analysis has identified 13 SEO issues that can be addressed to further enhance your website's performance and improve its search engine visibility.
13 Failed
4 Warnings
55 Passed
Issues to fix
HIGH
H1 and H2 tags ensure better search engine visibility and ranking by providing structure and hierarchy to the content, improving readability, and providing opportunities for keyword optimization.
HIGH
To improve the website experience for your visitors, it is recommended to eliminate any render-blocking resources on this webpage.
HIGH
Consider reducing the HTML size to improve loading times and retain visitors.
HIGH
By creating a custom 404 error page with helpful links and information, users are more likely to stay on the site and continue to explore.
MEDIUM
Serve properly sized images to reduce page loading times and to improve user's experience.
MEDIUM
Reducing the Document Object Model (DOM) size can lead to faster page loading times, improved site performance, and better user experience by decreasing the amount of time it takes for the browser to process and render the page.
MEDIUM
Avoid performance and security issues by adding "rel=noopener" or "rel=noreferrer" to your "target=_blank" links.
LOW
Using more than 20 HTTP requests on a webpage can negatively impact the loading time.
LOW
Consider adding the Strict-Transport-Security header to your webpage to ensure that web traffic is encrypted over HTTPS, mitigating the risk of man-in-the-middle attacks and other security threats.
Common SEO issues
Score: 75
Failed: 2
Warnings: 3
Passed: 17
Meta Title Test100% of top 100 sites passed
  • This webpage is using a title tag.
Text: Swiss Made Direct - Shop for Authentic Origin Swiss Products
Length: 60 characters
Meta Description Test96% of top 100 sites passed
  • This webpage is using a meta description tag with a length of 141 characters. We recommend using well-written and inviting meta descriptions with a length between 150 and 220 characters (spaces included).
Text: We are the leading and oldest Swiss made online shop that sells only authentic origin Swiss products. Directly from Switzerland to your home.
Length: 141 characters
Google Search Results Preview Test
Desktop version
https://swissmade.direct/Swiss Made Direct - Shop for Authentic Origin Swiss ProductsWe are the leading and oldest Swiss made online shop that sells only authentic origin Swiss products. Directly from Switzerland to your home.
Mobile version
https://swissmade.direct/Swiss Made Direct - Shop for Authentic Origin Swiss ProductsWe are the leading and oldest Swiss made online shop that sells only authentic origin Swiss products. Directly from Switzerland to your home.
Social Media Meta Tags Test89% of top 100 sites passed
  • This webpage is using social media meta tags.
Open Graph Meta Tags
og:locale
en_US
og:type
website
og:title
Swiss Made Direct - Shop for Authentic Origin Swiss Products
og:description
We are the leading and oldest Swiss made online shop that sells only authentic origin Swiss products. Directly from Switzerland to your home.
og:url
https://swissmade.direct/
og:site_name
Swiss Made Direct
og:updated_time
2024-08-27T10:38:39+02:00
og:image
https://swissmade.direct/wp-admin/admin-ajax.php?action=rank_math_overlay_thumb&id=618965&type=swiss-made-direct-square&hash=c5f892eec6812744ca851fc9d7dd5341
og:image:secure_url
https://swissmade.direct/wp-admin/admin-ajax.php?action=rank_math_overlay_thumb&id=618965&type=swiss-made-direct-square&hash=c5f892eec6812744ca851fc9d7dd5341
og:image:width
1200
og:image:height
587
og:image:alt
Swiss-Made.direct website standard picture Swiss products from Switzerland
og:image:type
image/png
Most Common Keywords Test
  • There is likely no optimal keyword density (search engine algorithms have evolved beyond keyword density metrics as a significant ranking factor). It can be useful, however, to note which keywords appear most often on your page and if they reflect the intended topic of your page. More importantly, the keywords on your page should appear within natural sounding and grammatically correct copy.
89cart52options48product45swiss34chocolate
Keywords Usage Test45% of top 100 sites passed
  • The most common keywords of this webpage are distributed well across the important HTML tags. This helps search engines to properly identify the topic of this webpage.
Keyword
Title tag
Meta description
Headings
cart
options
product
swiss
chocolate
Keywords Cloud Test
accessaccessoriesactiveaffiliateassortedbabybeautybiscuitsblogbodybrandbrandscarecartcategorieschocolatechosenclocksclothingcomplianceconditionsconsentcreamdarkdaylongdetoxdirectdisclaimerdiscountdrinkdrinksequipmentexcellenceexclusivelyfacefairtradefeaturesfoodfunctionalhanowahomejuicekisaglegitimatelindtlotionloyaltymanagemarketingmichelmilkminutemueslimultiplenecessarynetworkoptionsoriginalpackpagepartnershippolicypreferencespressproductproductsprogramprotectionpurposepurposesreadrequestedrivellasalesearchselectserviceshopskinsoftsportstatisticalstatisticsstoragesubscriberswissswitzerlandtechnicaltermstitleuseduservariantsveganviewwatchwatcheswhitewomanwristwatch
Competitor Domains Test
Understand your competitors' SEO and backlink profile

Get related competitors and their domain authority score in relation to your domain.

Heading Tags Test59% of top 100 sites passed
  • This webpage does not contain H1 headings! H1 headings help indicate the important topics of your page to search engines. While less important than good meta-titles and descriptions, H1 headings may still help define the topic of your page to search engines.
H2 tags
Shop By Categories
Shop By Brands
Reviews from Our Valued Customers
Popular
Daylong Mineral Cream SPF 30
Daylong Multi Protection Fluid For Face SPF 50+
Sesame And Chia Crackers | Roland
Daylong Protect And Care Lotion SPF 25
Daylong Sun And Snow Lotion Plus Stick SPF 50+
Daylong Sport Active Protection SPF 50+
Daylong Sun To Go Stick SPF 50+
Daylong Sensitive Face Tinted BB Fluid SPF 50+
Magnet Soap Holder | Seifenmacher
Thomy Ketchup And Mayo Mix
Swiss Cross Glass 320 ml I Lakeside Valley Distillery
Hand Vermicelli Press And Puree | Kisag Hero
2in1 Fondue Forks | Kisag
Kisag Soda Twist’N Sparkle
Kisag Soda Maker
Kisag Isi Nitro Whipper
Kisag iSi Thermo X Press Whip
Kisag Whipper Thermo 0.5 L
Kisag Whipper 0.5 L
Kisag Silicone Brush
Assorted Chocolates 100g | Favarger
Stella Bernrain Organic And Fair Dark Chocolate 100 g
Stella Bernrain 100% Cacao Chocolate 70 g
Rivella Yellow
Rivella Bio Enertea 330 ml
Vitamin Focuswater 500 ml
Rivella Red Original
Michel Fairtrade Bodyguard Fruit Juice 330 ml
Fairtrade Cranberry Juice 500 ml | Michel
Michel Fairtrade Sunshine Fruit Juice 330 ml
Fairtrade Orange Juice 500 ml | Michel
Michel Beauty Colada 6×330 ml
Rivella Green Tea Original 500ml
Rivella Blue Zero
Original Swiss Army Blanket
Thomy Mayonnaise Classic 265g
NEW ARRIVALS
Swiss Gingerbread Leackerli | Hug
Chestnut Chocolate Balls | Halba
Assorted Bretzeli Biscuits | Kambly
Silhouette Pack | Skin Minute
Pro Face Scrub | Skin Minute
Demaq Cleansing Milk | Skin Minute
S Detox Cleanser Pack | Skin Minute
Sensimine Ultra Soothing Pack | Skin Minute
Metabolissime Eye Contour Care | Skin Minute
S-Detox Equilibre Pack | Skin Minute
Premium Alpine Rose Pack | Skin Minute
Makeup Remover Cleanser Pack | Skin Minute
Hydration Booster Pack | Skin Minute
Soothing Body Milk Pack | Skin Minute
Deep Hydration Body Care Pack | Skin Minute
S-Detox Matt Expert | Skin Minute
Floral Cleanser Pack | Skin Minute
Rich Repair Body Care Pack | Skin Minute
Baby Care Pack | Skin Minute
Tonic S Detox | Skin Minute
Lindt Cremant 49% Dark Chocolate 300 g
Lindt Cremant 49% Dark Chocolate 100g
Lindt Milk Chocolate with Raisins & Hazelnut 100g
Lindt Milk Chocolate with Almond 100g
Lindt Extra Milk Chocolate 100g
Lindor 60% Dark Chocolate 100g
Lindor Milk Chocolate 100g
Crunchy Milk Chocolate 100g | Lindt
Lindor White Chocolate 100g
Lindt Les Grandes Dark Chocolate with Hazelnut 150g
Lindt Les Grandes Milk Chocolate with Hazelnut 150g
Lindt Les Grandes White Chocolate with Almond 150g
Lindt Excellence Dark Chocolate Orange Intense 100g
Lindt Excellence Dark Chocolate 70% Cacao 100g
Lindt Excellence Dark Chocolate with Sea Salt 100g
Lindt Excellency Dark Chocolate Chili 100g
Lindt Excellence Dark Chocolate Caramel-Salt 100g
Lindt Chocolate Double Milk 100g
Lindt Chocolate Cresta Classic 100g
Lindt White Chocolate 100g
Breitling for Bentley special edition
Hanowa Wristwatch Elements 16 Brown-Rosegold-White
Hanowa Swiss Military Wristwatch Flagship Blue-White
Wristwatch Flagship Silver-Black | Hanowa Swiss Military
Hanowa Swiss Military Wristwatch Flagship Grey-Blue
POPULAR SWISS MADE PRODUCTS
Mini Chocolate Petit Beurre | Wernli
Petit Amour Biscuits | Wernli
Assorted Mini Wafers | Kaegi
Kambly Assorted Biscuits 155 g
Basler Leackerli Piccolo 150 g
Assorted Wafer Rolls 300 g I Gottlierber
Homemade Dessert Mixes
Torino Milk Chocolate 320 g
Meringues 4x100g I Hug
Herbal Bonbons 90 g I Halsfeger
Munz Extra Soft Caramel Bag 200 g
Munz Caramels Original Box 140 g
Knorr Aromat Garlic Seasoning 90 g
Bricelets 125 g | Hug
Shower And Shampoo 2in1 200 ml | Bex Les Bains
Dough Scraper Set | Kisag
Art Edition Swiss Stone Pine Magic Blocks | Reso
Kids Crunchy Muesli 400 g I Familia Bio Kids
Latest Blog Posts
Top Blog Posts
Membership Features
Features List
Explore a range of authentic Swiss products from diverse brands located in Switzerland.
Contact Us
Legal
Join Our Affiliate Network​
Shopping cart
Robots.txt Test99% of top 100 sites passed
  • This website is using a robots.txt file.
Sitemap Test74% of top 100 sites passed
  • This website has a sitemap file.
Image Alt Test71% of top 100 sites passed
  • This webpage is using "img" tags with empty or missing "alt" attribute!
See full list
Responsive Image Test28% of top 100 sites passed
  • Not all images in this webpage are properly sized! This webpage is serving images that are larger than needed for the size of the user's viewport.
See results list
Image Aspect Ratio Test75% of top 100 sites passed
  • All image display dimensions match the natural aspect ratio.
Deprecated HTML Tags Test94% of top 100 sites passed
  • This webpage does not use HTML deprecated tags.
Google Analytics Test65% of top 100 sites passed
  • This webpage is using Google Analytics.
Favicon Test100% of top 100 sites passed
  • favicon
    This website appears to have a favicon.
JS Error Test79% of top 100 sites passed
  • There are no severe JavaScript errors on this webpage.
Console Errors Test41% of top 100 sites passed
  • This webpage has some warnings caught by the Chrome DevTools Console!
See results list
Charset Declaration Test100% of top 100 sites passed
  • This webpage has a character encoding declaration.
Content-Type: text/html; charset=UTF-8
Speed optimizations
Score: 78
Failed: 4
Warnings: 1
Passed: 15
HTML Page Size Test21% of top 100 sites passed
DOM Size Test54% of top 100 sites passed
  • The Document Object Model (DOM) of this webpage has 4,335 nodes which is greater than the recommended value of 1,500 nodes! A large DOM size negatively affects site performance and increases the page load time.
HTML Compression/GZIP Test97% of top 100 sites passed
  • This webpage is successfully compressed using br compression on your code. The HTML code is compressed from 1153.9 Kb to 113.73 Kb (90% size savings). This helps ensure a faster loading webpage and improved user experience.
Site Loading Speed Test66% of top 100 sites passed
  • The loading time of this webpage (measured from N. Virginia, US) is around 2.02 seconds and this is under the average loading speed which is 5 seconds.
Accurate loading speed and website loading speed monitor

Get detailed and accurate loading speed reports for your websites and see how your pages are being loaded over time.

Register for free and use the Loading Speed Monitor from SEO Site Checkup Toolbox today and get valuable insights on how much time your customers need to wait until they see your page.

JS Execution Time Test71% of top 100 sites passed
  • The JavaScript code used by this webpage is executed in less than 2 seconds.
Page Objects Test
  • This webpage is using more than 20 http requests, which can slow down page loading and negatively impact user experience!
Content size by content type
Content type
Percent
Size
image
72.2 %
1.01 Mb
javascript
11.1 %
158.20 Kb
css
9.2 %
131.87 Kb
html
7.6 %
108.44 Kb
font
0.0 %
0 B
other
0.0 %
0 B
TOTAL
100%
1.40 Mb
Requests by content type
Content type
Percent
Requests
css
67.9 %
53
javascript
16.7 %
13
image
14.1 %
11
html
1.3 %
1
font
0.0 %
0
other
0.0 %
0
TOTAL
100%
78
Content size by domain
Domain
Percent
Size
swissmade.direct
95.2 %
1.33 Mb
googletagmanager.com
4.8 %
69.20 Kb
TOTAL
100%
1.40 Mb
Requests by domain
Domain
Percent
Requests
swissmade.direct
98.7 %
77
googletagmanager.com
1.3 %
1
TOTAL
100%
78
CDN Usage Test97% of top 100 sites passed
  • This webpage is serving all images, javascript and css resources from CDNs.
See results list
Modern Image Format Test38% of top 100 sites passed
  • This webpage is using images in a modern format.
Image Metadata Test72% of top 100 sites passed
  • This webpage is not using images with large metadata.
Image Caching Test97% of top 100 sites passed
  • This website is using cache headers for images and the browsers will display these images from the cache.
JavaScript Caching Test95% of top 100 sites passed
  • This webpage is using cache headers for all JavaScript resources.
CSS Caching Test96% of top 100 sites passed
  • This webpage is using cache headers for all CSS resources.
JavaScript Minification Test96% of top 100 sites passed
  • All JavaScript files used by this webpage are minified.
See results list
CSS Minification Test100% of top 100 sites passed
  • All CSS resources used by this webpage are minified.
See results list
Render Blocking Resources Test10% of top 100 sites passed
  • This webpage is using render blocking resources! Eliminating render-blocking resources can help this webpage to load significantly faster and will improve the website experience for your visitors.
See results list
URL Redirects Test98% of top 100 sites passed
  • This URL doesn't have any redirects (which could potentially cause site indexation issues and site loading delays).
Time To First Byte Test98% of top 100 sites passed
  • The Time To First Byte value of this webpage is 0.036 seconds. To provide a good user experience, Google recommends that sites should strive to have a TTFB of 0.8 seconds or less.

0.036 s

0.8 s

1.8 s

First Contentful Paint Test94% of top 100 sites passed
  • The First Contentful Paint value of this webpage is 1.595 seconds. To provide a good user experience, Google recommends that sites should strive to have a First Contentful Paint value of 1.8 seconds or less.

1.595 s

1.8 s

3 s

Largest Contentful Paint Test90% of top 100 sites passed
  • The Largest Contentful Paint duration of this webpage is 1.6 seconds. To provide a good user experience, Google recommends that sites should strive to have Largest Contentful Paint of 2.5 seconds or less.

1.6 s

2.5 s

4 s

Largest Contentful Paint element within the viewport:
<div class="swiper-slide-bg" role="img">
Cumulative Layout Shift Test94% of top 100 sites passed
  • The CLS score of this webpage is 0.1067. To provide a good user experience, Google recommends that sites should strive to have a CLS score of 0.1 or less.

0.1067

0.1

0.25

DOM element which contributes the most to CLS score:
Text: Start climbing the Swiss discount mountains instantly Scroll Down to see membe...
Html: <div id="content" class="site-content">
Score: 0.1067
Server and security
Score: 86
Failed: 2
Warnings: 0
Passed: 5
URL Canonicalization Test97% of top 100 sites passed
SSL Checker and HTTPS Test100% of top 100 sites passed
  • This website is successfully using HTTPS, a secure communication protocol over the Internet.

The certificate is not used before the activation date.

The certificate has not expired.

The hostname "swissmade.direct" is correctly listed in the certificate.

The certificate should be trusted by all major web browsers.

The certificate was not revoked.

The certificate was signed with a secure hash.

Certificate Chain:
Server certificate
Common name
swissmade.direct
Subject Alternative Names (SANs)
*.swissmade.direct, swissmade.direct
Not valid before
Thu, August 29o 2024, 5:08:33 pm (z)
Not valid after
Wed, November 27o 2024, 5:08:32 pm (z)
Signature algorithm
ecdsaWithSha384
Issuer
E6
Intermediate certificate
Common name
E6
Organization
Let's Encrypt
Location
US
Not valid before
Wed, March 13o 2024, 12:00:00 am (z)
Not valid after
Fri, March 12o 2027, 11:59:59 pm (z)
Signature algorithm
sha256WithRsaEncryption
Issuer
ISRG Root X1
Root certificate
Common name
ISRG Root X1
Organization
Internet Security Research Group
Location
US
Not valid before
Thu, June 4o 2015, 11:04:38 am (z)
Not valid after
Mon, June 4o 2035, 11:04:38 am (z)
Signature algorithm
sha256WithRsaEncryption
Issuer
ISRG Root X1
Mixed Content Test (HTTP over HTTPS)98% of top 100 sites passed
  • This webpage does not use mixed content - both the initial HTML and all other resources are loaded over HTTPS.
HTTP2 Test100% of top 100 sites passed
  • This webpage is using the HTTP/2 protocol.
HSTS Test82% of top 100 sites passed
  • This webpage is not using the Strict-Transport-Security header! This is a security header that was created as a way to force the browser to use secure connections when a site is running over HTTPS.
Plaintext Emails Test100% of top 100 sites passed
  • This webpage does not include email addresses in plaintext.
Mobile usability
Score: 100
Failed: 0
Warnings: 0
Passed: 3
Meta Viewport Test88% of top 100 sites passed
  • This webpage is using a viewport meta tag.
<meta name="viewport" content="width=device-width, initial-scale=1" />
Media Query Responsive Test98% of top 100 sites passed
  • This webpage is using CSS media queries, which is the base for responsive design functionalities.
Mobile Snapshot Test
Mobile view
Advanced SEO
Score: 65
Failed: 3
Warnings: 0
Passed: 6
Structured Data Test53% of top 100 sites passed
  • This webpage is using structured data.
See results list
Custom 404 Error Page Test67% of top 100 sites passed
  • This website is not using a custom 404 error page! Default 404 error pages result in a poor experience - it can mislead users into thinking an entire site is down or broken, greatly increases the chance they leave the website entirely, and looks unprofessional. We recommend to have a custom 404 error page in order to improve the website's user experience by letting users know that only a specific page is missing/broken (and not the entire site), providing them helpful links, the opportunity to report bugs, and potentially track the source of broken links.
Noindex Tag Test98% of top 100 sites passed
  • This webpage does not use the noindex meta tag. This means that it can be indexed by search engines.
Canonical Tag Test93% of top 100 sites passed
  • This webpage is using the canonical link tag. This tag specifies that the URL: https://swissmade.direct/ is preferred to be used in search results. Please ensure that this specification is correct, as canonical tags are often hard-coded and may not always reflect the latest changes in a site's URL structure.
<link href="https://swissmade.direct/" rel="canonical"/>
Nofollow Tag Test
  • This webpage is using the nofollow meta tag! We recommend to use this tag carefully since search engines will not crawl all links from this webpage.
See results list
Disallow Directive Test
  • Your robots.txt file includes a disallow command which instructs search engines to avoid certain parts of your website! You are advised to confirm if access to these resources or pages are intended to be blocked (e.g., if they contain internal-only content or sensitive information).
See results list
Meta Refresh Test96% of top 100 sites passed
  • This webpage is not using a meta refresh tag.
SPF Records Test95% of top 100 sites passed
  • This DNS server is using an SPF record.
v=spf1 include:zoho.eu ~all
Ads.txt Validation Test68% of top 100 sites passed
  • The request of ads.txt file has an unexpected Content-Type header: text/html; charset=UTF-8. In order for this resource to be easily accessed by the DSPs and advertisers, its Content-Type header should be text/plain or text/plain; charset=utf-8.
See results list

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