Congratulations! Your webpage is using a title tag

Congratulations! Your webpage is using a meta description tag

There is likely no optimal keyword density (search engine algorithms have evolved beyond keyword density metrics as a significant ranking factor). It can be useful, however, to note which keywords appear most often on your page and if they reflect the intended topic of your page. More importantly, the keywords on your page should appear within natural sounding and grammatically correct copy.

Congratulations! You are using your keywords in your meta-tags, which help search engines to properly identify the topic of your page.

Congratulations! Your webpage contains headings tags.

Your site lacks a "robots.txt" file. This file can protect private content from appearing online, save bandwidth, and lower load time on your server. A missing "robots.txt" file also generates additional errors in your apache log whenever robots request one. Read more about the robots.txt file, and how to create one for your site.

This website has a sitemap file.

All of your webpage's "img" tags have the required "alt" attribute.

Congratulations! Your page does not use HTML deprecated tags.

Congratulations! Your webpage is using Google Analytics.

Congratulations! There are no severe JavaScript errors on your webpage.

Congratulations! The size of your webpage's HTML is 2.72 Kb and is under the average webpage's HTML size of 33 Kb. Faster loading websites result in a better user experience, higher conversion rates, and generally better search engine rankings.

Congratulations! Your webpage is successfully compressed using gzip compression on your code. Your HTML is compressed from 8.98 Kb to 2.72 Kb (70% size savings). This helps ensure a faster loading webpage and improved user experience.

Your website loading time is around 2.22 seconds and this is under the average loading speed which is 5 seconds.

Your page has more than 20 http requests, which can slow down page loading. You can try reducing http requests through various methods such as using text instead of images, using css sprites, using data URIs instead of images, or combining several external files together into one.

Congratulations! Your webpage is using cache headers for your images and the browsers will display these images from the cache.

Some of your website's JavaScript files are not minified!

Some of your website's CSS files are not minified!

Congratulations! Your URL doesn't have any redirects (which could potentially cause site indexation issues and site loading delays).

http://nexchange.nz and http://www.nexchange.nz should resolve to the same URL, but currently do not.

Your website is not using https, a secure communication protocol. Even for sites that do not collect sensitive customer information, search engines suggest that switching to https is an increasingly good idea and may help improve rankings. Note: if your site relies primarily on adsense income, be aware that using https may be detrimental to ad earnings.

Congratulations! Your webpage does not include email addresses in plaintext.

Congratulations, your website uses media query technique, which is the base for responsive design functionalities.

Your webpage doesn't take the advantages of HTML Microdata specifications in order to markup structured data. View Google's guide for getting started with microdata.

Your webpage does not use the noindex meta tag. This means that your webpage will be read and indexed by search engines.

Your webpage does not use the canonical link tag.

Your webpage does not use the nofollow meta tag. This means that search engines will crawl all links from your webpage.

Your site lacks a "robots.txt" file. This file can protect private content from appearing online, save bandwidth, and lower load on your server. A missing "robots.txt" file also generates additional errors in your apache log whenever robots request one.

Congratulations! Your DNS server is using an SPF record.