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SEO Report for https://iris.ma

Your general SEO Checkup Score


SEO Score68/100
Average SEO score of top 100 sites: 75%

Your site scored 68/100, below the 75 average for top sites. We found 15 issues to fix, and clearing them is how you move up.

15 Failed
5 Warnings
36 Passed

Want to fix these issues and track your progress?

Issues to fix

HIGH
To provide a good user experience, Google recommends that sites should aim for a Largest Contentful Paint duration of 2.5 seconds or less.
Details
HIGH
To ensure that Search Engines can accurately identify the topic of this webpage, it is important to include the most common keywords in the title tag, meta description, and heading tags.
Details
HIGH
To improve the website experience for your visitors, it is recommended to eliminate any render-blocking resources on this webpage.
Details
HIGH
Using images in a modern format can significantly reduce the file size and improve the loading speed of a webpage, providing a better user experience and potentially increasing engagement.
Details
HIGH
Users may abandon pages that take longer than 5 seconds to load, resulting in a potential loss of up to 50% of visitors. Faster loading pages can lead to increased traffic, better conversions, and higher sales.
Details
HIGH
Consider reducing the HTML size to improve loading times and retain visitors.
Details
MEDIUM
Add a sitemap file to help search engine crawlers index content more thoroughly and quickly.
Details
MEDIUM
JavaScript errors can impact user experience and may prevent users from viewing the page properly.
Details
MEDIUM
Serve properly sized images to reduce page loading times and to improve user's experience.
Details
MEDIUM
Reducing the Document Object Model (DOM) size can lead to faster page loading times, improved site performance, and better user experience by decreasing the amount of time it takes for the browser to process and render the page.
Details
MEDIUM
Avoid performance and security issues by adding "rel=noopener" or "rel=noreferrer" to your "target=_blank" links.
Details
LOW
To protect against spam harvesters, consider hiding or obfuscating email addresses in your page code.
Details
LOW
Using more than 20 HTTP requests on a webpage can negatively impact the loading time.
Details
LOW
Consider adding the Strict-Transport-Security header to your webpage to ensure that web traffic is encrypted over HTTPS, mitigating the risk of man-in-the-middle attacks and other security threats.
Details

Common SEO issues

Score:60
Failed:4
Warnings:3
Passed:11
Meta Title Test
100% of top 100 sites passed
This webpage is using a title tag with a length of 63 characters. While there's no target number of characters, titles should be descriptive and concise. We recommend using a title with a length between 20 - 60 characters in order to fit Google Search results that have a 600-pixel limit.
Text: IRIS Maroc leader de la vente de matériel informatique en ligne
Length: 63 characters
Meta Description Test
97% of top 100 sites passed
This webpage is using a meta description tag.
Text: Découvrez une large sélection de matériel informatique et électronique des plus grandes marques sur Iris.ma, la référence en matière de vente en ligne au Maroc
Length: 159 characters
Google Search Results Preview Test
Desktop version
https://www.iris.ma/IRIS Maroc leader de la vente de matériel informatique en ligneDécouvrez une large sélection de matériel informatique et électronique des plus grandes marques sur Iris.ma, la référence en matière de vente en ligne au Maroc
Mobile version
https://www.iris.ma/IRIS Maroc leader de la vente de matériel informatique en ligneDécouvrez une large sélection de matériel informatique et électronique des plus grandes marques sur Iris.ma, la référence en matière de vente en ligne au Maroc
Social Media Meta Tags Test
94% of top 100 sites passed
This webpage is using social media meta tags.
Open Graph Meta Tags
og:titleIRIS Maroc leader de la vente de matériel informatique en ligne
og:descriptionDécouvrez une large sélection de matériel informatique et électronique des plus grandes marques sur Iris.ma, la référence en matière de vente en ligne au Maroc
og:urlhttps://www.iris.ma/
og:site_nameiris.ma
og:typewebsite
Most Common Keywords Test
There is likely no optimal keyword density (search engine algorithms have evolved beyond keyword density metrics as a significant ranking factor). It can be useful, however, to note which keywords appear most often on your page and if they reflect the intended topic of your page. More importantly, the keywords on your page should appear within natural sounding and grammatically correct copy.
232promo
199panier
197ajouter
146rapide
141aperçu
Keywords Usage Test
44% of top 100 sites passed
The most common keywords of this webpage are not distributed across the important HTML tags! Primary keywords should appear in title tag, meta description and heading tags to help Search Engines to properly identify the topic of this webpage.
Keyword
Title tag
Meta description
Headings
promo
panier
ajouter
rapide
aperçu
Keywords Cloud Test
accessoires
administrable
ajouter
aperçu
argent
asus
autre
avec
bleu
bureau
canon
cartouche
clavier
client
color
compact
comparer
couleur
dans
dell
disque
divers
découvrir
eaton
ecotank
encre
epson
français
gaming
graphique
gris
heure
heures
ideapad
imprimante
informatique
interactive
iris
jour
jours
laser
laserjet
lenovo
ligne
limitée
line
livraison
logitech
maroc
matériel
microsoft
minute
minutes
monochrome
multifonction
notre
nous
nouveau
objectif
onduleur
ordinateur
panier
petite
photo
plus
portable
pour
prises
prix
produit
produits
promo
quantité
rapide
rechargeables
réservoirs
samsung
sans
scanner
seconde
secondes
serveur
service
site
smart
souris
stock
switch
tablette
termine
tous
tout
traceur
vidéoprojecteur
vivobook
voir
votre
vous
wacom
écran
Competitor Domains Test
Competitor Domains

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Heading Tags Test
57% of top 100 sites passed
This webpage contains headings tags.
H1 tags
Acheter en ligne votre matériel informatique au Maroc
H2 tags
Occasions à saisir
Nouveaux produits
Iris.ma votre site d’e-commerce préféré
Des produits de qualité pour tous
Livraison rapide partout au Maroc
Service client personnalisé
Divers moyens de paiement
Service dédié aux entreprises
Robots.txt Test
99% of top 100 sites passed
This website is using a robots.txt file.
Sitemap Test
80% of top 100 sites passed
This website lacks a sitemap file! Sitemaps can help robots index your content more thoroughly and quickly. Read more on Google's guidelines for implementing the sitemap protocol.
Image Alt Test
76% of top 100 sites passed
This webpage is using "img" tags with empty or missing "alt" attribute!
Responsive Image Test
31% of top 100 sites passed
Not all images in this webpage are properly sized! This webpage is serving images that are larger than needed for the size of the user's viewport.
Image Aspect Ratio Test
68% of top 100 sites passed
All image display dimensions match the natural aspect ratio.
Google Analytics Test
73% of top 100 sites passed
This webpage is using Google Analytics.
Favicon Test
100% of top 100 sites passed
favicon
This website appears to have a favicon.
JS Error Test
58% of top 100 sites passed
We've found JavaScript errors on this webpage!
Console Errors Test
32% of top 100 sites passed
This webpage has some warnings caught by the Chrome DevTools Console!
Charset Declaration Test
98% of top 100 sites passed
This webpage has a character encoding declaration.
Content-Type: text/html; charset=utf-8

Speed optimizations

Score:60
Failed:7
Warnings:2
Passed:11
HTML Page Size Test
17% of top 100 sites passed
The size of this webpage's HTML is 79.19 Kb, and is greater than the average size of 33 Kb! This can lead to slower loading times, lost visitors, and decreased revenue. Good steps to reduce HTML size include: using HTML compression, CSS layouts, external style sheets, and moving javascript to external files.
DOM Size Test
56% of top 100 sites passed
The Document Object Model (DOM) of this webpage has 16,103 nodes which is greater than the recommended value of 1,500 nodes! A large DOM size negatively affects site performance and increases the page load time.
HTML Compression/GZIP Test
97% of top 100 sites passed
This webpage is successfully compressed using br compression on your code. The HTML code is compressed from 1531.91 Kb to 79.19 Kb (95% size savings). This helps ensure a faster loading webpage and improved user experience.
Site Loading Speed Test
68% of top 100 sites passed
The loading time of this webpage (measured from N. Virginia, US) is around 5.98 seconds and is greater than the average loading speed which is 5 seconds!
Related Keywords

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JS Execution Time Test
78% of top 100 sites passed
The JavaScript code used by this webpage is executed in more than 2 seconds!
Page Objects Test
6% of top 100 sites passed
This webpage is using more than 20 http requests, which can slow down page loading and negatively impact user experience!
Content size by content type
Content type
Percent
Size
image
82.4 %
3.70 Mb
javascript
8.5 %
393.24 Kb
font
4.2 %
191.51 Kb
css
3.3 %
153.63 Kb
html
1.6 %
72.38 Kb
other
0.0 %
867 B
TOTAL
100%
4.49 Mb
Requests by content type
Content type
Percent
Requests
image
65.3 %
32
javascript
10.2 %
5
css
8.2 %
4
font
8.2 %
4
other
6.1 %
3
html
2.0 %
1
TOTAL
100%
49
Content size by domain
Domain
Percent
Size
iris.ma
94.3 %
4.23 Mb
googletagmanager.com
3.6 %
167.79 Kb
fonts.gstatic.com
1.6 %
72.17 Kb
kiwip.sd.ma
0.5 %
21.15 Kb
fonts.googleapis.com
0.0 %
1.77 Kb
stats.g.doubleclick.net
0.0 %
210 B
analytics.google.com
0.0 %
201 B
TOTAL
100%
4.49 Mb
Requests by domain
Domain
Percent
Requests
iris.ma
81.6 %
40
googletagmanager.com
4.1 %
2
fonts.googleapis.com
4.1 %
2
fonts.gstatic.com
4.1 %
2
analytics.google.com
2.0 %
1
stats.g.doubleclick.net
2.0 %
1
kiwip.sd.ma
2.0 %
1
TOTAL
100%
49
CDN Usage Test
96% of top 100 sites passed
This webpage is serving all images, javascript and css resources from CDNs.
Modern Image Format Test
26% of top 100 sites passed
This webpage is not serving images in a modern format! Image formats like JPEG 2000, JPEG XR, and WebP often provide better compression than PNG or JPEG, which means faster downloads and less data consumption.
Image Metadata Test
69% of top 100 sites passed
This webpage is not using images with large metadata.
Image Caching Test
98% of top 100 sites passed
This website is using cache headers for images and the browsers will display these images from the cache.
JavaScript Caching Test
96% of top 100 sites passed
This webpage is using cache headers for all JavaScript resources.
CSS Caching Test
98% of top 100 sites passed
This webpage is using cache headers for all CSS resources.
JavaScript Minification Test
99% of top 100 sites passed
All JavaScript files used by this webpage are minified.
CSS Minification Test
100% of top 100 sites passed
All CSS resources used by this webpage are minified.
Render Blocking Resources Test
14% of top 100 sites passed
This webpage is using render blocking resources! Eliminating render-blocking resources can help this webpage to load significantly faster and will improve the website experience for your visitors.
URL Redirects Test
97% of top 100 sites passed
This URL performed 1 redirects! While redirects are typically not advisable (as they can affect search engine indexing issues and adversely affect site loading time), one redirect may be acceptable, particularly if the URL is redirecting from a non-www version to its www version, or vice-versa.
Time To First Byte Test
98% of top 100 sites passed
The Time To First Byte value of this webpage is 0.501 seconds. To provide a good user experience, Google recommends that sites should strive to have a TTFB of 0.8 seconds or less.
0.501 s
0.8 s
1.8 s
First Contentful Paint Test
97% of top 100 sites passed
The First Contentful Paint value of this webpage is 1.798 seconds. To provide a good user experience, Google recommends that sites should strive to have a First Contentful Paint value of 1.8 seconds or less.
1.798 s
1.8 s
3 s
Largest Contentful Paint Test
92% of top 100 sites passed
The Largest Contentful Paint duration of this webpage is 7.11 seconds. To provide a good user experience, Google recommends that sites should strive to have Largest Contentful Paint of 2.5 seconds or less.
7.11 s
2.5 s
4 s
Largest Contentful Paint element within the viewport:
<img class=" lazyloaded" src="https://www.iris.ma/modules/cz_imageslider/views/i..." data-src="https://www.iris.ma/modules/cz_imageslider/views/i..." alt="Offre rentrée: Ordinateur Portable Lenovo IdeaPad ..." title="Offre rentrée: Ordinateur Portable Lenovo IdeaPad ..." width="1903" height="650" draggable="false">
Cumulative Layout Shift Test
94% of top 100 sites passed
The CLS score of this webpage is 0.0942. To provide a good user experience, Google recommends that sites should strive to have a CLS score of 0.1 or less.
0.0942
0.1
0.25
DOM element which contributes the most to CLS score:
Text: Ordinateur Portable Lenovo IdeaPad 3 15IAU7 Performances inégalées à prix réduit...
Html: <div class="slide_content">
Score: 0.0712

Server and security

Score:82
Failed:3
Warnings:0
Passed:4
URL Canonicalization Test
96% of top 100 sites passed
https://www.iris.ma/ and https://iris.ma/ resolve to the same URL.
SSL Checker and HTTPS Test
100% of top 100 sites passed
This website is successfully using HTTPS, a secure communication protocol over the Internet.
The certificate is not used before the activation date.
The certificate has not expired.
The hostname "www.iris.ma" is correctly listed in the certificate.
The certificate should be trusted by all major web browsers.
The certificate was not revoked.
The certificate was signed with a secure hash.
Certificate Chain:
Server certificate
Common Name
iris.ma
Subject Alternative Names
iris.ma, *.iris.ma
Not Valid Before
Wed, August 16, 2023 at 2:31:19 AM UTC
Not Valid After
Tue, November 14, 2023 at 2:31:18 AM UTC
Signature Algorithm
sha256WithRsaEncryption
Issuer
GTS CA 1P5
Intermediate certificate
Common Name
GTS CA 1P5
Organization
Google Trust Services LLC
Location
US
Not Valid Before
Thu, August 13, 2020 at 12:00:42 AM UTC
Not Valid After
Thu, September 30, 2027 at 12:00:42 AM UTC
Signature Algorithm
sha256WithRsaEncryption
Issuer
GTS Root R1
Root certificate
Common Name
GTS Root R1
Organization
Google Trust Services LLC
Location
US
Not Valid Before
Wed, June 22, 2016 at 12:00:00 AM UTC
Not Valid After
Sun, June 22, 2036 at 12:00:00 AM UTC
Signature Algorithm
sha384WithRsaEncryption
Issuer
GTS Root R1
Mixed Content Test (HTTP over HTTPS)
98% of top 100 sites passed
This webpage does not use mixed content - both the initial HTML and all other resources are loaded over HTTPS.
HTTP2 Test
95% of top 100 sites passed
This webpage is using the HTTP/2 protocol.
HSTS Test
85% of top 100 sites passed
This webpage is not using the Strict-Transport-Security header! This is a security header that was created as a way to force the browser to use secure connections when a site is running over HTTPS.
Plaintext Emails Test
99% of top 100 sites passed
We've found 1 email addresses in your page code! We advise you to protect email links in a way that hides them from the spam harvesters.

Mobile usability

Score:100
Failed:0
Warnings:0
Passed:3
Meta Viewport Test
90% of top 100 sites passed
This webpage is using a viewport meta tag.
<meta name="viewport" content="width=device-width, initial-scale=1" />
Media Query Responsive Test
100% of top 100 sites passed
This webpage is using CSS media queries, which is the base for responsive design functionalities.
Mobile Snapshot Test
Mobile view

Advanced SEO

Score:100
Failed:1
Warnings:0
Passed:7
Structured Data Test
66% of top 100 sites passed
This webpage is using structured data.
Custom 404 Error Page Test
78% of top 100 sites passed
This website is using a custom 404 error page. We recommend to have a custom 404 error page in order to improve the website's user experience by letting users know that only a specific page is missing/broken (and not the entire site), providing them helpful links, the opportunity to report bugs, and potentially track the source of broken links.
Noindex Tag Test
100% of top 100 sites passed
This webpage does not use the noindex meta tag. This means that it can be indexed by search engines.
Canonical Tag Test
96% of top 100 sites passed
This webpage does not use the canonical link tag.
Nofollow Tag Test
This webpage is using the nofollow meta tag! We recommend to use this tag carefully since search engines will not crawl all links from this webpage.
Disallow Directive Test
Your robots.txt file includes a disallow command which instructs search engines to avoid certain parts of your website! You are advised to confirm if access to these resources or pages are intended to be blocked (e.g., if they contain internal-only content or sensitive information).
SPF Records Test
97% of top 100 sites passed
This DNS server is using an SPF record.
v=spf1 a mx a:iris.ma ip4:51.83.3.188 ip4:51.83.3.188 ip6:2001:41d0:0203:4cbc:: ?all
Ads.txt Validation Test
66% of top 100 sites passed
This website is using an Authorized Digital Sellers (ads.txt) file and its content has a valid format. Since the file is uploaded and maintained by publishers on their own domain, it's not easy for bad players to gain access to it or to change entries. Buyers who want to bid on the publisher's inventory can refer to their ads.txt file and confidently know that the exchange they are dealing with is in fact authorized to directly or indirectly sell the publisher's inventory.

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