www.zwap.hk SEO Report | SEO Site Checkup

Pricing Free Tools Articles

Report generated 10 months ago

https://www.zwap.hk

Your general SEO Checkup Score

Archived

57/100

SEO Score

Average SEO score of top 100 sites: 74%

This website received an SEO score of 57 out of 100, which is below the average score of 74. However, there are 23 important issues that need to be fixed to improve your website's ranking on search engines and enhance its overall performance.

23 Failed

5 Warnings

44 Passed

Issues to fix

HIGH

To provide a good user experience, sites should aim for a Largest Contentful Paint duration of 2.5 seconds or less.

HIGH

It is recommended to avoid URL parameters and to use hyphens to separate words in the URL structure, rather than underscores.

HIGH

Add a meta description tag to provide a brief and informative summary of the page's content for search engines.

HIGH

To ensure that Search Engines can accurately identify the topic of this webpage, it is important to include the most common keywords in the title tag, meta description, and heading tags.

HIGH

Consider using structured data in your webpage as it can help search engines gain a better understanding of your content.

HIGH

To improve the website experience for your visitors, it is recommended to eliminate any render-blocking resources on this webpage.

HIGH

Using images in a modern format can significantly reduce the file size and improve the loading speed of a webpage, providing a better user experience and potentially increasing engagement.

HIGH

Although the initial HTML is loaded securely over HTTPS, some resources are loaded over an insecure HTTP connection. This may cause blocked content or unexpected page behavior.

HIGH

Users may abandon pages that take longer than 5 seconds to load, resulting in a potential loss of up to 50% of visitors. Faster loading pages can lead to increased traffic, better conversions, and higher sales.

HIGH

HTTP/2 protocol offers several key improvements, including faster page load times, improved performance, better security and more efficient use of network resources.

MEDIUM

Consider adding cache headers for JavaScript resources to speed up the webpage for returning users.

MEDIUM

Serve properly sized images to reduce page loading times and to improve user's experience.

MEDIUM

Consider adding cache headers for images to improve website performance. With cache headers, browsers can cache images and serve them quickly to returning visitors, rather than re-fetching them each time.

MEDIUM

Avoid using distorted images, as they can have a negative impact on the user experience.

MEDIUM

Reducing the Document Object Model (DOM) size can lead to faster page loading times, improved site performance, and better user experience by decreasing the amount of time it takes for the browser to process and render the page.

MEDIUM

Consider adding cache headers for CSS resources to speed up the webpage for returning users.

MEDIUM

Using social media meta tags can improve the appearance and content of shared links on social media platforms, potentially increasing click-through rates and engagement with the page.

LOW

Resolving errors identified by the Chrome DevTools Console can improve user experience.

LOW

Without an SPF record, spammers can easily spoof emails from this domain, potentially leading to compromised email security and deliverability issues.

LOW

For security reasons, it is recommended to turn off the server signature.

LOW

Using more than 20 HTTP requests on a webpage can negatively impact the loading time.

LOW

Consider moving inline CSS styles to an external stylesheet to improve site performance and maintain separation of content and design.

LOW

Consider adding the Strict-Transport-Security header to your webpage to ensure that web traffic is encrypted over HTTPS, mitigating the risk of man-in-the-middle attacks and other security threats.

Common SEO issues

Score: 52

Failed: 8

Warnings: 2

Passed: 16

Meta Title Test100% of top 100 sites passed

This webpage is using a title tag with a length of 18 characters. While there's no target number of characters, titles should be descriptive and concise. Using a title tag with less than 20 characters is a missed opportunity since it can be difficult to fit all your targeted keywords in such a short text.
We recommend using a title with a length between 20 - 60 characters in order to fit Google Search results that have a 600-pixel limit.

Text: Zwap – 為大專生而設的理財平台

Length: 18 characters

Meta Description Test97% of top 100 sites passed

This webpage is not using a meta description tag! You should include this tag in order to provide a brief description of your page which can be used by search engines. Well-written and inviting meta descriptions may also help click-through rates to your site in search engine results.

Google Search Results Preview Test

Desktop version

https://www.zwap.hk/Zwap – 為大專生而設的理財平台

Mobile version

https://www.zwap.hk/Zwap – 為大專生而設的理財平台

Most Common Keywords Test

There is likely no optimal keyword density (search engine algorithms have evolved beyond keyword density metrics as a significant ranking factor). It can be useful, however, to note which keywords appear most often on your page and if they reflect the intended topic of your page. More importantly, the keywords on your page should appear within natural sounding and grammatically correct copy.

6zwap6大專學生貸款6loan5不須入息證明4了解詳情

Keywords Usage Test81% of top 100 sites passed

The most common keywords of this webpage are not distributed across the important HTML tags! Primary keywords should appear in title tag, meta description and heading tags to help Search Engines to properly identify the topic of this webpage.

Keyword

Title tag

Meta description

Headings

zwap

大專學生貸款

loan

不須入息證明

了解詳情

Keywords Cloud Test

blogcorporatefundhomelimitedloanrealresponsibilitysocialstudenttechnologywalletwallet會員獎賞zwapzwap低息學zwap嘅企業社會責任zwap因應網上服務發展zwap明zwap理念zwap的下載新app及升級金級會員享不論在學費不須入息證明並提供詳細還款指引了解詳情休閒娛樂但zwap明假期遊學先息後本免息分期優惠全程透過網上申請簽約及過數全自動化審批兼職等現出上增加財務需要出國交流加入成為zwaper加入我們即使以炒散即時減少卡數可以隨時提早償還學可即日撥款周轉困難周轉後可以提早清還整筆學在財務上堅低息短期貸款大專學生分期貸款大專學生貸款大專活動贊助計劃大專生貸款媒體天地學生優惠學生私人貸款平台審批後即時向銀行申請過數寵物醫療等支出展開多姿多彩的常見問題很多時候短期資循環備用錢急需交學費或住宿費等指引申請者盡快還清貸款提早償還貸款不罰息故事分享旅遊保險暫時沒有穩定收最強旅行資金優惠最新推廣會員介紹計劃會員登入有機會讓機構申請私每月定額償還本金及利息沒有糧單或轉賬紀錄活上的財務問題無需現身簽約辦理現有會員限定當中絕對沒有任何發放貸款確保資料無誤立即申請簽約辦理美容及個人護理自我增值自行填妥個人資料興趣班等藍光美白牙齒解決卡數讓你玩樂無限貸款也能滿貸款平台特別為全港貸款申請不須貸款計算機貸款隨時攞到輕鬆解決任何遇上急切的理財需要適合本地全日制大學生配合簡易網上貸款申請關於zwap難以向銀額貸款需要

Competitor Domains Test

Heading Tags Test70% of top 100 sites passed

This webpage contains headings tags.

大專學生貸款(Student Loan) | 學生私人貸款平台

1. 不須⼊息證明，可即⽇發放貸款

2. 提早償還貸款不罰息

3. AI⾃動化審批學⽣貸款

4. 無需現⾝簽約辦理⼤專⽣貸款

主要產品

Fun Fund Loan

KO Min Pay解決卡數

大專學生貸款

申請手續

FAQ // 常見貸款問題

Robots.txt Test94% of top 100 sites passed

This website is using a robots.txt file.

https://www.zwap.hk/robots.txt

Sitemap Test75% of top 100 sites passed

This website has a sitemap file.

https://www.zwap.hk/wp-sitemap.xml

Broken Links Test

SEO Friendly URL Test40% of top 100 sites passed

This webpage contains URLs that are not SEO friendly!

Image Alt Test71% of top 100 sites passed

This webpage is using "img" tags with empty or missing "alt" attribute!

Responsive Image Test38% of top 100 sites passed

Not all images in this webpage are properly sized! This webpage is serving images that are larger than needed for the size of the user's viewport.

Image Aspect Ratio Test72% of top 100 sites passed

Not all image display dimensions match the natural aspect ratio! Fix aspect ratio issues to avoid distorted images on this website!

Inline CSS Test2% of top 100 sites passed

This webpage is using inline CSS styles!

Deprecated HTML Tags Test99% of top 100 sites passed

This webpage does not use HTML deprecated tags.

Google Analytics Test69% of top 100 sites passed

This webpage is using Google Analytics.

Favicon Test100% of top 100 sites passed

This website appears to have a favicon.

Backlinks Test

JS Error Test74% of top 100 sites passed

There are no severe JavaScript errors on this webpage.

Console Errors Test33% of top 100 sites passed

This webpage has some errors caught by the Chrome DevTools Console!

Charset Declaration Test100% of top 100 sites passed

This webpage has a character encoding declaration.

Content-Type: text/html; charset=UTF-8

Speed optimizations

Score: 52

Failed: 9

Warnings: 2

Passed: 12

HTML Page Size Test34% of top 100 sites passed

The size of this webpage's HTML is 26.37 Kb and is under the average webpage's HTML size of 33 Kb. Faster loading websites result in a better user experience, higher conversion rates, and generally better search engine rankings.

DOM Size Test17% of top 100 sites passed

The Document Object Model (DOM) of this webpage has 3,949 nodes which is greater than the recommended value of 1,500 nodes! A large DOM size negatively affects site performance and increases the page load time.

HTML Compression/GZIP Test96% of top 100 sites passed

This webpage is successfully compressed using gzip compression on your code. The HTML code is compressed from 131.12 Kb to 26.37 Kb (80% size savings). This helps ensure a faster loading webpage and improved user experience.

Site Loading Speed Test68% of top 100 sites passed

The loading time of this webpage (measured from N. Virginia, US) is around 12.34 seconds and is greater than the average loading speed which is 5 seconds!

JS Execution Time Test79% of top 100 sites passed

The JavaScript code used by this webpage is executed in less than 2 seconds.

Page Objects Test

This webpage is using more than 20 http requests, which can slow down page loading and negatively impact user experience!

Content size by content type

Content type

Percent

Size

javascript

61.4 %

1.36 Mb

font

12.5 %

282.68 Kb

image

12.4 %

281.28 Kb

css

9.9 %

223.83 Kb

html

3.2 %

72.52 Kb

other

0.5 %

12.15 Kb

Requests by content type

Content type

Percent

Requests

css

41.1 %

javascript

37.6 %

image

8.5 %

other

6.4 %

font

3.5 %

html

2.8 %

Content size by domain

Domain

Percent

Size

zwap.hk

54.9 %

1.21 Mb

googletagmanager.com

23.8 %

537.25 Kb

pagead2.googlesyndication.com

8.7 %

196.76 Kb

fonts.gstatic.com

4.3 %

97.22 Kb

connect.facebook.net

3.0 %

67.06 Kb

maps.google.com

2.8 %

62.61 Kb

google-analytics.com

0.9 %

20.84 Kb

ssl.google-analytics.com

0.8 %

17.06 Kb

googleads.g.doubleclick.net

0.3 %

7.66 Kb

s.yimg.com

0.3 %

7.09 Kb

Other

0.3 %

6.61 Kb

Requests by domain

Domain

Percent

Requests

zwap.hk

68.1 %

googletagmanager.com

6.4 %

pagead2.googlesyndication.com

3.5 %

googleads.g.doubleclick.net

2.8 %

google.com

2.8 %

google-analytics.com

2.1 %

fonts.googleapis.com

1.4 %

s.yimg.com

1.4 %

connect.facebook.net

1.4 %

fonts.gstatic.com

1.4 %

Other

8.5 %

Page Cache Test (Server Side Caching)100% of top 100 sites passed

This webpage is using a caching mechanism. Caching helps speed page loading times as well as reduces server load.

Flash Test100% of top 100 sites passed

This webpage does not include flash objects (an outdated technology that was sometimes used to deliver rich multimedia content). Flash content does not work well on mobile devices, and is difficult for crawlers to interpret.

CDN Usage Test96% of top 100 sites passed

This webpage is not serving all resources (images, javascript and css) from CDNs!

Modern Image Format Test32% of top 100 sites passed

This webpage is not serving images in a modern format! Image formats like JPEG 2000, JPEG XR, and WebP often provide better compression than PNG or JPEG, which means faster downloads and less data consumption.

Image Metadata Test

This webpage is not using images with large metadata.

Image Caching Test99% of top 100 sites passed

This website is not using cache headers for images. Setting cache headers can help speed up the serving of a webpage for returning users. Learn more about how to add expires headers to your images.

JavaScript Caching Test98% of top 100 sites passed

This webpage is not using cache headers for JavaScript resources! Setting cache headers can help to speed up the webpage for returning users.

CSS Caching Test98% of top 100 sites passed

This webpage is not using cache headers for CSS resources! Setting cache headers can help to speed up the webpage for returning users.

JavaScript Minification Test93% of top 100 sites passed

All JavaScript files used by this webpage are minified.

CSS Minification Test97% of top 100 sites passed

All CSS resources used by this webpage are minified.

Render Blocking Resources Test29% of top 100 sites passed

This webpage is using render blocking resources! Eliminating render-blocking resources can help this webpage to load significantly faster and will improve the website experience for your visitors.

Nested Tables Test99% of top 100 sites passed

This webpage is not using nested tables. This speeds up page loading time and optimizes the user experience.

Frameset Test100% of top 100 sites passed

This webpage does not use frames.

Doctype Test100% of top 100 sites passed

This webpage has a doctype declaration.

<!DOCTYPE html>

URL Redirects Test96% of top 100 sites passed

This URL doesn't have any redirects (which could potentially cause site indexation issues and site loading delays).

Largest Contentful Paint Test

The Largest Contentful Paint duration of this webpage is 9.01 seconds. To provide a good user experience, sites should strive to have Largest Contentful Paint of 2.5 seconds or less.

9.01 s

2.5 s

4 s

Largest Contentful Paint element within the viewport:

Text: 大專學生貸款(Student Loan) | 學生私人貸款平台

Html: 大專學生貸款(Student Loan) | 學生私人貸款平台

Cumulative Layout Shift Test

The CLS score of this webpage is 0.179. To provide a good user experience, sites should strive to have a CLS score of 0.1 or less.

0.1787

0.1

0.25

DOM element which contributes the most to CLS score:

Html: <rs-slides style="visibility: visible; max-height: none; height: 100...">

Score: 0.1128

Server and security

Score: 66

Failed: 4

Warnings: 0

Passed: 6

URL Canonicalization Test92% of top 100 sites passed

https://www.zwap.hk/ and https://zwap.hk/ resolve to the same URL.

SSL Checker and HTTPS Test100% of top 100 sites passed

This website is successfully using HTTPS, a secure communication protocol over the Internet.

The certificate is not used before the activation date.

The certificate has not expired.

The hostname "www.zwap.hk" is correctly listed in the certificate.

The certificate should be trusted by all major web browsers.

The certificate was not revoked.

The certificate was signed with a secure hash.

Certificate Chain:

Server certificate

Common name

www.zwap.hk

Subject Alternative Names (SANs)

www.zwap.hk

Not valid before

Wed, June 21o 2023, 12:10:12 pm (z)

Not valid after

Tue, September 19o 2023, 12:10:11 pm (z)

Signature algorithm

sha256WithRsaEncryption

Issuer

Intermediate certificate

Common name

Organization

Let's Encrypt

Location

Not valid before

Fri, September 4o 2020, 12:00:00 am (z)

Not valid after

Mon, September 15o 2025, 4:00:00 pm (z)

Signature algorithm

sha256WithRsaEncryption

Issuer

ISRG Root X1

Root certificate

Common name

ISRG Root X1

Organization

Internet Security Research Group

Location

Not valid before

Thu, June 4o 2015, 11:04:38 am (z)

Not valid after

Mon, June 4o 2035, 11:04:38 am (z)

Signature algorithm

sha256WithRsaEncryption

Issuer

ISRG Root X1

Mixed Content Test (HTTP over HTTPS)100% of top 100 sites passed

This webpage is using mixed content! While the initial HTML is loaded over a secure HTTPS connection, other resources (such as images, videos, stylesheets, scripts) may be loaded over an insecure HTTP connection, which may result in blocked content or unexpected page behavior.

HTTP2 Test92% of top 100 sites passed

This webpage is not using the HTTP/2 protocol!

HSTS Test

This webpage is not using the Strict-Transport-Security header! This is a security header that was created as a way to force the browser to use secure connections when a site is running over HTTPS.

Safe Browsing Test100% of top 100 sites passed

This website is not currently listed as suspicious (no malware or phishing activity found).

Server Signature Test88% of top 100 sites passed

The server signature is on for this webpage! Turning off the server signature is generally a good idea from a security standpoint. Read more on how to turn off server signature and improve the website's security.

Server: Apache/2.4.41 (Ubuntu)

Directory Browsing Test100% of top 100 sites passed

Directory browsing is disabled for this website.

Plaintext Emails Test93% of top 100 sites passed

This webpage does not include email addresses in plaintext.

Unsafe Cross-Origin Links Test59% of top 100 sites passed

This webpage is not using target="_blank" links without rel="noopener" or rel="noreferrer" attribute.

Mobile usability

Score: 100

Failed: 0

Warnings: 0

Passed: 3

Meta Viewport Test94% of top 100 sites passed

This webpage is using a viewport meta tag.

<meta name="viewport" content="width=device-width, initial-scale=1" />

Media Query Responsive Test99% of top 100 sites passed

This webpage is using CSS media queries, which is the base for responsive design functionalities.

Mobile Snapshot Test

Advanced SEO

Score: 60

Failed: 2

Warnings: 1

Passed: 7

Structured Data Test59% of top 100 sites passed

This webpage doesn't take the advantages of HTML Microdata or JSON-LD specifications in order to use structured data! View Google's guide for getting started with structured data.

Custom 404 Error Page Test75% of top 100 sites passed

This website is using a custom 404 error page. We recommend to have a custom 404 error page in order to improve the website's user experience by letting users know that only a specific page is missing/broken (and not the entire site), providing them helpful links, the opportunity to report bugs, and potentially track the source of broken links.

Noindex Tag Test99% of top 100 sites passed

This webpage does not use the noindex meta tag. This means that it can be indexed by search engines.

Canonical Tag Test95% of top 100 sites passed

This webpage is using the canonical link tag. This tag specifies that the URL: https://www.zwap.hk/ is preferred to be used in search results. Please ensure that this specification is correct, as canonical tags are often hard-coded and may not always reflect the latest changes in a site's URL structure.

<link href="https://www.zwap.hk/" rel="canonical"/>

Nofollow Tag Test

This webpage does not use the nofollow meta tag. This means that search engines will crawl all links from this webpage.

Disallow Directive Test

Your robots.txt file includes a disallow command which instructs search engines to avoid certain parts of your website! You are advised to confirm if access to these resources or pages are intended to be blocked (e.g., if they contain internal-only content or sensitive information).

Meta Refresh Test95% of top 100 sites passed

This webpage is not using a meta refresh tag.

SPF Records Test94% of top 100 sites passed

This DNS server is not using an SPF record! SPF (Sender Policy Framework) allows administrators to specify which hosts are allowed to send mail from a given domain by creating a specific SPF record or TXT record in the Domain Name System (DNS). You can find more information about SPF records here.

Ads.txt Validation Test80% of top 100 sites passed

This website doesn't use an ads.txt file! Ads.txt is a text file that contains a list of Authorized Digital Sellers. The purpose of ads.txt files is to give advertisers and advertising networks the ability to verify who is allowed to sell advertising on your website.

Spell Check Test

Report generated 10 months ago

https://www.zwap.hk

Your general SEO Checkup Score

Archived

57/100

SEO Score

Average SEO score of top 100 sites: 74%

23 Failed

5 Warnings

44 Passed

Issues to fix

HIGH

To provide a good user experience, sites should aim for a Largest Contentful Paint duration of 2.5 seconds or less.

HIGH

It is recommended to avoid URL parameters and to use hyphens to separate words in the URL structure, rather than underscores.

HIGH

Add a meta description tag to provide a brief and informative summary of the page's content for search engines.

HIGH

To ensure that Search Engines can accurately identify the topic of this webpage, it is important to include the most common keywords in the title tag, meta description, and heading tags.

HIGH

Consider using structured data in your webpage as it can help search engines gain a better understanding of your content.

HIGH

To improve the website experience for your visitors, it is recommended to eliminate any render-blocking resources on this webpage.

HIGH

Using images in a modern format can significantly reduce the file size and improve the loading speed of a webpage, providing a better user experience and potentially increasing engagement.

HIGH

Although the initial HTML is loaded securely over HTTPS, some resources are loaded over an insecure HTTP connection. This may cause blocked content or unexpected page behavior.

HIGH

HTTP/2 protocol offers several key improvements, including faster page load times, improved performance, better security and more efficient use of network resources.

MEDIUM

Consider adding cache headers for JavaScript resources to speed up the webpage for returning users.

MEDIUM

Serve properly sized images to reduce page loading times and to improve user's experience.

MEDIUM

Avoid using distorted images, as they can have a negative impact on the user experience.

MEDIUM

Consider adding cache headers for CSS resources to speed up the webpage for returning users.

MEDIUM

Using social media meta tags can improve the appearance and content of shared links on social media platforms, potentially increasing click-through rates and engagement with the page.

LOW

Resolving errors identified by the Chrome DevTools Console can improve user experience.

LOW

Without an SPF record, spammers can easily spoof emails from this domain, potentially leading to compromised email security and deliverability issues.

LOW

For security reasons, it is recommended to turn off the server signature.

LOW

Using more than 20 HTTP requests on a webpage can negatively impact the loading time.

LOW

Consider moving inline CSS styles to an external stylesheet to improve site performance and maintain separation of content and design.

LOW

Consider adding the Strict-Transport-Security header to your webpage to ensure that web traffic is encrypted over HTTPS, mitigating the risk of man-in-the-middle attacks and other security threats.

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大專學生貸款(Student Loan) | 學生私人貸款平台

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