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Report generated 2 years ago
https://www.rhs.org.uk
Your general SEO Checkup Score
Archived
73/100
SEO Score
Average SEO score of top 100 sites: 74%
This website received an SEO score of 73 out of 100, which is below the average score of 74. However, there are 15 important issues that need to be fixed to improve your website's ranking on search engines and enhance its overall performance.
15 Failed
2 Warnings
51 Passed
Common SEO issues
Score: 69
Failed: 7
Warnings: 0
Passed: 19
Meta Title Test100% of top 100 sites passed
  • Congratulations! Your webpage is using a title tag
Text: RHS - Inspiring everyone to grow / RHS Gardening
Meta Description Test97% of top 100 sites passed
  • Congratulations! Your webpage is using a meta description tag
Text: The Royal Horticultural Society is the world's leading gardening charity; join us for days out at stunning gardens, exclusive access to amazing flower shows & expert advice.
Google Search Results Preview Test
Desktop version
https://www.rhs.org.ukRHS - Inspiring everyone to grow / RHS GardeningThe Royal Horticultural Society is the world's leading gardening charity; join us for days out at stunning gardens, exclusive access to amazing flower shows & expert advice.
Mobile version
https://www.rhs.org.ukRHS - Inspiring everyone to grow / RHS GardeningThe Royal Horticultural Society is the world's leading gardening charity; join us for days out at stunning gardens, exclusive access to amazing flower shows & expert advice.
Social Media Meta Tags Test83% of top 100 sites passed
  • This webpage is using social media meta tags.
Open Graph Meta Tags
og:url
http://www.rhs.org.uk/
og:image
http://www.rhs.org.uk/getmedia/3750d519-8c70-4f31-8019-4aa3230d5a2a/Couple-harvesting-beetroot3x2.jpg
og:image:url
http://www.rhs.org.uk/getmedia/3750d519-8c70-4f31-8019-4aa3230d5a2a/Couple-harvesting-beetroot3x2.jpg
og:image:type
image/jpeg
og:type
website
og:locale
en_GB
Most Common Keywords Test
  • There is likely no optimal keyword density (search engine algorithms have evolved beyond keyword density metrics as a significant ranking factor). It can be useful, however, to note which keywords appear most often on your page and if they reflect the intended topic of your page. More importantly, the keywords on your page should appear within natural sounding and grammatically correct copy.
34gardening32garden27cookies24view23join
Keywords Usage Test81% of top 100 sites passed
  • Congratulations! You are using your keywords in your meta-tags, which help search engines to properly identify the topic of your page.
Keyword(s) included in Title tag
Keyword(s) included in Meta-Description tag
Keywords Cloud Test
accessactiveadvertisingadviceaugustbasedbritaincampaigncareerscarrcentrecharacteristicscharitychelseacommercialcontentcookiescoursescreatedevicedonateexhibitfellowsfestivalflowerfreegardengardeninggardensgeneralgiftgiftsgrowhallharlowhealthhelphorticulturehydeimproveinformationinterestsinvolvedjoinjulylabellawslearnleavelegacylegallegitimatelifelistmalvernmanagemeasuremeetingmembermembersmembershipobjectobjectiononlineopensopportunitiespartnersperformancepersonalisedplantplantsprofilequalificationsrelevantremoveresearchrosemoorschoolschoolssciencesearchselectseptembershopshowsspecialspringstructuresupporttexttodaytrainingtypeusedvendorsviewvolunteerwisleyworkworkshops
Competitor Domains Test
Understand your competitors' SEO and backlink profile

Get related competitors and their domain authority score in relation to your domain.

Heading Tags Test70% of top 100 sites passed
  • Congratulations! Your webpage contains headings tags.
H1 tags
Countdown to the RHS Chelsea Flower Show
H2 tags
Get involved with the RHS »
Gardening with the RHS »
Hot links
RHS Flower Shows »
RHS Gardens »
Science research »
Choose an option
Get involved
We Care About Your Privacy
Privacy Preference Centre
Robots.txt Test94% of top 100 sites passed
  • Your site lacks a "robots.txt" file. This file can protect private content from appearing online, save bandwidth, and lower load time on your server. A missing "robots.txt" file also generates additional errors in your apache log whenever robots request one. Read more about the robots.txt file, and how to create one for your site.
Sitemap Test75% of top 100 sites passed
  • Congratulations! Your website has a sitemap file.
Looking for a Sitemap Generator Tool?

If you don't have a sitemap or the sitemap for your website is not up to date you can use our new Sitemap Generator tool.

Register for free, and start using today the Sitemap Generator from SEO Site Checkup Toolbox.

SEO Friendly URL Test40% of top 100 sites passed
  • Your webpage contains URLs that are not SEO friendly!
See results list
Image Alt Test71% of top 100 sites passed
  • Your webpage is using "img" tags with empty or missing "alt" attribute.
See full list
Responsive Image Test38% of top 100 sites passed
  • Not all images in this page are properly sized! You are serving images that are larger than needed for the size of the user's viewport.
See results list
Image Aspect Ratio Test72% of top 100 sites passed
  • All image display dimensions match the natural aspect ratio.
Inline CSS Test2% of top 100 sites passed
  • Your webpage is using inline CSS styles!
See results list
Deprecated HTML Tags Test99% of top 100 sites passed
  • Congratulations! Your page does not use HTML deprecated tags.
Google Analytics Test69% of top 100 sites passed
  • Congratulations! Your webpage is using Google Analytics.
Favicon Test100% of top 100 sites passed
  • favicon
    Congratulations! Your website appears to have a favicon.
JS Error Test74% of top 100 sites passed
  • We've found JavaScript errors on your webpage!
See results list
Console Errors Test33% of top 100 sites passed
  • This webpage has some errors caught by the Chrome DevTools Console!
See results list
Charset Declaration Test100% of top 100 sites passed
  • This webpage has a character encoding declaration.
Content-Type: text/html; charset=utf-8
Social Media Test80% of top 100 sites passed
  • Congratulations! Your website is connected successfully with social media using:
Facebook Pinterest Twitter 
Speed optimizations
Score: 65
Failed: 6
Warnings: 1
Passed: 13
HTML Page Size Test34% of top 100 sites passed
DOM Size Test17% of top 100 sites passed
  • The Document Object Model (DOM) of this webpage has 6,919 nodes which is greater than the recommended value of 1,500 nodes. A large DOM size negatively affects site performance and increases the page load time.
HTML Compression/GZIP Test96% of top 100 sites passed
  • Congratulations! Your webpage is successfully compressed using gzip compression on your code. Your HTML is compressed from 285.1 Kb to 47.92 Kb (83% size savings). This helps ensure a faster loading webpage and improved user experience.
Site Loading Speed Test68% of top 100 sites passed
  • Your website loading time is around 7.25 seconds and is over the average loading speed which is 5 seconds.
Accurate loading speed and website loading speed monitor

Get detailed and accurate loading speed reports for your websites and see how your pages are being loaded over time.

Register for free and use the Loading Speed Monitor from SEO Site Checkup Toolbox today and get valuable insights on how much time your customers need to wait until they see your page.

JS Execution Time Test79% of top 100 sites passed
  • The JavaScript code used by this webpage is executed in less than 2 seconds.
Page Objects Test
  • Your page uses more than 20 http requests, which can slow down page loading and negatively impact user experience.
Content size by content type
Content type
Percent
Size
javascript
47.9 %
1.60 Mb
image
37.6 %
1.26 Mb
font
9.2 %
312.78 Kb
css
3.1 %
107.39 Kb
html
1.7 %
56.67 Kb
other
0.5 %
15.81 Kb
TOTAL
100%
3.33 Mb
Requests by content type
Content type
Percent
Requests
image
42.1 %
45
javascript
26.2 %
28
html
12.1 %
13
font
12.1 %
13
other
5.6 %
6
css
1.9 %
2
TOTAL
100%
107
Content size by domain
Domain
Percent
Size
rhs.org.uk
83.1 %
2.77 Mb
cdn-ukwest.onetrust.com
6.1 %
207.07 Kb
securepubads.g.doubleclick.net
4.5 %
153.49 Kb
googletagmanager.com
1.5 %
51.87 Kb
c.amazon-adsystem.com
1.2 %
40.37 Kb
googleoptimize.com
1.1 %
37.54 Kb
google-analytics.com
0.6 %
19.75 Kb
w.usabilla.com
0.5 %
17.84 Kb
eus.rubiconproject.com
0.3 %
10.23 Kb
s.amazon-adsystem.com
0.3 %
9.09 Kb
Other
0.9 %
30.41 Kb
TOTAL
100%
3.33 Mb
Requests by domain
Domain
Percent
Requests
rhs.org.uk
42.1 %
45
s.amazon-adsystem.com
10.3 %
11
cdn-ukwest.onetrust.com
9.3 %
10
match.sharethrough.com
4.7 %
5
dsum-sec.casalemedia.com
4.7 %
5
ce.lijit.com
4.7 %
5
c.amazon-adsystem.com
3.7 %
4
securepubads.g.doubleclick.net
2.8 %
3
geolocation.onetrust.com
1.9 %
2
w.usabilla.com
1.9 %
2
Other
14.0 %
15
TOTAL
100%
107
Page Cache Test (Server Side Caching)100% of top 100 sites passed
  • Congratulations, you have a caching mechanism on your website. Caching helps speed page loading times as well as reduces server load.
Flash Test100% of top 100 sites passed
  • Congratulations! Your website does not include flash objects (an outdated technology that was sometimes used to deliver rich multimedia content). Flash content does not work well on mobile devices, and is difficult for crawlers to interpret.
CDN Usage Test96% of top 100 sites passed
  • Your webpage is not serving all resources (images, javascript and css) from CDNs.
See results list
Modern Image Format Test32% of top 100 sites passed
  • This webpage is not serving images in a modern format. Image formats like JPEG 2000, JPEG XR, and WebP often provide better compression than PNG or JPEG, which means faster downloads and less data consumption.
See results list
Image Caching Test99% of top 100 sites passed
  • Congratulations! Your website is using cache headers for your images and the browsers will display these images from the cache.
JavaScript Caching Test98% of top 100 sites passed
  • Congratulations! Your website is using cache headers for all JavaScript resources.
CSS Caching Test98% of top 100 sites passed
  • Congratulations! Your website is using cache headers for all CSS resources.
JavaScript Minification Test93% of top 100 sites passed
  • Congratulations! Your website's JavaScript files are minified!
See results list
CSS Minification Test97% of top 100 sites passed
  • Congratulations! Your webpage's CSS resources are minified.
See results list
Render Blocking Resources Test29% of top 100 sites passed
  • This webpage is using render blocking resources! Eliminating render-blocking resources can help your page load significantly faster and improve the website experience for your visitors.
See results list
Nested Tables Test99% of top 100 sites passed
  • Congratulations, your page does not use nested tables. This speeds up page loading time and optimizes the user experience.
Frameset Test100% of top 100 sites passed
  • Congratulations! Your webpage does not use frames.
Doctype Test100% of top 100 sites passed
  • Congratulations! Your website has a doctype declaration:
<!DOCTYPE html>
URL Redirects Test96% of top 100 sites passed
  • Congratulations! Your URL doesn't have any redirects (which could potentially cause site indexation issues and site loading delays).
Server and security
Score: 84
Failed: 1
Warnings: 1
Passed: 7
URL Canonicalization Test92% of top 100 sites passed
SSL Checker and HTTPS Test100% of top 100 sites passed
  • Your website is successfully using HTTPS, a secure communication protocol over the Internet.

The certificate is not used before the activation date.

The certificate has not expired.

The hostname "www.rhs.org.uk" is correctly listed in the certificate.

The certificate should be trusted by all major web browsers.

The certificate was not revoked.

The certificate was signed with a secure hash.

Certificate Chain:
Server certificate
Common name
*.rhs.org.uk
Organization
THE ROYAL HORTICULTURAL SOCIETY
Location
Woking, GB
Subject Alternative Names (SANs)
*.rhs.org.uk, rhs.org.uk
Not valid before
Sun, December 12o 2021, 12:00:00 am (z)
Not valid after
Tue, January 10o 2023, 11:59:59 pm (z)
Signature algorithm
sha256WithRsaEncryption
Issuer
Thawte RSA CA 2018
Intermediate certificate
Common name
Thawte RSA CA 2018
Organization
DigiCert Inc
Location
US
Not valid before
Mon, November 6o 2017, 12:23:52 pm (z)
Not valid after
Sat, November 6o 2027, 12:23:52 pm (z)
Signature algorithm
sha256WithRsaEncryption
Issuer
DigiCert Global Root CA
Root certificate
Common name
DigiCert Global Root CA
Organization
DigiCert Inc
Location
US
Not valid before
Fri, November 10o 2006, 12:00:00 am (z)
Not valid after
Mon, November 10o 2031, 12:00:00 am (z)
Signature algorithm
sha1WithRsaEncryption
Issuer
DigiCert Global Root CA
Mixed Content Test (HTTP over HTTPS)100% of top 100 sites passed
  • Congratulations, this webpage does not use mixed content - both the initial HTML and all other resources are loaded over HTTPS.
HTTP2 Test92% of top 100 sites passed
  • This webpage is using the HTTP/2 protocol but not all resources are served over this protocol.
See results list
Safe Browsing Test100% of top 100 sites passed
  • This site is not currently listed as suspicious (no malware or phishing activity found).
Server Signature Test88% of top 100 sites passed
  • Congratulations, your server signature is off.
Directory Browsing Test100% of top 100 sites passed
  • Congratulations! Your server has disabled directory browsing.
Plaintext Emails Test93% of top 100 sites passed
  • Congratulations! Your webpage does not include email addresses in plaintext.
Mobile usability
Score: 100
Failed: 0
Warnings: 0
Passed: 3
Meta Viewport Test94% of top 100 sites passed
  • This webpage is using a viewport meta tag.
<meta name="viewport" content="width=device-width, initial-scale=1.0" />
Media Query Responsive Test99% of top 100 sites passed
  • Congratulations, your website uses media query technique, which is the base for responsive design functionalities.
Mobile Snapshot Test
Mobile view
Advanced SEO
Score: 91
Failed: 1
Warnings: 0
Passed: 9
Structured Data Test59% of top 100 sites passed
  • Your webpage doesn't take the advantages of HTML Microdata specifications in order to markup structured data. View Google's guide for getting started with microdata.
Custom 404 Error Page Test75% of top 100 sites passed
  • Congratulations, your website is using a custom 404 error page. By creating a custom 404 error page, you can improve your website's user experience by letting users know that only a specific page is missing/broken (and not your entire site), providing them helpful links, the opportunity to report bugs, and potentially track the source of broken links in your site.
Noindex Tag Test99% of top 100 sites passed
  • Your webpage does not use the noindex meta tag. This means that your webpage will be read and indexed by search engines.
Canonical Tag Test95% of top 100 sites passed
  • Your webpage does not use the canonical link tag.
Nofollow Tag Test
  • Your webpage does not use the nofollow meta tag. This means that search engines will crawl all links from your webpage.
Disallow Directive Test
  • Your site lacks a "robots.txt" file. This file can protect private content from appearing online, save bandwidth, and lower load on your server. A missing "robots.txt" file also generates additional errors in your apache log whenever robots request one.
Meta Refresh Test95% of top 100 sites passed
  • Congratulations, this webpage is not using a meta refresh tag.
SPF Records Test94% of top 100 sites passed
  • Congratulations! Your DNS server is using an SPF record.
v=spf1 ip4:62.233.118.129/32 a:mail.rhs.org.uk include:_netblocks.mimecast.com include:spf.mandrillapp.com ~all
Ads.txt Validation Test80% of top 100 sites passed
  • This website is using an Authorized Digital Sellers (ads.txt) file and its content has a valid format. Since the file is uploaded and maintained by publishers on their own domain, it's not easy for bad players to gain access to it or to change entries. Buyers who want to bid on the publisher's inventory can refer to their ads.txt file and confidently know that the exchange they are dealing with is in fact authorized to directly or indirectly sell the publisher's inventory.
Spell Check Test
Check your webpage for misspellings!

Finding and fixing misspellings on your webpage will help both user experience and search engine rankings.


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