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Report generated 7 years ago
https://www.floridamuseum.ufl.edu/science
Your general SEO Checkup Score
Archived
76/100
SEO Score
Average SEO score of top 100 sites: 75%
This website received an SEO score of 76 out of 100, which is higher than the average score of 75. Our analysis has identified 12 important issues that can be addressed to further enhance your website's performance and improve its search engine visibility.
12 Failed
3 Warnings
34 Passed
Common SEO issues
Score: 67
Failed: 5
Warnings: 2
Passed: 13
Meta Title
  • Congratulations! Your webpage is using a title tag
Text: #FloridaMuseumScience – Research News from the Florida Museum of Natural History
Meta Description
  • The meta description tag is missing from your page. You should include this tag in order to provide a brief description of your page which can be used by search engines. Well-written and inviting meta descriptions may also help click-through rates to your site in search engine results.
Google Search Results Preview
Desktop version
https://www.floridamuseum.ufl.edu/science#FloridaMuseumScience – Research News from the Florida Museum of Natural History
Mobile version
https://www.floridamuseum.ufl.edu/science#FloridaMuseumScience – Research News from the Florida Museum of Natural History
Most Common Keywords Test
  • There is likely no optimal keyword density (search engine algorithms have evolved beyond keyword density metrics as a significant ranking factor). It can be useful, however, to note which keywords appear most often on your page and if they reflect the intended topic of your page. More importantly, the keywords on your page should appear within natural sounding and grammatically correct copy.
9science8research7species7march6museum
Keywords Usage Test
  • Your most common keywords are not appearing in one or more of the meta-tags above. Your primary keywords should appear in your meta-tags to help identify the topic of your webpage to search engines.
Keyword(s) included in Title tag
Keyword(s) not included in Meta-Description tag
Keywords Cloud
aprilartifactsaugustaustinawardawardsbarbarabiodiversityblogsbullenbutterflycaribbeanchangecitizenclimatecollectioncollectionscomplexconservationculturesdecodediscoveriesearthemilyevolutionexpeditionsfactsfieldfloridafloridamuseumsciencefloridamuseum’sfloridianfossilfossilsgeneticshealthhelphistoryhollowhonorshosthouseshumaninitiativesjulyjunekatherinelabslifelinksmarchmassivemediameetmodernmothmothsmuseummuseumlifemuseum’snamednewspagepalmerpaperspartiespeerspeopleplantspooppressprofilereceivesresearchsack-bearersciencescientistssearchselfieswithscientistsshellssilkslumbersocialspeciesspecimensstudenttechnologythrowbackthursdaytoomeytreestrendingtrulyturtlevideosviewvolunteerwinnerswinswords
Competitor Domains Test
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Heading Tags Test
  • Your page contains too many H2 tags. H2 tags should re-inforce the related content of your page to search engines - too many tags may make the topic less clear, or look like spam tactics. Consider using less than 10 H2 tags.
H1 tags
Florida Museum
H2 tags
Trending
Hollow trees host massive moth slumber parties
Florida Frog Calls
2017 ‘average’ year for shark attacks, deaths
Moths with larger hindwings and longer tails are best at deflecting bats
The man behind the world’s largest private shell collection
Fossils show ancient primates had grooming claws as well as nails
Amber fossils provide oldest evidence of frogs in wet, tropical forests
Awards + Honors
Curator of fishes Larry Page elected fellow of the American Fisheries Society
Volunteer Barbara Toomey wins Katherine Palmer Award
Florida Museum doctoral student receives NSF graduate fellowship
Featured Collection
Winners of 2017 Austin and Bullen Awards announced
New book reveals untold history of pre-colonial Caribbean islands
History Re-written: Christopher Columbus and the cannibals
Mother Sea Turtle
#Science!
Five Facts: Megalodon
Five Facts: Geophytes
Houses of silk, poop and plants: Meet the sack-bearer moths
Austin, Bullen 2018 student research award winners named
#MuseumLife, Bald Eagle Specimen
Biodiversity
Turtle shells help decode complex links between modern, fossil species
New butterfly species named for Field Museum’s Emily Graslie
Plant biologist Pam Soltis receives SURA’s Distinguished Scientist Award
More
Butterfly expert Thomas Emmel has died
40 years of friendship, 70,000 specimens: Amateur entomologists donate lifetimes’ worth of butterflies and moths
Teachers receive fossils, create lesson plans at museum workshop
NSF grant will improve digital access to museum vertebrate fossils
Museum biologist joins ‘moonshot’ project to sequence DNA of all eukaryotes
New butterfly species discovered nearly 60 years after it was first collected
Robots.txt Test
  • This website is using a robots.txt file.
Sitemap Test
  • Your site lacks a sitemap file. Sitemaps can help robots index your content more thoroughly and quickly. Read more on Google's guidelines for implementing the sitemap protocol.
SEO Friendly URL Test
  • Congratulations! All links from your webpage are SEO friendly.
Image Alt Test
  • Your webpage contains "img" tags without the required "alt" atribute.
See full list
Inline CSS Test
  • Your webpage is using inline CSS styles!
See results list
Deprecated HTML Tags
  • Congratulations! Your page does not use HTML deprecated tags.
Google Analytics Test
  • Congratulations! Your webpage is using Google Analytics.
Favicon Test
  • Your site either doesn't have a favicon or this has not been referenced correctly.
JS Error Checker
  • Congratulations! There are no severe JavaScript errors on your webpage.
Social Media Check
  • Congratulations! Your website is connected successfully with social media using:
Facebook Pinterest Twitter 
Speed optimizations
Score: 72
Failed: 3
Warnings: 1
Passed: 9
HTML Page Size Test
  • Congratulations! The size of your webpage's HTML is 13.78 Kb and is under the average webpage's HTML size of 33 Kb. Faster loading websites result in a better user experience, higher conversion rates, and generally better search engine rankings.
HTML Compression/GZIP Test
  • Congratulations! Your webpage is successfully compressed using gzip compression on your code. Your HTML is compressed from 88.97 Kb to 13.78 Kb (85% size savings). This helps ensure a faster loading webpage and improved user experience.
Site Loading Speed Test
  • Your website loading time is around 3.67 seconds and this is under the average loading speed which is 5 seconds.
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Page Objects
Total Objects: 74
  • 2 HTML Pages
  • 11 CSS Files
  • 22 JS Files
  • 39 Images
  • 0 Flash Files
Page Cache Test (Server Side Caching)
  • Congratulations, you have a caching mechanism on your website. Caching helps speed page loading times as well as reduces server load.
Flash Test
  • Congratulations! Your website does not include flash objects (an outdated technology that was sometimes used to deliver rich multimedia content). Flash content does not work well on mobile devices, and is difficult for crawlers to interpret.
Image Caching Test
  • Congratulations! Your webpage is using cache headers for your images and the browsers will display these images from the cache.
JavaScript Minification Test
  • Some of your website's JavaScript files are not minified!
See results list
CSS Minification Test
  • Some of your website's CSS files are not minified!
See results list
Nested Tables Test
  • Congratulations, your page does not use nested tables. This speeds up page loading time and optimizes the user experience.
Frameset Test
  • Congratulations! Your webpage does not use frames.
Doctype Test
  • Congratulations! Your website has a doctype declaration:
<!DOCTYPE html>
URL Redirects Checker
  • Your URL performed 1 redirects! While redirects are typically not advisable (as they can affect search engine indexing issues and adversely affect site loading time), one redirect may be acceptable, particularly if the URL is redirecting from a non-www version to its www version, or vice-versa.
Server and security
Score: 86
Failed: 1
Warnings: 0
Passed: 5
URL Canonicalization Test
HTTPS Test
Safe Browsing Test
  • This site is not currently listed as suspicious (no malware or phishing activity found).
Server Signature Test
Server: Apache/2.4.6 (Red Hat Enterprise Linux) OpenSSL/1.0.2k-fips
Directory Browsing Test
  • Congratulations! Your server has disabled directory browsing.
Plaintext Emails Test
  • Congratulations! Your webpage does not include email addresses in plaintext.
Mobile usability
Score: 100
Failed: 0
Warnings: 0
Passed: 2
Media Query Responsive Test
  • Congratulations, your website uses media query technique, which is the base for responsive design functionalities.
Mobile Snapshot
Mobile view
Advanced SEO
Score: 30
Failed: 3
Warnings: 0
Passed: 4
Microdata Schema Test
  • Your webpage doesn't take the advantages of HTML Microdata specifications in order to markup structured data. View Google's guide for getting started with microdata.
Noindex Checker
  • Your webpage does not use the noindex meta tag. This means that your webpage will be read and indexed by search engines.
Canonical Tag Checker
  • Your webpage is using the canonical link tag. This tag specifies that the URL: https://www.floridamuseum.ufl.edu/science/ should be the preferred version of this page. The canonical tag can be useful when there are similar versions of the same content on several URLs (e.g., such as e-commerce sites where URL modifiers like sort parameters are appended to a product page's URL). Please ensure that this specification is correct, as canonical tags are often hard-coded and may not always reflect the latest changes in a site's URL structure.
<link href="https://www.floridamuseum.ufl.edu/science/" rel="canonical"/>
Nofollow Checker
  • Your webpage does not use the nofollow meta tag. This means that search engines will crawl all links from your webpage.
Disallow Directive Checker
  • Your robots.txt file disallow the search engines access to some parts of your website. You are advised to check carefully if the access to these resources or pages must be blocked.
See results list
SPF records checker
  • Your DNS server is not using an SPF record. SPF (Sender Policy Framework) allows administrators to specify which hosts are allowed to send mail from a given domain by creating a specific SPF record or TXT record in the Domain Name System (DNS). You can find more information about SPF records here.
Spell Check Test
Check your webpage for misspellings!

Finding and fixing misspellings on your webpage will help both user experience and search engine rankings.


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