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Report generated 9 months ago
https://www.beretta.com/it-it
Your general SEO Checkup Score
Archived
68/100
SEO Score
Average SEO score of top 100 sites: 75%
This website received an SEO score of 68 out of 100, which is below the average score of 75. However, there are 16 important issues that need to be fixed to improve your website's ranking on search engines and enhance its overall performance.
16 Failed
6 Warnings
50 Passed
Issues to fix
HIGH
To provide a good user experience, Google recommends that sites should aim for a Largest Contentful Paint duration of 2.5 seconds or less.
HIGH
It is recommended to avoid URL parameters and to use hyphens to separate words in the URL structure, rather than underscores.
HIGH
To improve the website experience for your visitors, it is recommended to eliminate any render-blocking resources on this webpage.
HIGH
Users may abandon pages that take longer than 5 seconds to load, resulting in a potential loss of up to 50% of visitors. Faster loading pages can lead to increased traffic, better conversions, and higher sales.
HIGH
Consider reducing the HTML size to improve loading times and retain visitors.
HIGH
By creating a custom 404 error page with helpful links and information, users are more likely to stay on the site and continue to explore.
MEDIUM
To provide a good user experience, Google recommends that sites should aim for a First Contentful Paint value of 1.8 seconds or less.
MEDIUM
Reducing the JavaScript execution time can result in faster page load times and a smoother user experience, as it allows the browser to render and display the page more quickly.
MEDIUM
Serve properly sized images to reduce page loading times and to improve user's experience.
MEDIUM
Avoid using distorted images, as they can have a negative impact on the user experience.
MEDIUM
Reducing the Document Object Model (DOM) size can lead to faster page loading times, improved site performance, and better user experience by decreasing the amount of time it takes for the browser to process and render the page.
MEDIUM
Avoid performance and security issues by adding "rel=noopener" or "rel=noreferrer" to your "target=_blank" links.
LOW
Resolving errors identified by the Chrome DevTools Console can improve user experience.
LOW
Using more than 20 HTTP requests on a webpage can negatively impact the loading time.
LOW
Consider moving inline CSS styles to an external stylesheet to improve site performance and maintain separation of content and design.
Common SEO issues
Score: 68
Failed: 5
Warnings: 3
Passed: 17
Meta Title Test100% of top 100 sites passed
  • This webpage is using a title tag with a length of 69 characters. While there's no target number of characters, titles should be descriptive and concise. We recommend using a title with a length between 20 - 60 characters in order to fit Google Search results that have a 600-pixel limit.
Text: Fabbrica d'armi Beretta - Fucili e accessori per Caccia e Tiro a volo
Length: 69 characters
Meta Description Test96% of top 100 sites passed
  • This webpage is using a meta description tag.
Text: La fabbrica d'armi Pietro Beretta, nata nel 1526, produce pistole, fucili, carabine e accessori pensati per chi pratica caccia e tiro a volo. Beretta è da sempre sinonimo di qualità e made in Italy.
Length: 198 characters
Google Search Results Preview Test
Desktop version
https://www.beretta.com/it-itFabbrica d'armi Beretta - Fucili e accessori per Caccia e Tiro a voloLa fabbrica d'armi Pietro Beretta, nata nel 1526, produce pistole, fucili, carabine e accessori pensati per chi pratica caccia e tiro a volo. Beretta è da sempre sinonimo di qualità e made in Italy.
Mobile version
https://www.beretta.com/it-itFabbrica d'armi Beretta - Fucili e accessori per Caccia e Tiro a voloLa fabbrica d'armi Pietro Beretta, nata nel 1526, produce pistole, fucili, carabine e accessori pensati per chi pratica caccia e tiro a volo. Beretta è da sempre sinonimo di qualità e made in Italy.
Social Media Meta Tags Test89% of top 100 sites passed
  • This webpage is using social media meta tags.
Open Graph Meta Tags
og:title
Fabbrica d'armi Beretta - Fucili e accessori per Caccia e Tiro a volo
og:description
La fabbrica d'armi Pietro Beretta, nata nel 1526, produce pistole, fucili, carabine e accessori pensati per chi pratica caccia e tiro a volo. Beretta è da sempre sinonimo di qualità e made in Italy.
og:image
https://www.beretta.com/adobe/dynamicmedia/deliver/dm-aid--a0bfe7a0-884f-48fb-a1b7-155cd9b36fee/cm24-1440x770.jpg?preferwebp=true&quality=85
og:url
https://www.beretta.com/it-it
og:type
Website
og:image:alt
cyber monday
Most Common Keywords Test
  • There is likely no optimal keyword density (search engine algorithms have evolved beyond keyword density metrics as a significant ranking factor). It can be useful, however, to note which keywords appear most often on your page and if they reflect the intended topic of your page. More importantly, the keywords on your page should appear within natural sounding and grammatically correct copy.
41beretta30acquista28cookies24scopri18sconto
Keywords Usage Test45% of top 100 sites passed
  • The most common keywords of this webpage are distributed well across the important HTML tags. This helps search engines to properly identify the topic of this webpage.
Keyword
Title tag
Meta description
Headings
beretta
acquista
cookies
scopri
sconto
Keywords Cloud Test
accediaccessoriacciaioacquistaallaallowarmiarticoliarticoloattivitàaziendabasculaberettaberettatribebrowsingcacciacalciocarabinecashbackcatalogocheckboxclassicocollezionecomecomfortcookiescyberdalldelladelledesigndifesaesclusivaexperiencefabbricafinofucilefuciligratuitagrazieindietroinformationinnovazioneinsulateditalykingdomlabelleggerolivellomanualimegliomigliorimondaymondomyberettanecessarynellanewsnostranuovaognipantaloniparalleloperformancepersonalizedpietropigeonplusprestazioniprodottipromozioniregistratiricercascontoscopriselezioneseriesicurezzasilversitesostenibilitàsovrappostisovrappostosteeliumstorestoriastoriesswitzerlandtatticotecnologiatirotradizioneultraleggerounisconounitedusedusesvoloworldxtreme
Competitor Domains Test
Understand your competitors' SEO and backlink profile

Get related competitors and their domain authority score in relation to your domain.

Heading Tags Test59% of top 100 sites passed
  • This webpage contains too many H2 tags! H2 tags should re-inforce the related content of your page to search engines - too many tags may make the topic less clear, or look like spam tactics. Consider using less than 10 H2 tags.
H1 tags
Le migliori armi da caccia
H2 tags
Seleziona paese
486 PARALLELO
Ultraleggero
Cyber Monday
688 PERFORMANCE
Giacca Ibex NeoShell®
Pantaloni Ibex NeoShell®
Pantaloni Insulated Static EVO
Gilet Silver Pigeon Evo
Valigetta portacartucce
Giacca Insulated Static EVO
Canna da allenamento serie 92
Zaino piccolo Uniform PRO EVO
Auricolari Mini Comfort Plus
T-Shirt Beretta Tactical
Pile Springbok Power Grid™
Occhiali da tiro Clash
Borsa portacartucce con logo
Cinturone Rigido Carbon Beretta by Ghost
Torcia per pistola Inforce Wild 1 - 500 Lms
BRX1
Astina BRX1 - Verde oliva
Calcio verde oliva per BRX1
Impugnatura Standard BRX1
Adattatore BRX1 per caricatore Magpul LR/SR
Poggia guancia rialzato per BRX1
Ultraleggero Comfort Classic
Giacca Mull Insulated
Pantaloni Mull Insulated
Pile termico Rupicapra ACT
Ghetta Tech Ankle
Cuffia Shore
Calze ad asciugatura rapida Ridge
Pile termico Abisko Full Zip
Camicia Cadet Flannel
Guanti Polar
Scarpone Integra GTX
Nuova collezione Caccia
686 Silver Pigeon I
687 Silver Pigeon III
687 Silver Pigeon V
BRX1 Wild Boar
A400 Xtreme Plus
A400 Upland
A400 Xplor Action
486 Parallelo
687 EELL Classic
Configuratore
My beretta
Scopri le armeria più vicine a te
Iscriviti alla newsletter
I nostri servizi
Mondo Beretta
Assistenza
BERETTA EXPERIENCE
Privacy Preference Center
Robots.txt Test99% of top 100 sites passed
  • This website is using a robots.txt file.
https://www.beretta.com/robots.txt
SEO Friendly URL Test25% of top 100 sites passed
  • This webpage contains URLs that are not SEO friendly!
See results list
Image Alt Test71% of top 100 sites passed
  • This webpage is using "img" tags with empty or missing "alt" attribute!
See full list
Responsive Image Test28% of top 100 sites passed
  • Not all images in this webpage are properly sized! This webpage is serving images that are larger than needed for the size of the user's viewport.
See results list
Image Aspect Ratio Test75% of top 100 sites passed
  • Not all image display dimensions match the natural aspect ratio! Fix aspect ratio issues to avoid distorted images on this website!
See results list
Inline CSS Test8% of top 100 sites passed
  • This webpage is using inline CSS styles!
See results list
Deprecated HTML Tags Test94% of top 100 sites passed
  • This webpage does not use HTML deprecated tags.
Google Analytics Test65% of top 100 sites passed
  • This webpage is using Google Analytics.
Favicon Test100% of top 100 sites passed
  • favicon
    This website appears to have a favicon.
JS Error Test79% of top 100 sites passed
  • There are no severe JavaScript errors on this webpage.
Console Errors Test41% of top 100 sites passed
  • This webpage has some errors caught by the Chrome DevTools Console!
See results list
Charset Declaration Test100% of top 100 sites passed
  • This webpage has a character encoding declaration.
Content-Type: text/html;charset=utf-8
Social Media Test57% of top 100 sites passed
  • This webpage is connected successfully with social media using:
Facebook Twitter 
Speed optimizations
Score: 58
Failed: 8
Warnings: 2
Passed: 15
HTML Page Size Test21% of top 100 sites passed
DOM Size Test54% of top 100 sites passed
  • The Document Object Model (DOM) of this webpage has 2,644 nodes which is greater than the recommended value of 1,500 nodes! A large DOM size negatively affects site performance and increases the page load time.
HTML Compression/GZIP Test97% of top 100 sites passed
  • This webpage is successfully compressed using gzip compression on your code. The HTML code is compressed from 499.93 Kb to 61.78 Kb (88% size savings). This helps ensure a faster loading webpage and improved user experience.
Site Loading Speed Test66% of top 100 sites passed
  • The loading time of this webpage (measured from N. Virginia, US) is around 12.07 seconds and is greater than the average loading speed which is 5 seconds!
Accurate loading speed and website loading speed monitor

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JS Execution Time Test71% of top 100 sites passed
  • The JavaScript code used by this webpage is executed in more than 3.5 seconds! When the JavaScript code takes a long time to execute, it slows down the page performance in several ways: longer download times, main thread bottlenecks, delays of "Time To Interactive", memory leaks, etc.
Page Objects Test
  • This webpage is using more than 20 http requests, which can slow down page loading and negatively impact user experience!
Content size by content type
Content type
Percent
Size
image
78.4 %
4.32 Mb
javascript
14.9 %
841.05 Kb
font
3.4 %
190.01 Kb
css
1.7 %
96.67 Kb
other
0.8 %
44.54 Kb
html
0.8 %
43.75 Kb
TOTAL
100%
5.51 Mb
Requests by content type
Content type
Percent
Requests
image
80.9 %
182
javascript
9.3 %
21
other
4.4 %
10
css
2.2 %
5
font
1.8 %
4
html
1.3 %
3
TOTAL
100%
225
Content size by domain
Domain
Percent
Size
0isznc85bj26dve98q0gl0q.blob.core.windows.net
59.8 %
3.29 Mb
beretta.com
31.6 %
1.74 Mb
googletagmanager.com
3.4 %
192.74 Kb
cdn.cookielaw.org
3.0 %
171.78 Kb
assets.adobedtm.com
2.2 %
124.04 Kb
geolocation.onetrust.com
0.0 %
307 B
checkip.amazonaws.com
0.0 %
194 B
TOTAL
100%
5.51 Mb
Requests by domain
Domain
Percent
Requests
0isznc85bj26dve98q0gl0q.blob.core.windows.net
46.2 %
104
beretta.com
45.8 %
103
cdn.cookielaw.org
4.4 %
10
assets.adobedtm.com
1.8 %
4
googletagmanager.com
0.9 %
2
geolocation.onetrust.com
0.4 %
1
checkip.amazonaws.com
0.4 %
1
TOTAL
100%
225
Page Cache Test (Server Side Caching)100% of top 100 sites passed
  • This webpage is using a caching mechanism. Caching helps speed page loading times as well as reduces server load.
Flash Test100% of top 100 sites passed
  • This webpage does not include flash objects (an outdated technology that was sometimes used to deliver rich multimedia content). Flash content does not work well on mobile devices, and is difficult for crawlers to interpret.
CDN Usage Test97% of top 100 sites passed
  • This webpage is not serving all resources (images, javascript and css) from CDNs!
See results list
Modern Image Format Test38% of top 100 sites passed
  • This webpage is using images in a modern format.
Image Metadata Test72% of top 100 sites passed
  • This webpage is not using images with large metadata.
Image Caching Test97% of top 100 sites passed
  • This website is using cache headers for images and the browsers will display these images from the cache.
JavaScript Caching Test95% of top 100 sites passed
  • This webpage is using cache headers for all JavaScript resources.
CSS Caching Test96% of top 100 sites passed
  • This webpage is using cache headers for all CSS resources.
JavaScript Minification Test96% of top 100 sites passed
  • All JavaScript files used by this webpage are minified.
See results list
CSS Minification Test100% of top 100 sites passed
  • All CSS resources used by this webpage are minified.
See results list
Render Blocking Resources Test10% of top 100 sites passed
  • This webpage is using render blocking resources! Eliminating render-blocking resources can help this webpage to load significantly faster and will improve the website experience for your visitors.
See results list
Nested Tables Test99% of top 100 sites passed
  • This webpage is not using nested tables. This speeds up page loading time and optimizes the user experience.
Frameset Test100% of top 100 sites passed
  • This webpage does not use frames.
Doctype Test100% of top 100 sites passed
  • This webpage has a doctype declaration.
<!DOCTYPE html>
URL Redirects Test98% of top 100 sites passed
  • This URL doesn't have any redirects (which could potentially cause site indexation issues and site loading delays).
Time To First Byte Test98% of top 100 sites passed
  • The Time To First Byte value of this webpage is 0.010 seconds. To provide a good user experience, Google recommends that sites should strive to have a TTFB of 0.8 seconds or less.

0.01 s

0.8 s

1.8 s

First Contentful Paint Test94% of top 100 sites passed
  • The First Contentful Paint value of this webpage is 3.449 seconds. To provide a good user experience, Google recommends that sites should strive to have a First Contentful Paint value of 1.8 seconds or less.

3.449 s

1.8 s

3 s

Largest Contentful Paint Test90% of top 100 sites passed
  • The Largest Contentful Paint duration of this webpage is 12.5 seconds. To provide a good user experience, Google recommends that sites should strive to have Largest Contentful Paint of 2.5 seconds or less.

12.5 s

2.5 s

4 s

Largest Contentful Paint element within the viewport:
<img src="/adobe/dynamicmedia/deliver/dm-aid--a0bfe7a0-884f-..." loading="lazy" class="cmp-image__image" itemprop="contentUrl" alt="cyber monday">
Cumulative Layout Shift Test94% of top 100 sites passed
  • The CLS score of this webpage is 0.1264. To provide a good user experience, Google recommends that sites should strive to have a CLS score of 0.1 or less.

0.1264

0.1

0.25

DOM element which contributes the most to CLS score:
Text: Il meglio del Cyber Monday Giacche tecniche, accessori per migliorare le pre...
Html: <div class="productReferenceCarousel productcarousel carousel ...">
Score: 0.0756
Server and security
Score: 86
Failed: 1
Warnings: 1
Passed: 8
URL Canonicalization Test97% of top 100 sites passed
SSL Checker and HTTPS Test100% of top 100 sites passed
  • This website is successfully using HTTPS, a secure communication protocol over the Internet.

The certificate is not used before the activation date.

The certificate has not expired.

The hostname "www.beretta.com" is correctly listed in the certificate.

The certificate should be trusted by all major web browsers.

The certificate was not revoked.

The certificate was signed with a secure hash.

Certificate Chain:
Server certificate
Common name
*.beretta.com
Subject Alternative Names (SANs)
*.beretta.com, beretta.com
Not valid before
Wed, October 23o 2024, 12:00:00 am (z)
Not valid after
Mon, October 27o 2025, 11:59:59 pm (z)
Signature algorithm
sha256WithRsaEncryption
Issuer
Sectigo RSA Domain Validation Secure Server CA
Intermediate certificate
Common name
Sectigo RSA Domain Validation Secure Server CA
Organization
Sectigo Limited
Location
Salford, Greater Manchester, GB
Not valid before
Fri, November 2o 2018, 12:00:00 am (z)
Not valid after
Tue, December 31o 2030, 11:59:59 pm (z)
Signature algorithm
sha384WithRsaEncryption
Issuer
USERTrust RSA Certification Authority
Root certificate
Common name
USERTrust RSA Certification Authority
Organization
The USERTRUST Network
Location
Jersey City, New Jersey, US
Not valid before
Mon, February 1o 2010, 12:00:00 am (z)
Not valid after
Mon, January 18o 2038, 11:59:59 pm (z)
Signature algorithm
sha384WithRsaEncryption
Issuer
USERTrust RSA Certification Authority
Mixed Content Test (HTTP over HTTPS)98% of top 100 sites passed
  • This webpage does not use mixed content - both the initial HTML and all other resources are loaded over HTTPS.
HTTP2 Test100% of top 100 sites passed
  • This webpage is using the HTTP/2 protocol but not all resources are served over this protocol!
See results list
HSTS Test82% of top 100 sites passed
  • This webpage is using the Strict-Transport-Security header.
strict-transport-security: max-age=31557600
Safe Browsing Test100% of top 100 sites passed
  • This website is not currently listed as suspicious (no malware or phishing activity found).
Server Signature Test98% of top 100 sites passed
  • The server signature is off for this webpage.
Directory Browsing Test100% of top 100 sites passed
  • Directory browsing is disabled for this website.
Plaintext Emails Test100% of top 100 sites passed
  • This webpage does not include email addresses in plaintext.
Mobile usability
Score: 100
Failed: 0
Warnings: 0
Passed: 3
Meta Viewport Test88% of top 100 sites passed
  • This webpage is using a viewport meta tag.
<meta name="viewport" content="width=device-width, initial-scale=1.0" />
Media Query Responsive Test98% of top 100 sites passed
  • This webpage is using CSS media queries, which is the base for responsive design functionalities.
Mobile Snapshot Test
Mobile view
Advanced SEO
Score: 65
Failed: 2
Warnings: 0
Passed: 7
Structured Data Test53% of top 100 sites passed
  • This webpage is using structured data.
See results list
Custom 404 Error Page Test67% of top 100 sites passed
  • This website is not using a custom 404 error page! Default 404 error pages result in a poor experience - it can mislead users into thinking an entire site is down or broken, greatly increases the chance they leave the website entirely, and looks unprofessional. We recommend to have a custom 404 error page in order to improve the website's user experience by letting users know that only a specific page is missing/broken (and not the entire site), providing them helpful links, the opportunity to report bugs, and potentially track the source of broken links.
Noindex Tag Test98% of top 100 sites passed
  • This webpage does not use the noindex meta tag. This means that it can be indexed by search engines.
Canonical Tag Test93% of top 100 sites passed
  • This webpage is using the canonical link tag. This tag specifies that the URL: https://www.beretta.com/it-it is preferred to be used in search results. Please ensure that this specification is correct, as canonical tags are often hard-coded and may not always reflect the latest changes in a site's URL structure.
<link href="https://www.beretta.com/it-it" rel="canonical"/>
Nofollow Tag Test
  • This webpage does not use the nofollow meta tag. This means that search engines will crawl all links from this webpage.
Disallow Directive Test
  • Your robots.txt file includes a disallow command which instructs search engines to avoid certain parts of your website! You are advised to confirm if access to these resources or pages are intended to be blocked (e.g., if they contain internal-only content or sensitive information).
See results list
Meta Refresh Test96% of top 100 sites passed
  • This webpage is not using a meta refresh tag.
SPF Records Test95% of top 100 sites passed
  • This DNS server is using an SPF record.
v=spf1 include:spf1.beretta.com include:spf.protection.outlook.com include:436214.spf07.hubspotemail.net -all
Ads.txt Validation Test68% of top 100 sites passed
  • The request of ads.txt file has an unexpected Content-Type header: text/html;charset=utf-8. In order for this resource to be easily accessed by the DSPs and advertisers, its Content-Type header should be text/plain or text/plain; charset=utf-8.
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