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Report generated 6 days ago
https://opturaadvisors.com/home
Your general SEO Checkup Score
Archived
71/100
SEO Score
Average SEO score of top 100 sites: 75%
This website received an SEO score of 71 out of 100, which is below the average score of 75. However, there are 15 important issues that need to be fixed to improve your website's ranking on search engines and enhance its overall performance.
15 Failed
5 Warnings
53 Passed
Issues to fix
HIGH
To provide a good user experience, Google recommends that sites should aim for a Cumulative Layout Shift score of 0.1 or less.
HIGH
Consider using structured data in your webpage as it can help search engines gain a better understanding of your content.
HIGH
To improve the website experience for your visitors, it is recommended to eliminate any render-blocking resources on this webpage.
HIGH
Using images in a modern format can significantly reduce the file size and improve the loading speed of a webpage, providing a better user experience and potentially increasing engagement.
HIGH
Users may abandon pages that take longer than 5 seconds to load, resulting in a potential loss of up to 50% of visitors. Faster loading pages can lead to increased traffic, better conversions, and higher sales.
HIGH
Add descriptive and relevant "alt" attributes to all "img" tags to improve website accessibility.
HIGH
Consider reducing the HTML size to improve loading times and retain visitors.
HIGH
By creating a custom 404 error page with helpful links and information, users are more likely to stay on the site and continue to explore.
MEDIUM
JavaScript errors can impact user experience and may prevent users from viewing the page properly.
MEDIUM
Serve properly sized images to reduce page loading times and to improve user's experience.
MEDIUM
Add a Google Analytics script to this website to help in diagnosing potential SEO issues by monitoring site visitors and traffic sources.
LOW
Resolving errors identified by the Chrome DevTools Console can improve user experience.
LOW
Using more than 20 HTTP requests on a webpage can negatively impact the loading time.
LOW
Consider moving inline CSS styles to an external stylesheet to improve site performance and maintain separation of content and design.
LOW
Consider adding the Strict-Transport-Security header to your webpage to ensure that web traffic is encrypted over HTTPS, mitigating the risk of man-in-the-middle attacks and other security threats.
Common SEO issues
Score: 69
Failed: 6
Warnings: 2
Passed: 17
Meta Title Test100% of top 100 sites passed
  • This webpage is using a title tag.
Text: Fiduciary Wealth & Financial Planning | Optura Advisors CA
Length: 58 characters
Meta Description Test92% of top 100 sites passed
  • This webpage is using a meta description tag with a length of 141 characters. We recommend using well-written and inviting meta descriptions with a length between 150 and 220 characters (spaces included).
Text: Optura Advisors offers fiduciary financial planning and wealth management for high-net-worth individuals in California. Plan with confidence.
Length: 141 characters
Google Search Results Preview Test
Desktop version
https://opturaadvisors.com/homeFiduciary Wealth & Financial Planning | Optura Advisors CAOptura Advisors offers fiduciary financial planning and wealth management for high-net-worth individuals in California. Plan with confidence.
Mobile version
https://opturaadvisors.com/homeFiduciary Wealth & Financial Planning | Optura Advisors CAOptura Advisors offers fiduciary financial planning and wealth management for high-net-worth individuals in California. Plan with confidence.
Social Media Meta Tags Test89% of top 100 sites passed
  • This webpage is using social media meta tags.
Open Graph Meta Tags
og:title
Fiduciary Wealth & Financial Planning | Optura Advisors CA
og:description
Optura Advisors offers fiduciary financial planning and wealth management for high-net-worth individuals in California. Plan with confidence.
og:author
Roland Chow
og:keywords
wealth management, fiduciary advisor, financial planning, family office services, investment strategies, generational wealth planning, fee-only financial advisor, estate planning, tax-efficient investing, retirement planning, high-net-worth financial advisor, Optura Advisors
og:type
website
Most Common Keywords Test
  • There is likely no optimal keyword density (search engine algorithms have evolved beyond keyword density metrics as a significant ranking factor). It can be useful, however, to note which keywords appear most often on your page and if they reflect the intended topic of your page. More importantly, the keywords on your page should appear within natural sounding and grammatically correct copy.
20planning17investment16financial14advisors12opportunities
Keywords Usage Test48% of top 100 sites passed
  • The most common keywords of this webpage are distributed well across the important HTML tags. This helps search engines to properly identify the topic of this webpage.
Keyword
Title tag
Meta description
Headings
planning
investment
financial
advisors
opportunities
Keywords Cloud Test
advancedadviceadvisorsadvisoryareasassetsattorneysbalancingbestbusinesscareercfpschallengesclientscomecomplexitiescomprehensivecontactcpascustomizeddedicateddiagnosticelevateentrepreneurshipestateevolvingexemptionexpertiseexpertsfacefamilyfinancialfirmfuturegrasphelphighhomeincludingincomeindependenceindustryinformationinnovativeinsightintricaciesinvestmentinvestmentsjustlanguagelegalliabilitylucrativemanagementmeetmultiofferofferingofficeopportunitiesoptimizeopturaplanningportfoliopracticeproactiveprocessprofessionalsprovidequalifiesrapidlyrealregisteredrequiresreservedresourcesretirementschedulesciencesectorservicessolutionsspeaksspecialistsstandstartedstatesstrategiesteamtechtechnologytimestodaytraditionaltypicaluniqueveteranswealthwebsiteworld
Competitor Domains Test
Understand your competitors' SEO and backlink profile

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Heading Tags Test62% of top 100 sites passed
  • This webpage contains too many H1 tags! H1 tags should re-inforce the intended topic of your page to search engines - too many tags may make the topic less clear, or look like spam tactics. Consider using less than 5 H1 tags.
H1 tags
Optimize Your Future
Harnessing Expertise to Elevate Your Financial Future
Elevate Your Financial Future
Meet Our Experts
Advisory Services Team
Your dedicated home office that supports you in day-to-day matters.
Proactive Planning Team
Your local "eyes and ears" to help you focus on planning priorities and identify opportunities.
Multi-Family Office
Your national experts that provide the “best of the best” in tax planning, legal, risk mitigation, wealth management, and business advisory services.
What Makes Us Different
Our Approach
Beyond Financial Planning and Investment Management
Empowering Your Financial Independence
Optura Advisors is a Registered Investment Advisor. The website is published for residents of the United States and the firm transacts business in states in which it is either registered or qualifies for an exemption from registration requirements. The content on this website is limited to general information pertaining to Optura Advisors advisory services, together with access to additional investment-related information and links. Accordingly, the publication of this website by Optura Advisors should not be construed as an attempt or effort to offer personalized investment advice over the Internet or a solicitation or offer to effect transactions in securities. Any subsequent contact with Optura Advisors will be conducted by a representative of the firm that is registered or qualifies for an exemption in the state where the prospective client resides.
© 2024 OPTURA ADVISORS
H2 tags
Silicon Valley's FinTech Experts
Revolutionizing Your Wealth with Advanced Investment Strategies
Unlock Wealth with Data Science & Team of Industry Experts
Addressing Unique Financial Challenges of High-Income Tech Professionals
Address the Unique Financial Challenges of Tech Professionals and Entrepreneurs
Expertise That Speaks Your Language
Combining Proactive Planning and the Virtual Family Office Experience
We recognize that our best clients want PROACTIVE and HOLISTIC planning.
That is why at Optura Advisors we have upgraded to a 21st century business model based around HOLISTIC and PROACTIVE advice, and are supported by a Virtual Family Office of experts.
Leveraging Technology and Our Institutional Perspective
Utilizing innovations like data science and our established strategic partnerships, we provide advanced planning services, often a new area of planning for our clients. Our methods merge in-depth analysis with personal insight to craft a dynamic customized investment portfolio aligned with the sophistication you would expect in a next-generation planning and advisory firm.
Our Comprehensive Wealth Management Solutions Include:
Our mission is to empower you to achieve financial independence and optimize your future. We align our expertise with your objectives, forging a path that results in elevating your family’s future financial potential. We invite you to partner with us and transform the way you think about wealth management.
Disclosure
Data
Secure File Upload
Contact
Robots.txt Test99% of top 100 sites passed
  • This website is using a robots.txt file.
https://opturaadvisors.com/robots.txt
Sitemap Test83% of top 100 sites passed
  • This website has a sitemap file.
https://opturaadvisors.com/sitemap.xml
SEO Friendly URL Test29% of top 100 sites passed
  • All links from this webpage are SEO friendly.
Image Alt Test78% of top 100 sites passed
  • This webpage is using "img" tags with empty or missing "alt" attribute!
See full list
Responsive Image Test29% of top 100 sites passed
  • Not all images in this webpage are properly sized! This webpage is serving images that are larger than needed for the size of the user's viewport.
See results list
Image Aspect Ratio Test75% of top 100 sites passed
  • All image display dimensions match the natural aspect ratio.
Inline CSS Test10% of top 100 sites passed
  • This webpage is using inline CSS styles!
See results list
Deprecated HTML Tags Test94% of top 100 sites passed
  • This webpage does not use HTML deprecated tags.
Google Analytics Test72% of top 100 sites passed
  • A Google Analytics script is not detected on this page. While there are several tools available to monitor your site's visitors and traffic sources, Google Analytics is a free, commonly recommended program to help diagnose potential SEO issues.
Favicon Test100% of top 100 sites passed
  • favicon
    This website appears to have a favicon.
JS Error Test83% of top 100 sites passed
  • We've found JavaScript errors on this webpage!
See results list
Console Errors Test27% of top 100 sites passed
  • This webpage has some errors caught by the Chrome DevTools Console!
See results list
Charset Declaration Test96% of top 100 sites passed
  • This webpage has a character encoding declaration.
Content-Type: text/html;charset=utf-8
Social Media Test75% of top 100 sites passed
  • This webpage is connected successfully with social media using:
Facebook Twitter 
Speed optimizations
Score: 66
Failed: 6
Warnings: 2
Passed: 17
HTML Page Size Test23% of top 100 sites passed
DOM Size Test56% of top 100 sites passed
  • The Document Object Model (DOM) of this webpage has 991 nodes which is less than the recommended value of 1,500 nodes.
HTML Compression/GZIP Test99% of top 100 sites passed
  • This webpage is successfully compressed using br compression on your code. The HTML code is compressed from 612.16 Kb to 84.42 Kb (86% size savings). This helps ensure a faster loading webpage and improved user experience.
Site Loading Speed Test71% of top 100 sites passed
  • The loading time of this webpage (measured from N. Virginia, US) is around 10.36 seconds and is greater than the average loading speed which is 5 seconds!
Accurate loading speed and website loading speed monitor

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JS Execution Time Test53% of top 100 sites passed
  • The JavaScript code used by this webpage is executed in less than 2 seconds.
Page Objects Test
  • This webpage is using more than 20 http requests, which can slow down page loading and negatively impact user experience!
Content size by content type
Content type
Percent
Size
other
57.5 %
27.54 Mb
image
41.7 %
20.00 Mb
javascript
0.4 %
201.78 Kb
font
0.2 %
111.69 Kb
html
0.2 %
74.96 Kb
css
0.0 %
10.36 Kb
TOTAL
100%
47.94 Mb
Requests by content type
Content type
Percent
Requests
javascript
40.4 %
19
image
19.1 %
9
other
17.0 %
8
font
14.9 %
7
css
6.4 %
3
html
2.1 %
1
TOTAL
100%
47
Content size by domain
Domain
Percent
Size
storage.googleapis.com
57.3 %
27.47 Mb
assets.cdn.filesafe.space
41.7 %
20.00 Mb
stcdn.leadconnectorhq.com
0.6 %
271.51 Kb
fonts.gstatic.com
0.2 %
111.69 Kb
opturaadvisors.com
0.2 %
75.16 Kb
fonts.googleapis.com
0.0 %
9.51 Kb
static.cloudflareinsights.com
0.0 %
6.93 Kb
backend.leadconnectorhq.com
0.0 %
567 B
TOTAL
100%
47.94 Mb
Requests by domain
Domain
Percent
Requests
stcdn.leadconnectorhq.com
46.8 %
22
assets.cdn.filesafe.space
19.1 %
9
fonts.gstatic.com
14.9 %
7
storage.googleapis.com
6.4 %
3
opturaadvisors.com
4.3 %
2
backend.leadconnectorhq.com
4.3 %
2
fonts.googleapis.com
2.1 %
1
static.cloudflareinsights.com
2.1 %
1
TOTAL
100%
47
Page Cache Test (Server Side Caching)100% of top 100 sites passed
  • This webpage is using a caching mechanism. Caching helps speed page loading times as well as reduces server load.
Flash Test100% of top 100 sites passed
  • This webpage does not include flash objects (an outdated technology that was sometimes used to deliver rich multimedia content). Flash content does not work well on mobile devices, and is difficult for crawlers to interpret.
CDN Usage Test95% of top 100 sites passed
  • This webpage is serving all images, javascript and css resources from CDNs.
See results list
Modern Image Format Test43% of top 100 sites passed
  • This webpage is not serving images in a modern format! Image formats like JPEG 2000, JPEG XR, and WebP often provide better compression than PNG or JPEG, which means faster downloads and less data consumption.
See results list
Image Metadata Test72% of top 100 sites passed
  • This webpage is not using images with large metadata.
Image Caching Test95% of top 100 sites passed
  • This webpage is not using uncached images from same domain.
JavaScript Caching Test96% of top 100 sites passed
  • This webpage is not using uncached JavaScript resources from same domain!
CSS Caching Test98% of top 100 sites passed
  • This webpage is not using uncached CSS resources from same domain!
JavaScript Minification Test98% of top 100 sites passed
  • All JavaScript files used by this webpage are minified.
See results list
CSS Minification Test100% of top 100 sites passed
  • All CSS resources used by this webpage are minified.
See results list
Render Blocking Resources Test15% of top 100 sites passed
  • This webpage is using render blocking resources! Eliminating render-blocking resources can help this webpage to load significantly faster and will improve the website experience for your visitors.
See results list
Nested Tables Test100% of top 100 sites passed
  • This webpage is not using nested tables. This speeds up page loading time and optimizes the user experience.
Frameset Test100% of top 100 sites passed
  • This webpage does not use frames.
Doctype Test100% of top 100 sites passed
  • This webpage has a doctype declaration.
<!DOCTYPE html>
URL Redirects Test97% of top 100 sites passed
  • This URL doesn't have any redirects (which could potentially cause site indexation issues and site loading delays).
Time To First Byte Test99% of top 100 sites passed
  • The Time To First Byte value of this webpage is 1.082 seconds. To provide a good user experience, Google recommends that sites should strive to have a TTFB of 0.8 seconds or less.

1.082 s

0.8 s

1.8 s

First Contentful Paint Test90% of top 100 sites passed
  • The First Contentful Paint value of this webpage is 1.959 seconds. To provide a good user experience, Google recommends that sites should strive to have a First Contentful Paint value of 1.8 seconds or less.

1.959 s

1.8 s

3 s

Largest Contentful Paint Test77% of top 100 sites passed
  • The Largest Contentful Paint duration of this webpage is 0.0 seconds. To provide a good user experience, Google recommends that sites should strive to have Largest Contentful Paint of 2.5 seconds or less.
0
Largest Contentful Paint element within the viewport:
<video autoplay="" playsinline="" src="https://storage.googleapis.com/msgsndr/DC8m48WeTcB..." loop="" poster="" muted="" class="bgVideo cover none" style="opacity:.5;border-radius:-2px;">
Cumulative Layout Shift Test91% of top 100 sites passed
  • The CLS score of this webpage is 0.2917. To provide a good user experience, Google recommends that sites should strive to have a CLS score of 0.1 or less.

0.2917

0.1

0.25

DOM element which contributes the most to CLS score:
Html: <div class="bg full-center bg-section-uiP9F3Xf2B none" style="border-radius:-2px;position:absolute;top:0;left:0;...">
Score: 0.2836
Server and security
Score: 97
Failed: 1
Warnings: 0
Passed: 9
URL Canonicalization Test93% of top 100 sites passed
SSL Checker and HTTPS Test100% of top 100 sites passed
  • This website is successfully using HTTPS, a secure communication protocol over the Internet.

The certificate is not used before the activation date.

The certificate has not expired.

The hostname "opturaadvisors.com" is correctly listed in the certificate.

The certificate should be trusted by all major web browsers.

The certificate was not revoked.

The certificate was signed with a secure hash.

Certificate Chain:
Server certificate
Common name
opturaadvisors.com
Subject Alternative Names (SANs)
opturaadvisors.com
Not valid before
Mon, June 2o 2025, 11:02:10 pm (z)
Not valid after
Mon, September 1o 2025, 12:02:04 am (z)
Signature algorithm
ecdsaWithSha256
Issuer
WE1
Intermediate certificate
Common name
WE1
Organization
Google Trust Services
Location
US
Not valid before
Wed, December 13o 2023, 9:00:00 am (z)
Not valid after
Tue, February 20o 2029, 2:00:00 pm (z)
Signature algorithm
ecdsaWithSha384
Issuer
GTS Root R4
Root certificate
Common name
GTS Root R4
Organization
Google Trust Services LLC
Location
US
Not valid before
Wed, June 22o 2016, 12:00:00 am (z)
Not valid after
Sun, June 22o 2036, 12:00:00 am (z)
Signature algorithm
ecdsaWithSha384
Issuer
GTS Root R4
Mixed Content Test (HTTP over HTTPS)100% of top 100 sites passed
  • This webpage does not use mixed content - both the initial HTML and all other resources are loaded over HTTPS.
HTTP2 Test99% of top 100 sites passed
  • This webpage is using the HTTP/2 protocol.
HSTS Test84% of top 100 sites passed
  • This webpage is not using the Strict-Transport-Security header! This is a security header that was created as a way to force the browser to use secure connections when a site is running over HTTPS.
Safe Browsing Test100% of top 100 sites passed
  • This website is not currently listed as suspicious (no malware or phishing activity found).
Server Signature Test95% of top 100 sites passed
  • The server signature is off for this webpage.
Directory Browsing Test100% of top 100 sites passed
  • Directory browsing is disabled for this website.
Plaintext Emails Test97% of top 100 sites passed
  • This webpage does not include email addresses in plaintext.
Mobile usability
Score: 100
Failed: 0
Warnings: 0
Passed: 3
Meta Viewport Test92% of top 100 sites passed
  • This webpage is using a viewport meta tag.
<meta name="viewport" content="width=device-width, initial-scale=1" />
Media Query Responsive Test98% of top 100 sites passed
  • This webpage is using CSS media queries, which is the base for responsive design functionalities.
Mobile Snapshot Test
Mobile view
Advanced SEO
Score: 37
Failed: 2
Warnings: 1
Passed: 7
Structured Data Test66% of top 100 sites passed
Custom 404 Error Page Test80% of top 100 sites passed
  • This website is not using a custom 404 error page! Default 404 error pages result in a poor experience - it can mislead users into thinking an entire site is down or broken, greatly increases the chance they leave the website entirely, and looks unprofessional. We recommend to have a custom 404 error page in order to improve the website's user experience by letting users know that only a specific page is missing/broken (and not the entire site), providing them helpful links, the opportunity to report bugs, and potentially track the source of broken links.
Noindex Tag Test99% of top 100 sites passed
  • This webpage does not use the noindex meta tag. This means that it can be indexed by search engines.
Canonical Tag Test93% of top 100 sites passed
  • This webpage is using the canonical link tag. This tag specifies that the URL: https://opturaadvisors.com/home is preferred to be used in search results. Please ensure that this specification is correct, as canonical tags are often hard-coded and may not always reflect the latest changes in a site's URL structure.
<link href="https://opturaadvisors.com/home" rel="canonical"/>
Nofollow Tag Test
  • This webpage does not use the nofollow meta tag. This means that search engines will crawl all links from this webpage.
Disallow Directive Test
  • The robots.txt file does not use the disallow directive. This means that the whole website can be crawled by search engines.
Meta Refresh Test98% of top 100 sites passed
  • This webpage is not using a meta refresh tag.
SPF Records Test94% of top 100 sites passed
  • This DNS server is using an SPF record.
v=spf1 include:dc-aa8e722993._spfm.opturaadvisors.com ~all
Ads.txt Validation Test67% of top 100 sites passed
  • This website doesn't use an ads.txt file! Ads.txt is a text file that contains a list of Authorized Digital Sellers. The purpose of ads.txt files is to give advertisers and advertising networks the ability to verify who is allowed to sell advertising on your website.
Spell Check Test
Check your webpage for misspellings!

Finding and fixing misspellings on your webpage will help both user experience and search engine rankings.

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