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Report generated 5 days ago
https://marketingcontentgenius.com
Your general SEO Checkup Score
Archived
70/100
SEO Score
Average SEO score of top 100 sites: 75%
This website received an SEO score of 70 out of 100, which is below the average score of 75. However, there are 18 important issues that need to be fixed to improve your website's ranking on search engines and enhance its overall performance.
18 Failed
2 Warnings
53 Passed
Issues to fix
HIGH
To provide a good user experience, Google recommends that sites should aim for a Largest Contentful Paint duration of 2.5 seconds or less.
HIGH
To address URL canonicalization issues, it is recommended to select a primary URL for your webpage and set up redirects from all other variations to the preferred one.
HIGH
Consider using structured data in your webpage as it can help search engines gain a better understanding of your content.
HIGH
To improve the website experience for your visitors, it is recommended to eliminate any render-blocking resources on this webpage.
HIGH
Using images in a modern format can significantly reduce the file size and improve the loading speed of a webpage, providing a better user experience and potentially increasing engagement.
HIGH
Users may abandon pages that take longer than 5 seconds to load, resulting in a potential loss of up to 50% of visitors. Faster loading pages can lead to increased traffic, better conversions, and higher sales.
HIGH
Consider reducing the HTML size to improve loading times and retain visitors.
HIGH
By creating a custom 404 error page with helpful links and information, users are more likely to stay on the site and continue to explore.
MEDIUM
To provide a good user experience, Google recommends that sites should aim for a First Contentful Paint value of 1.8 seconds or less.
MEDIUM
Serve properly sized images to reduce page loading times and to improve user's experience.
MEDIUM
Add a Google Analytics script to this website to help in diagnosing potential SEO issues by monitoring site visitors and traffic sources.
LOW
Resolving errors identified by the Chrome DevTools Console can improve user experience.
LOW
While a canonical link tag can help in resolving duplicate content issues, it's important to verify that the specified URL is accurate, especially if the site's URL structure has been recently updated.
LOW
Without an SPF record, spammers can easily spoof emails from this domain, potentially leading to compromised email security and deliverability issues.
LOW
Using more than 20 HTTP requests on a webpage can negatively impact the loading time.
LOW
Consider moving inline CSS styles to an external stylesheet to improve site performance and maintain separation of content and design.
LOW
Consider adding the Strict-Transport-Security header to your webpage to ensure that web traffic is encrypted over HTTPS, mitigating the risk of man-in-the-middle attacks and other security threats.
Common SEO issues
Score: 80
Failed: 4
Warnings: 2
Passed: 19
Meta Title Test100% of top 100 sites passed
  • This webpage is using a title tag.
Text: Marketing Content Genius
Length: 24 characters
Meta Description Test92% of top 100 sites passed
  • This webpage is using a meta description tag with a length of 122 characters. We recommend using well-written and inviting meta descriptions with a length between 150 and 220 characters (spaces included).
Text: Helping veteran-led nonprofits grow visibility, attract sponsors, and scale their impact through expert marketing strategy
Length: 122 characters
Google Search Results Preview Test
Desktop version
https://marketingcontentgenius.com/Marketing Content GeniusHelping veteran-led nonprofits grow visibility, attract sponsors, and scale their impact through expert marketing strategy
Mobile version
https://marketingcontentgenius.com/Marketing Content GeniusHelping veteran-led nonprofits grow visibility, attract sponsors, and scale their impact through expert marketing strategy
Social Media Meta Tags Test89% of top 100 sites passed
  • This webpage is using social media meta tags.
Open Graph Meta Tags
og:title
Marketing Content Genius
og:description
Helping veteran-led nonprofits grow visibility, attract sponsors, and scale their impact through expert marketing strategy
og:author
Marketing Content Genius Team
og:keywords
veteran nonprofit marketing, nonprofit visibility, sponsor marketing, strategic storytelling, donor engagement, nonprofit digital strategy, marketing for nonprofits, marketing content genius
og:type
website
Most Common Keywords Test
  • There is likely no optimal keyword density (search engine algorithms have evolved beyond keyword density metrics as a significant ranking factor). It can be useful, however, to note which keywords appear most often on your page and if they reflect the intended topic of your page. More importantly, the keywords on your page should appear within natural sounding and grammatically correct copy.
13mission11marketing9content8nonprofits8veteran
Keywords Usage Test48% of top 100 sites passed
  • The most common keywords of this webpage are distributed well across the important HTML tags. This helps search engines to properly identify the topic of this webpage.
Keyword
Title tag
Meta description
Headings
mission
marketing
content
nonprofits
veteran
Keywords Cloud Test
actionagencyamplifyanalysisapprovalsattentionattractauditbiggerboldlybrandbuildbuildsbusinessescarriesclarityclearcommandscommunityconnectconsistentconsistentlycontentcreativedeservesdevelopmentdigitaldrivendrivesengagementestateexactlyfinallyfirmsfreefunderfundersfuturegeniusgoalsgrantgrowgrowthguessworkhearhelphomeimpactinsightsknowlastingleadslearnlistenmakemanagementmarketingmediamessagemessagingmissionnonprofitnonprofitsofferoptimizeoptionspartnerpeoplepowerfullypresencepricingreadrealreviewrightseenservicessharesocialsolutionsspeaksspecializesponsorshipstartingstorystrategicstrategysupportsupporterssustainableteamtodayturnupdatesveteranvoiceweeklyweightworkworld
Competitor Domains Test
Understand your competitors' SEO and backlink profile

Get related competitors and their domain authority score in relation to your domain.

Heading Tags Test62% of top 100 sites passed
  • This webpage contains too many H2 tags! H2 tags should re-inforce the related content of your page to search engines - too many tags may make the topic less clear, or look like spam tactics. Consider using less than 10 H2 tags.
H1 tags
Your Mission Deserves A Bigger Voice, Let’s Amplify It Together.
H2 tags
VETERAN-LED NONPROFITS
Let us partner with you and your team to turn your mission into a message that commands attention, drives sponsorship, and builds lasting impact.
When The Right People Finally Hear Your Story
When a veteran leads, the mission carries weight. We help you share your story boldly, consistently, and powerfully, so the right people not only listen, they take action.
You’ve Done The Work. It’s Time For The World To Hear Your Message.
Veteran-led nonprofits are making a real difference but without clear messaging, strategic support, or visibility, your voice is getting drowned out. You’re stretched thin, chasing grants, juggling content, and still being overlooked by those who matter most.
Strategic Solutions For Impact-Driven Growth
Gain clarity, consistency, and the right strategy to attract lasting support and grow with confidence.
Led By Veterans. Designed For Impact.
I’ve learned that success is built on clarity, discipline, and execution. That’s exactly what we deliver at Marketing Content Genius, a veteran-founded agency that helps nonprofits, real estate firms, and growing businesses achieve sustainable, measurable growth through bold, strategic marketing.
Most agencies offer services. We offer solutions.
At Marketing Content Genius, we specialize in helping mission-driven organizations, especially veteran-led nonprofits and mid-sized real estate businesses, bridge the gap between who they are and how they’re seen. We turn scattered messaging, underperforming digital campaigns, and weak brand presence into streamlined systems that attract consistent sponsorship, loyal supporters, and qualified leads.
Dameian Clarke, CEO of Marketing Content Genius
Your Transformation Timeline Journey With Marketing Content Genius
Through our 5-step process, you’ll get seen, get supported, and grow with purpose-driven marketing.
Featured Insights, Because Your Mission Deserves More Than Guesswork
How to Turn Your Nonprofit Story Into A Grant Magnet
Why Most Veteran-led Nonprofits Struggle With Marketing
Digital Fundraising Tactics That Actually Work in 2025
Frequently Asked Questions
You’ve Fought For The Mission Now Let’s Fight For Your Message
Your mission matters. Let’s make sure the world hears it.
Subscribe to Weekly Mission Fuel
Robots.txt Test99% of top 100 sites passed
  • This website is using a robots.txt file.
https://marketingcontentgenius.com/robots.txt
Sitemap Test83% of top 100 sites passed
  • This website has a sitemap file.
https://marketingcontentgenius.com/sitemap.xml
SEO Friendly URL Test29% of top 100 sites passed
  • All links from this webpage are SEO friendly.
Image Alt Test78% of top 100 sites passed
  • All "img" tags from this webpage have the required "alt" attribute.
Responsive Image Test29% of top 100 sites passed
  • Not all images in this webpage are properly sized! This webpage is serving images that are larger than needed for the size of the user's viewport.
See results list
Image Aspect Ratio Test75% of top 100 sites passed
  • All image display dimensions match the natural aspect ratio.
Inline CSS Test10% of top 100 sites passed
  • This webpage is using inline CSS styles!
See results list
Deprecated HTML Tags Test94% of top 100 sites passed
  • This webpage does not use HTML deprecated tags.
Google Analytics Test72% of top 100 sites passed
  • A Google Analytics script is not detected on this page. While there are several tools available to monitor your site's visitors and traffic sources, Google Analytics is a free, commonly recommended program to help diagnose potential SEO issues.
Favicon Test100% of top 100 sites passed
  • favicon
    This website appears to have a favicon.
JS Error Test83% of top 100 sites passed
  • There are no severe JavaScript errors on this webpage.
Console Errors Test27% of top 100 sites passed
  • This webpage has some errors caught by the Chrome DevTools Console!
See results list
Charset Declaration Test96% of top 100 sites passed
  • This webpage has a character encoding declaration.
Content-Type: text/html; charset=utf-8
Social Media Test75% of top 100 sites passed
  • This webpage is connected successfully with social media using:
Facebook 
Speed optimizations
Score: 66
Failed: 7
Warnings: 0
Passed: 18
HTML Page Size Test23% of top 100 sites passed
DOM Size Test56% of top 100 sites passed
  • The Document Object Model (DOM) of this webpage has 708 nodes which is less than the recommended value of 1,500 nodes.
HTML Compression/GZIP Test99% of top 100 sites passed
  • This webpage is successfully compressed using br compression on your code. The HTML code is compressed from 401.88 Kb to 70.46 Kb (82% size savings). This helps ensure a faster loading webpage and improved user experience.
Site Loading Speed Test71% of top 100 sites passed
  • The loading time of this webpage (measured from N. Virginia, US) is around 19.52 seconds and is greater than the average loading speed which is 5 seconds!
Accurate loading speed and website loading speed monitor

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JS Execution Time Test53% of top 100 sites passed
  • The JavaScript code used by this webpage is executed in less than 2 seconds.
Page Objects Test
  • This webpage is using more than 20 http requests, which can slow down page loading and negatively impact user experience!
Content size by content type
Content type
Percent
Size
other
65.2 %
10.28 Mb
image
30.4 %
4.79 Mb
javascript
2.1 %
340.36 Kb
font
1.6 %
261.97 Kb
html
0.5 %
72.64 Kb
css
0.2 %
34.02 Kb
TOTAL
100%
15.76 Mb
Requests by content type
Content type
Percent
Requests
javascript
48.7 %
37
css
19.7 %
15
image
14.5 %
11
other
7.9 %
6
font
6.6 %
5
html
2.6 %
2
TOTAL
100%
76
Content size by domain
Domain
Percent
Size
storage.googleapis.com
95.1 %
14.99 Mb
stcdn.leadconnectorhq.com
2.7 %
428.13 Kb
fonts.gstatic.com
0.9 %
150.45 Kb
images.leadconnectorhq.com
0.7 %
106.79 Kb
marketingcontentgenius.com
0.4 %
63.55 Kb
fonts.googleapis.com
0.1 %
12.46 Kb
api.leadconnectorhq.com
0.1 %
9.29 Kb
link.msgsndr.com
0.1 %
8.21 Kb
static.cloudflareinsights.com
0.0 %
6.94 Kb
backend.leadconnectorhq.com
0.0 %
565 B
TOTAL
100%
15.76 Mb
Requests by domain
Domain
Percent
Requests
stcdn.leadconnectorhq.com
67.1 %
51
storage.googleapis.com
9.2 %
7
fonts.googleapis.com
6.6 %
5
fonts.gstatic.com
5.3 %
4
marketingcontentgenius.com
2.6 %
2
images.leadconnectorhq.com
2.6 %
2
backend.leadconnectorhq.com
2.6 %
2
link.msgsndr.com
1.3 %
1
static.cloudflareinsights.com
1.3 %
1
api.leadconnectorhq.com
1.3 %
1
TOTAL
100%
76
Page Cache Test (Server Side Caching)100% of top 100 sites passed
  • This webpage is using a caching mechanism. Caching helps speed page loading times as well as reduces server load.
Flash Test100% of top 100 sites passed
  • This webpage does not include flash objects (an outdated technology that was sometimes used to deliver rich multimedia content). Flash content does not work well on mobile devices, and is difficult for crawlers to interpret.
CDN Usage Test95% of top 100 sites passed
  • This webpage is serving all images, javascript and css resources from CDNs.
See results list
Modern Image Format Test43% of top 100 sites passed
  • This webpage is not serving images in a modern format! Image formats like JPEG 2000, JPEG XR, and WebP often provide better compression than PNG or JPEG, which means faster downloads and less data consumption.
See results list
Image Metadata Test72% of top 100 sites passed
  • This webpage is not using images with large metadata.
Image Caching Test95% of top 100 sites passed
  • This webpage is not using uncached images from same domain.
JavaScript Caching Test96% of top 100 sites passed
  • This webpage is not using uncached JavaScript resources from same domain!
CSS Caching Test98% of top 100 sites passed
  • This webpage is not using uncached CSS resources from same domain!
JavaScript Minification Test98% of top 100 sites passed
  • All JavaScript files used by this webpage are minified.
See results list
CSS Minification Test100% of top 100 sites passed
  • All CSS resources used by this webpage are minified.
See results list
Render Blocking Resources Test15% of top 100 sites passed
  • This webpage is using render blocking resources! Eliminating render-blocking resources can help this webpage to load significantly faster and will improve the website experience for your visitors.
See results list
Nested Tables Test100% of top 100 sites passed
  • This webpage is not using nested tables. This speeds up page loading time and optimizes the user experience.
Frameset Test100% of top 100 sites passed
  • This webpage does not use frames.
Doctype Test100% of top 100 sites passed
  • This webpage has a doctype declaration.
<!DOCTYPE html>
URL Redirects Test97% of top 100 sites passed
  • This URL doesn't have any redirects (which could potentially cause site indexation issues and site loading delays).
Time To First Byte Test99% of top 100 sites passed
  • The Time To First Byte value of this webpage is 0.111 seconds. To provide a good user experience, Google recommends that sites should strive to have a TTFB of 0.8 seconds or less.

0.111 s

0.8 s

1.8 s

First Contentful Paint Test90% of top 100 sites passed
  • The First Contentful Paint value of this webpage is 18.007 seconds. To provide a good user experience, Google recommends that sites should strive to have a First Contentful Paint value of 1.8 seconds or less.

18.007 s

1.8 s

3 s

Largest Contentful Paint Test77% of top 100 sites passed
  • The Largest Contentful Paint duration of this webpage is 18.2 seconds. To provide a good user experience, Google recommends that sites should strive to have Largest Contentful Paint of 2.5 seconds or less.

18.2 s

2.5 s

4 s

Largest Contentful Paint element within the viewport:
Text: Your Mission Deserves A Bigger Voice, Let’s Amplify It Together.
Html: <h1 class="custom-headline">
Cumulative Layout Shift Test91% of top 100 sites passed
  • The CLS score of this webpage is 0.0003. To provide a good user experience, Google recommends that sites should strive to have a CLS score of 0.1 or less.

0.0003

0.1

0.25

DOM element which contributes the most to CLS score:
Text: FREE Marketing Audit ☰
Html: <div class="menu-wrapper">
Score: 0.0002
Server and security
Score: 79
Failed: 2
Warnings: 0
Passed: 8
URL Canonicalization Test93% of top 100 sites passed
SSL Checker and HTTPS Test100% of top 100 sites passed
  • This website is successfully using HTTPS, a secure communication protocol over the Internet.

The certificate is not used before the activation date.

The certificate has not expired.

The hostname "marketingcontentgenius.com" is correctly listed in the certificate.

The certificate should be trusted by all major web browsers.

The certificate was not revoked.

The certificate was signed with a secure hash.

Certificate Chain:
Server certificate
Common name
marketingcontentgenius.com
Subject Alternative Names (SANs)
marketingcontentgenius.com
Not valid before
Tue, June 3o 2025, 4:09:36 am (z)
Not valid after
Mon, September 1o 2025, 5:09:28 am (z)
Signature algorithm
ecdsaWithSha256
Issuer
WE1
Intermediate certificate
Common name
WE1
Organization
Google Trust Services
Location
US
Not valid before
Wed, December 13o 2023, 9:00:00 am (z)
Not valid after
Tue, February 20o 2029, 2:00:00 pm (z)
Signature algorithm
ecdsaWithSha384
Issuer
GTS Root R4
Root certificate
Common name
GTS Root R4
Organization
Google Trust Services LLC
Location
US
Not valid before
Wed, June 22o 2016, 12:00:00 am (z)
Not valid after
Sun, June 22o 2036, 12:00:00 am (z)
Signature algorithm
ecdsaWithSha384
Issuer
GTS Root R4
Mixed Content Test (HTTP over HTTPS)100% of top 100 sites passed
  • This webpage does not use mixed content - both the initial HTML and all other resources are loaded over HTTPS.
HTTP2 Test99% of top 100 sites passed
  • This webpage is using the HTTP/2 protocol.
HSTS Test84% of top 100 sites passed
  • This webpage is not using the Strict-Transport-Security header! This is a security header that was created as a way to force the browser to use secure connections when a site is running over HTTPS.
Safe Browsing Test100% of top 100 sites passed
  • This website is not currently listed as suspicious (no malware or phishing activity found).
Server Signature Test95% of top 100 sites passed
  • The server signature is off for this webpage.
Directory Browsing Test100% of top 100 sites passed
  • Directory browsing is disabled for this website.
Plaintext Emails Test97% of top 100 sites passed
  • This webpage does not include email addresses in plaintext.
Mobile usability
Score: 100
Failed: 0
Warnings: 0
Passed: 3
Meta Viewport Test92% of top 100 sites passed
  • This webpage is using a viewport meta tag.
<meta name="viewport" content="minimum-scale=1.0, width=device-width, maximum-scale=1, user-scalable=no" />
Media Query Responsive Test98% of top 100 sites passed
  • This webpage is using CSS media queries, which is the base for responsive design functionalities.
Mobile Snapshot Test
Mobile view
Advanced SEO
Score: 15
Failed: 5
Warnings: 0
Passed: 5
Structured Data Test66% of top 100 sites passed
Custom 404 Error Page Test80% of top 100 sites passed
  • This website is not using a custom 404 error page! Default 404 error pages result in a poor experience - it can mislead users into thinking an entire site is down or broken, greatly increases the chance they leave the website entirely, and looks unprofessional. We recommend to have a custom 404 error page in order to improve the website's user experience by letting users know that only a specific page is missing/broken (and not the entire site), providing them helpful links, the opportunity to report bugs, and potentially track the source of broken links.
Noindex Tag Test99% of top 100 sites passed
  • This webpage does not use the noindex meta tag. This means that it can be indexed by search engines.
Canonical Tag Test93% of top 100 sites passed
  • This webpage is using the canonical link tag. This tag specifies that the URL: https://www.marketingcontentgenius.com should be the preferred version of this page. The canonical tag can be useful when there are similar versions of the same content on several URLs (e.g., such as e-commerce sites where URL modifiers like sort parameters are appended to a product page's URL). Please ensure that this specification is correct, as canonical tags are often hard-coded and may not always reflect the latest changes in a site's URL structure.
<link href="https://www.marketingcontentgenius.com" rel="canonical"/>
Nofollow Tag Test
  • This webpage does not use the nofollow meta tag. This means that search engines will crawl all links from this webpage.
Disallow Directive Test
  • The robots.txt file does not use the disallow directive. This means that the whole website can be crawled by search engines.
Meta Refresh Test98% of top 100 sites passed
  • This webpage is not using a meta refresh tag.
SPF Records Test94% of top 100 sites passed
  • This DNS server is not using an SPF record! SPF (Sender Policy Framework) allows administrators to specify which hosts are allowed to send mail from a given domain by creating a specific SPF record or TXT record in the Domain Name System (DNS). You can find more information about SPF records here.
Ads.txt Validation Test67% of top 100 sites passed
  • The request of ads.txt file has an unexpected Content-Type header: text/html; charset=utf-8. In order for this resource to be easily accessed by the DSPs and advertisers, its Content-Type header should be text/plain or text/plain; charset=utf-8.
Spell Check Test
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Finding and fixing misspellings on your webpage will help both user experience and search engine rankings.

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