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Report generated 10 hours ago
https://heyitslola.com
Your general SEO Checkup Score
Archived
77/100
SEO Score
Average SEO score of top 100 sites: 74%
This website received an SEO score of 77 out of 100, which is higher than the average score of 74. Our analysis has identified 13 important issues that can be addressed to further enhance your website's performance and improve its search engine visibility.
13 Failed
6 Warnings
55 Passed
Issues to fix
HIGH
To provide a good user experience, Google recommends that sites should aim for a Largest Contentful Paint duration of 2.5 seconds or less.
HIGH
Users may abandon pages that take longer than 5 seconds to load, resulting in a potential loss of up to 50% of visitors. Faster loading pages can lead to increased traffic, better conversions, and higher sales.
HIGH
Consider reducing the HTML size to improve loading times and retain visitors.
MEDIUM
To provide a good user experience, Google recommends that sites should aim for a Time To First Byte value of 0.8 seconds or less.
MEDIUM
To provide a good user experience, Google recommends that sites should aim for a First Contentful Paint value of 1.8 seconds or less.
MEDIUM
Avoid using distorted images, as they can have a negative impact on the user experience.
MEDIUM
Add a Google Analytics script to this website to help in diagnosing potential SEO issues by monitoring site visitors and traffic sources.
MEDIUM
Reducing the Document Object Model (DOM) size can lead to faster page loading times, improved site performance, and better user experience by decreasing the amount of time it takes for the browser to process and render the page.
LOW
Resolving errors identified by the Chrome DevTools Console can improve user experience.
LOW
To protect against spam harvesters, consider hiding or obfuscating email addresses in your page code.
LOW
Using more than 20 HTTP requests on a webpage can negatively impact the loading time.
LOW
Consider moving inline CSS styles to an external stylesheet to improve site performance and maintain separation of content and design.
LOW
Strip out any unnecessary metadata to improve loading time, security, and privacy. Metadata should not exceed 16% of the image size.
Common SEO issues
Score: 75
Failed: 4
Warnings: 3
Passed: 19
Meta Title Test100% of top 100 sites passed
  • This webpage is using a title tag with a length of 63 characters. While there's no target number of characters, titles should be descriptive and concise. We recommend using a title with a length between 20 - 60 characters in order to fit Google Search results that have a 600-pixel limit.
Text: Web Design for Therapists, Coaches & Creatives | Hey! It's Lola
Length: 63 characters
Meta Description Test96% of top 100 sites passed
  • This webpage is using a meta description tag with a length of 136 characters. We recommend using well-written and inviting meta descriptions with a length between 150 and 220 characters (spaces included).
Text: Hey! It's Lola. I specialise in custom web design & branding for therapists, coaches, creatives & service providers. Based in Melbourne.
Length: 136 characters
Google Search Results Preview Test
Desktop version
https://www.heyitslola.com/Web Design for Therapists, Coaches & Creatives | Hey! It's LolaHey! It's Lola. I specialise in custom web design & branding for therapists, coaches, creatives & service providers. Based in Melbourne.
Mobile version
https://www.heyitslola.com/Web Design for Therapists, Coaches & Creatives | Hey! It's LolaHey! It's Lola. I specialise in custom web design & branding for therapists, coaches, creatives & service providers. Based in Melbourne.
Social Media Meta Tags Test89% of top 100 sites passed
  • This webpage is using social media meta tags.
Open Graph Meta Tags
og:title
Custom Website Design | For Therapists, Coaches, Creatives & Service Prioviders
og:description
Hey! It's Lola. I specialise in custom web design & branding for therapists, coaches, creatives & service providers. Based in Melbourne.
og:image
https://static.wixstatic.com/media/29e0f0_f178d2bd28f94fa0a76199325a2e2437~mv2.jpg/v1/fill/w_2500,h_1250,al_c/29e0f0_f178d2bd28f94fa0a76199325a2e2437~mv2.jpg
og:image:width
2500
og:image:height
1250
og:url
https://www.heyitslola.com
og:site_name
Hey! It's Lola
og:type
website
Most Common Keywords Test
  • There is likely no optimal keyword density (search engine algorithms have evolved beyond keyword density metrics as a significant ranking factor). It can be useful, however, to note which keywords appear most often on your page and if they reflect the intended topic of your page. More importantly, the keywords on your page should appear within natural sounding and grammatically correct copy.
42website30design27brand19branding11coaching
Keywords Usage Test45% of top 100 sites passed
  • The most common keywords of this webpage are distributed well across the important HTML tags. This helps search engines to properly identify the topic of this webpage.
Keyword
Title tag
Meta description
Headings
website
design
brand
branding
coaching
Keywords Cloud Test
achieveadhdassetsattractaudienceblogboardbookingbrandbrandingbrandsbuildbusinessbusinessesclassicclientclientscoachcoachescoachingcohesivecomprehensiveconnectconnectscontactcontentcreatecreatingcreativescustomdesigndesignerdesignseffectiveelevateemailexpertisefeaturedfeaturesfoliofunctionalitygoalsgraphichavehelphelpershelpingidealidentityimpactincludinglifelogololalookingmakemarketingmediamelbournemodernoffersonlinepackagepageperfectpointpresenceprimaryprojectproviderspurposefulreadyreceivesecondarysemiserviceservicesshareshopshowcaseshowcasesskipsmallsocialstartstartingstunningsubmarksuellensupporttailoredtemplatetemplatestherapiststimeviewwebsitewebsitesworkzoupa
Competitor Domains Test
Understand your competitors' SEO and backlink profile

Get related competitors and their domain authority score in relation to your domain.

Heading Tags Test59% of top 100 sites passed
  • This webpage contains too many H2 tags! H2 tags should re-inforce the related content of your page to search engines - too many tags may make the topic less clear, or look like spam tactics. Consider using less than 10 H2 tags.
H1 tags
custom website design & branding for coaches, therapists & creatives
H2 tags
As a branding & web design specialist, I help ambitious modern helpers, creatives & service providers create vibrant brands & websites that attract their ideal clients.
Foundation Website
Timeless  Website
Elevate  Website
Power of Three Branding
Brand Essentials  Branding
Social Media Suite  Branding
Graphic Design
Brand Board
Social Media Assets
Wix Coaching & Consulting
MY CLIENTS
FEATURED PROJECTS
Introducing Om of the Brave: A Brand New Look
Additude Life Coaching - Empowering ADHD Coaches.
Introducing Chris Zoupa, Musician, Songwriter, Course Provider & Producer
Robots.txt Test99% of top 100 sites passed
  • This website is using a robots.txt file.
https://www.heyitslola.com/robots.txt
Sitemap Test74% of top 100 sites passed
  • This website has a sitemap file.
https://www.heyitslola.com/sitemap.xml
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SEO Friendly URL Test25% of top 100 sites passed
  • All links from this webpage are SEO friendly.
Image Alt Test71% of top 100 sites passed
  • All "img" tags from this webpage have the required "alt" attribute.
Responsive Image Test28% of top 100 sites passed
  • All images in this webpage are properly sized for different users' viewports.
Image Aspect Ratio Test75% of top 100 sites passed
  • Not all image display dimensions match the natural aspect ratio! Fix aspect ratio issues to avoid distorted images on this website!
See results list
Inline CSS Test8% of top 100 sites passed
  • This webpage is using inline CSS styles!
See results list
Deprecated HTML Tags Test94% of top 100 sites passed
  • This webpage does not use HTML deprecated tags.
Google Analytics Test65% of top 100 sites passed
  • A Google Analytics script is not detected on this page. While there are several tools available to monitor your site's visitors and traffic sources, Google Analytics is a free, commonly recommended program to help diagnose potential SEO issues.
Favicon Test100% of top 100 sites passed
  • favicon
    This website appears to have a favicon.
JS Error Test79% of top 100 sites passed
  • There are no severe JavaScript errors on this webpage.
Console Errors Test41% of top 100 sites passed
  • This webpage has some errors caught by the Chrome DevTools Console!
See results list
Charset Declaration Test100% of top 100 sites passed
  • This webpage has a character encoding declaration.
Content-Type: text/html; charset=UTF-8
Social Media Test57% of top 100 sites passed
  • This webpage is connected successfully with social media using:
Facebook 
Speed optimizations
Score: 64
Failed: 8
Warnings: 2
Passed: 15
HTML Page Size Test21% of top 100 sites passed
DOM Size Test54% of top 100 sites passed
  • The Document Object Model (DOM) of this webpage has 2,438 nodes which is greater than the recommended value of 1,500 nodes! A large DOM size negatively affects site performance and increases the page load time.
HTML Compression/GZIP Test97% of top 100 sites passed
  • This webpage is successfully compressed using br compression on your code. The HTML code is compressed from 1392.85 Kb to 227.44 Kb (84% size savings). This helps ensure a faster loading webpage and improved user experience.
Site Loading Speed Test66% of top 100 sites passed
  • The loading time of this webpage (measured from N. Virginia, US) is around 5.02 seconds and is greater than the average loading speed which is 5 seconds!
Accurate loading speed and website loading speed monitor

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JS Execution Time Test71% of top 100 sites passed
  • The JavaScript code used by this webpage is executed in less than 2 seconds.
Page Objects Test
  • This webpage is using more than 20 http requests, which can slow down page loading and negatively impact user experience!
Content size by content type
Content type
Percent
Size
html
35.3 %
1.32 Mb
image
29.3 %
1.09 Mb
javascript
28.9 %
1.08 Mb
other
3.7 %
140.53 Kb
font
2.8 %
105.72 Kb
css
0.1 %
4.52 Kb
TOTAL
100%
3.74 Mb
Requests by content type
Content type
Percent
Requests
javascript
63.0 %
92
other
15.8 %
23
image
12.3 %
18
font
4.8 %
7
html
2.1 %
3
css
2.1 %
3
TOTAL
100%
146
Content size by domain
Domain
Percent
Size
heyitslola.com
40.2 %
1.50 Mb
static.wixstatic.com
29.2 %
1.09 Mb
static.parastorage.com
19.4 %
742.35 Kb
mkp-prod.nyc3.cdn.digitaloceanspaces.com
6.9 %
265.54 Kb
siteassets.parastorage.com
2.5 %
97.19 Kb
app-worker.visitor-analytics.io
0.8 %
29.72 Kb
fonts.gstatic.com
0.5 %
20.34 Kb
us-east1-goog-reviews-wix.cloudfunctions.net
0.2 %
9.23 Kb
dev-reviews-mkp.nyc3.cdn.digitaloceanspaces.com
0.1 %
2.85 Kb
frog.wix.com
0.1 %
2.49 Kb
Other
0.1 %
3.53 Kb
TOTAL
100%
3.74 Mb
Requests by domain
Domain
Percent
Requests
static.parastorage.com
65.8 %
96
static.wixstatic.com
9.6 %
14
frog.wix.com
6.8 %
10
heyitslola.com
4.8 %
7
siteassets.parastorage.com
2.7 %
4
dev-reviews-mkp.nyc3.cdn.digitaloceanspaces.com
2.7 %
4
mkp-prod.nyc3.cdn.digitaloceanspaces.com
1.4 %
2
visits.visitor-analytics.io
1.4 %
2
fonts.gstatic.com
1.4 %
2
panorama.wixapps.net
0.7 %
1
Other
2.7 %
4
TOTAL
100%
146
Page Cache Test (Server Side Caching)100% of top 100 sites passed
  • This webpage is using a caching mechanism. Caching helps speed page loading times as well as reduces server load.
Flash Test100% of top 100 sites passed
  • This webpage does not include flash objects (an outdated technology that was sometimes used to deliver rich multimedia content). Flash content does not work well on mobile devices, and is difficult for crawlers to interpret.
CDN Usage Test97% of top 100 sites passed
  • This webpage is serving all images, javascript and css resources from CDNs.
See results list
Modern Image Format Test38% of top 100 sites passed
  • This webpage is using images in a modern format.
Image Metadata Test72% of top 100 sites passed
  • This webpage is using images with large metadata (more than 16% of the image size)! Stripping out unnecessary metadata tags can improve not only the loading time but also the security and privacy of a webpage.
See results list
Image Caching Test97% of top 100 sites passed
  • This webpage is not using uncached images from same domain.
JavaScript Caching Test95% of top 100 sites passed
  • This webpage is using cache headers for all JavaScript resources.
CSS Caching Test96% of top 100 sites passed
  • This webpage is not using uncached CSS resources from same domain!
JavaScript Minification Test96% of top 100 sites passed
  • All JavaScript files used by this webpage are minified.
See results list
CSS Minification Test100% of top 100 sites passed
  • All CSS resources used by this webpage are minified.
See results list
Render Blocking Resources Test10% of top 100 sites passed
  • This webpage is not using render-blocking resources.
Nested Tables Test99% of top 100 sites passed
  • This webpage is not using nested tables. This speeds up page loading time and optimizes the user experience.
Frameset Test100% of top 100 sites passed
  • This webpage does not use frames.
Doctype Test100% of top 100 sites passed
  • This webpage has a doctype declaration.
<!DOCTYPE html>
URL Redirects Test98% of top 100 sites passed
  • This URL performed 1 redirects! While redirects are typically not advisable (as they can affect search engine indexing issues and adversely affect site loading time), one redirect may be acceptable, particularly if the URL is redirecting from a non-www version to its www version, or vice-versa.
https://heyitslola.com/https://www.heyitslola.com/
Time To First Byte Test98% of top 100 sites passed
  • The Time To First Byte value of this webpage is 2.264 seconds. To provide a good user experience, Google recommends that sites should strive to have a TTFB of 0.8 seconds or less.

2.264 s

0.8 s

1.8 s

First Contentful Paint Test94% of top 100 sites passed
  • The First Contentful Paint value of this webpage is 3.074 seconds. To provide a good user experience, Google recommends that sites should strive to have a First Contentful Paint value of 1.8 seconds or less.

3.074 s

1.8 s

3 s

Largest Contentful Paint Test90% of top 100 sites passed
  • The Largest Contentful Paint duration of this webpage is 4.09 seconds. To provide a good user experience, Google recommends that sites should strive to have Largest Contentful Paint of 2.5 seconds or less.

4.09 s

2.5 s

4 s

Largest Contentful Paint element within the viewport:
<img src="https://static.wixstatic.com/media/29e0f0_6c38e191..." alt="Wix Website Designer Melbourne" style="width: 1920px; height: 1080px; object-fit: cover; ..." width="980" height="505" data-ssr-src-done="true" fetchpriority="high">
Cumulative Layout Shift Test94% of top 100 sites passed
  • The CLS score of this webpage is 0.2224. To provide a good user experience, Google recommends that sites should strive to have a CLS score of 0.1 or less.

0.2224

0.1

0.25

DOM element which contributes the most to CLS score:
Text: FREELANCE WEBSITE DESIGNER MELBOURNE custom website design & branding for coach...
Html: <div id="SITE_PAGES" class="JsJXaX SITE_PAGES">
Score: 0.2057
Server and security
Score: 97
Failed: 1
Warnings: 0
Passed: 9
URL Canonicalization Test97% of top 100 sites passed
SSL Checker and HTTPS Test100% of top 100 sites passed
  • This website is successfully using HTTPS, a secure communication protocol over the Internet.

The certificate is not used before the activation date.

The certificate has not expired.

The hostname "www.heyitslola.com" is correctly listed in the certificate.

The certificate should be trusted by all major web browsers.

The certificate was not revoked.

The certificate was signed with a secure hash.

Certificate Chain:
Server certificate
Common name
heyitslola.com
Subject Alternative Names (SANs)
heyitslola.com, www.heyitslola.com
Not valid before
Sat, September 28o 2024, 10:50:59 pm (z)
Not valid after
Fri, December 27o 2024, 10:50:58 pm (z)
Signature algorithm
sha256WithRsaEncryption
Issuer
R10
Intermediate certificate
Common name
R10
Organization
Let's Encrypt
Location
US
Not valid before
Wed, March 13o 2024, 12:00:00 am (z)
Not valid after
Fri, March 12o 2027, 11:59:59 pm (z)
Signature algorithm
sha256WithRsaEncryption
Issuer
ISRG Root X1
Root certificate
Common name
ISRG Root X1
Organization
Internet Security Research Group
Location
US
Not valid before
Thu, June 4o 2015, 11:04:38 am (z)
Not valid after
Mon, June 4o 2035, 11:04:38 am (z)
Signature algorithm
sha256WithRsaEncryption
Issuer
ISRG Root X1
Mixed Content Test (HTTP over HTTPS)98% of top 100 sites passed
  • This webpage does not use mixed content - both the initial HTML and all other resources are loaded over HTTPS.
HTTP2 Test100% of top 100 sites passed
  • This webpage is using the HTTP/2 protocol.
HSTS Test82% of top 100 sites passed
  • This webpage is using the Strict-Transport-Security header.
strict-transport-security: max-age=86400
Safe Browsing Test100% of top 100 sites passed
  • This website is not currently listed as suspicious (no malware or phishing activity found).
Server Signature Test98% of top 100 sites passed
  • The server signature is off for this webpage.
Directory Browsing Test100% of top 100 sites passed
  • Directory browsing is disabled for this website.
Plaintext Emails Test100% of top 100 sites passed
  • We've found 1 email addresses in your page code! We advise you to protect email links in a way that hides them from the spam harvesters.
Mobile usability
Score: 100
Failed: 0
Warnings: 0
Passed: 3
Meta Viewport Test88% of top 100 sites passed
  • This webpage is using a viewport meta tag.
<meta name="viewport" content="width=device-width, initial-scale=1" />
Media Query Responsive Test98% of top 100 sites passed
  • This webpage is using CSS media queries, which is the base for responsive design functionalities.
Mobile Snapshot Test
Mobile view
Advanced SEO
Score: 98
Failed: 0
Warnings: 1
Passed: 9
Structured Data Test53% of top 100 sites passed
  • This webpage is using structured data.
See results list
Custom 404 Error Page Test67% of top 100 sites passed
  • This website is using a custom 404 error page. We recommend to have a custom 404 error page in order to improve the website's user experience by letting users know that only a specific page is missing/broken (and not the entire site), providing them helpful links, the opportunity to report bugs, and potentially track the source of broken links.
Noindex Tag Test98% of top 100 sites passed
  • This webpage does not use the noindex meta tag. This means that it can be indexed by search engines.
Canonical Tag Test93% of top 100 sites passed
  • This webpage is using the canonical link tag. This tag specifies that the URL: https://www.heyitslola.com/ is preferred to be used in search results. Please ensure that this specification is correct, as canonical tags are often hard-coded and may not always reflect the latest changes in a site's URL structure.
<link href="https://www.heyitslola.com" rel="canonical"/>
Nofollow Tag Test
  • This webpage does not use the nofollow meta tag. This means that search engines will crawl all links from this webpage.
Disallow Directive Test
  • Your robots.txt file includes a disallow command which instructs search engines to avoid certain parts of your website! You are advised to confirm if access to these resources or pages are intended to be blocked (e.g., if they contain internal-only content or sensitive information).
See results list
Meta Refresh Test96% of top 100 sites passed
  • This webpage is not using a meta refresh tag.
SPF Records Test95% of top 100 sites passed
  • This DNS server is using an SPF record.
v=spf1 include:_spf.google.com ~all
Ads.txt Validation Test68% of top 100 sites passed
  • This website doesn't use an ads.txt file! Ads.txt is a text file that contains a list of Authorized Digital Sellers. The purpose of ads.txt files is to give advertisers and advertising networks the ability to verify who is allowed to sell advertising on your website.
Spell Check Test
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Finding and fixing misspellings on your webpage will help both user experience and search engine rankings.

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