globaltravelalliance.com SEO Report

Pricing Free Tools Articles

Report generated 16 days ago

https://globaltravelalliance.com

Your general SEO Checkup Score

Archived

77/100

SEO Score

Average SEO score of top 100 sites: 74%

This website received an SEO score of 77 out of 100, which is higher than the average score of 74. Our analysis has identified 15 important issues that can be addressed to further enhance your website's performance and improve its search engine visibility.

15 Failed

4 Warnings

55 Passed

Issues to fix

HIGH

H1 and H2 tags ensure better search engine visibility and ranking by providing structure and hierarchy to the content, improving readability, and providing opportunities for keyword optimization.

HIGH

Consider using structured data in your webpage as it can help search engines gain a better understanding of your content.

HIGH

To improve the website experience for your visitors, it is recommended to eliminate any render-blocking resources on this webpage.

HIGH

Using images in a modern format can significantly reduce the file size and improve the loading speed of a webpage, providing a better user experience and potentially increasing engagement.

HIGH

By creating a custom 404 error page with helpful links and information, users are more likely to stay on the site and continue to explore.

MEDIUM

Serve properly sized images to reduce page loading times and to improve user's experience.

MEDIUM

Consider adding cache headers for images to improve website performance. With cache headers, browsers can cache images and serve them quickly to returning visitors, rather than re-fetching them each time.

MEDIUM

Avoid using distorted images, as they can have a negative impact on the user experience.

MEDIUM

Avoid performance and security issues by adding "rel=noopener" or "rel=noreferrer" to your "target=_blank" links.

LOW

For security reasons, it is recommended to turn off the server signature.

LOW

Using more than 20 HTTP requests on a webpage can negatively impact the loading time.

LOW

Consider moving inline CSS styles to an external stylesheet to improve site performance and maintain separation of content and design.

LOW

Strip out any unnecessary metadata to improve loading time, security, and privacy. Metadata should not exceed 16% of the image size.

LOW

Consider adding the Strict-Transport-Security header to your webpage to ensure that web traffic is encrypted over HTTPS, mitigating the risk of man-in-the-middle attacks and other security threats.

Common SEO issues

Score: 81

Failed: 4

Warnings: 1

Passed: 21

Meta Title Test100% of top 100 sites passed

This webpage is using a title tag.

Text: Global Travel Alliance: Your Educational Travel Partner

Length: 55 characters

Meta Description Test96% of top 100 sites passed

This webpage is using a meta description tag.

Text: Global Travel Alliance operates student and group tours to more than 40 countries around the world. Wherever you want to go, our team of dedicated travel experts are with you every step of the way.

Length: 197 characters

Google Search Results Preview Test

Desktop version

https://globaltravelalliance.com/Global Travel Alliance: Your Educational Travel PartnerGlobal Travel Alliance operates student and group tours to more than 40 countries around the world. Wherever you want to go, our team of dedicated travel experts are with you every step of the way.

Mobile version

Most Common Keywords Test

There is likely no optimal keyword density (search engine algorithms have evolved beyond keyword density metrics as a significant ranking factor). It can be useful, however, to note which keywords appear most often on your page and if they reflect the intended topic of your page. More importantly, the keywords on your page should appear within natural sounding and grammatically correct copy.

11trip8great8experience7travel6quote

Keywords Usage Test45% of top 100 sites passed

The most common keywords of this webpage are distributed well across the important HTML tags. This helps search engines to properly identify the topic of this webpage.

Keyword

Title tag

Meta description

Headings

trip

great

experience

travel

quote

Keywords Cloud Test

aaronableairportamazingbarbarablankblogbookingbridgesbrotherbuildingcamecapstonecareerschangingcitycompanyconditionscontactcostcostacountriescrowdfundingcustomizedaughterdaysdestinationsdirectoreducationalenrollentireexperiencefacebookfeelfeltfieldfloridaglobaltravelalliancegreatgroupguideguideshelphomeinfoinstagramitineraryjustkeysknowledgeablelearnedleftlifelinkedinlivesloginmemoriesmiddleoperateorganizedoutstandingpittsburghplanningplentypolicyprivacyprogramprogramsquoterelatablerelevantricasaidschoolservicesignifiesspendstartedstopstudenttakingteacherstermsthingstimetonyatourtourstraveltripviewvimeowantwantingwashingtonwonderfulworldyellowstoneyorkyounger

Competitor Domains Test

Heading Tags Test59% of top 100 sites passed

This webpage does not contain H1 headings! H1 headings help indicate the important topics of your page to search engines. While less important than good meta-titles and descriptions, H1 headings may still help define the topic of your page to search engines.

Building Bridges and Changing Lives through Educational Travel

Popular Destinations

Feedback from our trips:

Let's travel together!

Robots.txt Test99% of top 100 sites passed

This website is using a robots.txt file.

https://globaltravelalliance.com/robots.txt

Sitemap Test74% of top 100 sites passed

This website has a sitemap file.

https://globaltravelalliance.com/sitemap.xml

Broken Links Test

SEO Friendly URL Test25% of top 100 sites passed

All links from this webpage are SEO friendly.

Image Alt Test71% of top 100 sites passed

All "img" tags from this webpage have the required "alt" attribute.

Responsive Image Test28% of top 100 sites passed

Not all images in this webpage are properly sized! This webpage is serving images that are larger than needed for the size of the user's viewport.

Image Aspect Ratio Test75% of top 100 sites passed

Not all image display dimensions match the natural aspect ratio! Fix aspect ratio issues to avoid distorted images on this website!

Inline CSS Test8% of top 100 sites passed

This webpage is using inline CSS styles!

Deprecated HTML Tags Test94% of top 100 sites passed

This webpage does not use HTML deprecated tags.

Google Analytics Test65% of top 100 sites passed

This webpage is using Google Analytics.

Favicon Test100% of top 100 sites passed

This website appears to have a favicon.

Backlinks Test

JS Error Test79% of top 100 sites passed

There are no severe JavaScript errors on this webpage.

Console Errors Test41% of top 100 sites passed

This webpage has some warnings caught by the Chrome DevTools Console!

Charset Declaration Test100% of top 100 sites passed

This webpage has a character encoding declaration.

Content-Type: text/html; charset=UTF-8

Speed optimizations

Score: 75

Failed: 5

Warnings: 3

Passed: 17

HTML Page Size Test21% of top 100 sites passed

The size of this webpage's HTML is 21.49 Kb and is under the average webpage's HTML size of 33 Kb. Faster loading websites result in a better user experience, higher conversion rates, and generally better search engine rankings.

DOM Size Test54% of top 100 sites passed

The Document Object Model (DOM) of this webpage has 413 nodes which is less than the recommended value of 1,500 nodes.

HTML Compression/GZIP Test97% of top 100 sites passed

This webpage is successfully compressed using gzip compression on your code. The HTML code is compressed from 83.86 Kb to 21.49 Kb (74% size savings). This helps ensure a faster loading webpage and improved user experience.

Site Loading Speed Test66% of top 100 sites passed

The loading time of this webpage (measured from N. Virginia, US) is around 3.47 seconds and this is under the average loading speed which is 5 seconds.

JS Execution Time Test71% of top 100 sites passed

The JavaScript code used by this webpage is executed in less than 2 seconds.

Page Objects Test

This webpage is using more than 20 http requests, which can slow down page loading and negatively impact user experience!

Content size by content type

Content type

Percent

Size

other

54.2 %

1.05 Mb

javascript

29.8 %

592.03 Kb

image

11.1 %

221.82 Kb

css

2.9 %

57.21 Kb

font

1.3 %

26.24 Kb

html

0.7 %

13.79 Kb

Requests by content type

Content type

Percent

Requests

other

52.2 %

javascript

23.9 %

image

14.9 %

css

4.5 %

font

3.0 %

html

1.5 %

Content size by domain

Domain

Percent

Size

marketing.globaltravelalliance.com

72.0 %

1.40 Mb

static.olark.com

20.5 %

408.41 Kb

googletagmanager.com

5.1 %

101.78 Kb

fonts.gstatic.com

1.3 %

26.24 Kb

globaltravelalliance.com

0.8 %

16.11 Kb

knrpc.olark.com

0.1 %

2.21 Kb

fonts.googleapis.com

0.1 %

1.72 Kb

api.olark.com

0.0 %

435 B

log.olark.com

0.0 %

67 B

Requests by domain

Domain

Percent

Requests

marketing.globaltravelalliance.com

68.7 %

static.olark.com

11.9 %

knrpc.olark.com

6.0 %

globaltravelalliance.com

4.5 %

fonts.gstatic.com

3.0 %

googletagmanager.com

1.5 %

fonts.googleapis.com

1.5 %

api.olark.com

1.5 %

log.olark.com

1.5 %

Page Cache Test (Server Side Caching)100% of top 100 sites passed

This webpage is using a caching mechanism. Caching helps speed page loading times as well as reduces server load.

Flash Test100% of top 100 sites passed

This webpage does not include flash objects (an outdated technology that was sometimes used to deliver rich multimedia content). Flash content does not work well on mobile devices, and is difficult for crawlers to interpret.

CDN Usage Test97% of top 100 sites passed

This webpage is not serving all resources (images, javascript and css) from CDNs!

Modern Image Format Test38% of top 100 sites passed

This webpage is not serving images in a modern format! Image formats like JPEG 2000, JPEG XR, and WebP often provide better compression than PNG or JPEG, which means faster downloads and less data consumption.

Image Metadata Test72% of top 100 sites passed

This webpage is using images with large metadata (more than 16% of the image size)! Stripping out unnecessary metadata tags can improve not only the loading time but also the security and privacy of a webpage.

Image Caching Test97% of top 100 sites passed

This website is not using cache headers for images. Setting cache headers can help speed up the serving of a webpage for returning users. Learn more about how to add expires headers to your images.

JavaScript Caching Test95% of top 100 sites passed

This webpage is not using uncached JavaScript resources from same domain!

CSS Caching Test96% of top 100 sites passed

This webpage is not using uncached CSS resources from same domain!

JavaScript Minification Test96% of top 100 sites passed

All JavaScript files used by this webpage are minified.

CSS Minification Test100% of top 100 sites passed

All CSS resources used by this webpage are minified.

Render Blocking Resources Test10% of top 100 sites passed

This webpage is using render blocking resources! Eliminating render-blocking resources can help this webpage to load significantly faster and will improve the website experience for your visitors.

Nested Tables Test99% of top 100 sites passed

This webpage is not using nested tables. This speeds up page loading time and optimizes the user experience.

Frameset Test100% of top 100 sites passed

This webpage does not use frames.

Doctype Test100% of top 100 sites passed

This webpage has a doctype declaration.

<!DOCTYPE html>

URL Redirects Test98% of top 100 sites passed

This URL doesn't have any redirects (which could potentially cause site indexation issues and site loading delays).

Time To First Byte Test98% of top 100 sites passed

The Time To First Byte value of this webpage is 0.090 seconds. To provide a good user experience, Google recommends that sites should strive to have a TTFB of 0.8 seconds or less.

0.09 s

0.8 s

1.8 s

First Contentful Paint Test94% of top 100 sites passed

The First Contentful Paint value of this webpage is 2.418 seconds. To provide a good user experience, Google recommends that sites should strive to have a First Contentful Paint value of 1.8 seconds or less.

2.418 s

1.8 s

3 s

Largest Contentful Paint Test90% of top 100 sites passed

The Largest Contentful Paint duration of this webpage is 2.8 seconds. To provide a good user experience, Google recommends that sites should strive to have Largest Contentful Paint of 2.5 seconds or less.

2.8 s

2.5 s

4 s

Largest Contentful Paint element within the viewport:

Text: Building Bridges and Changing Lives through Educational Travel

Html: Building Bridges and Changing Lives
through Educational Travel

Cumulative Layout Shift Test94% of top 100 sites passed

The CLS score of this webpage is 0.0002. To provide a good user experience, Google recommends that sites should strive to have a CLS score of 0.1 or less.

0.0002

0.1

0.25

Server and security

Score: 86

Failed: 3

Warnings: 0

Passed: 7

URL Canonicalization Test97% of top 100 sites passed

https://globaltravelalliance.com/ and https://www.globaltravelalliance.com/ resolve to the same URL.

SSL Checker and HTTPS Test100% of top 100 sites passed

This website is successfully using HTTPS, a secure communication protocol over the Internet.

The certificate is not used before the activation date.

The certificate has not expired.

The hostname "globaltravelalliance.com" is correctly listed in the certificate.

The certificate should be trusted by all major web browsers.

The certificate was not revoked.

The certificate was signed with a secure hash.

Certificate Chain:

Server certificate

Common name

globaltravelalliance.com

Subject Alternative Names (SANs)

globaltravelalliance.com, *.globaltravelalliance.com

Not valid before

Tue, April 16o 2024, 12:00:00 am (z)

Not valid after

Thu, May 15o 2025, 11:59:59 pm (z)

Signature algorithm

sha256WithRsaEncryption

Issuer

Amazon RSA 2048 M03

Intermediate certificate

Common name

Amazon RSA 2048 M03

Organization

Amazon

Location

Not valid before

Tue, August 23o 2022, 10:26:04 pm (z)

Not valid after

Fri, August 23o 2030, 10:26:04 pm (z)

Signature algorithm

sha256WithRsaEncryption

Issuer

Amazon Root CA 1

Root certificate

Common name

Amazon Root CA 1

Organization

Amazon

Location

Not valid before

Tue, May 26o 2015, 12:00:00 am (z)

Not valid after

Sun, January 17o 2038, 12:00:00 am (z)

Signature algorithm

sha256WithRsaEncryption

Issuer

Amazon Root CA 1

Mixed Content Test (HTTP over HTTPS)98% of top 100 sites passed

This webpage does not use mixed content - both the initial HTML and all other resources are loaded over HTTPS.

HTTP2 Test100% of top 100 sites passed

This webpage is using the HTTP/2 protocol.

HSTS Test82% of top 100 sites passed

This webpage is not using the Strict-Transport-Security header! This is a security header that was created as a way to force the browser to use secure connections when a site is running over HTTPS.

Safe Browsing Test100% of top 100 sites passed

This website is not currently listed as suspicious (no malware or phishing activity found).

Server Signature Test98% of top 100 sites passed

The server signature is on for this webpage! Turning off the server signature is generally a good idea from a security standpoint. Read more on how to turn off server signature and improve the website's security.

Server: Apache/2.4.58 (Ubuntu)

Directory Browsing Test100% of top 100 sites passed

Directory browsing is disabled for this website.

Plaintext Emails Test100% of top 100 sites passed

This webpage does not include email addresses in plaintext.

Unsafe Cross-Origin Links Test49% of top 100 sites passed

This webpage is using target="_blank" links without rel="noopener" or rel="noreferrer" attribute, which can expose it to performance and security issues!

Mobile usability

Score: 100

Failed: 0

Warnings: 0

Passed: 3

Meta Viewport Test88% of top 100 sites passed

This webpage is using a viewport meta tag.

<meta name="viewport" content="width=device-width, initial-scale=1.0" />

Media Query Responsive Test98% of top 100 sites passed

This webpage is using CSS media queries, which is the base for responsive design functionalities.

Mobile Snapshot Test

Advanced SEO

Score: 35

Failed: 3

Warnings: 0

Passed: 7

Structured Data Test53% of top 100 sites passed

This webpage doesn't take the advantages of HTML Microdata or JSON-LD specifications in order to use structured data! View Google's guide for getting started with structured data.

Custom 404 Error Page Test67% of top 100 sites passed

This website is not using a custom 404 error page! Default 404 error pages result in a poor experience - it can mislead users into thinking an entire site is down or broken, greatly increases the chance they leave the website entirely, and looks unprofessional. We recommend to have a custom 404 error page in order to improve the website's user experience by letting users know that only a specific page is missing/broken (and not the entire site), providing them helpful links, the opportunity to report bugs, and potentially track the source of broken links.

Noindex Tag Test98% of top 100 sites passed

This webpage does not use the noindex meta tag. This means that it can be indexed by search engines.

Canonical Tag Test93% of top 100 sites passed

This webpage does not use the canonical link tag.

Nofollow Tag Test

This webpage does not use the nofollow meta tag. This means that search engines will crawl all links from this webpage.

Disallow Directive Test

Your robots.txt file includes a disallow command which instructs search engines to avoid certain parts of your website! You are advised to confirm if access to these resources or pages are intended to be blocked (e.g., if they contain internal-only content or sensitive information).

Meta Refresh Test96% of top 100 sites passed

This webpage is not using a meta refresh tag.

SPF Records Test95% of top 100 sites passed

This DNS server is using an SPF record.

v=spf1 include:_spf.google.com include:mailgun.org ~all

Ads.txt Validation Test68% of top 100 sites passed

The access to the ads.txt file is restricted! Our request for this resource has returned a {status_code} HTTP status code. In order for this resource to be easily accessed by the DSPs and advertisers, its status code should be 200 OK.

Spell Check Test

Report generated 16 days ago

https://globaltravelalliance.com

Your general SEO Checkup Score

Archived

77/100

SEO Score

Average SEO score of top 100 sites: 74%

15 Failed

4 Warnings

55 Passed

Issues to fix

HIGH

H1 and H2 tags ensure better search engine visibility and ranking by providing structure and hierarchy to the content, improving readability, and providing opportunities for keyword optimization.

HIGH

Consider using structured data in your webpage as it can help search engines gain a better understanding of your content.

HIGH

To improve the website experience for your visitors, it is recommended to eliminate any render-blocking resources on this webpage.

HIGH

Using images in a modern format can significantly reduce the file size and improve the loading speed of a webpage, providing a better user experience and potentially increasing engagement.

HIGH

By creating a custom 404 error page with helpful links and information, users are more likely to stay on the site and continue to explore.

MEDIUM

Serve properly sized images to reduce page loading times and to improve user's experience.

MEDIUM

Avoid using distorted images, as they can have a negative impact on the user experience.

MEDIUM

Avoid performance and security issues by adding "rel=noopener" or "rel=noreferrer" to your "target=_blank" links.

LOW

For security reasons, it is recommended to turn off the server signature.

LOW

Using more than 20 HTTP requests on a webpage can negatively impact the loading time.

LOW

Consider moving inline CSS styles to an external stylesheet to improve site performance and maintain separation of content and design.

LOW

Strip out any unnecessary metadata to improve loading time, security, and privacy. Metadata should not exceed 16% of the image size.

LOW

Consider adding the Strict-Transport-Security header to your webpage to ensure that web traffic is encrypted over HTTPS, mitigating the risk of man-in-the-middle attacks and other security threats.

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Building Bridges and Changing Lives through Educational Travel

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Building Bridges and Changing Lives
through Educational Travel