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Report generated 3 years ago
https://edition.cnn.com/cnn-underscored/outdoors/best-fishing-rods-and-poles
Your general SEO Checkup Score
Archived
74/100
SEO Score
Average SEO score of top 100 sites: 75%
This website received an SEO score of 74 out of 100, which is below the average score of 75. However, there are 16 important issues that need to be fixed to improve your website's ranking on search engines and enhance its overall performance.
16 Failed
4 Warnings
47 Passed
Common SEO issues
Score: 76
Failed: 6
Warnings: 1
Passed: 18
Meta Title Test100% of top 100 sites passed
  • This webpage is using a title tag.
Text: Best fishing rods and poles | CNN Underscored
Length: 45 characters
Meta Description Test97% of top 100 sites passed
  • This webpage is using a meta description tag.
Text: Fishing is increasingly popular, as it offers a calming way to enjoy yourself outdoors. We spoke to experts about the best fishing rods and poles, from fly fishing poles to bass fishing rods.
Length: 191 characters
Google Search Results Preview Test
Desktop version
https://edition.cnn.com/cnn-underscored/outdoors/best-fishing-rods-and-polesBest fishing rods and poles | CNN UnderscoredFishing is increasingly popular, as it offers a calming way to enjoy yourself outdoors. We spoke to experts about the best fishing rods and poles, from fly fishing poles to bass fishing rods.
Mobile version
https://edition.cnn.com/cnn-underscored/outdoors/best-fishing-rods-and-polesBest fishing rods and poles | CNN UnderscoredFishing is increasingly popular, as it offers a calming way to enjoy yourself outdoors. We spoke to experts about the best fishing rods and poles, from fly fishing poles to bass fishing rods.
Social Media Meta Tags Test83% of top 100 sites passed
  • This webpage is using social media meta tags.
Open Graph Meta Tags
og:title
The best fishing rods and poles, according to experts | CNN Underscored
og:description
Fishing is increasingly popular, as it offers a calming way to enjoy yourself outdoors. We spoke to experts about the best fishing rods and poles, from fly fishing poles to bass fishing rods.
og:image
https://media.cnn.com/api/v1/images/stellar/prod/210817104949-best-fishing-rods-poles-lead.jpg?q=w_800,c_fill
og:type
article
og:url
https://www.cnn.com/cnn-underscored/outdoors/best-fishing-rods-and-poles
og:site_name
CNN Underscored
Most Common Keywords Test
  • There is likely no optimal keyword density (search engine algorithms have evolved beyond keyword density metrics as a significant ranking factor). It can be useful, however, to note which keywords appear most often on your page and if they reflect the intended topic of your page. More importantly, the keywords on your page should appear within natural sounding and grammatically correct copy.
38fishing23orvis18bass17foot16says
Keywords Usage Test81% of top 100 sites passed
  • This webpage is using the most common keywords in the meta-tags. This helps search engines to properly identify the topic of this webpage.
Keyword(s) included in Title tag
Keyword(s) included in Meta-Description tag
Keywords Cloud Test
accordingaccountactionamazonanglersaudiobassbassprobeautybestbettercabelacabelascarbonlitecarecastingcheckboxcombocomescookiesdealselectronicsexperiencedfashionfavoritefishfishingfitnessfoodfootfootballfoundationfreshwaterfujigamegiftsgraphitegreatguideguideshandhealthhighhomeimportantjohnnykidslabellightweightlineluremakemediamediummillermoneymorrisnailsorvisoutdoorspackpersonalpetsplusinnopolepolesprivacyqualityrapalareelreviewsrodsrosenbauersagesaltwatersaysseriessettingsshopssleepspincastspinningstartingstikstoragestrengthstyletackletechtraveltroutuglyunderscoredvideovideosweightwinnwomenworkzebco
Competitor Domains Test
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Heading Tags Test70% of top 100 sites passed
  • This webpage contains headings tags.
H1 tags
The best fishing rods and poles, according to experts
H2 tags
Do Not Sell My Personal Information
Robots.txt Test94% of top 100 sites passed
  • This website is using a robots.txt file.
https://edition.cnn.com/robots.txt
SEO Friendly URL Test40% of top 100 sites passed
  • All links from this webpage are SEO friendly.
Image Alt Test71% of top 100 sites passed
  • This webpage is using "img" tags with empty or missing "alt" attribute!
See full list
Responsive Image Test38% of top 100 sites passed
  • Not all images in this webpage are properly sized! This webpage is serving images that are larger than needed for the size of the user's viewport.
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Image Aspect Ratio Test72% of top 100 sites passed
  • Not all image display dimensions match the natural aspect ratio! Fix aspect ratio issues to avoid distorted images on this website!
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Inline CSS Test2% of top 100 sites passed
  • This webpage is using inline CSS styles!
See results list
Deprecated HTML Tags Test99% of top 100 sites passed
  • This webpage does not use HTML deprecated tags.
Google Analytics Test69% of top 100 sites passed
  • A Google Analytics script is not detected on this page. While there are several tools available to monitor your site's visitors and traffic sources, Google Analytics is a free, commonly recommended program to help diagnose potential SEO issues.
Favicon Test100% of top 100 sites passed
  • favicon
    This website appears to have a favicon.
JS Error Test74% of top 100 sites passed
  • We've found JavaScript errors on this webpage!
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Console Errors Test33% of top 100 sites passed
  • This webpage has some errors caught by the Chrome DevTools Console!
See results list
Charset Declaration Test100% of top 100 sites passed
  • This webpage has a character encoding declaration.
Content-Type: text/html; charset=utf-8
Social Media Test80% of top 100 sites passed
  • This webpage is connected successfully with social media using:
Facebook Twitter 
Speed optimizations
Score: 73
Failed: 5
Warnings: 1
Passed: 14
HTML Page Size Test34% of top 100 sites passed
DOM Size Test17% of top 100 sites passed
  • The Document Object Model (DOM) of this webpage has 5,468 nodes which is greater than the recommended value of 1,500 nodes! A large DOM size negatively affects site performance and increases the page load time.
HTML Compression/GZIP Test96% of top 100 sites passed
  • This webpage is successfully compressed using gzip compression on your code. The HTML code is compressed from 1764.79 Kb to 503.94 Kb (71% size savings). This helps ensure a faster loading webpage and improved user experience.
Site Loading Speed Test68% of top 100 sites passed
  • The loading time of this webpage is around 7.02 seconds and is greater than the average loading speed which is 5 seconds!
Accurate loading speed and website loading speed monitor

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JS Execution Time Test79% of top 100 sites passed
  • The JavaScript code used by this webpage is executed in more than 2 seconds!
Page Objects Test
  • This webpage is using more than 20 http requests, which can slow down page loading and negatively impact user experience!
Content size by content type
Content type
Percent
Size
javascript
62.2 %
1.69 Mb
html
15.9 %
442.40 Kb
image
14.6 %
407.25 Kb
other
7.0 %
194.41 Kb
css
0.4 %
10.36 Kb
font
0.0 %
0 B
TOTAL
100%
2.72 Mb
Requests by content type
Content type
Percent
Requests
other
40.1 %
112
image
27.2 %
76
javascript
24.7 %
69
html
7.2 %
20
css
0.7 %
2
font
0.0 %
0
TOTAL
100%
279
Content size by domain
Domain
Percent
Size
edition.cnn.com
14.2 %
396.80 Kb
media.cnn.com
9.9 %
276.29 Kb
z.cdp-dev.cnn.com
8.6 %
239.44 Kb
assets.bounceexchange.com
8.0 %
223.02 Kb
connect.facebook.net
7.0 %
195.27 Kb
cdn.cookielaw.org
5.8 %
160.60 Kb
lightning.cnn.com
5.5 %
152.57 Kb
tag.bounceexchange.com
4.2 %
116.36 Kb
client.rum.us-east-1.amazonaws.com
4.1 %
113.48 Kb
images.outbrainimg.com
3.8 %
105.69 Kb
Other
29.0 %
810.09 Kb
TOTAL
100%
2.72 Mb
Requests by domain
Domain
Percent
Requests
sync.outbrain.com
8.2 %
23
s.hsec.cnn.com
6.8 %
19
simage2.pubmatic.com
5.0 %
14
events.bouncex.net
3.6 %
10
lightning.cnn.com
3.2 %
9
cdn.cookielaw.org
2.9 %
8
beacon.krxd.net
2.9 %
8
widgets.outbrain.com
2.5 %
7
assets.bounceexchange.com
2.5 %
7
media.cnn.com
2.2 %
6
Other
60.2 %
168
TOTAL
100%
279
Page Cache Test (Server Side Caching)100% of top 100 sites passed
  • This webpage is using a caching mechanism. Caching helps speed page loading times as well as reduces server load.
Flash Test100% of top 100 sites passed
  • This webpage does not include flash objects (an outdated technology that was sometimes used to deliver rich multimedia content). Flash content does not work well on mobile devices, and is difficult for crawlers to interpret.
CDN Usage Test96% of top 100 sites passed
  • This webpage is serving all images, javascript and css resources from CDNs.
See results list
Modern Image Format Test32% of top 100 sites passed
  • This webpage is not serving images in a modern format! Image formats like JPEG 2000, JPEG XR, and WebP often provide better compression than PNG or JPEG, which means faster downloads and less data consumption.
See results list
Image Caching Test99% of top 100 sites passed
  • This webpage is not using uncached images from same domain.
JavaScript Caching Test98% of top 100 sites passed
  • This webpage is not using uncached JavaScript resources from same domain!
CSS Caching Test98% of top 100 sites passed
  • This webpage is not using uncached CSS resources from same domain!
JavaScript Minification Test93% of top 100 sites passed
  • All JavaScript files used by this webpage are minified.
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CSS Minification Test97% of top 100 sites passed
  • All CSS resources used by this webpage are minified.
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Render Blocking Resources Test29% of top 100 sites passed
  • This webpage is not using render-blocking resources.
Nested Tables Test99% of top 100 sites passed
  • This webpage is not using nested tables. This speeds up page loading time and optimizes the user experience.
Frameset Test100% of top 100 sites passed
  • This webpage does not use frames.
Doctype Test100% of top 100 sites passed
  • This webpage has a doctype declaration.
<!DOCTYPE html>
URL Redirects Test96% of top 100 sites passed
  • This URL doesn't have any redirects (which could potentially cause site indexation issues and site loading delays).
Server and security
Score: 84
Failed: 1
Warnings: 1
Passed: 7
SSL Checker and HTTPS Test100% of top 100 sites passed
  • This website is successfully using HTTPS, a secure communication protocol over the Internet.

The certificate is not used before the activation date.

The certificate has not expired.

The hostname "edition.cnn.com" is correctly listed in the certificate.

The certificate should be trusted by all major web browsers.

The certificate was not revoked.

The certificate was signed with a secure hash.

Certificate Chain:
Server certificate
Common name
cnn.com
Subject Alternative Names (SANs)
cnn.com, *.api.cnn.com, *.api.cnn.io, *.api.electiontracker.cnn.com, *.api.platform.cnn.com, *.api.warnermedialabs.com, *.arabic.cnn.com, *.artemis.turner.com, *.beta.next.cnn.com, *.blogs.cnn.com, *.client.appletv.cnn.com, *.cnn.com, *.cnn.io, *.cnnarabic.com, *.cnnlabs.com, *.cnnmoney.com, *.cnnmoneystream.com, *.cnnpolitics.com, *.config.outturner.com, *.corporatemobile.outturner.com, *.cronkite.cnn.com, *.data.api.cnn.io, *.edition.cnn.com, *.edition.i.cdn.cnn.com, *.edition.stage.next.cnn.com, *.edition.stage2.next.cnn.com, *.edition.stage3.next.cnn.com, *.elections.cnn.com, *.electiontracker.cnn.com, *.go.cnn.com, *.i.cdn.cnn.com, *.markets.money.cnn.io, *.money.cnn.com, *.moneystream.cnn.com, *.next.cnn.com, *.odm.platform.cnn.com, *.outturner.com, *.platform.cnn.com, *.section-content.money.cnn.com, *.stage.next.cnn.com, *.stage2.next.cnn.com, *.stage3.next.cnn.com, *.stellar.cnn.com, *.terra.next.cnn.com, *.travel.cnn.com, *.warnermedialabs.com, *.www.i.cdn.cnn.com, api.electiontracker.cnn.com, api.etp.cnn.com, api.platform.cnn.com, arabic.cnn.com, client.appletv.cnn.com, cnnarabic.com, cnnmoney.com, cnnpolitics.com, compositor.api.cnn.com, dcfandome.com, dev.client.appletv.cnn.com, dev.money.cnn.com, edition-m.cnn.com, eightiesyourself.cnn.com, graphql.verticals.api.cnn.io, hypatia.api.cnn.io, i.cdn.travel.cnn.com, lite.cnn.com, markets.money.cnn.io, money.cnn.com, preview.dev.money.cnn.com, preview.money.cnn.com, preview.qa.money.cnn.com, preview.ref.money.cnn.com, preview.train.money.cnn.com, preview2.ref.money.cnn.com, qa.money.cnn.com, ref.money.cnn.com, ref2.money.cnn.com, stage.edition-m.cnn.com, stage.money.cnn.com, stage.us-m.cnn.com, stage.www-m.cnn.com, train.money.cnn.com, underscored.com, us-m.cnn.com, www-m.cnn.com
Not valid before
Fri, February 11o 2022, 5:10:46 pm (z)
Not valid after
Wed, March 15o 2023, 5:10:45 pm (z)
Signature algorithm
sha256WithRsaEncryption
Issuer
GlobalSign Atlas R3 DV TLS CA 2022 Q1
Intermediate certificate
Common name
GlobalSign Atlas R3 DV TLS CA 2022 Q1
Organization
GlobalSign nv-sa
Location
BE
Not valid before
Wed, October 20o 2021, 12:00:00 pm (z)
Not valid after
Sun, October 20o 2024, 12:00:00 am (z)
Signature algorithm
sha256WithRsaEncryption
Issuer
GlobalSign
Root certificate
Common name
GlobalSign
Organization
GlobalSign
Not valid before
Wed, March 18o 2009, 10:00:00 am (z)
Not valid after
Sun, March 18o 2029, 10:00:00 am (z)
Signature algorithm
sha256WithRsaEncryption
Issuer
GlobalSign
Mixed Content Test (HTTP over HTTPS)100% of top 100 sites passed
  • This webpage does not use mixed content - both the initial HTML and all other resources are loaded over HTTPS.
HTTP2 Test92% of top 100 sites passed
  • This webpage is using the HTTP/2 protocol but not all resources are served over this protocol!
See results list
Safe Browsing Test100% of top 100 sites passed
  • This website is not currently listed as suspicious (no malware or phishing activity found).
Server Signature Test88% of top 100 sites passed
  • The server signature is off for this webpage.
Directory Browsing Test100% of top 100 sites passed
  • Directory browsing is disabled for this website.
Plaintext Emails Test93% of top 100 sites passed
  • This webpage does not include email addresses in plaintext.
Mobile usability
Score: 100
Failed: 0
Warnings: 0
Passed: 3
Meta Viewport Test94% of top 100 sites passed
  • This webpage is using a viewport meta tag.
<meta name="viewport" content="width=device-width,initial-scale=1,shrink-to-fit=no" />
Media Query Responsive Test99% of top 100 sites passed
  • This webpage is using CSS media queries, which is the base for responsive design functionalities.
Mobile Snapshot Test
Mobile view
Advanced SEO
Score: 39
Failed: 4
Warnings: 1
Passed: 5
Structured Data Test59% of top 100 sites passed
  • This webpage is using structured data.
See results list
Custom 404 Error Page Test75% of top 100 sites passed
  • This website is not using a custom 404 error page! Default 404 error pages result in a poor experience - it can mislead users into thinking an entire site is down or broken, greatly increases the chance they leave the website entirely, and looks unprofessional. We recommend to have a custom 404 error page in order to improve the website's user experience by letting users know that only a specific page is missing/broken (and not the entire site), providing them helpful links, the opportunity to report bugs, and potentially track the source of broken links.
Noindex Tag Test99% of top 100 sites passed
  • This webpage does not use the noindex meta tag. This means that it can be indexed by search engines.
Canonical Tag Test95% of top 100 sites passed
  • This webpage is using the canonical link tag. This tag specifies that the URL: https://www.cnn.com/cnn-underscored/outdoors/best-fishing-rods-and-poles should be the preferred version of this page. The canonical tag can be useful when there are similar versions of the same content on several URLs (e.g., such as e-commerce sites where URL modifiers like sort parameters are appended to a product page's URL). Please ensure that this specification is correct, as canonical tags are often hard-coded and may not always reflect the latest changes in a site's URL structure.
<link href="https://www.cnn.com/cnn-underscored/outdoors/best-fishing-rods-and-poles" rel="canonical"/>
Nofollow Tag Test
  • This webpage is using the nofollow meta tag! We recommend to use this tag carefully since search engines will not crawl all links from this webpage.
See results list
Disallow Directive Test
  • The robots.txt file disallow the search engines access to some parts of your website! You are advised to check carefully if the access to these resources or pages must be blocked.
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Meta Refresh Test95% of top 100 sites passed
  • This webpage is not using a meta refresh tag.
SPF Records Test94% of top 100 sites passed
  • This DNS server is not using an SPF record! SPF (Sender Policy Framework) allows administrators to specify which hosts are allowed to send mail from a given domain by creating a specific SPF record or TXT record in the Domain Name System (DNS). You can find more information about SPF records here.
Ads.txt Validation Test80% of top 100 sites passed
  • This website is using an Authorized Digital Sellers (ads.txt) file, but it contains duplicated or invalid records! These warnings highlight points of concern which should not affect the processing of the authorized sellers list, but which should be resolved as soon as possible.
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Spell Check Test
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Finding and fixing misspellings on your webpage will help both user experience and search engine rankings.

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