Contents
Chapter 1:Getting Started With the Google Search Console
Step #1: How to Add Your Site to the GSC
Step #2: Decide on a “Preferred Domain”
Step #3: Set Your Target Country
Step #4: Link Google Analytics With Search Console
Step #5: Check For Security Issues
Step #6: Add a Sitemap
Chapter 2:How to Optimize Your Technical SEO With the GSC
Use The New “Index Coverage” Report To Find (And Fix) Problems With Indexing
What is the Index Coverage Report?
How to Find Errors With The Index Coverage Report
How to Fix “Soft 404” Errors
How to Fix Other Errors
How to Fix “Warnings” In The Index Coverage Report
Check Indexed Pages For Possible Issues
Make Sure Excluded Stuff Should Be Excluded
Check The “HTML Improvements” Report
Chapter 3:Get More Organic Traffic with the Performance Report
What Is The Performance Report?
How To Supercharge Your CTR With The Performance Report
How To Find “Opportunity Keywords” With GSC’s Performance Report
Mining For Gold With Google Search Console’s Performance Report
Bonus Tip #1: Optimize For Opportunity Keywords In GSC… and Rank For HUNDREDS Of Longtails
Find High-Impression Keywords
Chapter 4:Cool GSC Features
Nail Your Schema With The Structured Data Testing Tool
Power Up Important Pages With Internal Links
Pro Tip: Supercharge Key Posts With Internal Links From Powerhouse Pages
Chapter 5:Advanced Tips and Strategies
Mastering Crawl Stats & Crawl Budget
Get The Most Out of “Fetch As Google”
Make Sure Your Site Is Optimized For Mobile (Unless You Like Losing Traffic)
Compare Your CTR On Desktop and Mobile
Now, Over To You…