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Report generated 15 days ago
https://Hardypaw.com
Your general SEO Checkup Score
Archived
66/100
SEO Score
Average SEO score of top 100 sites: 75%
This webpage received an SEO score of 66 out of 100, which is below the average score of 75. However, there are 16 SEO issues that need to be fixed to improve your website's ranking on search engines and enhance its overall performance.
16 Failed
4 Warnings
41 Passed
Issues to fix
HIGH
To improve the website experience for your visitors, it is recommended to eliminate any render-blocking resources on this webpage.
HIGH
Users may abandon pages that take longer than 5 seconds to load, resulting in a potential loss of up to 50% of visitors. Faster loading pages can lead to increased traffic, better conversions, and higher sales.
HIGH
H1 and H2 tags ensure better search engine visibility and ranking by providing structure and hierarchy to the content, improving readability, and providing opportunities for keyword optimization.
HIGH
To ensure that Search Engines can accurately identify the topic of this webpage, it is important to include the most common keywords in the title tag, meta description, and heading tags.
HIGH
Using images in a modern format can significantly reduce the file size and improve the loading speed of a webpage, providing a better user experience and potentially increasing engagement.
HIGH
JavaScript errors can impact user experience and may prevent users from viewing the page properly.
MEDIUM
Serve properly sized images to reduce page loading times and to improve user's experience.
MEDIUM
Avoid using distorted images, as they can have a negative impact on the user experience.
MEDIUM
Reducing the JavaScript execution time can result in faster page load times and a smoother user experience, as it allows the browser to render and display the page more quickly.
MEDIUM
Avoid performance and security issues by adding "rel=noopener" or "rel=noreferrer" to your "target=_blank" links.
LOW
Consider reducing the HTML size to improve loading times and retain visitors.
LOW
Reducing the Document Object Model (DOM) size can lead to faster page loading times, improved site performance, and better user experience by decreasing the amount of time it takes for the browser to process and render the page.
LOW
Use an absolute URL in the canonical link tag to show precisely which URL is preferred, without ambiguity.
LOW
Using more than 20 HTTP requests on a webpage can negatively impact the loading time.
LOW
Strip out any unnecessary metadata to improve loading time, security, and privacy. Metadata should not exceed 16% of the image size.
Common SEO issues
Score: 61
Failed: 5
Warnings: 1
Passed: 16
Meta Title Test100% of top 100 sites passed
  • This webpage is using a title tag.
Text: HardyPaw – Trusted Pet Pharmacy, Premium Pet Food & Supplies
Length: 60 characters
Meta Description Test92% of top 100 sites passed
  • This webpage is using a meta description tag.
Text: HardyPaw is an online pet store and pharmacy offering trusted pet medications and supplies for all pets. Guaranteed low prices. Shop trusted brands today.
Length: 154 characters
Google Search Results Preview Test
Desktop version
https://hardypaw.com/HardyPaw – Trusted Pet Pharmacy, Premium Pet Food & SuppliesHardyPaw is an online pet store and pharmacy offering trusted pet medications and supplies for all pets. Guaranteed low prices. Shop trusted brands today.
Mobile version
https://hardypaw.com/HardyPaw – Trusted Pet Pharmacy, Premium Pet Food & SuppliesHardyPaw is an online pet store and pharmacy offering trusted pet medications and supplies for all pets. Guaranteed low prices. Shop trusted brands today.
Social Media Meta Tags Test89% of top 100 sites passed
  • This webpage is using social media meta tags.
Open Graph Meta Tags
og:site_name
HardyPaw
og:url
https://hardypaw.com/
og:title
HardyPaw – Trusted Pet Pharmacy, Premium Pet Food & Supplies
og:type
website
og:description
HardyPaw is an online pet products store and pet pharmacy offering medications and supplies for various animals. Buy Pet Products From Trusted Brands. Free Shipping Available
og:image
http://hardypaw.com/cdn/shop/files/hardypaw-1200x628_620bf94e-b353-4d90-b523-6c739993ccfe.png?v=1633802942
og:image:secure_url
https://hardypaw.com/cdn/shop/files/hardypaw-1200x628_620bf94e-b353-4d90-b523-6c739993ccfe.png?v=1633802942
og:image:width
1200
og:image:height
628
Most Common Keywords Test
  • There is likely no optimal keyword density (search engine algorithms have evolved beyond keyword density metrics as a significant ranking factor). It can be useful, however, to note which keywords appear most often on your page and if they reflect the intended topic of your page. More importantly, the keywords on your page should appear within natural sounding and grammatically correct copy.
81view74options50shop48dogs31cart
Keywords Usage Test48% of top 100 sites passed
  • The most common keywords of this webpage are not distributed across the important HTML tags! Primary keywords should appear in title tag, meta description and heading tags to help Search Engines to properly identify the topic of this webpage.
Keyword
Title tag
Meta description
Headings
view
options
shop
dogs
cart
Keywords Cloud Test
allergyanimalantibioticsantihistaminesapoquelarrivalsarthritisbirdblackboehringerbrandscapsulescarecartcatscheckoutchewchewablechewschickencountdogsdriedelancoensurefarmfishfleafoodfreefreezefrenchfridaygenericgreenguineahardypawhealthheartgardheartwormhorseinabainflammationsingelheimislandislandsivermectinlargelickablemartymedicationmedicationsmediummedsnaturenexgardoclacitinibonlineoptionsorderorderspainpetspharmacyplusprescriptionprescriptionspreventionpreventivesproductproductsprotectionpyrantelreptilesavescholarsshippingshopsimparicasmallsolutionsouthsupplementsupplementssuppliessupporttabletsticktitletopicaltreatstriounitedvariesvendorviewvitaminsweatherwellnesszoetis
Competitor Domains Test
Understand your competitors' SEO and backlink profile

Get related competitors and their domain authority score in relation to your domain.

Heading Tags Test62% of top 100 sites passed
  • This webpage does not contain H1 headings! H1 headings help indicate the important topics of your page to search engines. While less important than good meta-titles and descriptions, H1 headings may still help define the topic of your page to search engines.
H2 tags
Black Friday Deals
Shop Pet Medications by Animal Type
Featured Pharmacy Products
New Arrivals at HardyPaw
Shop Medications by Health Condition
Top-Selling Pet Products & Medications
Shop Pet Supplies by Animal Type
Shop Top Vet-Recommended Brands
How to Order Your pet's prescription
Why Pet Owners Trust HardyPaw ?
Recently Viewed Products
Latest Pet Care Articles & News
Frequently Asked Questions
Robots.txt Test99% of top 100 sites passed
  • This website is using a robots.txt file.
https://hardypaw.com/robots.txt
Sitemap Test83% of top 100 sites passed
  • This website has a sitemap file.
https://hardypaw.com/sitemap.xml
Image Alt Test78% of top 100 sites passed
  • This webpage is using "img" tags with empty or missing "alt" attribute!
See full list
Responsive Image Test29% of top 100 sites passed
  • Not all images in this webpage are properly sized! This webpage is serving images that are larger than needed for the size of the user's viewport.
See results list
Image Aspect Ratio Test75% of top 100 sites passed
  • Not all image display dimensions match the natural aspect ratio! Fix aspect ratio issues to avoid distorted images on this website!
See results list
Deprecated HTML Tags Test94% of top 100 sites passed
  • This webpage does not use HTML deprecated tags.
Google Analytics Test72% of top 100 sites passed
  • This webpage is using Google Analytics.
Favicon Test100% of top 100 sites passed
  • favicon
    This website appears to have a favicon.
JS Error Test83% of top 100 sites passed
  • We've found JavaScript errors on this webpage!
See results list
Console Errors Test27% of top 100 sites passed
  • This webpage doesn't have any warnings or errors caught by the Chrome DevTools Console.
Charset Declaration Test96% of top 100 sites passed
  • This webpage has a character encoding declaration.
Content-Type: text/html; charset=utf-8
Speed optimizations
Score: 56
Failed: 8
Warnings: 2
Passed: 10
HTML Page Size Test23% of top 100 sites passed
DOM Size Test56% of top 100 sites passed
  • The Document Object Model (DOM) of this webpage has 5,885 nodes which is greater than the recommended value of 1,500 nodes! A large DOM size negatively affects site performance and increases the page load time.
HTML Compression/GZIP Test99% of top 100 sites passed
  • This webpage is successfully compressed using br compression on your code. The HTML code is compressed from 1667.08 Kb to 207.54 Kb (88% size savings). This helps ensure a faster loading webpage and improved user experience.
Site Loading Speed Test71% of top 100 sites passed
  • The loading time of this webpage (measured from N. Virginia, US) is around 18.3 seconds and is greater than the average loading speed which is 5 seconds!
Accurate loading speed and website loading speed monitor

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JS Execution Time Test53% of top 100 sites passed
  • The JavaScript code used by this webpage is executed in more than 3.5 seconds! When the JavaScript code takes a long time to execute, it slows down the page performance in several ways: longer download times, main thread bottlenecks, delays of "Time To Interactive", memory leaks, etc.
Page Objects Test
  • This webpage is using more than 20 http requests, which can slow down page loading and negatively impact user experience!
Content size by content type
Content type
Percent
Size
image
54.3 %
6.59 Mb
javascript
36.7 %
4.45 Mb
font
4.9 %
606.39 Kb
other
1.7 %
208.26 Kb
css
1.3 %
155.93 Kb
html
1.2 %
148.21 Kb
TOTAL
100%
12.13 Mb
Requests by content type
Content type
Percent
Requests
image
49.3 %
186
javascript
27.3 %
103
other
11.7 %
44
css
8.0 %
30
html
2.1 %
8
font
1.6 %
6
TOTAL
100%
377
Content size by domain
Domain
Percent
Size
hardypaw.com
64.6 %
7.83 Mb
googletagmanager.com
9.2 %
1.12 Mb
cdn.shopify.com
6.2 %
767.86 Kb
cdn.rebuyengine.com
5.2 %
651.68 Kb
shopify-widget.route.com
4.3 %
535.64 Kb
d3azqz9xba9gwd.cloudfront.net
2.5 %
307.64 Kb
use.typekit.net
2.2 %
274.16 Kb
cdnjs.cloudflare.com
1.4 %
172.97 Kb
cdn-app.sealsubscriptions.com
1.4 %
171.86 Kb
connect.facebook.net
1.0 %
121.52 Kb
Other
2.0 %
250.27 Kb
TOTAL
100%
12.13 Mb
Requests by domain
Domain
Percent
Requests
hardypaw.com
63.7 %
240
cdn.shopify.com
8.0 %
30
cdn.rebuyengine.com
4.8 %
18
d3azqz9xba9gwd.cloudfront.net
3.4 %
13
googletagmanager.com
2.4 %
9
rebuyengine.com
1.6 %
6
google.com
1.3 %
5
cdn-app.sealsubscriptions.com
1.3 %
5
cached.rebuyengine.com
1.1 %
4
y.clarity.ms
1.1 %
4
Other
11.4 %
43
TOTAL
100%
377
CDN Usage Test95% of top 100 sites passed
  • This webpage is serving all images, javascript and css resources from CDNs.
See results list
Modern Image Format Test43% of top 100 sites passed
  • This webpage is not serving images in a modern format! Image formats like JPEG 2000, JPEG XR, and WebP often provide better compression than PNG or JPEG, which means faster downloads and less data consumption.
See results list
Image Metadata Test72% of top 100 sites passed
  • This webpage is using images with large metadata (more than 16% of the image size)! Stripping out unnecessary metadata tags can improve not only the loading time but also the security and privacy of a webpage.
See results list
Image Caching Test95% of top 100 sites passed
  • This website is using cache headers for images and the browsers will display these images from the cache.
JavaScript Caching Test96% of top 100 sites passed
  • This webpage is not using cache headers for all JavaScript resources! Setting cache headers can help to speed up the webpage for returning users.
CSS Caching Test98% of top 100 sites passed
  • This webpage is using cache headers for all CSS resources.
JavaScript Minification Test98% of top 100 sites passed
  • All JavaScript files used by this webpage are minified.
See results list
CSS Minification Test100% of top 100 sites passed
  • All CSS resources used by this webpage are minified.
See results list
Render Blocking Resources Test15% of top 100 sites passed
  • This webpage is using render blocking resources! Eliminating render-blocking resources can help this webpage to load significantly faster and will improve the website experience for your visitors.
See results list
URL Redirects Test97% of top 100 sites passed
  • This URL doesn't have any redirects (which could potentially cause site indexation issues and site loading delays).
Time To First Byte Test99% of top 100 sites passed
  • The Time To First Byte value of this webpage is 0.012 seconds. To provide a good user experience, Google recommends that sites should strive to have a TTFB of 0.8 seconds or less.

0.012 s

0.8 s

1.8 s

First Contentful Paint Test90% of top 100 sites passed
  • The First Contentful Paint value of this webpage is 1.564 seconds. To provide a good user experience, Google recommends that sites should strive to have a First Contentful Paint value of 1.8 seconds or less.

1.564 s

1.8 s

3 s

Largest Contentful Paint Test77% of top 100 sites passed
  • The Largest Contentful Paint duration of this webpage is 2.78 seconds. To provide a good user experience, Google recommends that sites should strive to have Largest Contentful Paint of 2.5 seconds or less.

2.78 s

2.5 s

4 s

Largest Contentful Paint element within the viewport:
<img src="//hardypaw.com/cdn/shop/files/Black_friday_sale_40..." alt="Black friday sale 40b3c39c 51bf 4a2c b5d3 9a139559..." srcset="//hardypaw.com/cdn/shop/files/Black_friday_sale_40..." width="1900" height="350" loading="eager" class="desktop-image nopad js lazyload img-align landscap..." style="aspect-ratio:5.428571428571429;max-height:350px;ma..." sizes="100vw" data-aspectratio="5.428571428571429" data-source="//hardypaw.com/cdn/shop/files/Black_friday_sale_40..." data-src="//hardypaw.com/cdn/shop/files/Black_friday_sale_40..." data-zoom="//hardypaw.com/cdn/shop/files/Black_friday_sale_40...">
Cumulative Layout Shift Test91% of top 100 sites passed
  • The CLS score of this webpage is 0.0374. To provide a good user experience, Google recommends that sites should strive to have a CLS score of 0.1 or less.

0.0374

0.1

0.25

DOM element which contributes the most to CLS score:
Text: Black Friday Deals Limited-Time Deals You Don’t Want to Miss! View All Seresto F...
Html: <main id="content" class="content index-page" role="main">
Score: 0.0137
Server and security
Score: 89
Failed: 1
Warnings: 0
Passed: 6
URL Canonicalization Test93% of top 100 sites passed
SSL Checker and HTTPS Test100% of top 100 sites passed
  • This website is successfully using HTTPS, a secure communication protocol over the Internet.

The certificate is not used before the activation date.

The certificate has not expired.

The hostname "hardypaw.com" is correctly listed in the certificate.

The certificate should be trusted by all major web browsers.

The certificate was not revoked.

The certificate was signed with a secure hash.

Certificate Chain:
Server certificate
Common name
hardypaw.com
Subject Alternative Names (SANs)
hardypaw.com
Not valid before
Fri, November 28o 2025, 12:03:04 am (z)
Not valid after
Thu, February 26o 2026, 1:02:56 am (z)
Signature algorithm
ecdsaWithSha256
Issuer
WE1
Root certificate
Common name
WE1
Organization
Google Trust Services
Location
US
Not valid before
Wed, December 13o 2023, 9:00:00 am (z)
Not valid after
Tue, February 20o 2029, 2:00:00 pm (z)
Signature algorithm
ecdsaWithSha384
Issuer
GTS Root R4
Mixed Content Test (HTTP over HTTPS)100% of top 100 sites passed
  • This webpage does not use mixed content - both the initial HTML and all other resources are loaded over HTTPS.
HTTP2 Test99% of top 100 sites passed
  • This webpage is using the HTTP/2 protocol.
HSTS Test84% of top 100 sites passed
  • This webpage is using the Strict-Transport-Security header.
strict-transport-security: max-age=7889238
Plaintext Emails Test97% of top 100 sites passed
  • This webpage does not include email addresses in plaintext.
Mobile usability
Score: 100
Failed: 0
Warnings: 0
Passed: 3
Meta Viewport Test92% of top 100 sites passed
  • This webpage is using a viewport meta tag.
<meta name="viewport" content="width=device-width, initial-scale=1" />
Media Query Responsive Test98% of top 100 sites passed
  • This webpage is using CSS media queries, which is the base for responsive design functionalities.
Mobile Snapshot Test
Mobile view
Advanced SEO
Score: 83
Failed: 2
Warnings: 1
Passed: 6
Structured Data Test66% of top 100 sites passed
  • This webpage is using structured data.
See results list
Custom 404 Error Page Test80% of top 100 sites passed
  • This website is using a custom 404 error page. We recommend to have a custom 404 error page in order to improve the website's user experience by letting users know that only a specific page is missing/broken (and not the entire site), providing them helpful links, the opportunity to report bugs, and potentially track the source of broken links.
Noindex Tag Test99% of top 100 sites passed
  • This webpage does not use the noindex meta tag. This means that it can be indexed by search engines.
Canonical Tag Test93% of top 100 sites passed
  • This webpage is using the canonical link tag but the specified "href" attribute contains a relative path. The point of a canonical tag is to state precisely which URL is preferred, without ambiguity and this is best achieved by using absolute URLs.
<link href="" rel="canonical"/>
Nofollow Tag Test
  • This webpage is using the nofollow meta tag! We recommend to use this tag carefully since search engines will not crawl all links from this webpage.
See results list
Disallow Directive Test
  • Your robots.txt file includes a disallow command which instructs search engines to avoid certain parts of your website! You are advised to confirm if access to these resources or pages are intended to be blocked (e.g., if they contain internal-only content or sensitive information).
See results list
Meta Refresh Test98% of top 100 sites passed
  • This webpage is not using a meta refresh tag.
SPF Records Test94% of top 100 sites passed
  • This DNS server is using an SPF record.
v=spf1 include:spf.protection.outlook.com include:spf.exclaimer.net include:_spf.google.com include:_spf.hostedemail.com -all
Ads.txt Validation Test67% of top 100 sites passed
  • This website doesn't use an ads.txt file! Ads.txt is a text file that contains a list of Authorized Digital Sellers. The purpose of ads.txt files is to give advertisers and advertising networks the ability to verify who is allowed to sell advertising on your website.
See results list
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