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Report generated a year ago
https://worryfreebaby.com
Your general SEO Checkup Score
Archived
73/100
SEO Score
Average SEO score of top 100 sites: 74%
This website received an SEO score of 73 out of 100, which is below the average score of 74. However, there are 17 important issues that need to be fixed to improve your website's ranking on search engines and enhance its overall performance.
17 Failed
2 Warnings
53 Passed
Issues to fix
HIGH
To provide a good user experience, sites should aim for a Largest Contentful Paint duration of 2.5 seconds or less.
HIGH
It is recommended to avoid URL parameters and to use hyphens to separate words in the URL structure, rather than underscores.
HIGH
Minify all JavaScript files to reduce page size and loading time.
HIGH
Minify all CSS files to ensure faster loading times, improved performance and better caching.
HIGH
Users may abandon pages that take longer than 5 seconds to load, resulting in a potential loss of up to 50% of visitors. Faster loading pages can lead to increased traffic, better conversions, and higher sales.
HIGH
Add descriptive and relevant "alt" attributes to all "img" tags to improve website accessibility.
HIGH
Consider reducing the HTML size to improve loading times and retain visitors.
MEDIUM
Serve properly sized images to reduce page loading times and to improve user's experience.
MEDIUM
Reducing the Document Object Model (DOM) size can lead to faster page loading times, improved site performance, and better user experience by decreasing the amount of time it takes for the browser to process and render the page.
MEDIUM
Avoid performance and security issues by adding "rel=noopener" or "rel=noreferrer" to your "target=_blank" links.
LOW
Resolving errors identified by the Chrome DevTools Console can improve user experience.
LOW
To protect against spam harvesters, consider hiding or obfuscating email addresses in your page code.
LOW
Using more than 20 HTTP requests on a webpage can negatively impact the loading time.
LOW
Consider moving inline CSS styles to an external stylesheet to improve site performance and maintain separation of content and design.
LOW
Consider adding the Strict-Transport-Security header to your webpage to ensure that web traffic is encrypted over HTTPS, mitigating the risk of man-in-the-middle attacks and other security threats.
LOW
This website either lacks a favicon or it has not been referenced properly.
Common SEO issues
Score: 71
Failed: 6
Warnings: 1
Passed: 19
Meta Title Test100% of top 100 sites passed
  • This webpage is using a title tag.
Text: Baby Products Online With Free Shipping At WorryFreeBaby.com
Length: 60 characters
Meta Description Test97% of top 100 sites passed
  • This webpage is using a meta description tag with a length of 400 characters. We recommend using well-written and inviting meta descriptions with a length between 150 and 220 characters (spaces included).
Text: Find everything you need for your baby at WorryFreeBaby.com. We offer a wide selection of baby products, including clothes, toys, carriers, and more. Shop online with worry-free shipping and take advantage of our helpful parenting tips and newborn essentials. Plus, create a baby registry and find the perfect baby shower gifts. Visit us today and enjoy worry-free shopping for all your baby's needs!
Length: 400 characters
Google Search Results Preview Test
Desktop version
https://worryfreebaby.com/Baby Products Online With Free Shipping At WorryFreeBaby.comFind everything you need for your baby at WorryFreeBaby.com. We offer a wide selection of baby products, including clothes, toys, carriers, and more. Shop online with worry-free shipping and take advantage of our helpful parenting tips and newborn essentials. Plus, create a baby registry and find the perfect baby shower gifts. Visit us today and enjoy worry-free shopping for all your baby's needs!
Mobile version
https://worryfreebaby.com/Baby Products Online With Free Shipping At WorryFreeBaby.comFind everything you need for your baby at WorryFreeBaby.com. We offer a wide selection of baby products, including clothes, toys, carriers, and more. Shop online with worry-free shipping and take advantage of our helpful parenting tips and newborn essentials. Plus, create a baby registry and find the perfect baby shower gifts. Visit us today and enjoy worry-free shopping for all your baby's needs!
Social Media Meta Tags Test83% of top 100 sites passed
  • This webpage is using social media meta tags.
Open Graph Meta Tags
og:title
Baby Products Online With Free Shipping At WorryFreeBaby.com
og:description
Find everything you need for your baby at WorryFreeBaby.com. We offer a wide selection of baby products, including clothes, toys, carriers, and more. Shop online with worry-free shipping and take advantage of our helpful parenting tips and newborn essentials. Plus, create a baby registry and find the perfect baby shower gifts. Visit us today and enjoy worry-free shopping for all your baby's needs!
og:type
website
og:locale
en_US
og:url
https://worryfreebaby.com/
og:site_name
Worry Free Baby
og:updated_time
2023-03-08T13:34:17+00:00
og:image
https://worryfreebaby.com/wp-content/uploads/2018/12/main-image-2.jpg
og:image:secure_url
https://worryfreebaby.com/wp-content/uploads/2018/12/main-image-2-1024x678.jpg
og:image:width
2048
og:image:height
1356
og:image:alt
Worry Free Baby Home https://worryfreebaby.com/
og:image:type
image/jpeg
Most Common Keywords Test
  • There is likely no optimal keyword density (search engine algorithms have evolved beyond keyword density metrics as a significant ranking factor). It can be useful, however, to note which keywords appear most often on your page and if they reflect the intended topic of your page. More importantly, the keywords on your page should appear within natural sounding and grammatically correct copy.
155baby33toys31accessories23clothing14shoes
Keywords Usage Test81% of top 100 sites passed
  • The most common keywords of this webpage are distributed well across the important HTML tags. This helps search engines to properly identify the topic of this webpage.
Keyword
Title tag
Meta description
Headings
baby
toys
accessories
clothing
shoes
Keywords Cloud Test
accessoriesanimalsbabybackpacksbagsbandsbathbeddingblanketsblocksbodysuitsboysbuildingcapscarecarrierschangingcheckoutchildrenclothesclothingcovercoverscribsdealsdecorationsdeliverydiaperdolldressdresseseatingeducationalfeedingfoodfreegeargirlgirlsguardsgymshairhatshealthhighhygienekidslittlelocksmatchingmaternitymethodsmittensmonitorsmotherneednewbornnurserynursingonesiesonlineordersoutdoorsouterwearpadspantsparentingpaymentpiecespillowspregnancyproductsprotectionreviewsromperssafesafetyseatsservicesetsshippingshoesshopshowersockssportsspringstressstrollerstrollersstuffedsummersuppliesswimmingtightstoyswhiteworldwideworryworryfreebaby
Competitor Domains Test
Understand your competitors' SEO and backlink profile

Get related competitors and their domain authority score in relation to your domain.

Heading Tags Test70% of top 100 sites passed
  • This webpage contains headings tags.
H1 tags
Buy Baby Products Online with Free Shipping at WorryFreeBaby.com
H2 tags
Want To Get Our Latest Deals?
Shopping cart
Robots.txt Test94% of top 100 sites passed
  • This website is using a robots.txt file.
Sitemap Test75% of top 100 sites passed
  • This website has a sitemap file.
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SEO Friendly URL Test40% of top 100 sites passed
  • This webpage contains URLs that are not SEO friendly!
See results list
Image Alt Test71% of top 100 sites passed
  • This webpage is using "img" tags with empty or missing "alt" attribute!
See full list
Responsive Image Test38% of top 100 sites passed
  • Not all images in this webpage are properly sized! This webpage is serving images that are larger than needed for the size of the user's viewport.
See results list
Image Aspect Ratio Test72% of top 100 sites passed
  • All image display dimensions match the natural aspect ratio.
Inline CSS Test2% of top 100 sites passed
  • This webpage is using inline CSS styles!
See results list
Deprecated HTML Tags Test99% of top 100 sites passed
  • This webpage does not use HTML deprecated tags.
Google Analytics Test69% of top 100 sites passed
  • This webpage is using Google Analytics.
Favicon Test100% of top 100 sites passed
  • This website either doesn't have a favicon or this has not been referenced correctly!
JS Error Test74% of top 100 sites passed
  • There are no severe JavaScript errors on this webpage.
Console Errors Test33% of top 100 sites passed
  • This webpage has some errors caught by the Chrome DevTools Console!
See results list
Charset Declaration Test100% of top 100 sites passed
  • This webpage has a character encoding declaration.
Content-Type: text/html; charset=UTF-8
Social Media Test80% of top 100 sites passed
  • This webpage is connected successfully with social media using:
Facebook Twitter 
Speed optimizations
Score: 60
Failed: 7
Warnings: 0
Passed: 16
HTML Page Size Test34% of top 100 sites passed
DOM Size Test17% of top 100 sites passed
  • The Document Object Model (DOM) of this webpage has 9,040 nodes which is greater than the recommended value of 1,500 nodes! A large DOM size negatively affects site performance and increases the page load time.
HTML Compression/GZIP Test96% of top 100 sites passed
  • This webpage is successfully compressed using br compression on your code. The HTML code is compressed from 174.79 Kb to 33.29 Kb (81% size savings). This helps ensure a faster loading webpage and improved user experience.
Site Loading Speed Test68% of top 100 sites passed
  • The loading time of this webpage (measured from N. Virginia, US) is around 8.11 seconds and is greater than the average loading speed which is 5 seconds!
Accurate loading speed and website loading speed monitor

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JS Execution Time Test79% of top 100 sites passed
  • The JavaScript code used by this webpage is executed in less than 2 seconds.
Page Objects Test
  • This webpage is using more than 20 http requests, which can slow down page loading and negatively impact user experience!
Content size by content type
Content type
Percent
Size
javascript
51.2 %
1.01 Mb
font
27.2 %
552.34 Kb
image
10.9 %
221.09 Kb
html
5.5 %
110.81 Kb
css
4.4 %
88.30 Kb
other
0.8 %
15.94 Kb
TOTAL
100%
1.98 Mb
Requests by content type
Content type
Percent
Requests
javascript
46.8 %
59
css
18.3 %
23
image
11.1 %
14
other
10.3 %
13
font
7.1 %
9
html
6.3 %
8
TOTAL
100%
126
Content size by domain
Domain
Percent
Size
worryfreebaby.com
51.9 %
1.03 Mb
connect.facebook.net
17.4 %
353.19 Kb
googletagmanager.com
8.4 %
170.11 Kb
s3.amazonaws.com
6.9 %
140.29 Kb
downloads.mailchimp.com
5.0 %
101.33 Kb
paypalobjects.com
4.5 %
92.15 Kb
script.hotjar.com
3.3 %
67.62 Kb
paypal.com
0.6 %
11.85 Kb
mc.us21.list-manage.com
0.4 %
7.26 Kb
widget.trustpilot.com
0.3 %
6.45 Kb
Other
1.2 %
24.65 Kb
TOTAL
100%
1.98 Mb
Requests by domain
Domain
Percent
Requests
worryfreebaby.com
61.9 %
78
connect.facebook.net
4.8 %
6
downloads.mailchimp.com
4.8 %
6
paypal.com
3.2 %
4
paypalobjects.com
3.2 %
4
facebook.com
3.2 %
4
googletagmanager.com
2.4 %
3
t.paypal.com
2.4 %
3
cdn.ywxi.net
1.6 %
2
s3-us-west-2.amazonaws.com
1.6 %
2
Other
11.1 %
14
TOTAL
100%
126
Page Cache Test (Server Side Caching)100% of top 100 sites passed
  • This webpage is using a caching mechanism. Caching helps speed page loading times as well as reduces server load.
Flash Test100% of top 100 sites passed
  • This webpage does not include flash objects (an outdated technology that was sometimes used to deliver rich multimedia content). Flash content does not work well on mobile devices, and is difficult for crawlers to interpret.
CDN Usage Test96% of top 100 sites passed
  • This webpage is serving all images, javascript and css resources from CDNs.
See results list
Modern Image Format Test32% of top 100 sites passed
  • This webpage is using images in a modern format.
Image Metadata Test
  • This webpage is not using images with large metadata.
Image Caching Test99% of top 100 sites passed
  • This website is using cache headers for images and the browsers will display these images from the cache.
JavaScript Caching Test98% of top 100 sites passed
  • This webpage is using cache headers for all JavaScript resources.
CSS Caching Test98% of top 100 sites passed
  • This webpage is using cache headers for all CSS resources.
JavaScript Minification Test93% of top 100 sites passed
  • This webpage is using JavaScript files that are not minified!
See results list
CSS Minification Test97% of top 100 sites passed
  • This webpage is using CSS resources that are not minified!
See results list
Render Blocking Resources Test29% of top 100 sites passed
  • This webpage is not using render-blocking resources.
Nested Tables Test99% of top 100 sites passed
  • This webpage is not using nested tables. This speeds up page loading time and optimizes the user experience.
Frameset Test100% of top 100 sites passed
  • This webpage does not use frames.
Doctype Test100% of top 100 sites passed
  • This webpage has a doctype declaration.
<!DOCTYPE html>
URL Redirects Test96% of top 100 sites passed
  • This URL doesn't have any redirects (which could potentially cause site indexation issues and site loading delays).
Largest Contentful Paint Test
  • The Largest Contentful Paint duration of this webpage is 6.8 seconds. To provide a good user experience, sites should strive to have Largest Contentful Paint of 2.5 seconds or less.

6.8 s

2.5 s

4 s

Largest Contentful Paint element within the viewport:
Text: Amazing Deals Keep You And Your Baby Worry Free SHOP BABY PRODUCTS VIEW VIDEO
Html: <div class="bg scene0">
Cumulative Layout Shift Test
  • The CLS score of this webpage is 0.049. To provide a good user experience, sites should strive to have a CLS score of 0.1 or less.

0.0494

0.1

0.25

DOM element which contributes the most to CLS score:
Text: LOG IN (US $) SEARCH FREE WORLDWIDE SHIPPING Baby & Kid's Clothing & Accessori...
Html: <div class="wrap js-slideout-panel slideout-panel slideout-pan...">
Score: 0.0437
Server and security
Score: 86
Failed: 3
Warnings: 0
Passed: 7
URL Canonicalization Test92% of top 100 sites passed
SSL Checker and HTTPS Test100% of top 100 sites passed
  • This website is successfully using HTTPS, a secure communication protocol over the Internet.

The certificate is not used before the activation date.

The certificate has not expired.

The hostname "worryfreebaby.com" is correctly listed in the certificate.

The certificate should be trusted by all major web browsers.

The certificate was not revoked.

The certificate was signed with a secure hash.

Certificate Chain:
Server certificate
Common name
*.worryfreebaby.com
Subject Alternative Names (SANs)
*.worryfreebaby.com, worryfreebaby.com
Not valid before
Thu, January 19o 2023, 9:41:30 pm (z)
Not valid after
Wed, April 19o 2023, 9:41:29 pm (z)
Signature algorithm
sha256WithRsaEncryption
Issuer
GTS CA 1P5
Intermediate certificate
Common name
GTS CA 1P5
Organization
Google Trust Services LLC
Location
US
Not valid before
Thu, August 13o 2020, 12:00:42 am (z)
Not valid after
Thu, September 30o 2027, 12:00:42 am (z)
Signature algorithm
sha256WithRsaEncryption
Issuer
GTS Root R1
Root certificate
Common name
GTS Root R1
Organization
Google Trust Services LLC
Location
US
Not valid before
Wed, June 22o 2016, 12:00:00 am (z)
Not valid after
Sun, June 22o 2036, 12:00:00 am (z)
Signature algorithm
sha384WithRsaEncryption
Issuer
GTS Root R1
Mixed Content Test (HTTP over HTTPS)100% of top 100 sites passed
  • This webpage does not use mixed content - both the initial HTML and all other resources are loaded over HTTPS.
HTTP2 Test92% of top 100 sites passed
  • This webpage is using the HTTP/2 protocol.
HSTS Test
  • This webpage is not using the Strict-Transport-Security header! This is a security header that was created as a way to force the browser to use secure connections when a site is running over HTTPS.
Safe Browsing Test100% of top 100 sites passed
  • This website is not currently listed as suspicious (no malware or phishing activity found).
Server Signature Test88% of top 100 sites passed
  • The server signature is off for this webpage.
Directory Browsing Test100% of top 100 sites passed
  • Directory browsing is disabled for this website.
Plaintext Emails Test93% of top 100 sites passed
  • We've found 1 email addresses in your page code! We advise you to protect email links in a way that hides them from the spam harvesters.
Mobile usability
Score: 100
Failed: 0
Warnings: 0
Passed: 3
Meta Viewport Test94% of top 100 sites passed
  • This webpage is using a viewport meta tag.
<meta name="viewport" content="width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=no" />
Media Query Responsive Test99% of top 100 sites passed
  • This webpage is using CSS media queries, which is the base for responsive design functionalities.
Mobile Snapshot Test
Mobile view
Advanced SEO
Score: 98
Failed: 1
Warnings: 1
Passed: 8
Structured Data Test59% of top 100 sites passed
  • This webpage is using structured data.
See results list
Custom 404 Error Page Test75% of top 100 sites passed
  • This website is using a custom 404 error page. We recommend to have a custom 404 error page in order to improve the website's user experience by letting users know that only a specific page is missing/broken (and not the entire site), providing them helpful links, the opportunity to report bugs, and potentially track the source of broken links.
Noindex Tag Test99% of top 100 sites passed
  • This webpage does not use the noindex meta tag. This means that it can be indexed by search engines.
Canonical Tag Test95% of top 100 sites passed
  • This webpage is using the canonical link tag. This tag specifies that the URL: https://worryfreebaby.com/ is preferred to be used in search results. Please ensure that this specification is correct, as canonical tags are often hard-coded and may not always reflect the latest changes in a site's URL structure.
<link href="https://worryfreebaby.com/" rel="canonical"/>
Nofollow Tag Test
  • This webpage is using the nofollow meta tag! We recommend to use this tag carefully since search engines will not crawl all links from this webpage.
See results list
Disallow Directive Test
  • Your robots.txt file includes a disallow command which instructs search engines to avoid certain parts of your website! You are advised to confirm if access to these resources or pages are intended to be blocked (e.g., if they contain internal-only content or sensitive information).
See results list
Meta Refresh Test95% of top 100 sites passed
  • This webpage is not using a meta refresh tag.
SPF Records Test94% of top 100 sites passed
  • This DNS server is using an SPF record.
v=spf1 include:spf.sendinblue.com mx ~all
Ads.txt Validation Test80% of top 100 sites passed
  • This website doesn't use an ads.txt file! Ads.txt is a text file that contains a list of Authorized Digital Sellers. The purpose of ads.txt files is to give advertisers and advertising networks the ability to verify who is allowed to sell advertising on your website.
Spell Check Test
Check your webpage for misspellings!

Finding and fixing misspellings on your webpage will help both user experience and search engine rankings.


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