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Report generated 10 months ago
https://alexfortrade.com
Your general SEO Checkup Score
Archived
62/100
SEO Score
Average SEO score of top 100 sites: 74%
This website received an SEO score of 62 out of 100, which is below the average score of 74. However, there are 17 important issues that need to be fixed to improve your website's ranking on search engines and enhance its overall performance.
17 Failed
2 Warnings
37 Passed
Issues to fix
HIGH
To provide a good user experience, sites should aim for a Largest Contentful Paint duration of 2.5 seconds or less.
HIGH
It is recommended to avoid URL parameters and to use hyphens to separate words in the URL structure, rather than underscores.
HIGH
Add a meta description tag to provide a brief and informative summary of the page's content for search engines.
HIGH
To ensure that Search Engines can accurately identify the topic of this webpage, it is important to include the most common keywords in the title tag, meta description, and heading tags.
HIGH
Consider using structured data in your webpage as it can help search engines gain a better understanding of your content.
HIGH
Using images in a modern format can significantly reduce the file size and improve the loading speed of a webpage, providing a better user experience and potentially increasing engagement.
HIGH
Users may abandon pages that take longer than 5 seconds to load, resulting in a potential loss of up to 50% of visitors. Faster loading pages can lead to increased traffic, better conversions, and higher sales.
HIGH
Add descriptive and relevant "alt" attributes to all "img" tags to improve website accessibility.
MEDIUM
Serve properly sized images to reduce page loading times and to improve user's experience.
MEDIUM
Add a Google Analytics script to this website to help in diagnosing potential SEO issues by monitoring site visitors and traffic sources.
MEDIUM
Reducing the Document Object Model (DOM) size can lead to faster page loading times, improved site performance, and better user experience by decreasing the amount of time it takes for the browser to process and render the page.
MEDIUM
Avoid performance and security issues by adding "rel=noopener" or "rel=noreferrer" to your "target=_blank" links.
LOW
To protect against spam harvesters, consider hiding or obfuscating email addresses in your page code.
LOW
Using more than 20 HTTP requests on a webpage can negatively impact the loading time.
LOW
Consider moving inline CSS styles to an external stylesheet to improve site performance and maintain separation of content and design.
LOW
Strip out any unnecessary metadata to improve loading time, security, and privacy. Metadata should not exceed 16% of the image size.
Common SEO issues
Score: 49
Failed: 7
Warnings: 1
Passed: 15
Meta Title Test100% of top 100 sites passed
  • This webpage is using a title tag.
Text: Alex For Trade – Premium Food Ingredients
Length: 41 characters
Meta Description Test97% of top 100 sites passed
  • This webpage is not using a meta description tag! You should include this tag in order to provide a brief description of your page which can be used by search engines. Well-written and inviting meta descriptions may also help click-through rates to your site in search engine results.
Google Search Results Preview Test
Desktop version
https://alexfortrade.com/Alex For Trade – Premium Food Ingredients
Mobile version
https://alexfortrade.com/Alex For Trade – Premium Food Ingredients
Social Media Meta Tags Test83% of top 100 sites passed
  • This webpage is using social media meta tags.
Open Graph Meta Tags
og:url
https://alexfortrade.com/
og:title
Home
og:description
[vc_row full_width="stretch_row" hide_bg_image_on_tablet="" hide_bg_image_on_mobile="" css=".vc_custom_1533549497867{background-image: url(https://alexfortrade.com/wp-content/uploads/2018/08/pattent-white-top.png?id=1159)...
og:type
article
Most Common Keywords Test
  • There is likely no optimal keyword density (search engine algorithms have evolved beyond keyword density metrics as a significant ranking factor). It can be useful, however, to note which keywords appear most often on your page and if they reflect the intended topic of your page. More importantly, the keywords on your page should appear within natural sounding and grammatically correct copy.
14milk11powder8food6ingredients6products
Keywords Usage Test81% of top 100 sites passed
  • The most common keywords of this webpage are not distributed across the important HTML tags! Primary keywords should appear in title tag, meta description and heading tags to help Search Engines to properly identify the topic of this webpage.
Keyword
Title tag
Meta description
Headings
milk
powder
food
ingredients
products
Keywords Cloud Test
accountabilityaddedafricaalexandriaalexfortradeanhydrousapartmentarticlesauthorityawarenessblogbuildingbuttercanalcartcategorycheckcheddarcheesechoosecommentscompoundconcentrateconsumerscontactcontactscreamdairydemineralizeddrivingeggsegyptenquireexhibitionexpertfatsfavoritefilledfishfloorfollowfoodgallerygloballyhealthhomeimportanceincreasinginfoingredientsinitiatedinstagramitemsjanuaryjunelocalloginmarketmeltmilknationsnewsnutritionobservedofferonlineorderorganicpantrypasswordpostpotatopoultrypowderproductsproteinratedrecentrecentlyrecognisingregisterrequestroadsalesshopshoppingskimmedstarchstatesuezsweettrendsunipectineunitedvisitwebsitewellnesswheyworldworldmilkday
Competitor Domains Test
Understand your competitors' SEO and backlink profile

Get related competitors and their domain authority score in relation to your domain.

Heading Tags Test70% of top 100 sites passed
  • This webpage contains too many H2 tags! H2 tags should re-inforce the related content of your page to search engines - too many tags may make the topic less clear, or look like spam tactics. Consider using less than 10 H2 tags.
H1 tags
Events
H2 tags
Choose by category
What’s New?
UniPECTINE
VIN’TEX & MELT – potato starch
Milk protein concentrate
SWEET WHEY POWDER
Butter Milk Powder
Fat Filled Milk Powder
Full Cream Milk Powder
Skimmed Milk Powder
70% Demineralized Whey Powder
90% Demineralized Whey Powder
Butter
Sweet Cream Butter
Anhydrous Milk Fat
Cheddar Cheese
More About us!
Recent Articles
Stay tuned with updates
We are on Instagram
Sitemap Test75% of top 100 sites passed
  • This website has a sitemap file.
https://alexfortrade.com/wp-sitemap.xml
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SEO Friendly URL Test40% of top 100 sites passed
  • This webpage contains URLs that are not SEO friendly!
See results list
Image Alt Test71% of top 100 sites passed
  • This webpage is using "img" tags with empty or missing "alt" attribute!
See full list
Responsive Image Test38% of top 100 sites passed
  • Not all images in this webpage are properly sized! This webpage is serving images that are larger than needed for the size of the user's viewport.
See results list
Image Aspect Ratio Test72% of top 100 sites passed
  • All image display dimensions match the natural aspect ratio.
Inline CSS Test2% of top 100 sites passed
  • This webpage is using inline CSS styles!
See results list
Deprecated HTML Tags Test99% of top 100 sites passed
  • This webpage does not use HTML deprecated tags.
Google Analytics Test69% of top 100 sites passed
  • A Google Analytics script is not detected on this page. While there are several tools available to monitor your site's visitors and traffic sources, Google Analytics is a free, commonly recommended program to help diagnose potential SEO issues.
Favicon Test100% of top 100 sites passed
  • favicon
    This website appears to have a favicon.
Charset Declaration Test100% of top 100 sites passed
  • This webpage has a character encoding declaration.
Content-Type: text/html; charset=UTF-8
Social Media Test80% of top 100 sites passed
  • This webpage is connected successfully with social media using:
Facebook Pinterest Twitter 
Speed optimizations
Score: 66
Failed: 6
Warnings: 0
Passed: 12
HTML Page Size Test34% of top 100 sites passed
  • The size of this webpage's HTML is 32.19 Kb and is under the average webpage's HTML size of 33 Kb. Faster loading websites result in a better user experience, higher conversion rates, and generally better search engine rankings.
DOM Size Test17% of top 100 sites passed
  • The Document Object Model (DOM) of this webpage has 5,009 nodes which is greater than the recommended value of 1,500 nodes! A large DOM size negatively affects site performance and increases the page load time.
HTML Compression/GZIP Test96% of top 100 sites passed
  • This webpage is successfully compressed using br compression on your code. The HTML code is compressed from 217.94 Kb to 32.19 Kb (85% size savings). This helps ensure a faster loading webpage and improved user experience.
Site Loading Speed Test68% of top 100 sites passed
  • The loading time of this webpage (measured from N. Virginia, US) is around 13.6 seconds and is greater than the average loading speed which is 5 seconds!
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JS Execution Time Test79% of top 100 sites passed
  • The JavaScript code used by this webpage is executed in less than 2 seconds.
Page Objects Test
  • This webpage is using more than 20 http requests, which can slow down page loading and negatively impact user experience!
Content size by content type
Content type
Percent
Size
image
62.7 %
2.31 Mb
css
18.7 %
706.71 Kb
javascript
11.8 %
446.08 Kb
html
2.5 %
93.66 Kb
other
2.1 %
80.46 Kb
font
2.1 %
78.83 Kb
TOTAL
100%
3.68 Mb
Requests by content type
Content type
Percent
Requests
css
31.7 %
40
javascript
29.4 %
37
image
27.8 %
35
font
4.8 %
6
other
4.8 %
6
html
1.6 %
2
TOTAL
100%
126
Content size by domain
Domain
Percent
Size
alexfortrade.com
97.0 %
3.57 Mb
youtube.com
1.7 %
63.23 Kb
fonts.gstatic.com
1.2 %
45.99 Kb
fonts.googleapis.com
0.1 %
1.92 Kb
02z.d72.myftpupload.com
0.0 %
185 B
TOTAL
100%
3.68 Mb
Requests by domain
Domain
Percent
Requests
alexfortrade.com
92.9 %
117
fonts.gstatic.com
2.4 %
3
fonts.googleapis.com
1.6 %
2
youtube.com
1.6 %
2
02z.d72.myftpupload.com
1.6 %
2
TOTAL
100%
126
CDN Usage Test96% of top 100 sites passed
  • This webpage is serving all images, javascript and css resources from CDNs.
See results list
Modern Image Format Test32% of top 100 sites passed
  • This webpage is not serving images in a modern format! Image formats like JPEG 2000, JPEG XR, and WebP often provide better compression than PNG or JPEG, which means faster downloads and less data consumption.
See results list
Image Metadata Test
  • This webpage is using images with large metadata (more than 16% of the image size)! Stripping out unnecessary metadata tags can improve not only the loading time but also the security and privacy of a webpage.
See results list
Image Caching Test99% of top 100 sites passed
  • This website is using cache headers for images and the browsers will display these images from the cache.
JavaScript Caching Test98% of top 100 sites passed
  • This webpage is using cache headers for all JavaScript resources.
CSS Caching Test98% of top 100 sites passed
  • This webpage is using cache headers for all CSS resources.
JavaScript Minification Test93% of top 100 sites passed
  • All JavaScript files used by this webpage are minified.
See results list
CSS Minification Test97% of top 100 sites passed
  • All CSS resources used by this webpage are minified.
See results list
Nested Tables Test99% of top 100 sites passed
  • This webpage is not using nested tables. This speeds up page loading time and optimizes the user experience.
Frameset Test100% of top 100 sites passed
  • This webpage does not use frames.
Doctype Test100% of top 100 sites passed
  • This webpage has a doctype declaration.
<!DOCTYPE html>
Largest Contentful Paint Test
  • The Largest Contentful Paint duration of this webpage is 10.94 seconds. To provide a good user experience, sites should strive to have Largest Contentful Paint of 2.5 seconds or less.

10.94 s

2.5 s

4 s

Largest Contentful Paint element within the viewport:
Text: CHECK OUR NEWS VISIT BLOG
Html: <div class="sc_action_item sc_action_item_simple with_image sc..." style="background-image:url(https://alexfortrade.com/wp-c...">
Server and security
Score: 82
Failed: 2
Warnings: 0
Passed: 4
SSL Checker and HTTPS Test100% of top 100 sites passed
  • This website is successfully using HTTPS, a secure communication protocol over the Internet.

The certificate is not used before the activation date.

The certificate has not expired.

The hostname "alexfortrade.com" is correctly listed in the certificate.

The certificate should be trusted by all major web browsers.

The certificate was not revoked.

The certificate was signed with a secure hash.

Certificate Chain:
Server certificate
Common name
alexfortrade.com
Subject Alternative Names (SANs)
alexfortrade.com, *.alexfortrade.com
Not valid before
Sun, June 4o 2023, 6:44:11 am (z)
Not valid after
Sat, September 2o 2023, 6:44:10 am (z)
Signature algorithm
sha256WithRsaEncryption
Issuer
GTS CA 1P5
Intermediate certificate
Common name
GTS CA 1P5
Organization
Google Trust Services LLC
Location
US
Not valid before
Thu, August 13o 2020, 12:00:42 am (z)
Not valid after
Thu, September 30o 2027, 12:00:42 am (z)
Signature algorithm
sha256WithRsaEncryption
Issuer
GTS Root R1
Root certificate
Common name
GTS Root R1
Organization
Google Trust Services LLC
Location
US
Not valid before
Wed, June 22o 2016, 12:00:00 am (z)
Not valid after
Sun, June 22o 2036, 12:00:00 am (z)
Signature algorithm
sha384WithRsaEncryption
Issuer
GTS Root R1
Mixed Content Test (HTTP over HTTPS)100% of top 100 sites passed
  • This webpage does not use mixed content - both the initial HTML and all other resources are loaded over HTTPS.
HTTP2 Test92% of top 100 sites passed
  • This webpage is using the HTTP/2 protocol.
Server Signature Test88% of top 100 sites passed
  • The server signature is off for this webpage.
Plaintext Emails Test93% of top 100 sites passed
  • We've found 1 email addresses in your page code! We advise you to protect email links in a way that hides them from the spam harvesters.
Mobile usability
Score: 100
Failed: 0
Warnings: 0
Passed: 1
Meta Viewport Test94% of top 100 sites passed
  • This webpage is using a viewport meta tag.
<meta name="viewport" content="width=device-width, initial-scale=1, maximum-scale=1" />
Advanced SEO
Score: 60
Failed: 2
Warnings: 1
Passed: 5
Structured Data Test59% of top 100 sites passed
Custom 404 Error Page Test75% of top 100 sites passed
  • This website is using a custom 404 error page. We recommend to have a custom 404 error page in order to improve the website's user experience by letting users know that only a specific page is missing/broken (and not the entire site), providing them helpful links, the opportunity to report bugs, and potentially track the source of broken links.
Noindex Tag Test99% of top 100 sites passed
  • This webpage does not use the noindex meta tag. This means that it can be indexed by search engines.
Nofollow Tag Test
  • This webpage is using the nofollow meta tag! We recommend to use this tag carefully since search engines will not crawl all links from this webpage.
See results list
Disallow Directive Test
  • Your robots.txt file includes a disallow command which instructs search engines to avoid certain parts of your website! You are advised to confirm if access to these resources or pages are intended to be blocked (e.g., if they contain internal-only content or sensitive information).
See results list
Meta Refresh Test95% of top 100 sites passed
  • This webpage is not using a meta refresh tag.
Ads.txt Validation Test80% of top 100 sites passed
  • This website doesn't use an ads.txt file! Ads.txt is a text file that contains a list of Authorized Digital Sellers. The purpose of ads.txt files is to give advertisers and advertising networks the ability to verify who is allowed to sell advertising on your website.
Spell Check Test
Check your webpage for misspellings!

Finding and fixing misspellings on your webpage will help both user experience and search engine rankings.

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